off the of health insurance do. it will be huge. neil: i appreciate it. >> another recoron the dow. >> putting out fires left and right this week. naturall another model lesson flames. before the zero company burns to the ground. that is our starting lineup tonight. even when they say it's not the man is always about "money". ♪ melissa: tesla could be headed for crash and burn naturally. for the third time in just six months the company's selector car caught fire doors in the landscape -- reports of ree

under-hood fires and remodel as vehicl in just three weeks, is it that something is wrong with the engineering of the bottom of the $70,0 model less. what do you think? >> i think that ford had a million recalls per year and that three cars is not a trained out of 20,0. no one was injured that is the -- -- rich edson -- melissa: they're calling into the question the underbelly of the car. l three cases they hit debris and burst into flames from the bottom. >> it's what ford said about the pinto or leon. look, it is -- i don't think

it's the fault of tesla. sunny and a problem. -f you recall, the other electric company that failed failed partially because of fires. they just burn up in your house. that scared the grab by the people. in the technology. i think it's safer than suv. that doesn't matter. people in r&d is scared. we have not at all related to an accident gorgeous spontaneously combusts maps. faugh ron that with the good of your right ravitch had not leyna

ready to review rea been wouldn't have -- and peopl -- >> we have then where it is not the scenario and it is not an accident. the stock will be a $20 per share because that is what it would be le if it is. melissa: he makes a good point on a percentageasis. it is insignificant. we're talking about to 107 percenter something. but it is three. it is simil. it is momentum stock that is driven by love.

it was up more than 400%. you know, when it hit its all-time high. a couple of things happened. the fires, earnings report that waless than was expted, sales o of less than expected. it is a mentum stockier have to wonder, is the air coming out based on these things? would you buy it here? >> $137, absolutely, even from a technical standpoint it is hitting resistance. elected at hundred 90. and do believe that testing will be a $200 stock and will one day be a competitor. toyota. >> when its resistance and bursts into flames, that is more important than the stock chart. ultimately if this keeps happening in does not matter what the stock chart says it will lead to serious problems. melissa: what would you like to see for them to turn thi around. he said why this is happening. the government is in there, the national safety transportation who was out there. investigating this.

if it comes up with a clean bill of health would that make you feel better? >> as long as they don't have a fire, i think it will ultimately survive. i do thi he is a genius, a billionaire, many successes, very cocky. people question. he gets a little testy. in new york times. melissa: and you said that he came back with concrete proof. you fought back. no it has gone back so much further. you can drive i tesla all the way across the country. >> the c has some issues that are minor so far. he needs to change histtitude. lissa: what do you want and to say in this case? it makes you feel better. we see that there is vulnerability on the underbelly of this car and they're changing the dign and construction? with that making more nervous? >> for me it is a combination of, would like to see a knowledge and that this is a different technology.

difference in areas of risk. it does not roll over like suv. however, youe going to have weird fires. it is batteries. battery technology is questionable. it turns out that it is a high percentage probably will step in and redesign the undercarriage of the car. believe the battery's down there. and it just keeps up. it could get ugly and expensive, and it could be a big boost. it might not be that dangerous, but it cld be ugly. melissa: now they are in an investigating. the biggest problem is a battery technology is that they made everyone everson the first place. this year's li it may be connected to that. >> you will see him come up with third-party endorsement and engineered. they will be all over ts. when microsoft introduced. apple rolled o a new iphone. >> i don't put my son a laptop under my bed anymore. one in a billion.

melissa: i don'teep my boeing jet under my pillow either. thank you so much. up next, a you always aiming to be the best? well, stop. a money talk all about why harvard busine school says it is better to be average. we will break through all your preconceived notions. is ready to give up all of the trans fats in your life. will you still buy the food the knew that if they taste completely different? the ceo is here exclusively on how the government's new rule may affect you and your wallet. you will be sprised to hear what he has to say. more "money" coming

♪ melissa: don't go the extra mile. taking it easy. just be average according to none other than the harvard business review, striving for average, not perfection will make you more productive. don't disagree with me yet. totally at os over this one. entrepreneur and celebrity powerhouse is anytytng but average among viceresident jerry guy ran off and marketing expert peter shipment. and if you geyser average.

i can't imagine anyone hit the spin average is good. >> it is not about being good. it is just a little bit less stressful. the article made me think. i have to say did not know what to think. nobody wants to be average. you want to be the best. melissa: if you are below average that would be fantastic, but they'alking about the perfectionists and that may be trying to be perfect a the time is reallkilling productivity in holding back. >> the samples thathey gave for more of someone who as obsessiv compulsive disorder rather than someone who is actually trying to be a perfectionist. if your someone who is an entrepreneur in bnging that idea and you're willing to risk loss or gain from untypically financial ain. after readinthat article it did not make sense. something to strive for with the knowledge to know that you will not get there. melissa: you don't think a lot of people are at harvard business school obsessive compulsive. i have news for you.

your biggest worry. >> tried to hard. >> a little bit. a little bit >> thank you, by the way. >> harvard business school. harvard usiness school is telling people to b average. really that is number one. harvard business school, harvard busine school is saying you shld be average. melissa: maybe by leaning in you're making yourself miserable and making everyone aroundou miserable and not being productive. >> us tick a step further. here is the issue. i don't want to be average. the customer service. a perfect example. by definition we expect customer service to the batn a regular basis. if you go normal and customer service is just okay, you are thrilled. if you're not moleed by the tsa and your seat is not a your knees and the plane, you had a

great flight. imagine when you go one level above that and do something great, they will talk about you for the ages. why would you not want to rea for that? just be average. i don't want my kids to just the average. melissa: i never think you got the part of the article. >> i think the point of the article was that you don't have to have all the money in the world. that won't make you happy. being averages t necessarily what we consider the best effort to cut defition. you don't ha to have everything to ma you happy. >> the president isnder promising in over divering. is still stands true. >> not necessarily from a financl perspective. it is challenging yourself. those who challenge themselves to get to that next vel to reach that lel of ptection or you're on a point where nothing can go and change and it is at its top level, that is a bad thing. that is not a badhing. that is how you have innovation. that is how you wou do better.

melissa: you're n going to release. that is a we are talking about, not being productive because -- >> it's better. that does not mean you shod not come. >> usually will not be a successful person. that is your issue you will ner be as successful personal osbourne york. >> what does successful mean, rich or happy? because if you stay at work until midnight every single my seven days a week striving for perfection, you live no quality of life. what is happening is? at think it has to be grounded. indeed money to have freedom, but is spending ti with your family and doing other things. if you're always striving for finances excess of perfection in your business is hard to have that extra time. >> the best product icahn. that does not mean i don't good to have a life or enjoy myself. >> it may not beerfect. >> it does now have to be the

perfect product. the best product i can have. i don't wan plant anything. melissa: by virtue of the fact that this was in the arbour business review and tre were in mean that people who have been to that business school and are overachieving, there is no chance. so what they're saying i that it and like a lot of our viewers out there and people who trade stocks and are successful and on their own biness, you are already driving yourself so hard that rathethan leading in by taking a break you might be more successful. take more risk. >> if you take a step down, you are someoho is an overachiever, perfectionist, you beco average, normal. the people become average or below average. the cycle continues getting lost in just being trapped, wanting to attain financial success, that is a totally different iue than somebody who is striving for perfection but understands that they won't get there. melissa: you guys think youre

al overachievers. >> yes. >> yes. >> yes. melissa: overachiever? >> yes. >> utility could benefitrom giving yourself a break? >> i do. i enjoy myself. that is what i do. that keeps me recharged and said . >> not just sports. melissa: what do you think about that? >> competitive in the corporate world. and do not need to be competitive. competitive with myself. that is the best thing. i don't need to beat anyone else. melissa: are you able to workn that team setting to make that was one of the points of this. you are someone who is striving to be perfect. difficult to be with, difficult to be on a tea with. >> are you married? melissa: we could really go there. ago, my gosh. upext, why can't i eat trans

fats if i want to? e gogovernment is cracking down on what i am buying. is ceo of a beloved friend is here to react in a fox bususines exclusive. just what every woman wants to hear, limb and found ss the seats your pants problems are your fault because your eyes are too big. is all the word on wal street. despicable details. can you ever have to my "money." ♪ @

♪ melissa: it is time to lock up your cup cakes. the fda's drug down the gauntlet. indicating that they want to eliminate all transplts from the fo supply. some food companies may be headed for a skinnier bottom

line. joining us now in a fox business exclusive, ceo. thank you for coming on the show. i understand you have three products that argoing to fall under the banner. how you feel about this? >> not so bad at a. 100 percent of t institutional productso not have fans that. 95 percent of the retail products don't. we have three products and our retail line. boxes, the grocery store that have -- some really -- melissa: i love that fudge brownie. we have that makes at home. cornbread. i am glad that the corn bread is not going. what do you replace it with? these serve a purpose. when i was reading light trans fats are in there. in a tub margarine it is difficult to make it go from the solid state, strep test credible

it makes things moist. different without it. >> well, is used for texture, and you know, for taste. and there are a lot of options that manufacturers have to replace trans fat. just a whole host of them. melissa: if i can interrupt you for a second, there must be wors options. why isn't it already the case? >> well, it depends upon the flavor of the month. it was not that long a. saturated fats for the worst thing the planet. now the trans fats. he knows what will be next. to some extent it is a challenge to try and keep up with what is good and not. i think thathe thing that is being missed is the question of moderation. you know, whether it is transfer and chief -- transat or saturated fat, the best value is

-- a personal example would be, let's s, liquor something, go to a bar and have 15 drinks, you have a problem. if you have one drink and a burger in our your w, that is not a proem. the real thing is moderation. in this country we have a problem with that. melissa: are talking about alcohol and cigarettes and other things. is it irritatinthey are not allowed to sell brownie'but you could start a business selling cigarettes are all called? does this seem ridiculous to you at the government is getting involved at this level and dictating the way? hiring, thengredients that are going into your products are made was your grandmother came up with the original recipe is for this company in there telling you what you can and cannot put in. >> it does, but that is the system we have. would have to say the greatest system on the planet. but it is not perfect.

this seems to me that the private -- the problem is created when you don't have education. justn announcement that comes out by an agency allowing, but there is rlly not an educational calibration why and what it may do, especially in their own press release they talked about a substantial reduction of the last several years. all the sudden it they get rid of em. it is difficult to predict and difficult to keep up with. melissa: aolutely. you mentioned the slippery slope and have to wonder what is next on your shelf of goods. we have the corner office at home. they could be the next t come under fire. what do you tnk is next and does this open the door to more and re things that may or may not make sense that have to be eliminated from their product? >> younow, i think there'll

always be something. someone has something to say. oftentimes someone has something to sell. as a result their is a war of words, but to answer your question about what i think might be next, i think sodium levels are probably going to be a next big atom. and whether that becomes regulated or not, who knows. but we hear it will probably be on someone's played, no pun intended. we will be an issue in the not too distant future. melissa: i think you're right. he will keep our eye on that. thank you so much for coming on. >> thank y. appreciated. melissa: money been flying around the world today setting in lithuania. identities were able to scan our government, shocking, i know, and to sending themundreds of fraudulent tax returns according to the irs that is an astounding

655 tax returns to a single address and litanians. the exact total of those returns is not public, but orany of you wondeng how often this happens, last year the irs it out $4 billion in fraudulent refunds to people using stolen identity. nice. your taxpayer dollars. over to south africa and the probably fabulous sum of president jacobs a month. the government wants to delay releasing dails of a $19 million taxpayer-funded upgrade. the president to has come under fire for what it is congress curity upgrade. 19 million. it includes a helipad, numerous outbuildings, and an all-weather parker pitch. many south africans believe corruption has risen during the ve years in office. i wonder why that is. getting over to china, chinese officials have fured out a great way to deal with the

problem. regulators are reducing the quota on the numberf new cars residents can buy the 40%. only 150,000 new carwill be permitted to beegistered down fr two under and 40,000. several other cities are llowing suit. next on "money," isn't the customer always right? the founder is blaming the very people who buy his pants for the reason they are wearing thin. he says, it is because our guys are too fat it is all the war on wall street. we have the scandalous to straight ahead. you made "money" today? the company created a lot of buzz. the price is way up. keep watching to find out who it is. is. piles of "mo when we made our commitment to the gulf, bp had two big goals: help the gulf recover and learn from what happened so we could be a better, safer energy company.

i can tell you -afety is at the heart of everything we do. we've added cutting-edge technology, like a new deepwater well cap and a state-of-the-art monitoring center, whe expts watch over all drilling activity twenty-four-seven. and a and we're sharing monitowhat we've learned,pts so we can all produc energy more safely. our commitment has never been stronger. so i deserve a small business credit card with amazing rewards. with the spark cascard from capital one, i get 2% cash back on ery purchase, every day. i break my back around her finally soone's recognizing me with unlimited rewards! meetings start at 11, cindy. [ male announcer get the spark business card from capital one. choose 2% cash back or double miles on every purchase, every d. what's in your wallet? i need your timesheets, larry! %-♪

melissa: the whispers, rumors,

mines fascines gossip, we have it all. tonight we have a roundup of the dca stories on wall street starting with this stupid comments made by chip wilson, the founder of blue linen. he says the company's scandalous c-through pares are not the problem of quality ctr but the size of the women wearing them. all the work on wall street. you know, spencer jacob of the law street journal. lance r. rhodes got three very brave men who are going to try and wade into this conversation. they are all cringing and the idea of ceos saying that the problem basically is your fat. that's what he's telling his customers basically. it's not good business. it's not clever. >> is a terrible business practice to buy new customers for the quality probls of your product. he is probably not using a good enough material. keep on talking and you will get

yourself to market of slim women and even slimmer profit. messa: welcome and that is one of the big problems. if you tell your customers that there are too big, one of the selling points, in a seriousness, is that it sucks you in and take you to look better when you are wearing tight workout yr treaty i saying, the problem is you're too fat in my clothes. i mean, he is alienating the very customer base. >> first of all, the removal of trends that will help with this whole problem. melia: well done. >> but yes. look, the one thing the you never do is, you know, comment on a wom's se. that is just simply good policy. you never buy your wife or khaki for christmas. that is another thing you never do. but the reality is a he made a mistake. the best thing to do, this is like the health care website.

you make a mistake come out, admit the mistake. sorry, and going to fix it, fix it and move on, but don't make it worse by trying to win your customer. that is the worst thing you can because the customer is always right. melissa: very quiet while these other men have dea straight into the high-revving dilemma. >> this is why i don't run a big retail company. would have said something like that years ago for i hadhat phenomenal success. they have been on fire and recently has tumbled. it is really been blown out of proportion. melissa: pouring fuel on the fire with ridiculous comment. i mean, you want to make i go away. his wife jim said says customers are sitting on the ground. that i resulting. that is really was going on.

does that make it better? >> i am sort of someone is not pregnant and i am graduating them. think of something and you can really say anything. the clip of her face when he is making those comments. it is the net worth, as he was saying that. it is not good. melissa: out you come back from this? is heray to? wh advice would you give? first of all no more comments about how big women's thighs are, even if it is the main part of your business. >> i think you have to come aboard and say to my made a mistake. it w a dumb andtupid thing to do. you know, there may be things that need to be fixed at we will work on and fix and i hope you will stay with me because i think you will like we make, and weill make it better for you. melissa: outs it makes you feel about the company in general. a stocthat has been on fire

and battered but as great product. i was recently in the class, looking around, every woman was wearing blue lemon. it is predominant. consumer income apending decelerate fairly quickly. that may put a dent in their profit margin. the next year so. melissa: i want to shift to our other topic of we are talking about. bonus time of yr

obsession about wall street. it would not be complete if we did not talk about bonus. alady a headline. a tragic love to% because of everything that has been going on, especiallyhe regulatory. the next headline says there will be up five to 10%. the next headline that was out, the pool of money they set aside is 30% ler, 35 percent lower than it was last year. what is your prediction? have all-star with you. >> it depends where you work and what you do. thingsook pretty goo -- they're looking to end the year with a whimper rather than a bang. big part of all of these banks. melissa: i talko pope -- we're about to write a check for $13 billion. i feel like at estime

directly out of our bonus. people are grumbling about how theyhink that is one of the ways that this has to be paid for. what do you think? >> it has to be paid for that way. that is so much neyhat you cannot take it entirely ou of the shareholders. you have to reduce comnsation but these gs make money. big money that they should not have made doing thingthey shouldot do. so for them to have to take some of a hit here, i think that is appropriate. even if they had the money to raise bonuses, given what the compy is going through it would be a dumb thg to do. melissa:a: that is a great poin, and we will end on that. thank you so much. now, tom sullivan for his $0.2 on twitter. ♪ >> the twitter ipo wasull of life and a lot of dance that was designed to create the high. they knew mons ago that the strategy was going t be what it was. it appears that they did not include the individual investors, not all.

does notatter if you wanted some stock at the ipo price are not. you had a chance. this was only for a small group of big investors tt were buddies with the folks of twitter. even large hedge funds could not get an allocation. it is a legitimate argument that earl investors to be the ones to get the preferred pricing. they put up the big money early. nobody begrudges them forn the big payday. there is a bigger issue which investment bankers for it. that is that individua investors -- bankers never talk to or do business with the ttle guy, but you cannot have active exchanges whout them. twitter has or 200 million customers. not one of them was allowed to participate. they thought they held back 25% of their ipo for their individuals, but in this case it appears a retail investor was let down in the gall to pick up the scraps later. melissa: good point. be sure to watch the tom sullivan show this weekend.

you can catch it on saturday and sunday right here. next on "money," the largest frozen yogurt franchises n by a veteran. he took his infantry combat skills and now commands a company of a totally different kind stay right where you are. at the end of the day it is all about "money" and frozen yogurt.

melissa: the world's largest froz yogurt franchises as hundreds of locations spread out in ten different couries. this deal has a call to arms to all veterans looking to take business matters into their own hands. ceo. thank yoso much for joining yes. >> welcome and thank you. we wou like thank all of

our veterans for erything that they d and we oer them several things. first of all of our franchise veterans that wanted joint our mily, w offer them $10,000 credit on their franchise fees to buy one of the ways that we think of for everything they have done r our coury. melissa: that me just askou. it is typically $40,000, and you're giving in to douse and if they wan to and buy a franchise? >> correct. we have already given over $81,000 to our veterans. melissa: through that program or other ways? >> through that progr. and on the national level we're launching this coming veterans they will be offering free frozen yogurt for all of our veterans around thee country. all they neeto do is come and visit us and one of our stores and we will happy tseven -- we will be. [laughter] melissa: we love franchisees on this show. especially in this economy is hard to find aob you want, and it's great idea to go out, you see a business concept you think

is working, buy in and make your own business. what makes veterans particularly suited to be a franchise owner? >> well, as a veteran myself, we were trained to follo protocols and systems and carry out a mission with precise -- precision and focus to make sure we deliver results. enfranchising has a vast linear correlation to the business rld. what we find intriguing is that veterans are carrying out the mission division of our biness a long side with the protocols in preccsend accurate manner which makes and if successful franchisee. melissa: what do you think is particularly hard when you come back to find a job, and why does is fit betr? you might go out and try and get a different job. obviously you have your own personal experience and you have seen this with others. why is this a particularly good fit versus other challenges?

>> i remembe when i transition back into civilian life, it is quite a shock. you leave the environment that every hour of the day is calculated, and younow what you need to do. now you don't really know what to do with yourself. franchising is an aantage to the veteran because it provides structure, a system, and an easing transition to those folks who want to get into the business world. so it really makes it appealing to them. melissa: you are saying that you are used to having meone tell you what to do all the time at certain times. to me that makes it sound like it would be difficult to be your own boss at that. >> n really. in the military we don't really tell people what to do. we are all part of the team, and we inspire people to action. franchising is all about being part of the team. so that to go together so well because it is about a group of people that togetr try to carry them mission and mak the world a better place so there is

no better way in franchising i doing that. melissa: dyou have veterans hat have already taken you on your offer and started their own business? >>es, i do. i have veterans as franchisees' and team members that i brought into my organization. it has been going very well. i can absolutely define and see those folks carrying out the mission and running their businesses in any effective way of following protocol and procedure properl. i can alrea see it is successful and know that is a successful franchisi as all. melissa: thank you for your time in what you're doing for veterans and yourervice. thank you. god bless america and god bless our troops. melissa: at the veterans day. next on "money," call them gold diggers. your cell phone may now be the indication of your personal wealth and prosperity. they could be sizing you up based upon what you use.

are you and iphone or android? what does this say about you? weill explain in "spare change." can you ever have to much "money." ♪

♪ melissa: it is time for a little fun wi "spare change." today we are joined by jo ling kent and bob north. the key for joining is. happy friday. your love life m be contingent on the cellphone you carry. that is according to a recent survey. one more thing to worry abo. the research shows that in a romantic setting 52 percent of feles and 30 percent of males judge today by their phone.

have you ever even considered this as something to watch out for? what -- i mean, you are a young, happening gal. [laughter] >> tnk you. melissa: see you judge a man by the size of his defuse -- iean by his -- >> i try not t because team may be using a ton that is not represented it. melissa: you thi it makes you look old-fashioned, dirty? >> that is cool. marketable to men as it were, but then i have my iphone. melissa: a very smart financial rsonthe security is better. here are judging them incorrectly. >> but i really love the iphone four for photos. if you will be dating someone in it will take a picture of you, wouldn't you want high-quaty cameras? melissa: the puck to appear more flattering. is that basically -- not that there is anything wrong with

that, but it is an interesting priority. >> one of the funniest things i found out, when this topic came up by went to the internet, where you are supposed to go to be one of the first tng someone said is i sometimes feel ke my smart phone is i am driving back -- for rory to the church on sunday. this whole idea that you're coming out with so much great technology and y are hardly even using it. it is funny. thatomes down to marketing, great marketing. what it comes down to is the fact we are being judged by t marketing around the device, not by whether did -- melia: it could be about compatibility as well iphone or andretti, old-fashioned. or are you a cool iphone person looking for another iphone when you are -- >> think about the android thing. you assume that someone withn anoid is smarter and knows

everything about technology. melissa: you do? >> so many peopl getting in android device, much more in line with the open source system. most people are buying the android device because they're cheaper. melissa: attractive cussing a woman looking at you like you are insane. that is what is going on. go ahead. >>he point is that, yes, the android phone, i think actually technologically more interesting and the is more oing on in like options leander is for you. for me, you know, i think it is nice. in fact sometimes you might think it is less cool if the n't have an iphone. melissa: i do know that the survey said more females than males expect to have a casual look out with someone with an iphone. >> this is alarming. are you more of that type of person?

show is eight because s has both. if youave an iphone -- hell i am reading this. >> it comes down to the fact that can understand the statistic, understand. it goes back down to the whole simplicity thing. apple is all about simplicit, about the fact -- melissa: symbol euals easy. >> i am not saying that is true, but i am seeing -- melissa: we will get tweets about this. >> you can totally understand wh they came up with that statistic and why guys are saying and women are saying they assume it will be an easy, casual loo up. melissa: last word really quick. >> i think that that -- there are so my problems with tt. i have a quick story to tell. upgraded his phone from a gossip girl phoned to something like this. melissa: is the flip phone. >> attractiveness way up.

melissa: you are going to dump him with the gossip growth fd. thank you. up next, who made "money" today. travel tickets to help them to boldly go where no man has gone before. not sure who is? how could you not be. the a answer right after this. you can never have to much money or too many of iphones. ♪ ñ@ç@çpçpçpç÷ñoxmhmhyhyhyhyh

>> the weather on wall street or main street here is who made money. price line.com the line travel web site they famous with commercialsith william shatner blew the roof off of exhortations and announcing a puts the chairman a ceo role a jury. thetock went up 5%. and outgoing ceo will remain the chairman he owns just over 200,000 shares in the broad and $1 billion today.

blackberry new executive is chairman and interim ceo in return for takg the helm at the trouble this war from company he will be rewarded with $3 billion of salary and bonus and restricted stock worth $85 million. not a package when he has nowhe to go but up. light of state entertainment reportedly wants to make a theme-park based on a hundred games. who doesn't want to spend the day before detraction and about children killing children? what is abettors souvenir thorough tha watching children fight each other to death? perfect. to again on monday. we have date which small business will win a 302nd

super bowl commercial for free. have a terrific weekend. i "the willis report" is next. a. >> imagine if everyone had their own fire service. >> imagine that. the truth is private fire companies work all over america and do a better job. >> it is how you spend your money. >> traffic lights are synchronized so there are not traffic jams. >> private parks are cleaner and safer. libraries our better run. , they are much more computerized. a private water system the government could not do.