tv Made in Germany Deutsche Welle February 4, 2021 7:30am-8:01am CET
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it's from them and how do they in fact a song on broadway in germany on. their own d w. we've got some tips for your bucket list. i want to share. support for here and some great cultural memorials to boot. w.h.y. we go. vote. is this the real thing or just the copy it's difficult these days to know the difference pretty much everything can be faked from diamonds and videos all the way
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to iconic furniture the damage as you can imagine runs into the billions so original a fake that's our topic today on made. real authentic business magazine wellcome diamonds are a girl's best friend well at least that's what an old song suggests but not every friend is a true one right lab grown diamonds taking some of the shine off the 1000000000 dollar diamond business man made diamonds are cheaper and more sustainable and the technology used to produce them could also lead to innovations in other sectors great but if diamonds can be made in a lab can they still be considered precious chris color reports. you know what. you know. right now anybody ever heard. a marketing miracle. is for. is for.
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for countless song. movies. and warse. unifor. pressures. are strangers studio at surface. their true home is in the hellish foundry of the earth's mantle more than 150 kilometers deep with temperatures over 800 degrees celsius under conditions impossible to replicate . except that's not quite true we can make our. scientists in the lab. are see at mind. and they're getting so much better and faster that the future of diamants might be less on our fingers and more you know our hands.
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diamonds were never precious. this is a mish his family has been in the diamond business for 3 generations when you're born in this business you're going to be in this business this is exactly what my grandfather told me when i was 20 is. companies breaking industry. there are very few of diamonds was of. a myth created by the bill years. company there for a long time controlled the production of most of the world's lions. and which is it's one thing sherman said increase their value by making their might officially skiers but if other qualities are anything to go by. quickly. take for example until the early eighty's hundreds it was more valuable than gold that's why it's on the top of the washington monument. and why napoleon the 3rd to serve
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these guests with aluminum dishes but aluminum was never rare just difficult to make at the time with diamonds something similar is happening. as far as. production that technology has actually. probably 930 s. or 960. but for a long time we could only make tiny grains for industrial applications. 4 or 5 years ago we started to see advancements in technology that allowed for production of general quality diamonds better man and high enough quality to be used and. here's how it works we take a slice of the altar created diamond and it's arranged in a proprietary chamber you arrange those seeds almost like a waffle and you close the chamber you raise the temperature inside by pumping it combination of propriety gases when the temp sure is in the middle 132-1500 degree
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centigrade between splits the pure carbon separated starts bonding this one are big starts connecting with this seat that's sitting at the bottom of the chamber and diamond grossly are by later. today diamonds are no longer considered rare every other girl has one but their properties definitely are . a diamond is only made of carbon. atoms are bonded together in a very tight crystal structure. that's why it's one of the hardest and highly conductive materials on earth. you can only cut a diamond with a diamond this makes it a wonder material for ins in years it could make screens more insistent solar panels more efficient. lasers more powerful hard drives mortar and much much better electronic devices. good semiconductors must resist high temperatures
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and voltages. today most of them are made of silicon but the thermal conductivity of the i am on is 14 times higher in selectable resistance 30 times greater. well was it affordable 10 years or 20 years ago. these higher tech applications represent a very very small part of the industry and there's. a lot more of the products that we use on an everyday basis. let's not forget we're no longer needing to mind. we're probably never going to have. a high tech occasion still need more time to develop. but the future of payments shines very bright. so the verdict on the
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benefits and drawbacks of fake or real diamonds is still out but when it comes to counterfeiting the situation is clear it's a major problem for the economy causing billions of dollars in damage and what's really worrying it's not just about objects news can also be fake promoting conspiracy theories and even influencing stock prices unfortunately fake news is big business. open the laptop. and check the news shock horror the earth is now spinning in the opposite direction. true of course. none the less the report spreads like wildfire and shed and like people comment on it it gains momentum. thank you news can influence political decisions and manipulation elections undermining democracy. it's easy to make money with fake news. generates lots of hits online and plenty of advertising revenue and.
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even bogus items about illuminati or space aliens or hidden forces tech giants also advertise on fake news sites and pay them a percentage per click. $62000000.00 euros that's how much is paid to disinform ation websites in europe each year. make me is the target businesses and cause great damage making share prices for. the low and destroying reputations a quarter of companies in germany have been affected $63000000000.00 euros that's how much fake news costs the global economy each year followers and likes and even entire campaigns can easily be bought online a false report can cost as little as 10 euros on the dot net the bias. competitors frustrated workers or criminals betting say on making
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a company's stock price plunge. social media play a major role in spreading fake news there are no clear rules each platform has its own filter criteria some tolerate make news others employing fact checkers and flag and some bad political propaganda. tech companies have the power to create new and bogus realities. but uses still have a choice they can spread fake news also. track whichever way the spinning. problem is to stop fake news from spreading you 1st need to recognize that it is fake news that is becoming more and more difficult so called deep fakes recreate voices and facial expressions that look and sound totally real putting words into the mouth of celebrities without them even knowing about it imagine the damage this
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can do to someone's reputation or to business as so often technology is opening up new possibilities which can either be exploited or used for the greater good. attractive models in an ad for a smartphone except they don't exist they generated on a computer a bunch of pixels phantoms like the model should do transforming the world of advertising online it's getting harder and harder to distinguish depictions of reality from fictional freaks and it's getting easier and easier to take footage of real people and manipulated to show something that never happened. deep fakes the videos are already a recordings transformed with the help of artificial intelligence so cleverly that it's really hard to tell if they're authentic or not. buzz feed was one of the
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1st digital news and media companies to talk about this a stunning example is a fake clip of barack obama trashing donald trump and of course he didn't say this . or about this. president trump is a total and complete. to create a deep faith a computer program studies lots and lots of images analyzing facial expressions and the play of muscles to generate new images of say the mouth moving you don't even have to be alive to be the subject of deep fakery the artist salvador dali died in 1909 but the dali museum in florida has brought the master of surrealism back. this is the fun side of faking are you likely to say you these very well. but 96 percent of the fake videos on the web pornographic and almost all of them
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depict women celebrities such as scarlett johansson and a regular members of the public when. martin in australia discovered by chance that her selfies on facebook had been photo shopped into preexisting pornographic videos it's called face what technology. is truly lots of sharing and it has serious lot want the question is full all employed really well will make it healthy in your well being and personal relationships i don't feel ready to face an annuity martin tried to get the work deleted in vain she went public with her story and worked to make the nonconsensual sharing of intimate images a criminal offense in australia but the problem remains there out here at least she's a lawyer that we do i mean it really needs to be as we progress in
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a speech on some sort of glory hole celebrities responds to these kind of it because it's just not set it will say you know twice a century we have people who can seize on your laptop around world and ruin another person's life. 2019 facebook hosted a deep fake detection challenge with a $1000000.00 worth of prize money to spur the creation of new technologies to detect manipulated media. images of the storming of congress on january the 6th are all too real but imagine the potential of faked images of political violence the u.s. defense department has 2 programs devoted to detecting deep fakes which it calls a national security issue that's just we already see political polarization with political groups inciting violence against other groups that if technologically generated false information with audio visual content is added to the mix and
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speaks to the emotions as well will we really be able to determine whether political opponents are calling for violence or saying certain things. getting it right people don't always consume media and a common considered manner reflecting our money is true and real and what is not the offense computers astra's. says the time might come when people automatically assume that what they see in the media is fake as it becomes ever harder to determine what's real and that could seriously undermine democratic governance. it's unlikely the technology can be banned the computer games industry depends on it and so do movie makers. didn't fakes can indeed be entertaining in fascinating and even used for the public good who knew that david beckham could speak so many languages full disclosure he
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can't. just. malaria isn't just any disease it's the deadliest disease there's ever been. a little. boy who gave my liver yeah speak up and say malaria. the digital age has not only opened the door to fake news and walked realities it's also created a whole new range of careers in the advertising sector lifestyle bloggers and influencers tell their audience about life and all the things that are really desirable and important but for influencers upholding credibility can be a challenge to stay real they have to choose their collaboration's wisely. andrea is an influencer 8 years ago she turned her hobby into a career as
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a fashion beauty and lifestyle blogger. how do you earn money with blogging and. by doing advertising you promote a certain company post on instagram or do stories about it you can also write articles for a company like i did. by a tour describe. the 21st century is shaping up to be the era of influencer marketing many bloggers have a loyal following and brands know how to use that to their advantage. that's all when you start working with a company that often do a briefing and tell you that they don't want to see any implausible settings so if you're promoting beauty products you should be in the bathroom or at least at home not in some exotic and unlikely location that. companies evidently think that an aura of authenticity is important as
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a way to reach their target groups. it's estimated that spending on advertising on social media could reach well over 100000000000 dollars this year. talbot blogs about lifestyle and travel but she's been grounded by the cold 1000 pandemic. quabbin i used to travel a great deal about 15 trips a year. that's something not many people can do. an hour i'm stuck in cologne i haven't left the city in months. lockdowns are making companies and bloggers look for new sources of revenue. anything from my linen hotel home office through this hotel chain is offering rooms as work spaces an alternative to working at home. and is now doing ads for them under german law she has to mark such blogs as
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advertising nonetheless her followers often ask cuz she can afford all the nice trips and hotels as if she had to pay for. them so it's somehow fake. i don't fake anything and i often make that clear i think. i sometimes think people delude themselves into thinking there's no difference between travelling for work and going on vacation as if it were all just fun perhaps they just like that image . can you even post on instagram without a filter. no really andrea fold has 70000 followers look my face is mega bright it's the wonderful night here in tel aviv my face is perfect their lips parted but. she won't tell us how much she earns she post at least 4 times
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a week. of course you film yourself when you're feeling good because that's when you feel like communicating nobody likes to show their face when they've been crying or feeling down the trouble is that that gives the impression that life is nonstop wonderful because you're not showing the other side. with these kinds of blogs everything should look beautiful and feel authentic whether it's fake or not is not so important. well fake or real the answer to that question can cost you a fortune especially if you splashed out on a product that turns out to be fake take bauhaus furniture for example the legendary art school has been around for over 100 years and it's designs are still highly prized classics because they are so sought after they are often copied much to the chagrin of the official manufacturers. this lamp is a classic it was designed in 1924 students. felt
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it was not commercially marketed at the time but today it is one of the most popular products and one of the most copied the table lamp is now manufactured by techno lumen in brain men it's the only company in the world to have an official license to do so it was granted by viacom felt himself the head of the company has been fighting against counterfeits for years. to make the sale of fakes generates at least as much money as we make with our products. it has to be constructed according to the original design details count the metal parts a nickel plated the stem and base of this variant a made of glass the cable is cloth covered and the foot of the lamp has about how
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stamp on the internet countless vendors sell bauhaus classics you can buy what is called. for 70 euro's the real thing costs more than 6 times as much. the only objects that are copied there's also furniture like the barcelona chair. tilting at windmills and more fakes are always appearing all licensed manufacturers like us have to fight them if we didn't it would probably mean the end of authentic replicas like ours. it wouldn't be possible to manufacture a real bargain for 70 year as the production is a labrat. is assembled by hand the parts come from regional suppliers and authentic license sells for around 400 feet.
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copyright law is complex and differs from country to country techno lumen pays a lawyer to pursue the makers and marketers of an authorized replicas of the often just letterbox companies one might say it's a limited company based in london on but there isn't actually anyone there it's a warehouse full of fakes might be in italy and the phone number you find that it's online shop might be in germany so the on the money often flows all around the world by a panama or wherever there are definitely criminal outfits behind all those. teachers and students at the bar house design products and buildings they put on exhibitions and published magazines it's not just its product designs all the architecture that has become legendary. the bow house is sometimes considered to have been ostia and severe but it also had its colorful and
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playful side andrea says the zest for life it embodied has often been looked. they had fun they partied they were disciplined in their work and the way they pursued their ideas but they were personalities and they had a lot of fun with each other. because once i realized that the heaviness was gone. suddenly i could totally relate to it and that helped me make something new and of our time. between artistic. new tendency is a design studio in berlin that sees itself in the tradition of the bauhaus revolutionary idea. as modernist principles conceptual design clean a statics and functional form the products are hand crafted in germany it was
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founded by 2 brothers manuel and christoph manuel studied at the bauhaus university environment. he does not recreate bauhaus products he designs new ones in the spirit of his illustrious previous s's. we didn't want to make things the way they had always been made but to wipe the slate clean. and really start over that mentality in that approach is extremely inspiring. i see reduction airing down as a mega trend in society. less is more. it was intended to be an ironic catchy slogan. my bow house is better than yours. the design studio got into trouble for that bauhaus is the name of a chain of d.i.y.
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stores in germany that company took them to court because it had obtained the rights to use the name back in the 1960 s. . we got is seeing some desist order and we had to rename ourselves. that was a catastrophic start to our new business. element have. respect i'd say it energized us and really got us going up the company. without a change of name to tendency the company as it is today probably wouldn't exist who listen to him saw what i mean. with success comes the risk and the honor of being imitated only copied counterfeiters make life tough for those who make the real thing it's a testimony to the intellectual and emotional power of the powerhouse that it still inspires both emulation and fakes. well i'm not
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hours something is falling europe. in 30 minutes on d w. children to come tonight is. one giant problem and meaningless it in no limit to see the 1st year you. need 5 little features in a fuel economy to last how will climate change affect us and our children was. born and g.w. dot com slash water. it's about billions. it's about how word. gets about the foundation of
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a new world order the new silk road. china wants to expand its influence with this trade network and so in europe conflicts are inevitable the consequences unpredictable that can evoke other shaking the chinese state has a lot of money at its disposal to get motion and that's how it's expanding that can asserting its status and position in the world the fish of the bulge movement china is promising its partners rich profits but in europe there's a sharp mornings you can never accept money from the new superpower will become dependent on. china's gateway to europe. starts feb 19th on w. this
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is news coming to you live from. block social media platforms alleging they're being used to destabilize the country. true protesters continue to take to the streets calling for the release of arrested leaders including our own souls who treat she's being accused of illegally importing walkie talkies.
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