4%. [closing bell ringing] nat-gas is a best traded commodity. you may be seeing profit-taking. david: it pose up and down -- goes up and down pretty fast. we'll talk about that in detail coming up. bells are ringing on wall street. pulls out a gain for s&p. russell 2000, small and mid-sized stocks pulling out a gain, ever so slight. as it settle it is may actually change. right now we're seeing a mixed picture here. the dow jones certainly lot better than it was different parts of the day. cheryl, when you started there were moments -- cheryl: triple digit lose it i. david: boy, got that out. it's a mixed decision today, two up, two down on the dow and s&p. cheryl: any minute we'll get alcoa's numbers. we want to bring you the front page headlines. number of americans filing first time jobless claims falling more than expected to 315,000 from 330,000. the numbers came out one day before the big jobs report

tomorrow. david: we'll watch for that at 8:30 a.m. janet yellen is hopeful that the u.s. economic growth will accelerate in 2014 to 3% or more n an interview with "time" magazine she persistently low inflation will move up closer to the central bank's 2% target. cheryl: european central bank president mario draghi says the ecb will take more action if necessary to prevent inflation from derailing the european recovery. it has been a nice recovery. they left the interest rates unchanged. david: dish network stock dropped after the satellite tv company pulled the big to buy bankrupt telecom company lightsquared. this could have been a good way for dish to expand its wireless spectrum holdings. cheryl: american airline stock sharply higher. this is following the carrier's traffic grew in december over the same month in 2012. that is when they finally did their merger. david: jpmorgan planning to sell

or wide -- wiped down its prepaid card business. they are used for government payrolls and benefits. we have a special segment on jpmorgan coming up in this very busy hour. "after the bell" starts right now. david: time to break down today's market action. he sees great opportunities for market volatility in 2014. alan knuckman joins from us the cm the. so glad she is shaking her head yes, nodding in agreement. i would be worried if she said otherwise. alan, from from the cme, talk about oil and commodities. we mentioned natural gas is down big-time today, about 4% drop. oil looks like it is hell-bent to go into the 80s, doesn't it? >> not so fast. we made new six-month lows and actually closed positive. that could be beginning of something. maybe a double-bottom what we

come into here recently. looking at natural gas i'm leaning for a bit of a pull back. it come back to the breakout area. futures, 4.10 was breakout area around come back to that level. the eng tracks natural gas, broke out about 20. you can lean on that as support level. upside target is still 23. i will remind you winter has just started. david: gotcha. understand. are you buying ung right now. >> ung on these levels an leaning on 20 on weekly closing basis and looking natural gas an leaning on $4 on a weekly closing basis as well. >> kim, year not getting positive numbers and we had one today for strong numbers for dow and nasdaq. what do you make for the kickoff of 2014. >> i think it is rational. we haven't had any news that should drive the market higher. we got some news yesterday from the fed saying that they are actually going to taper. actually a lot of voting fed

members were in favor of tapering and that can be very troubling to the markets. not just in the u.s. but also overseas and emerging markets as well. we saw that trade happening too. so i think the market is reacting naturally to the news that has been presented. david: kim, i got to ask you about that. i was surprised, i wonder if you were as well, that as you suggested it wasn't just a couple of the hawks, richard fisher and others, saying that we should get out of tapering or we should continue tapering and get out of bond buying entirely by end of 2014 but it was the consensus. >> right. david: did that shock you? >> it was. you expect to hear the same people that have been hawks, continue being hawks and you know, some maybe more discussion but the fact that it sounded like a real consensus was made, and maybe even there was a strong case for dialing back the purchases even faster than they actually are doing right now.

you know, that was part of the discussion. so that was very surprising. cheryl: alan, one the things we're looking at unfortunately when we get janet yellen coming out and being somewhat dovish we had a big-time magazine piece on her. we're starting to get an idea what she will be like as a fed chair. she has a big balance sheet to deal with. what do you think she will do with that balance sheet, alan? >> well it is not my job to predict how she will react. it is my job to predict what the market will do and i see more upside. after a corrected selloff measured move from the highs higher. if we do that once again, 1875 in the s&p, 25 point downward move that is another 3% higher. i don't see a reason to changeable i don't see a reason to call a reversal in the market and i think someone does is somewhat foolish. david: alcoa earnings. mixed decision. a beat on revenue and miss on earnings. kind of the opposite way we see for a lot of stocks going on.

estimate for earnings was six cents a share. came in at 4 cents a share. revenue was expected to be 5.3 billion. guess what? it is 5.6 billion. a beat on revenue. loss on earnings per share and after-hours we see it coming down a little bit, not very significantly, but alan knuckman, what do you think of these numbers. >> i like alcoa from a technical pattern. it performed very well since it got kicked out of the index here but it technically had a wedge with a target of 10.50. that is pivot point to look at on weekly basis. i think it will have legs and get up to 13 on upside target. it needs a little bit of a pull back after having this extended move. i think good to see someone exceed on revenues for once. makes me feel better. cheryl: kim, one of the things we look at for alcoa is kind of the global story. they see a forecast of 7% for 2014 for aluminum demand for the entire year. that is what they had in 2013. alcoa had some stumbles.

they beat today on revenue, kim. are you more encouraged about the global story coming out of alcoa? >> i am, but i would like to see what the rest of the aluminum producers are going to say as well. it has been, especially in 2013, you know, there's just too much supply for the demand. so i still think that's the case. we're going to see what alcoa says in their call but it bears, careful watching. it is very optimistic that they sold, that they pete on revenues. i haven't seen that in a very long time for alcoa. david: that is a good sign. on the other hand, alan, their shares have been up about 30% over the past three months just based on the fact that the global economy was expected to improve, to go much bigger. have we been a little too optimistic about the strength of the global economy, china particular? >> no i don't think so. i think you've got to look at the xm-e, metals and mining etf, it bottomed out in summertime. it had a 20% rally.

alcoa and u.s. steel they really lagged behind in their performance. i think they get a lot of catching up. now they need good numbers to really forecast the future. they have done the catch-up job. now they have to stand on their own legs and run from here. i think because they have been beaten down and held down so long, there is still more upside in that segment in basic materials in general. cheryl: kim, alcoa said they have $1.4 billion in cash on hand. that is nice to see. you like another company with cash flow positives, intel. i want to get into intel, just like we look alcoa and global story you look at intel and global story where they're sitting right now but you like intel and tell me why. >> i like intel it's from our perspective it is not really the pc-chipmaker it used to be. it is moving to more mobile devices and we think with the technology they have and the chipset that is they are set to release in 2014 we'll be able to see this growth into mobile more

clearly. the company has done really well in solidifying their position in servers. even the pc market isn't that bad for them, especially if you consider most purchasers now are businesses and they pay up for higher howerred chips. so the company we think is really well-positioned. it does take a patient investor to sift through all the turbulence that happens in technology. we're a very patient investor. david: yeah. now we're on technology, talk about a patient investor. alan knuckman, microsoft take as little patience or has this year. what do you see happening with microsoft? >> well microsoft was left dead in the water. it had a nice surge from 31 to 39. the midpoint of that surge is 35. we're just above that right now. from a risk/reward standpoint as trader i want to look at it here and lean on the 35 on closing weekly, monthly basis. look big picture. we see target of 4. get back to the highs once

again. microsoft hasn't changed. people got a little disenchanted with it and disappointed they haven't solved the ceo issue but you have got to remember the revenues they generate on regular basis are just as very mom call and that will continue to come in. from a risk/reward this is great level for microsoft six months, eight months, a year. david: good stuff, alan. thank you very much. kim forest, thanks for coming and appreciate your advice and perspective. alan, we'll get back to you in a couple minutes when the s&p futures close. cheryl: thank you, alan. we'll break down how you make money from made in the usa. that is coming up next. david: chips, beer and cars, those are the traditional commercials you expect at this year's super bowl. cheryl: beer? >> what about a cigarette commercial? cigarette commercial in the super bowl. technically they're e-cigarettes but still i thought they were baned? we'll talk to the president of njoy about the new ad blitz.

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cheryl: aluminum giant alcoa beat on fourth quarter earnings. let's head to nicole petallides on floor of new york stock exchange. we're looking at the stock. >> i've been looking at stock certainly after-hours. this stock has been up 20% last fifth weeks. earnings were share four cents. estimate was 6 cents per share a slight miss. revenue came in, revenue was a beat. 5.6 billion, versus 5.34 billion for analysts. so that was a beat. global growth prospects for 2014 they see packaging, building construction, 4 to 6%. aerospace 7% and automotive, 4%. giving a good outlook for 2014. profit year-over-year, the full year of 2013 will pass that of 2012. coupled with the year-end net debt of $9.6 billion is the lowest alcoa has seen since 2006.

the aluminum-maker coming out with the numbers. bid ask to the downside. bid ask is 10.37, 38, you're seeing that to the downside but certainly one to watch tomorrow. former dow component, aluminum-maker alcoa. back to you. >> nicole, we'll see you tomorrow after the jobs report. thanks. david: nicole. david: s&p futures are closing right now. let's go to alan knuckman in the pits of cme. how does it look? >> it looks steady right now. disappointing we got striking range of making new all-time highs and we had a bit of a selloff. that is disappointing but we're unchanged if nothing else. david: alan knuckman, from the cme, great stock picks if nothing else. appreciate night thank you. cheryl: sector stocks outperform the s&p 500 in 2013 through november, gaining 34% versus 29% for the index. so will u.s. industrials continue to grow in 2014 and should you invest in the made in the usa theme? david: wouldn't that be nice, if you could? cheryl: it a nice idea.

david: joining us jonathan burton, market watch editor, only it is a nice idea but quantifiable this is happening. jonathan, how do you quantify whether or not our industrial base is growing? you can't just do it on the basis of trade stats, can you? >> no, david, you can't and there are a lot of factors that are coming together in favor of this manufacturing renaissance and you see it actually in alcoa's numbers today. there's just a big move in terms of u.s. competitiveness and coming ironically in part from china. chinese wages have expanded to a point where u.s. wages are competitive with china and so it's causing manufacture you ares here an actually around the world to consider and look more closely at the united states as the place to make goods. cheryl: so this is good for made in the usa, those that want to see more manufacturing, we should say manufacturing jobs in the united states. we'll get more detail on that in

the morning from the jobs report but what specific sectors, i can not talk today, specific sectors will benefit if indeed manufacturing picks up? we hope it does in the u.s. certainly. >> well, right. cheryl, we're seeing it in the major industrials, the automakers aerospace, defense, energy, infrastructure. i mean a big part of this is energy independence. the trade deficit, the amount that we import from overseas that is in section -- in excess of that we export is lower for the first time, is at its lowest point in four years. that is very reflective of the fact we are making more energy here. so we don't have to go abroad for that kind of a power. and so, what that, the knock-on there is that people who supply energy companies, pipelines, railroads, that kind of, the whole transportation sector, all of these areas are benefiting

from a major push by the united states to make itself much more energy independent. david: by the way, jonathan, it is not just the big guys that are involved in this move back to the united states. we've been talking to some small companies that were lured over to china by the panacea of low wages. eventually they found out not only are wages going up but the price of corruption is high in china and price of faulty products -- very often i talk to one guy that makes earpieces, sound earpieces, so many shipments sent back to him were faulty, in the end it wasn't worth it to get advantage of low wages. are you hearing stories like that? >> right, that's an excellent point. it underscores the shift we're seeing. in the united states companies know that they can get skilled, educated labor. that is transparent. they know what they're getting. there's rule of law and all these factors just give business a lot more confidence to, you

know, come back here and make the goods that they need to sell around the world. it is not just americans who are buying these guides. cheryl: jonathan, we certainly hope that continues but what is the main risk factor in all of this? >> well it, you know, there are always going to be other low-cost manufacturing centers in the world that will attract certain industries. there's the chance that companies might loosen their purse strings a little bit too much and overexpand so that, you know, their capacity isn't coming up to their expenditures. you know, this is something that companies are going to have to really focus on and carefully measure. these are cyclical industries. they're very sensitive to the economy and, that's, you know, another, another factor that investors have to keep in mind. david: by the way we just put up

xli, which is the industrial select sector. these are exchange traded funds, a spdr fund you can buy into. also yij, which is dow jones industrial etf if you will for does trees. make your bets in that if you believe it. cheryl: jonathan burton, thank you very much. >> thank you, cheryl. david: thank you, jonathan. appreciate it. well major banks are set to report earnings next week with jpmorgan kicking it off on tuesday. financials performed great in 2013, up about 30%. are they set to win ben this year and by how much and what sector of financials should you get into? we have a preview from the best banking specialist around coming right up. cheryl: there you go. this was today. new jersey governor chris christie finding himself in a jam and offering a big mea culpa over the washington bridge fiasco. we'll have the latest on the story. david: a long mea culpa. cheryl: two hours. ♪ [ chilen yelling ]

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cheryl: want to show you shares of sears holding company. the company is trading to the downside in after-hours action. they issued a update to same-store sales. in particular same quarter numbers were pretty bad for sears. kmart, quarter to quarter sales down 5%. that is substantial decline. sears domestic, they're trying to bring back the sears stores, 9.%. average 7% decline quarter for quarter, and negative than it was for sears holding.

the stock is down 18% in after-hours trading. this is a company, david, certainly struggled over the last year or so. a lot of real estate holdings they're trying to divest. outlook negative from sears. david: shades of jcpenney. the brick and mortars having a tough time of it. let's look at the quick speed read, headlines five stories one minute. first up, number of u.s. homeowners with underwater mortgages fallen by 1.6 million. 37% of mortgage residents in florida are still deeply underwater. realtytrac says miami, orlando, tampa are among the worst affected communities. planned layoffs last month fell 32% from november, just to over 36,200. this is lowest number since 2000 according to challenger grace and christmas. los angeles filed a game american airlines for $21.5 million alleging that they have been underpaying fees at lax for three years.

what is being called a jet buying spree, airlines purchased more jets than ever. airbus and bowing had 8200 orders. that's a lot. starting on microsoft in february 8th will not support windows xp. 30% of users worldwide use windows xp. that is today's "speed read." [buzzer] cheryl: always make it. david: not always. you're very kind. thank you very much. cheryl: when i'm here with you. new jersey governor chris christie apologized to his constituents avenues broke some employees in his administration engineered, get this, traffic jam on approaches to the george washington bridge that led to four days of gridlock. >> think this is probably a record for the longest political apology on earth. rich edson joining us now with more how the governor is handling the situation. i can't remember an apology lasting this long, can you, rich? >> 108 minutes. he avoids that iconic shot of

him walking off the stage with reporters shouting questions and flash bulbs going off. pretty much everyone was exhausted by the end of the governor's press conference. he says he had no idea his staff was involved and called the stunt stupid n nearly two hour press conference he said his deputy chief of staff lied to him a month ago when he asked anyone in the administration involved in unnecessary lane closures in fort lee, new jersey, halting traffic during rush hour across four days in september. despite his claims he was unaware of the political plot. chris at this says as governor he is taking responsibility. >> all i can do to apologize for conduct of people who worked for me. i can't do anything else. i can't reverse time. if i could, believe me i would. but, i'm still apologize. i think that is all you can do. there is really nothing else you can do. >> republicans have been mostly silent on this issue today though new york republican congressman michael grim in a statement says, quote, at a time when president obama and key figures in his administration

shamelessly pass the buck and avoid accountability for one massive failure after another, the governor's swift and immediate action to dismiss those responsible, commit to full vetting of his staff and embrace is responsibility as his state's chief executive is uncommon or refreshing. democrats say christie is lying about not knowing or create adult ture where political retribution is acceptable. the u.s. attorney's office in new jersey says it is investigating as is a statehouse panel. back to you. >> rich edson, thank you very much. 10minutes today. david: a long one. thank you, rich. well the financial sector top performer in 2013, up 30% or at least the spider was. will the banking juggernaut deliver this year as well? we'll tell you which what you need to know which part of the financial community may or may not take off. cheryl: those earnings. incoming fed chairman janet yellen has partially lifted the veil on what she is thinking

about the economy as she prepares to take over the reins from ben bernanke. we'll find out what the 16 trillion-dollar woman has been saying. ♪ welcome back. how is everything?

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in about two weeks in most men. axiron is not for use in women or anyone younger an 18 or men with prostate or bret cancer. women, especially those who are or who may become pregnant, and childrenhould avoid contact where axiron is applied as unexpected signs of por increased acne in women may occur.air report these symptoms to your doctor. tell your doctor about all medical conditions and medications. serious side effects could include increased risk of prostate cancer, worsening prostate symptoms, decreased sperm count, ankle, feet or body swelling, enlaed or painful breasts, problems breathing while sleeping and blood clots in the legs. common side effects include skin redness or irritation where applied, increased red blood cell count, headache, diarrh, vomiting, and increase in psa. ask your doctor about axiron. cheryl: janet yellen is set to become the first woman to head the federal reserve later this month. she has just given her first

interview since getting confirmed. talked to "time" magazine about the economy, fed policy and growth. she says, quote, i think we'll see stronger growth this year. most of my colleagues on the fed policy making committee and i are hopeful the first digit of gdp growth could be 3, rather than two. when it comes to the fed's quantitative easing program she defended it. a lot of people say this asset buy something just helping rich people but it is not true. our policy is aimed holding down long-term interest rates which supports recovery by encouraging spending. finally she remains hopeful on the economy saying the economy is frustratingly slow but we're making progress getting people back to work. she has spoken, dave. david: generally pretty optimistic. banks earnings season kicks off next tuesday. jpmorgan and wells fargo reporting after the bell. after a strong performance in 2013 the financial sector is the second best-performing sector this year but how will it continually improve with these high legal fees and all the

regulatory burdens it has to accept in fourth port? we asked keefe bruyette & woods global research director of research fred cannon who came out with an excellent study of what will happen in the financial sector for 2014 and the outlook. fed, look how it did in 2013. we'll look at xlf, the financial spdr. it was up about 30% in 2013. we'll take a look at that graph. is it going anywhere near that high in 2014? >> well, a lot of financial ceos would like that. i think that might be a little bit optimistic but if you look at performance and actually take the xlf and strip out property reits included but not really financials, we're up close to 40% if you look at financial portion of the s&p 500. it was quite a year. david: you bring you will an interesting point which is how banks make their money. old-fashioned way is pretty much out the window with zero interest rates. how are they making all the profit right now? >> they're making money a few ways. but there is still a pretty good

spread. that steeper curve we got is helping banks and especially life insurance companies. because they reinvest and take duration risk and go out the curve. that has been helping. we're starting to see loan growth, especially smaller banks. fourth quarter numbers on loanr. overall a reasonably good backdrop. number one thing is credit costs. of the credit costs are very low. credit improved dramatically since the financial crisis. david: it has. we heard from janet yellen, who is saying that pretty optimistic forecast of 2014 in the economy. i'm thinking that that means more loans from banks. we have to keep in mind, 80% of all the money that the fed has created since they began this bond-buying is still in reserves. it hasn't been loaned out. a lot of cash is yet to be put out in the economy. >> a lot of cash sitting on bank balance sheets. we're seeing some of the lending standards thaw a bit. a little easier credit. that helps the economy. we're pretty optimistic for

financials in 2014. david: yet we have these huge new regulatory burdens or at least all the starve their lawyers have to go through to figure out whether they're doing things legally. these fines, record number of fines at least in dollar amounts specifically focus on one bank in particular jpmorgan. but how do they make money despite all these burdens? >> profits are still pretty good. things we talked about. fees are okay. a little steeper curve but credit costs, very low credit costs are helping funding that. that said, dave, where we see real opportunities is not in biggest banks. really what is going on in opportunities as this economy improves are going to the nonbanks. we're seeing alternative managers, the kkrs of the world, start to pick up share. we're starting to see those small banks who don't have the same regulatory burden get a bigger share of loan growth. we're seeing a lot of things going on undersurface of big banks very positive for the sector. david: what about smaller banks? we have fewer number of banks in this country than we've had

since before the great depression. is that a concern, that a lot of smaller banks are disappearing? >> it's a concern. i think at some point one of the things we historically we have always had banks fail, banks merge but there has been new banks. there hasn't been a new bank chartered issued in the united states for three years. that is constricting credit at very low end we believe. so what's happening it is going outside the banking sector, bdc space. alternative managers are making up for that. that said there's a real sweet spot in banking. banks between 15 billion and 35 billion assets. they fall below the global sifi records. they have strong currencies and they're merging and those are growth opportunities. david: wow. can you play that sector specifically or do you have to go through the records to find out which banks qualify? >> call kbw. we have number of them. david: gave you a free ad, how about that? is there a spdr or some etf that focuses on this group? >> our etf, kbwr for regional

banks is generally those small banks. that index did very well and we think it has legs. david: they're giving me a wrap. is interest rates rising, is that going to be a problem? >> that will be good for the banks. that is why financials outperforming because improves the spread. makes deposits aren't really worth anything today -- david: fred, you owe me. i play into the advertisement for your firm. i expect to be thanked for that later. >> thank you, david. david: keefe bruyette & woods. it is a spectacular report. fred cannon is director of research for the company. we appreciate you coming in. >> thanks. cheryl: get ready to see more e-cigarette commercials during the super bowl. e-cigarette companies ramming up spending hoping to score a touchdown with their ad campaign. we'll talk with the ceo of njoy, one of the companies advertising at this year's super bowl. david: take out the duff beer

and celebrate. after 20 years, iconic simpsons will be immortalized as lego characters. it will include a lego episode of the hit show. you can bet lego will advertise on that show. >> hold it, son. wouldn't you rather have an exciting action figure? >> but only batman fits in my batmobile. >> are you nuts? the thing fits in there perfectly. look, he is fitting right now.

david: not all brick and mortars are doing as badly as sears and jcpenney right now. look at this. abercrombie & fitch up 13, 14, 15% after-hours. they have new guidance out suggesting that 2014 will be a pretty good year not only in terms of sales and revenue but also in terms of dividend. so good news for abercrombie & fitch, meaning a big jump in shares after-hours.

where we'll be watching this stock very carefully tomorrow morning, cheryl. cheryl: the whole retail sector tomorrow morning in fact. david: absolutely. cheryl: tv advertising by cigarette companies has been prohibited since 1971. last year a number of cigarette ads started to hit airwaves. david: they are not exactly cigarettes. what we're talking about e-cigarettes. electronic cigarettes. nevertheless the industry is launching an ad blitz. one company, njoy, maker of this product is advertising in the super bowl. we have craig weiss, ceo and president of njoy. great to see you again. congrats on your continued success. this product is catching fire here so to speak. did you have to get special regulatory approval to do this on the super bowl because i know there are about 40 ags around the country, attorney generals are trying to get the fda to step in and disallow this kind of advertising. >> well, you know our view it take as lot to take someone's

first amendment rights to speak truthfully to their customers away from them and so right now it is in our view, not just in our best interests, but in the public's best interest for companies like njoy to communicate with smokers and let them know that a satisfying alternative -- david: i have to press you on this did you have to get any special regulatory approval from the fda or any other regulatory agency? >> no. because the laws that apply to the tobacco companies from 1970 and '71 ex-bless is it define a cigarette as tobacco rolled in paper. we have no tobacco in our product. while people refer to the products generally as electronic cigarettes there is no tobacco in the product. we're essentially electronic nicotine delivery systems. >> you're doing super bowl ads second year in row, i'm assuming you got good traction and booed sales buying a spot in the super bowl last year? how big of a pop was it for you? >> we had a great populace year.

i don't want to necessarily confirm or deny this year's participation. that is trade secret. we'll keep our cards close to the vest on but we certainly saw a significant pop in sales when we did our commercial last year in bunch of markets we ran it in. we're satisfied and consider that again. cheryl: my coanchor is smoking one up. it is illegal in new york city. david: that's a good question. now, what i am doing right now, i'm wondering, craig, if mayor bloomberg, of course he is no longer mayor, we have a a illegal? this is public building. spoking e-cigarette, we're talking puffs is it illegal or not. >> i won't tell anyone if you don't. i would say, i would say, obviously enjoy the as inch door smoking bans include bans on indoor smoking the cigarettes. we're not just opposed. pretty prominent people.

tom glenn from the american cancer society felt those were counter productive what new york did. very powerful articles, for example, in yesterday's "journal of the american medical association." a recent article in the "new england journal of medicine." you have two of the most prominent peer-reviewed published scientific articles in the world coming out saying these are not helpful. at end of the day you want smokers to migrate to alternatives. cheryl: one of the prevailing questions since e-cigarettes became popular, why wouldn't big tobacco companies come in make their own e-cigarettes and corner small businessmen and women like you who have been pushing the movement forward? are you nervous about the competition? or, i guess on the flipside, do you think you could be bought out by a large company? >> you know, we're not nervous about the competition and we're certainly not interested in acquisition because at the end of the day, njoy's publicly stated mission is to obsolete cigarettes that is mission only

independent company like us can achieve. at end of the day big tobacco wants people to smoke. they want people to be smokers. we want people to migrate to our products. at end of the day you can't jive those two things. which is why we're running advertising friends don't let friends smoke campaign is the not type of campaign no tobacco company could run because they don't have the mission to obsolete cigarettes that we do. david: second-hand smoke, that is the thing that bothered people like mayor bloop berg the most. sale of e-cigarettes to minors. i understand because the laws haven't kept up with the technology, they're not illegal for minors to buy a lot of the time? >> i will start with the second question. njoy support as ban on electronic cigarettes to miners. ban of sale of electronic cigarettes to minors. we support that in every state. we think that should be the law nationally. all we're interested in is adult-committed smokers. with respect to the first

question there is no scientific evidence that supports harm associated with the secondhand vapor that comes out of an electronic cigarette. we have to remember, when the indoor smoking bans went into effect for tobacco smoke, that was based on dr. carmona, the 1th surgeon general of the united states, his report on the scientific basis for the harms of second-hand smoke. the fact that he has not just joined njoy's board but opposed to indoor smoking bans today tells you quite a bit there isn't that same level of science out there that justifies why those products shouldn't be -- cheryl: craig, it's a billion dollar market, it was in 2013. fascinating. craig weiss, thank you very much. we'll look for the ad. >> thank you very much. thanks for having me. david: i was looking over my shoulder. cheryl: security was coming into the studio? they're not here yet. david: we'll see. recreational marijuana is legalized in colorado. you can't smoke cigarettes but you can smoke dope. you wonder what could be the perfect food pairing?

some people think about this. we'll have a weed-pairing menu that could spice up your taste buds. cheryl: come on. talking up food right now, jeff flock is in chicago. he is tracking a great velveeta shortage but is it real, jeff? >> the "cheesepocalypse", exploding it right here on the fox business network. we have found enough cheese, enough velveeta to choke the cows it came out of. the story when we come back. [ male announcer ] this is the story of the little room over the pizza place on chestnut street the modest first floor bedroom in tallinn, estonia and the southbound bus barreli down i-95. ♪ this magic moment it is the story of where every great idea begins. and of those who believed they had thpower to do more. dell is honored to be part of some of the world's great stories. that began much the same way ours did in a little dorm room -- 2713. ♪ this magic moment

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david: this is really incredible. think about this, only seven years ago, apple founder steve jobs unfailed the revolutionary iphone for the first time at macworld. this is the anniversary. this is seven years. back in 2007. seems like a lot longer than tha over 421 million iphones have sold in just seven years with over one million selling during the first year. at the time of the big reveal apple's stock was trading at $87.50. since then the stock even though it has come back it has jumped 479%. cheryl: you and i were doing something together. david: doing four hours a day. it was kind of wild. >> some are calling it a "cheesepocalypse" or the great national meltdown. fears of a velveeta shortage are

gripping the nation with the super bowl around the corner. david: those fears are uncovered. the truth hyped the velveeta shortage uncovered by jeff flock joining us from chicago. jeff, you exploded the myth. tell us about it. >> you know, i was a young aspiring newsman watching vietnam and watergate unfold and i thought, one day, i will explode the myth about velveeta. sure enough my dreams come true today. we got thinking about kraft. look at the stock. it's a huge company, probably the biggest cheese company that the organized world has ever known. they're hundred running out of velveeta? really? could that be true? so we went. i've been at more supermarkets today than a bad bread truck delivery guy and what have i found at most of them? oh, tons velveeta, original, 2%, the small version, the big version. there is only one store that i found has been out of them. take a look at the response from

kraft. maybe you see, kind of downplaying it. what one of their spokespeople said, well, there may be some locations out of some stuff but they really haven't heard much from consumers. who is responsible for this? well, reporters like us who maybe made too big of a deal about this. look what the twitterverse is saying. a lot of people in twitter land think this is a bunch of baloney. look at ryan from new jersey. he said i'm pretty damn sure it's a publicity stunt to drive up q1 sales. the guy from texas saying i am calling bs on this. this is pub list citi stunt. looks like a pr stunt to me and if so it is brilliant. david: viewers were right and jeff flock proved it so. jeff, thank you very much. "the simpsons" have been a tv staple for 25 years. next month they move from your tv box to your toy box. straight ahead. >> we have to coordinate on this

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david: of course the simpsons one of families for iconic tv and included in lego sets.

recurring show, ned flanders. the star of the set, the house. the house itself divided into two floors. easily recognize ableism son as home can be opened up dollhouse style. it includes their iconic tv set as well as release of lego set. fox, our corporate sibling will air aecium sons -- simpsons episode. >> legalization of recreational marijuana in colorado, they have weed pairing menus for the customers. sushi grill and saki bars has three combination platters include a shrimp with type of wheat called pakistani curb and cat soup currie with dream weed. the restaurant said it is ergonomically designed to reduce paranoia. david: get over it, folks. number one thing to watch the

december jobs report. 8:30 p.m. we'll cover it live. first of all at 8:30 a.m. and seal see what market reaction is. >> "money" with melissa francis is next. melissa: are you paying for your kids to go to college so they can drive a cab? is it a sign of the times that people pay hundreds of thousands of dollars for a degree that doesn't help them get a job? we have a college of-educated cabbie here to tell. even when they say it is not, it is always about money. melissa: first tonight, everyone is talking about chris christie today. we'll get to that scandal shortly. but we're starting with something else people are really talking about. is the cost of college worth it? right now, the increase in taxi drivers with college degrees, it is mul