of 7.5%. [closing bell ringing] liz: dow transports, these are often seen as a barometer of the economy. they cap off a record day. they too move to the upside as we put it into the history books. record for dow and s&p. david: not a bad day after you think how far the market has gone and how far it could go. general optimism from all kind of quarters from here in the u.s. to imf. from business people in particular. we'll hear from richard fisher, dallas fed president, in just a moment. i think we'll hear optimism from him as well. for the moment. look at all the market indicators of nasdaq, posting a biggest gain. largely what happened to apple. 1% slightly above. russell 2000, small and mid-size caps also doing well, liz. liz: the bells are ringing on wall street. yes, as we take a look and see what we have on the front page. personal spending in november jumping .5 of a pprcent. front page headlines say that

the commerce department reported, why did it last in november. durable goods rising 1.9%. commerce depprtment rosing that personal income rose .2 of a percent in november. david: tiffany shares are in the red after the company was ordered to pay watchmaker swatch, almost $450 million in damages. as a result the retailer had to cut its full year outlook. liz: retailer, joseph a. bank, we talked about this, rejecting a $55 per share offer from rival men's wearhouse. bid on you, you bid on me price story. they said that the offer significantly underpriced value of the company. david: consumer sentiment climbing to 82.5, this is from 75.1, a five-month high sentiment. pickup in employment, higher property values, stock market gains all were reasons for improving sentiment. >> the obama administration has extended today's deadline to sign up for health insurance by one day due to high traffic on

its online enrollment system. the deadline to enroll in plans beginning january 1st is midnight tomorrow for most of the u.s. "after the bell" starts right now. david: for those who thought we would have a sleepy couple weeks before the first of the year, wrong! we got a big, booming market here. let's break down today's action. bob phillips, spectrum group managing principal will tell us why he is keeping a close eye on interest rates. mash luschini, janney montgomery scott equity strategist why investments will be outside the united states and lincoln ellis from the cme. we added with the headlines, talking about. peak at just the right moment. just best holiday season that has to be good news, right? >> that is good news from the november numbers.

we're concerned you saw ventorrys build too much in that the gdp number on friday. potentially consumers did a lot of holiday shopping in november. we'll see what the december numbers actually reflect. you also have to know in the numbers you looked a in terms of wage gains, you are really falling behind in terms of wage gains relative to actual spending. the divergence along with a climb in consumer spending. that magic plastic that nicole was talking about earlier may not be a magic when it comes to january. you may have a bit of a consumer hangover. liz: bob, bring it to 2014. what does it bring the investor. stocks are entering the year once again looking extraordinarily strong. it leads some to wonder is there a moment we see a big correction or not? what are you expecting? put it out in the first quarter. >> liz, we expect market to keep rally through the end of the year and most of the first quarter for that matter. momentum tend to begat more

momentum. our concern is, people talking about a lot of cash on the3 sidelines to be invested but when you break down the cash in money market fund, it is currently about 13% of the stock market valuation which is really at the level that typically indicated corrections historically. so, momentum takes us into first quarter. people not invested should not chase the rally. there will be better day to buy in. david: mark, bob see as possible correction of 10 to 15% which is a pretty big correction. on other hand, bob, look what companies have done. we have a problem with consumer spending. maybe they're using too much plastic credit cards. on the other hand companies are tight as a drum right now. they're down to bone bear ef all the extra expenses. isn't the american company in great shape right now? >> companies are -- david: that is for bob. go ahead, bob.

>> sorry. bob phillips? david: that is for bob phillips, yes. >> companies are in great shape, david. where are sales coming from? that is my concern. that we've had a 30% year in stocks. yet sales are up this year over last about 5%. as are earnings. so if you project forward, we have great economic numbers last couple weeks. project that forward. growth to 2.5 to 3.5% last year. inflation, which is a fed's number. put another percentage point on top of that for stock buy-backs, that you're in 6% range much analysts projecting earnings gains of 13%. so that means more margin expansion. you have margins at the historical highs. it is really hard to make the fundamentals make the case for stock market appreciation next year. liz: okay. >> david, worth noting, sorry, worth noting that 75% of the actual growth in the s&p this year is actually coming from

earnings expansion and not top-line growth. liz: okay. putting those two data points together we bring in mark luschini. mark, people like elsewhere. it makes sense if we've seen such an amazing year or two or three, even, from the market lows of march 09, we've seen a such a nice move. do you look elsewhere other than the united states? what is your suggestion? >> liz, i think you do. it is not an indictment of the u.s. equity market where we think valuations are certainly full but not egregiously rich at this juncture. we still think it will be a rewarding experience for u.s. investors to be invested for 2014. we also happen to think valuations are compelling in fact in the overseas markets, typically europe and japan being two developed countries among our favorite that is we host many, many companies in those equity markets in those international areas where we think we will be more rewarding because i think as investors

turn into this more sanguine story about global sin croniesization, that 85% of the world's gdp is showing acceleratingeth you'll growth that shows high more risk beta equity markets which are mostly domiciled outside the united states. david: yet, mark you're in favor of buying apple even at today's price? >> most definitely, david. selling 11 times forward earnings. makes $16 billion of cash, free cash flow no less on quarterly basis. dividend 2.1%. the move higher popping on the china mobile news and agitation from carl icahn has been the i am pa tis for the recent -- impetus for the recent share price. it has not come in for new product cycle. it has more upside in 2014. liz: more opportunity. traders, where do they look here? i know a lot of you are ffcused on commodities. gold has been a downer

completely. are there other metals and opportunities outside the u.s. where you feel you get a signal? >> yeah, absolutely. mark's thesis is right. if for nothing else the actual tailwinds of central bank policy in europe and japan are very significant pluses for those equity markets, much more so. will be interesting to hear your conversation with dick fisher about the u.s. tone and tenor. absolutely the organic growth story will not be in the developed economies. the organic stories come from emerging economies. those with very good current account deficit profiles. -@those parts of the world that will show kind of transformation from export-led economies to a more domestic consumption led economies. there are lots of opportunities out there for investors to look out for in 2014. david: bob, lincoln was kind enough to mention interview with richard fisher in the next block. imwonder are you supportive of what he believes?

time was past due for a tapering? or more with the bernanke-yellen view? >> no. i agree that we're past due for the tapering. i think the fed has pushed liquidity so far it is really uncertain how undoing it will affect things. my real concern we'll have some interest rate shocks as they continue to reduce the tapering. and they're going to be caught in a box and not quite know what to do about it. again, that is one of the reasons we're really concerned about a correction at some point and a sizable one. so people not willing to ride through a, you know, 10 to 20% correction ought to be thinking about creating defensive positions between now and end of the first quarter. david: bob phillips, mark luschini, lincoln ellis we'll come back to you in a little bit when s&p futures close. >> thank you. >> thank you. liz: thank you, gentlemen. the u.s. economy seems to be gaining footing. the markets are busting through record high after record high. it is all good news..3

like all investors we have to peak around the corner. is danger lurking ahead? what would it look like? david: we'll talk to one of the top economic minds in the country. glenn hubbard dean of columbia business school. big changes ahead or fed. tapering new chairman, new voting members among whom include dallas fed president richard fisher. he will join us exclusively. this is the first interview since the fed decision to taper next week. that is coming next. liz: tell us what you think. fed chairman ben bernanke said fed bond purchases created jobs. talking about qe. do you agree. log on to facebook.com/afterthebell. we'll read some answers and get richard fish arrest response. don't go away. ♪ [ m male announcer ] once, there was a man

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as this may cause unsafe drop in blood pressure. do not drink alcohol in excess with clis. si effects may include headac, upset stomach, delayed backache or muscle ache. to avoid long-term injury, seek immedte medical hel for an erection lasting more than 4 hours. if you have any sudden decrease or loss inearing or sion, or if you have any allergic reactions such as rash, hives, swelling of the lips, tong or throat, or difficulty breathing or swallowing, stop taking cial and get medical help right away. ask your doctor about cialis for daily use and a 30ablet ee trial. david: another record. s&p 500 closing at its 42nd record of the year with ffnancial being one of the top performing sectors. let's go to nicole petallides on the floor of the nyse for details. nicole. sometimes we say we sound like a broken record with record after record for wall street but those with ira's and 401 ks

are loving it. many names were financials. much look at wells fargo, american express, blackrock and ameriprise financial all with up arrows, all hitting new highs among so many names was we walk in another record-setting day on wall street. the vix pulled back. you saw these names jumping big-time. wells fargo up half a percent and ameriprize and blackrock new highs. david: great stuff, nicole we love them. liz: s&p futures are closing. let's get a window what might happen at the open with lincoln ellis at cme. lincoln? >> liz, good to be back with you. not much going on. truncated session tomorrow. fed meeting in january. and people squaring up ahead of the holiday. very, very light day here. not much more to report, i'm sad to say. david: all right. lincoln ellis, thank you very much. >> thanks, david.

david: one. biggest knocks against federal reserve chairman ben bernanke and most of the members of the federal reserve that they are economic they're tish shuns but dallas fed president richard fisher says he is more business economist than academic. he will be part of the fed policy setting committee starting next year. joining us for exclusive interview since the fed's decision last week, richard fisher, federal reserve bank of dallas president. you've been to australia. you look great, richard. thanks for coming in. >> david, i'm dressed like an academic this afternoon, my tweed coat. david: start with last week's decision. if you had been a voting member last week would you have voted with the majority or been a dissenter? >> no. i would have voted with the majority. i wanted to see the beginning of this tapering. i said so at the meeting. i felt like from my perspective the best thing is to get started. as you remember, david, i said,

even though i wasn't for the program from the beginning, you couldn't go from wild turkey the bourbon, to cold turkey. david: right. >> betting this thing started was very, very important. i think it was also important for ben bernanke to lead that in his last penultimate meeting. yes i would support it. david: does the 10 billion go far enough? you have i guess about eight meetings next year. would 10 billion per meeting be satisfactory to you? >> i actually argued and i can only speak for my several i argued for 20 billion. i think the market could have digested that. we'll have to see how the economy proceeds. remember, david, it's a committee. there are 18 people including the chairman sitting at that table and you have to get the majority of course as we as voters. so we'll have to see how things proceed. the numbers that came out this week are very strong and healthy and encouraging. we'll have to feel our way as

ping says, feel our way across the stones across the river. david: quoting dunk xiaoping. he was economist that turned china around, put it into context. richard you said this whole bond buying and money printing to fuel it comes at a cost, i'm quoting you directly here, comes at a cost that far exceeds its purported benefits. what are those costs? >> well, firrt of all let's talk about the benefits. one of the benefits it helps corporations. you just had a whole dialogue about the stock prices. repositioning balance sheets, lower the cost of debt, clean up liability side of balance sheets they're ready to move. that is the good news. the costs come from what are we going to do with this enormous amount of liquidity we built up not just in excess bank reserves on balance sheets of 12 federal reseeve banks but massive liquidity outside the banking sector, non-depository sector

and how we'll take that kindling that could be kindling for future inflationary pressure out of the system and do it in a way that can be done gently without disrupting the marketplace. david: that's a great question. what is the answer? >> we have an exit plan and exit strategies. we'll have to see. we're get getting better more sophisticated operating new york desk. we did in our parlance, reverse repo, lending out securities we own. it has become very complicated, david. i don't believe as private sector creates jobs, we help companies strengthen balance sheets. stock market appreciation and wealth effect. home prices turned. i think the fed helped on that front very much, but the question is how much? the issue how much will we have to sop up. i'm frankly concerned about it over time. we'll work to do it properly. david: there is concern about inflation. there is concern about asset bubbles in various areas. some people call the whole stock market a bubble.

would you? >> well, you know i came out of that business. it has been driven by change in the discount factor. when interest rates get to zero, you look for other things to reach for. and i am concerned about that. i wouldn't call it a bubble. i think it is been fueled by federal reserve policy, central bank policy around the world. our policy affects australian market i came back from and markets elsewhere in the world and real estate markets elsewhereein the world. government bond markets. so i would rather see what economists call price discovery. i would rather see discover what real prices are without our intervention. we'll have to see how it works its way through the marketplace. david: there is the question of raising interest rates. we saw ben bernanke appeared to many people changing the goalposts. first it was 6.5% unemployment which would lead to raising rates. now he says the, chairman says until far beyond that, i think phrase he used when they might does that concern you the

goalposts seem to be changing here? >> david, let me differentiate between two. one is asset purchases, large-scale asset purchases, qe3 in the parlance of the media. then there is how we anchor the shortened of the-year-old curve. that is the reference to 6.5%. that was not just ben bernanne. it was a statement by the committee. it is in the issued statement. david: i understand. >> we'll go working on, getting back hopefully to normalization, working on the overnight rate which is the fed funds rate or its equivalent when we do these reverse repo operations as they're called. we'll just have to wait and see how the economy develops. i think it was just shifting the ball and going back, really essentially to what we originally did which is dealing with the short term end of the yield curve. that is the beginning of a transition over a long period of time. david: okay. by the way, we haven't talked -- >> did i confuse you? david: we haven't talked about the economic news. could you stay with us, richard? >>ing. david: we have another segment

about your views on economy and really believe in it. more with our interview with richard fisher, dallas fed president coming right up. liz: the u.s. economy seems to be looking stronger. we have gdp rising, unemployment dropping panned stock market reaching dizzying heights? will 2014 be higher? not only will david ask richard fisher but we have the one of the top economic minds of the country, glenn hubbard, teen of columbia business school. do employers pay more for mbas? we'll find out. despite all the promotion and all the hype it was not a legendary debut for "anchorman 2" this weekend. i saw it. i will give my critique. more importantly the box office tells all. that is next. ♪ this is th quicksilver cash back cardrom cal one.

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connell:for a quick speed read s other headlines, five stories, one minute. americans are seeing a little relief at the pump for the holidays. have you noticed? cord together lundberg survey said the average price of gasoline, okay, two pennies but $3.26 a gallon. >> grinch may have stole christmas from retail giant target. the security breach caused wake of customers traffic in wake of credit cards getting stolen to fall up to 4% from last year.

ford f-series pickup will regain the top spot as best-selling vehicle in america. the pickup truck is expected to have sales north of 750,000 units for 2013. according to a new report 1/3 of purchases made online are returned. ups, yes, united parcel service expects returns to jump 15% this year compared with last year. ron burgundy couldn't lure crowds away from the hobbit desolation of smalling this weekend. the. "the hobbit" took 31.5 million. "anchorman 2" generated 26-pointmillion. that is lower than the 2million was originally -- david: claman review quickly in a nutshell? liz: eh. i loved first one. not funny the second one. just, there are two funny parts. you will know when you watch the movie. david: a lot of overkill leading up to the actual premier. liz: didn't quite do it. david: ichard fisher, dallas fed president, thanks for

staying with us. talk about the good news which is economic growth. we had had revisions of third quarter gdp up 4.1% when annualized. do you think we'll continue with that upward number? >> well, i certainly hope so. i, the you know the gross domestic income numbers i like to look at are less than that so that basically measures by taking out some of these inventory cycles and so on. we'll just have to see. but the one thing i noticed, david, these economists have been so pessimistic and of course he american spirit is beginning to regenerate. private businesses create jobs. and you know, after a while they want to get back to work and of course their profits are great. so, i would hope, although we may not see as robust of a number in this last quarter or first quarter of the year, but we're on upward trajectory. that is what is important. david: federal reserve of course last week, chairman bernanke was saying that the fed can claim some credit for it. he said i'm pretty comfortable

with the idea that this program did in fact create jobs. do you agree with mr. bernanke? >> well, i don't disagree with him. but the private sector creates jobs. we've given him the fuel to improve themselves, clean up their balance sheets, as i said earlier to go out and hire. they haven't been hiring to the degree they could with all the massive liquidity because of all the question marks on fiscal and regulatory policy. they provide the means. someone to engage the means. it is too slow in my opinion, except for in texas, right away. david: texas continues to buck the trends. it is doing great. >> yes, sir. david: although in texas has job growth slowed a little bit? >> it has. we're growing employment at 2.5 to 3%. that is pretty stout number. david: that is pretty stout indeed. talk about the stock market booming of course. some people like jon hilsenrath from "the wall street journal," some others says that is become

one of unchosen mandates for the federal reserve. they look for the stork market for clues as which way to go. is that correct or incorrect? >> no that's incorrect. first of all our job is to do what is necessary for the real economy. the bond markets are of course focused on intensity of what we're doing at intermead yacht or longer part of the yield curve -- intermediate. we're not driven bit stock market. i never heard ben bernanke who i speak to constantly ever say he is worried about the stock market. it is really what is good for the real economy and good for the american people. we have difference of opinion but that is what we're guided by. david: on the other hand back in may and june when the stock market went bananas because of talk of tapering it looked like there was an all-out p.r. campaign orchestrated by the fed to try to calm the markets. >> bond market used term bananas that is not fed-like term. the bond markets shot up 100

basis points. that is where you had to focus on the attention. i referred to the pural hogs. i like to translate to plain english like you, david. david: final question. this gets to the whole idea of what america is. >> yes, sir. david: the character of america. your father, a lot of people know is from australia. he had an amazing rise up from poverty. he was actually an orphan. he was in foster homes, et cetera. his son, you, went to harvard. you went to oxford, stanford. ended up with a seat on the fed. it is an incredible sort of american dream story. do you think that dream is still alive and well in america? >> absolutely. complexion of undergraduates at harvard or any earth school you might pick in the united states and moving up the ladder. we still have that dream. i hope we continue to realize it. that is our future, dave. we have to have the possibility of moving from being nobody to

being somebody. but also possibility of being somebody, losing it all if you screw up. that is the american way. david: the most important question i can ask today, janet yellen will you still kiss her when she is chairwoman? >> i am very fond of janet. i think out of respect for her high office i will no longer kiss her on the foreahead. she is short by the way. very much like janet. we disagree on policy but i like her enormously. david: you heard it here first. no more kissing of the chairwoman. richard fisher, thanks for being here. >> i'm blushing, david. >> heard it here first. he does not see a bubble for the markets. important stuff. we put i will on foxbusiness.com. we keep hearing the word bubble thrown around when we talk about the markets. what we'll do we'll bring in glenn hubbard, dean of the columbia business school. talk about how mba and how business schools are seeing everything from the application process to how they're altering

the way they teach business. david: and it is tea time for the troops. the nation's largest specialty tea manufacturer, bigelow, is serving up holiday cheer to our troops overseas. we'll be talking to the ceo about that and the red hot tea industry coming next. ♪ (announcer) atcottrade, our clients trade and invest exactly how they want. with scottrade's online banking, i get one view of my bank and okage accounts with one login... to easily move my money when i need to. plus, when i call my local ottrade office, i can talk to someone who knows how i trade. because i don't trade like everybody. i tradeike me. i'm with scottrade. (announcer) scottrade-proud to be ranke "best overall client expeen." i'm with scottrade. mm. mm-hmm.

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that the u.s. economy is picking up steam. third quarter gdp last week coming in at 4.1%. that is the fastest pace since 2011. just last night the imf, the international monetary fund, lifted its 2014 growth forecast for the u.s. saying gooddaction taken by congress on the budget, yes, also the fed's recent tapering action and declining unemployment will help growth in the new year. will the momentum continue? with us is one of the top mind in the country when it comes to these things, glenn hubbard, dean of the columbia business school. he is also the former chairman of the president's council of economic advisors. we got a lot to talk to you about. yes, the economy is looking better. what do you see for 2014, glen? >> i don't think we'll likely see the pace of growth we saw in these revised numbers but the economy is picking up. the question is, will it be self-sustaining and will it help the job market enough? i see something in maybe 2 1/2%

range. that is still not good enough for this recovery. liz: they instituted tapering on behalf of the fed there finally. do you think that was the right appropriate comment and amount? you heard richard fisher, i don't know if you did, first interview since the fed announced its tapering of 10 billion scaled back on the bond purchases. he said, the economy could have actually handled a scale back of 20 billion? >> i agree with him. i think there is very little evidence to suggest that the most recent rounds of quantity quantity have been that beneficial. i think the communication was good this time. the market actually went up on the announcement of tapering. i think the fed will continue to gradually taper. liz: it is all about jobs though, glen. at least for many of our viewers and we watched job creation of more than two million people as ben bernanke pointed out over the past several years. looking at kinds of jobs and quality you run the mba program at columbia, one of the most widely-respected in the world. we talked over the summer about how your graduates were doing,

what kind of jobs they were getting. how is it looking right now? >> it is actually looking great. the graduating class that graduated in the past year had virtually complete offers in great sectors in the economist the problem is not the job market for the best mba students. that is terrific. the problem is the job market for many other millions of americans. and policy could really help there. liz: lookings we have on the screen though, 44% of the employers won't pay more for new mb ams. that was a study that came out. you're saying that the mba does make a huge difference. that is obvious. >> depends where -- liz: and program but why? >> depends where you get an mba. if you get an mba from any of the top business schools, you have a great education how to lead, how to connect the dots and think like an entrepreneur. employers will pay for that. we see that all over the world. it is true mb afters on average are not producing the returns they mightthave 20 years ago. if you go to the best schools

that is the no the problems. liz: was michigan state one of those schools they did the study? >> i don't comment on the schools. you go to any schools obviously top schools, you're fine. liz: okay. i agree, it helps to have that much more. it adds to people's resume's but you guys used the "e" word, entrepreneurship. looking how you're altering the curriculum at columbia's mba program, you happen to be just up the street from silicon alley. this of course is the new york side of silicon valley, where, oh, my gosh, so many companies have been so hot. tumblr bought by yahoo! etcy is huge. gilt group plans to launch an ipo in 2014. four scare is especially hot. what do you do to harness that for guys that want to be on wall street and investment bank officers. >> we have a spot where that is

plugged into the new york ecosystem as you mentioned and into the university, in tech, medical devices in software and in business generally. i think it's a huge change for mba students at top schools to be interested in entrepeneurship. many are not interested in starting their own business but plugging into the emerging businesses. that is aatrend not going away. >> want that kind of student, don't you? >> absolutely. i heard the tail end of richard fisher's comments, this country needs the dynamism of entrepreneurship and it still has it in these great students. liz: location. >> perfect. liz: not just silicon sal alley but new york. it is at the center of business for columbia school. you're moving possibly to manhattanville, just north of where columbia's basic campus. >> that is seven blocks north from where we are. liz: that is not that far. what does it do for the business school if anything? >> it is transformation for us.

it doubles the space we have. enables us to have business practitioner opportunities, change the way we do research, i'm very excited about it. liz: at the center of business you can't argue with that. it is wonderful to have you. >> thank you. my pleasure. liz: have a lovely holiday. >> you too. liz: glenn hubbard, dean of columbia business school. david: we had two of the smartest guys in the field of economics this day. a family-run company is sending a warm gift to our troops overseas. they have been doing it for years. we'll talk to the ceo of the tea cap and get their tack on the fast-growing tea business. liz: we take you "off the desk" with a company that is helping churches make sure their nativity figurines stay put and don't get stolen. how they. coming up ♪

liz: 100 percent family-owned tea company bigelow is continuing to give back to u.s. troops. they're asking for a dime in return. tea for the troops is meant to be given, not bought. david: it is well appreciated by the troops. to talk about the program and business of tea, cindy bigelow, ceo and president. cindy, good to see you. this whole idea started because of a very personal story that happened a real tragedy happened to a friend of yours. explain? >> first of all, thanks, guys for having us on to share in this fun program. we are really so proud of it. you're right, unfortunately david, it start ad friend of mine, a good friend from high school his son came back from iraq, third tour and has three young children and took his own life. so i was obviously very touched by that story. at the same time i have a very food friend of mine who runs the

uso in our country. we also had this plantation in south carolina that produces really the only american-grown tea of any substance in our country. so i just was thinking bit. i said, you know? why don't we do something for the soldiers. i asked my friend duke whose son passed would design it. he did a beautiful job designing it. it's a great representation of america. it is written like a thank you card and a great program for four years for us. liz: in fact we're holding it up now, cindy. as we look at the lovely sentiments you have put together, this is so sweet. this must do wonders for many of the troops who are stuck far from their homes and, i guess the troops love tea at this point? >> well, if you think about it, tea is the most popular beverage in the world. there is such a rid all having a cup. this was designed for them to share with the fellow soldiers, maybe a cup for themselves. my thought was when they're over in these countries and working with the people that they're trying to protect what a nice

way to share a moment with them as well. we were opening that they would also share a cup of tea with the local residents. @avid: just kind of curious, let's expand this a little bit. one question we ask a lot of business owners, particularly a privately owned business like yours, whether or not, i know you have a great health care program, which is obamacare which is such a huge element in lot of people's lives right now, is that affecting you at all or is your health plan significant enough so it won't make much of a difference? >> we're very blessed. it's a family company. we don't have anyone breathing down our throat for profit march kin, et cetera, we can do the right thing. we always had a very good program for you are employees we try to keep them engaging. as 10, 12 years, health costs have been going up substantially. we try to put wellness programs in place. we're very lucky. we have good programs. liz: the competition is lately with all the interest in tea.

starbucks buying teavana haines celestial tea. my mother is a fan. i like bigelow. i'm absolutely a fan. but how do you remain on top in this atmosphere? >> you actually really raise a fantastic question. that is of significant concern to us because these are all publicly-traded companies and they're billion dollar companies. we're the only one still 100% family and private. we produce everything in this country which is very rare. many of those companies you mentioned actually produce overseas. we like to consider ourself 100% family and 100% american. that's what we do. we're an american company, very committed to this country. david: you're looking at grand daughter of the woman who since i was a teenager made constant comment, which was my favorite tea of all time. your grandmother invented that, right? >> this is a true story. today, my parents are still the only ones that make constant comment, honest to god. today they were doing it when i left the office. they put on their little lab

coats. go behind closed doors and constant comment is born. same recipe, ngredients. no change. david: love. >> it had it in santa cruz. david: it is the best. liz: cindi, thank you. >> thanks, guys, happy holidays. liz: cindi bigelow. david: this holiday season, stores and malls were helped out by a different type helper, heat tracker. how will the new tracker stores help shoppers movement and interest? all matter making money for companies. you want to hear the details next. liz: does your commute consist of sitting on a consistent stop and go train? wait until you see this train's prototype that doesn't even stop at the stayings. david: throws them out? liz: passengers, whoa. ♪ th is the quicksilver cash back card from capital one. it's not the "fumblg around with rotating categories" card. it's not the etting blindsided by limits" card.

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david: heat sensing technology, similar to ones on oil fields. to track shoppers. liz: adam housley joins us from los angeles with the story. adam..3 >> liz, this is one way to track shoppers. there are number of ways. some are more controversial than others. there is heat sensing technology

we've heard in recent weeks that have some shoppers up in arms. there are ones used by swirl, using your smartphone. there is a app you download as a shopper when you go into the store. take into account, 90% of all purchases will still come old-fashioned way inside the store. it is great to take and merge the technologies. we had a chance to go to boston-based swirl. they develop ad censor with bluetooth technology that knows you're in particular area, and sends a message to your phone with particular discounts and offers tailored just to you? >> what they're giving as consumer is a full screen experience with pictures, text, information. giving you information and deals. things that will make you a smarter, better shopper. >> we saw this action. we visited a couple of alex stores in san francisco and boston. officials say it is great

because we've been able to use the pilot store successfully and able them to expand and it will expand to all their stores nationwide. >> it gives us great confidence we're in the forefront of where we need to be within the world of retail meets technology. >> timberland and also, one more, kenneth cole are two major companies that have decided to use the swirl technology where you use the phone, fine the app. shoppers interact basically as they go in. they know they're downloading app and get some offers and interact with the store. great this time of season shopping for christmas, can't find someone to help you out and give you great discounts. this is less controversial than some other technologies where they're following the phone and not telling you or the heat sensing technology, if you see that, they can move displays where shoppers are congregating. there are number of ways retailers and shoppers are able to do that. david: that is a little weird,

that last one, heat sensing thing. i could do without that. others, great way to make money. adam housley thank you very much. >> thank you, david. liz: on a train that doesn't need to stop at stations to pick up or drop off passengers? how does that work? david: i don't know. liz: one investor is trying to make it a reality. we'll show you how it works. david: federal reserve chairman ben bernanke said the fed stimulus program createddjobs. richard fisher just told thaws private businesses create jobs. we have many solve your thoughts, that you want to stick around for. that is coming up next. ♪ male annocer ] e new new york is open.

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get 200 free trades when you open an account. melissa: let's go off the desk. imagine a train that doesn't need to stop to pick up its passengers? that is the concept for one chinese train. passengers step on to a part happy platform above an incoming train, are you looking at this, which is snagged by the train as it moves through the platform. the train i stops. simply trades embarcation capsules as it moves through the station. david: scary but very cool. we asked you on facebook and twitter if you agree with ben bernanke that fed bond purchases create jobs? gordon on facebook said adding to the government debt creates so much uncertainty that companies are not expanding or hiring or granting pay raises. liz: wayne says no, it will devalue currency by creating money and distributing it to the banks. david: we love your opinions,

keep them coming. whoever thought it would be slow week for the markets is dead wrong. we have a very, very busy week. a lot more to come this week. liz: we'll both be back here tomorrow. "countdown to the closing bell" starts at noon. adam shapiro for melissa francis. >> deadline day for obamacare. the last day to sign up to spend your money on the affordable care act but are you actually covered? all the latest developments. answers you need right here, because, you know that even when they say it's not it is always about money adam: as some are saying it is anything but the affordable care act. more last minute changes could mean more money out of your pocket. right now, consumers, myself included, we're totally confused. we need to know what it will cost and what we can get