ah, in the heart of germany, somewhere in the hearts mountains, a creature that moves star unaware of some correlate the human fish. it's a pair, it's takes some getting used to, ignored, almost forgotten. but that is about to change with . landon saxony, unhealthy home to the only alms in germany, this blind cellar mondays facing extinction. but conservationists haven't really no test because alms aren't just hard to find. they can also be hard to look at.

but marcus menda is a fan anyway. he's the marketing director of the hebrew land caves and he wants to help the local alms improve that image as he live north lincoln, they live in the dog. oh, good blood borne with eyes the talk news turned and saw a layer of skin grows over them. and it's a really unusual animal and spits here the 3 toes of the front to the black. crazy folks, i thought there were so many things that are unique that says this creature part no from i'm the with young on the side of the bazaar alms are about to become famous. but there's a problem. they having trouble pro, creating that's why mark was menda is funding a conservation project. this research team hopes to help the unusual creatures reproduce the sciences you ought to shy it's amazing. young animals have survived so many decades. and if they would be happy and that leads to reproduction,

manifold flood, that would be great and voted as physical. then we'd have to protect the baby. and also b o. b for biggest challenge daniels was raised on a muffled these in the household with few f and this and no offspring to date. is this the end for the hooper land on the sink and beg research institute in frankfort? am mine. it's primary focus. animals that send a schiffer down most people spine spite us to many, just an 8 legged knight man, better squashed than protected. but biologist pay to gaga is one of that biggest fans. mm. you should be fighters, earthworms bogs. even aphids, like they're part of our planet good of our diversity of the life that lives around us. and we need them to that one born would have gotten

d o. p t acres collection includes more than half a 1000000 specimens. spiders play a key role in the ecosystem. they keep some insect populations in check. but because they look so creepy, it's hard to convince people that they need to have protection, which pater yeager has come up with a novel solution. he gives the spiders celebrity names, irish when one species of spider i've grown particularly fond of it, is the head to robert david bowie. david thought we had not really somebody named david bowie, of course, helped get the word out that it's habitat is under threat coin mcafee. it's in fun and spin, da swa english does the he, girl, that was how i got the message. i said maybe even reaching people who wouldn't usually hear about what it is on for like new young ve, bonzai sure novice not uncommon. the giant crap spider may not get anywhere near as famous as the real david bowie. but thanks to pay to your, his idea, it's have plenty of media exposure. funding and public support are crucial for

research and species protection. and because that's been lacking to date, many species of spider on a dying out unnoticed with potentially grave consequences. he can systems grow, we can with every extinction on her english. there's actually a lack of knowledge here. one that's preventing us from getting spacing like these on to any read list or using good hard facts to properly reinforce the message that they need protection, commitment. but that's why we're trying to promote research into these animals. we are, so we'll actually know more and will be in a position to say with certainty, yes this, this species needs protection now on chron, yet crucial for a particular ecosystem is guns 50 for jesus or the unit? because just in the 1st step towards a better image, information. after all, many people are scared of spiders. a mostly unfounded fear says the biologist. the tarantula, for example, may be huge, but it doesn't pose

a threat to humans. research is the foundation of any successful species protection program. but to date, there's very little scientific data on the home. it's natural. habitat in subterranean rivers makes it hard to observe. that's why clyburn land is a unique opportunity for research as well. the hoover land alms are already over 80 years old. life expectancy around a 100. at least, that's what scientists think. they also think the ohms can still reproduce. but if they don't procreate soon, the populations fate is sealed. then no p r campaign can help the team from the life nips institute wazoo and wildlife research uses ultrasound to examine a female who

had no, we'd gotten our hopes up a bit was very because we found this female together with a male under a rock. but what we're finding here doesn't look very promising. after all, we have who's healthy? yes, sure, it's healthy, but there's no sign of any exit. the reproduction specialists only come to overland twice a year. they usually focus on preserving large species, such as the northern white rhino. is dorothy sure it's much more difficult to get funding for research into small unknown species. i find all that live in caves and are inaccessible. bottoms killer, helen, for. com over there is much easier for large iris magic species like ry known. so her soon i'm fabian's like the alm are

among the most threatened vertebrates, but they usually overlooked by species protection campaigns. it's easier to get close to people with mammals and birds. were there somehow closer to us than if i'm working with fish, amphibians, or reptiles, that's much more difficult really got. although there are a few icons such as the fire salamander and the fire belly towed there, brightly colored and impressive, an invite. it's easier to pull on people's heart strings. if you stick with mammals and birds, the mother to logan labs. the alm has already captured the researchers, hearts and baron lake. take about 10 latest discovery. yeah, i'm glad we just found relatively well developed egg deposits or follicles. if you take them off a messenger, we're going to measure them again to see how big they are. he will, but this is an active female animal, reproductively active. these round structures here

but to reproductively active female doesn't necessarily mean babies the researchers can't get their hopes up just yet. your near most incidence fully looking at it cautiously on. yes. it's a lot different than breeding copies copies that would happen much more quickly, or were broadens or is owns, take forever. and that's why the moment, and it's still speculation to say whether or not they can reproduce is offered function code roneesh arbor, but we'll keep added. i'm grand verizon populations are fresh water species have declined by 84 percent over the last 4 decades. at least partly because of water pollution and with a dams. researchers think more people need to know the truth. could the own be the

perfect character to help raise awareness. but 1st they'll have to survive. new bacteria can enter the water. the creatures also hate bright light. the researchers look for eggs with head lamps and an endoscopic camera. mm hm. we're using a low light camera. hang on, there was something her light there. could be sperm, amazon. mm hm. silver and bundle or metaphor. so let's have a look at semen before the i'm with her i up to now we've seen one spoon metaphor, and it was a bit more ragged and more reflective. similar wisconsin to was actually transparent . friend. i think that's gravel. to bad. could have been something we

often both of the things that we're hoping that maybe in 2 months when the female we looked at with the ultra sound, is ready for all that will actually find started on flight with them. so it's dinner time. is there still a chance of own babies? protecting aesthetically challenged animals requires some creativity. simon, what approaches? totally unique stand up comedy. the englishman founded the ugly animal preservation society. 9 years ago. i've always heard a proper, deep love of the weird and the wonderful creatures and i've been amazed the people aren't into them if you only care about the cute things and you're missing the point of conservation and i'm trying to get people to love these things which at

1st glance, they might not simon, what 1st life of parents since the career locked down when it's going to be class, get back in front of real people under because i would, we don't gigs on line bushes. not the same open still funny because what's her terrifying prospect? the biologist is tory in the u. k. with his chair to day he's appearing at a science festival in the western english city of chelton m. your much to time to what we really should do. yes, it was all because of these dish. i hit lattice does. does it mean why the ponders adobe? nobody else? mars got? yeah, it's it's cute, fluffy. how are you thinking? black and white. save them so much money in color photocopy. yeah. you know, the red lists that look like the big book of endangered species, like like a kind of yellow pages of death. i was looking through it start to notice that it

was filled with butterflies, but there was no moths cause moth to that little bit too dull when they go extinct . we don't even seem to notice, never mind care, and i thought i thought this is wrong. you know, cuz, cuz we got all of all the things cuz cuz like as anybody's tried internet dating knows, the vast majority of life, right there is a hideous ah, the common decamp. oh, same has its own mascot. is the pan did not good enough? the push. does you know the blood fishing over some of the world's? i mean it's ugly. it's depress physically, a liberal democrat. we are sleep walking our way into a mass extinction like we're as bod for the planet as an asteroid was for the dinosaurs. and that's, that's a tragedy m. but it's tricky because it got a deal of it arrives, decided as can you stand up comedy? because otherwise you get grief 15. so by addressing it kind of like manner and having fun of it, mental, i could get people talking about conservation in

a different way. and simon is no lone wolf. you still want to what is kind of other comedians also share the stage with simon. the ninja lantern shock. each of them presents a different animal. they share the entry fees with various environmental projects. as the evening draws to a close, the audience votes for its favorite in the extinction slam would like to vote for the school to read. who's looking for the ninja manager? and he'd like to vote for the mary river turtle. oh, okay, ladies and gentlemen, i think that is the answer. this is john from science news. will you ugly animal mascot? i anything i think is more to be of the animals than we realize before we learn to lot from just is not what you just see it. so there's a lot more to them. i love animals. so stop actually get an exposure to the ones

that you don't see. his lunch is, is riggs. i am in 2013 what open ice than online paul to crown the world's ugliest animal, the block fish won and found fain. that's the thing of it was by ology, the more you look, the more beauty you see, even if you're talking about an ugly thing. so look, ugly animals matter to. don't be boring. marquess menda also wants to protect ugly animals. he wants to turn alms into celebrities, to attract tourists to rubin and, and raise some cash man. couldn't lincoln lads from ford for life on his own is sometimes used as an insult disease. so people often aren't aware of, it's an actual animal that you can see or even talk to results from august. when can that leads to ignorant?

and we need to remedy that and say, ok, this animal lives in germany, which francisco tony here in the hammonds, her caves, to rouble on as fast, that makes it special bits yellows. and that's where we can start telling stories. often though she sions who up c n. and marquess menda has hired an advertising specialist to help out will be at home lake in a sec, so please turn off your flashlight. now we are here and all buses. yes, that's all lake with animals live here with blue holland. spend their entire lives in the novel stage. in balcony countries, the amphibians, the cold human fish because of their skin color sounds more like something out of a horror movie than a p. r campaign. m. and associates are seeing animal totally naked log base was not especially attractive with the now and the to from, to look at how it moves it's watching. as you take the time to think about, emma, that's think it's can. there are plenty of things you can use to explain

a creature to children and make it interesting. can them? and us, if that's illustrated and animated kids will love that i got to make something cute out. yes. we can when that even because of a lesson education, something small and a full sign. that's why the, the thing that might make it seem dull. which back to that's what we'll touch people's hearts. i shined. it appeal lies in his prime audio nature to ruin its uniqueness activity, to say, nose on which will miss copeland was under hide. and i think lord needs to be conveyed as one is to love the cuteness, but perhaps something chicone flight of us precious. it will be a challenge, but a nice one issue now was fertile. a few weeks later, mark was menda is going to sabina shannon bags agency, and michelle designs for the own as levy star are ready. the w. w. f spends up to 2700000 euros a year on advertising. mark was mendez, budget is a fraction of that,

but will a campaign still be a success and help st. the on the side of the idea is that the only was having a really relaxing morning, laid back missing had nothing can bother him this early in the day and thus later than he walks into the light and it surprises him. he's docile for the for sure. but it's not what he was expected. done a good. all right, i'm with justice and i'll just let it speak for itself my position her thus. oh yes, that's really cool. who are loyal choke? if a newspaper in the coffee mug, make it funny. i don't in coffee official just the way i wanted it to be. i was all the kids were like the style vi's. i. little details will appeal throughout all which he can though i'm a complete package retired, straighten, and the accident, and which one is or one a one to the sister can all good was i was especially with him one again,

normally the humorous animation will help us increase awareness of this very special animal, among a lot of people already the yahoo! more for learning much on all children, was it. if of these adults finish or school age students here in surveys, their own, they are the all and fan club can start growing because we've got an actual character, goods and decor. marcus minda is happy with the character named all mish, but we'll all mash become a star o a meto in the noah franconi in town of a ban. a good place to find an exceeding a rare animal. but you need a good eye to spot one. it likes to hang out on a rose bush leaves the thick antenna plant back

the bark, which measures just a few millimeters, was thought to have been extinct in central europe. bending 2011 and tamala, just klaus monterey suddenly found it again in a been. he launched a conservation project. it slogan, save rossi. very exciting. bugs have an image problem, image bugs, or something you might find in your bed, but something you have to protect yourself from all look, household, all, some even snow bad stink bugs in can. so in principle, people's experience of bugs tends to be really bad, squished. and then one comes along that has to suddenly win hearts and minds and turn everything around on. and we did as 13, y'all. disclosure rosie's neighbourhood was a military training ground until 2004. when the army left the site was in marked ford motor, racing. until klaus mondrey came along. he campaigned against

turning the forest and meadows of the $270.00, to site into a racetrack in doing so, the biologists saved the habitat of the thick antenna plant bug and numerous other species. some may not even have been discovered yet screens in the a d r. since the unsaid calculus species that are disappearing for the ones we're not focused on and get us got i don't see it as a ranking because this species are unknown. i can't decide against as easy as if i don't know it exists as general form to them, so they're not just a multi unit. hm. and so the more appealing ones tend to be prioritized towards understand we just have to accept it was one of about we can't give up and allow ourselves to resist efforts to save other species. launching who lesson out the under an auto group somewhat extra just like the bug itself. it's happy tant, has suffered long term neglect. the red insect thrives only in the transitional

fringes between forest and field intensive, farming and forestry on destroying those fringes. but thanks to rosie, science is now taking a fresh look at the unique species. diversity of the forest edge are distinguished images, employee touch. i think that with this project we've stumbled on a need that now needs to be addressed. we're collecting the necessary information some and we're seeing our work validated by all the species we're able to find on the forest edge debit and also in the threat to these reasons. demco federal school . it's no coincidence that creatures living in these areas are often among the most in danger. to know so sick phillotson klaus mondrey and his team have appointed rosie the patron species of this ecosystem. they hope that bucks protection will

benefit as many other species as possible. a common but controversial practice in nature conservation. after all, each species has different needs within a single habitat, a possible solution to preserve entire ecosystems instead of individual species and approach that's being tested in aden. the site is now an official special area of conservation. so far more than 7600 types of plant and fungus have been identified here. it's one of the most species rich areas in germany. i grew up not far from here. well, and in the past you couldn't access this area on his way, or it was restricted only luckily i am, i me are, he'd made me go past it once a year was and now partly comes to rosemont is, is on the i science been transformed this now i come here every other day. it's my bring my dog as well. my own. this is a lovely place for a war. klaus mentary has campaigned for the preservation of this region for more

than 15 years. this is, as you can see, the lovely thick antennae through the thick red antenna system. we've been lucky to find wonderful mom. and his efforts to put to rosie in the spotlight will continue the w. w. f specialist agrees such a commitment can definitely pay off either every species is worth protecting, often including those we assume to be unnecessary. and just for those we don't find especially appealing eisley. also research shows that working with lesser known species as possible. it just means putting in more time to increase awareness of those lesser noise lease. and for like the contracts we're back in the hearts region efforts to get the home to reproduce failed again this year. but will the public relations campaign be more successful? it would help the research luck was men to has gathered a few testers to find out just what these together were. frosted bergs agency for

forced on. we've produced an animation about this very special animal that's to make the home attractive to families and children. guys, i'm of, i mean, let's take a look one think it's only a few seconds longer as we hope with us. it's mine given palsy couldn't. ah ah ah ah, as each flemish a b, that's what it's exactly what we wanted an employee, mike, something positive. and micro law phones from lack of a vague windham, i've all, mom, i'm just to have fun while learning about the animal. it's quarter skin wednesday, below mud and the steel swan name. i know the old minutes new guys as a promotional star in a cartoon. and now was a stuffed animal, the biologist,

and it's been a great opportunity for species conservation. i think he's now yours. he lives right here. instead of finger wagging and saying you have to save the world up, you can't destroy everything you have to protect species. i'm going by the arm says, hey, this is something i would like to conserve. and if we're realizing that now, and maybe we'll realize it later to about some tiny little insects that we can't even see if we're not specialize in this. perhaps what we perceive as utley may hold the key to preserving something very beautiful ah, [000:00:00;00]

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was harvested by people more being exploited. if them at this were for the interest on that the, the green revolution on some, absolutely necessary europe revealed the future is being determined. now our documentary series will show you how people, companies and countries are we thinking everything lacking later changes. you'll have reviewed this week on d, w, with what we eat and drink if somebody's the entity to perform a wide range of functions. but not all of it gets used and some of it as even toxic . our body also produces its and substances that have to be excrete it quickly. the human body has