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tv   MONEY With Melissa Francis  FOX Business  March 13, 2014 2:00pm-3:01pm EDT

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unfortunately a selloff to melissa francis to take us through the next hour of "money." melissa: that's right. we're seconds away on breaking news with the treasury budget. peter barnes is standing by with that. the market is taking a beating. we're following every move. we have info you need to know how big of a risk national blackout for months? could be more likely than you ever imagineed? we have lingerie models on set. we're going to denver's first marijuana job fair. even when they say it is not, it is always about "money". breaking news as promised let's go to peter barnes in washington. peter. >> hey, melissa. the treasury department just reporting a deficit for february of $194 billion. that compares to a deficit of 204 billion in february last year. for the first five months of the fiscal year, 2014, the deficit fell to 377 billion from 494 billion in the same period of fiscal 2013. that's a reduction of 117 billion driven mainly by
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higher tax revenues from both individuals and corporations in an improving economy combined with flat federal spending. melissa, back to you. melissa: peter, thank you so much. i want to go to trader teddy weisberg at new york stock exchange to see how they are reacting to this. the market is slipping a little more right now. what is the mood like? >> it is a kind of a disappointing day, melissa. we started on the plus side. gave that away pretty quick and we're now trading near session lows, off a little more than that but down 180 points, pretty much at session lows. concerns out of europe. concerns about china. with the stock market that pretty much is priced to perfection, doesn't leave a lot of room for error. melissa: no, it doesn't. look at different e 6 emails making round crossing trader desks, one that stand out is china. the idea that we're suspicious of numbers coming out in terms of growth. now more than ever, seems like we could have been greatly
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overestimating the power of china and how big the growth is there. right? >> yes. i mean, that is pretty sobering. you know you tend to rely on these numbers but let's not forget, we shouldn't point fingers when we live in the glass house. even our numbers, are from time to time revised upwards and downwards and therefore you really wonder if they're not tweaking the numbers but clearly china is a huge market, a huge growth area. it drives a lot of revenue for a lot of countries and a lot of industries. if there is something wrong with the numbers there it sends a very negative message to our stocks. melissa: absolutely. we were looking at an s&p chart there. it looks like it could be stablizing a little bit but the nasdaq on percentage basis getting hit the hardest today. teddy, thank you so much. >> my pleasure. melissa: oh sugar, makers of the "candy crush" game valuing the company at $7.6 billion?
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whoa. the company is going public this month but is the deal sweet or sour? time for "wall street throwdown" jason altman, a "candy crush" bull somehow and jared levy is representing the bears. jason, start with you. the app is free. they don't have ads. explain this one to me. how are you a bull on this stock? >> i like being the underdog, no problem. melissa: okay. >> basically the whole idea with my bullishness of "candy crush" and king digital as overarching company is the bottom line. you have to look at the bottom line. facebook -- melissa: i am, i mean they have 602 million in revenue in the fourth quarter. i don't see, i don't see any talk of profits. they're getting people to buy extra little candies, or lives, whatever it is. tell me about the bottom line. >> well the results speak volumes, more than can even say which is saying for a lot of results of the they made $568 million in net profit.
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$1.8 billion in revenue. they are exploding. they're crushing the competition and for the argument that they're not diversified, "candy crush" is obviously their big breadwinner. melissa: right. >> but their second place, farm heroes after one month, they're already getting 8 million daily users. here is the one amazing stat, okay? king digital has 408 million monthly users. that is 70% more than twitter. right now, whatsapp is the legal precedent so to speak. whatsapp is the precedent for $7.5 billion valuation. it is completely rationale. melissa: jared, get in there. what do you think? >> first of all their subscribers have gone down 9% from q3 to q4. that chum inner one. number two, how can you have a one product band and be completely successful. even five products. people compare this to zynga. four products, represented 7 a 5 percent of revenue.
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in 12. king digital before they were going public, gave out $500 million in dividends to their employees and executives. why if the company is so great giving away 500 million? aside from the fact that, where is the rest of the revenue coming from? melissa: all good points. jason, go ahead, respond to that. >> listen, whoever, jared needs to wake up and smell the candy here, know what i mean? there is serious money being made. you can speculate and say whatever you want about dividend and employees and why they're doing this, king digital made almost $2 billion in revenue. they're doing this ipo, very intelligently at a great time. the market will treat ipo favorably. >> the timing is suspicious. you say it's a great time. feels like a top for this company. how long can you continue to play the game. pet rescue is the next one in the chute. are you ready to rescue pets on line.
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>> zynga did same thing. i'm not saying zynga, same exact thing as zynga, period. melissa: jason, last word to you. >> the trend in mobile gaming is unstoppable. the marketplace is rewarding companies who can attract users by the droves. a la, whatsapp. >> angry birds? >> this makes sense. >> coleco vision. >> wake up and smell the candy. melissa: there is the whistle. calling it early. thanks guys so much. >> i win. melissa: well, no, actually, you didn't. turning to the latest in the disappearance of malaysian airlines flight 370 right now, u.s. officials believe the plane kept flying thousands of miles past its last confirmed location. according to "the wall street journal" transmissions from the engine show it kept running for four hours after the plane lost contact with the ground. former faa official scott brenner is back with us now. what do you think of this new information? >> well it is like every day we
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get some new information and then the next day we kind of tamp it down. we had kind of a big day yesterday where we had the chinese saying we have satellite images that show pieces of the plane. i saw the satellite images and they're very large pieces of a plane. usually if a plane crashes you don't have pieces of a plane 60 by 80 feet big still. they are much smaller. melissa: what does that mean to you? >> i don't know what it means but i'm just saying gives me a question here. also the chinese have tremendous technology where they can take a picture of your face as you're walking down the street and all these images are kind of blurry. i'm not really sure what that is there. we kind of move on to -- melissa: you were someone yesterday on your show you were talking about possibility of maybe a hijacking. seems like the information that came out about the data being transmitted back from the engine and having flown for four more hours, it could have made it all the way to pakistan in that time. does this lend credence to your theory from yesterday that something else has happened to
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this plane? >> sure. yeah, i it is one of the theories going on but yeah, absolutely. we're waiting for rolls-royce to confirm this. because yes, rolls-royce engines are monitored internally so they have this constant data feed so they can monitor the engines. melissa: seems like u.s. officials are backing it up. malaysian officials are ones trying to sort of shout it down. why do they want to do that, do you think. >> i have no idea what is going on in malaysia. malaysian firms are the same one that is said, we have a radar track that shows the airplane turning around and flying over malaysia. then the next day, no, we never said that. then today we're saying yeah we did have that track. we're just not sure what it was. the story is always changing but the theory kind of continues to support that idea, somebody, has taken that aircraft and, has turned it in a direction where it was not meant to go. they turned off a variety of things enable you to track that airplane.
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melissa: there was some things they weren't able to turn off. so, scott, what do you think? what is the number one theory in your mind right now? >> well, right now i continue to believe somebody intensionally turned that off and taken that aircraft somewhere. either they crashed it somewhere in the indian ocean or landed it. to land it you will have to go through unfriendly airspace. a lot of people don't like big airplanes flying through their airspace unidentified. melissa: scott thank you so much. >> thank you. melissa: a report that says our entire country is at risk of a national blackout that could last for months. we'll tell you how easy it could be for hackers to make it happen and how scared you should be. being able to track a great white shark as it crosses the atlantic. scientists suspected they could do it. they had no proof. we're talking to a very business savvy shark tagger himself. look at that. more "money" coming up. it's a growing trend in business:
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do more with less with ss energy.hp is help. soon, the world's most intelligent servers, designed by hp, will give ups over twice the performance, using forty percent less energy. multiply that across over a thousand locations, and they'll provide the same benefit to the environment as over 60,000 trees. that's a trend we can all get behind.
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melissa: okay, let's take a look at markets here because we're slipping even further just in the past few minutes. look at the dow.
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it is down 2%. technology leading the way lower right now as a sector. it is down about 1.6%. you see the nasdaq there is getting hit the hardest on percentage basis. markets are something to watch today. it could be lights out quicker than you think. shocking new report in today's "wall street journal" highlights the security risks in the nation's power grid. if hackers just knocked out nine key substations our entire country could be in the dark. here for today's very scary "money talker" our very own charlie gasparino and a hacker and former fbi investigator bill daly. let's get right to it. bill, what is the risk here? >> the risk is very real and it is real from a couple of different perspectives. one, because physical infrastructure of our grid and grids is very poor. nothing has been done since the early 1990s. we have cyber issues as well. we have a physical issue, cyber issue and telltale signs how weak it is.
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little over a year ago, attack in california, someone shot up a substation. lot of power to large area for an hour. took a month to repair. melissa: energy infrastructure is always a big target for anyone who wants to do damage. but look at a blackout in the northeast in 2003, that in the end was based on a computer clip. there was a physical problem but then computers were the problem that didn't set off the set right alerts. how vulnerable are we? >> we're pretty much vulnerable. as bill said before the issue here is existence of computerized and human-controlled, controls. so the mix of them really poses a huge challenge and rely on computer data where it can be manipulated is a huge issue. melissa: charlie, do you think this is a big threat? >> huge. the reason is why it is even bigger look at response from the administration blaming "the wall street journal" for bringing this to our attention. melissa: right. saying they're giving a map to terrorists or to anyone. we need to wake up. >> this is stuff that you can
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probably download off your internet right? it is not, this was good reporting but it wasn't, this isn't watergate. putting a lot of stuff together and just shows how vulnerable we are. you mentioned 2003. i remember. melissa: i was too. >> i was in town in new york city which is near con ed power plant. when the wind blows the wrong way that thing goes down. forget about throwing a bomb in there. melissa: 2003 really showed us, it was 45 million people were impacted. this was only in the northeast but it was eight states that were impacted. at the time we saw how vulnerable. we have the three grids that go across the united states and east and west and texas. since then we have not spent money to deal with this, right, bill? >> no, we haven't spent the money. in addition to this current report there was one that came out in 2007 by the national research council and there they actually at first, that report was classified. but department of homeland security saying it was too sensitive to release. later on it was declassified. basically what they're saying is
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we have an explosion here. >> the reason why we don't spend the money because we have anachronistic culture of what is infrastructure. white house says we need to build roads and bridges. yes, that is infrastructure. but our real infrastructure is technology infrastructure that can connects this company and energy infrastructure which we've done nothing. that is where we should be spending our money. not making the fdr one lane wider. melissa: seems like, ian, you can speak to this but we're really vulnerable to cyberattack. i know from covering the middle east and energy there, that is where the attacks come. when you're talking about saudi arabia, i mean this is what you do. you hack in and you take over energy supplies. >> absolutely. absolutely. the cyber front is really, has a lot of impact on the general notion of power plants and power grids. again, you have to remember that cyber doesn't carry buy itself. melissa: yes. >> you can do so much just using a cyberattack but what really
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concerns us is a combined attack. melissa: what would very to do and what would the cost right now. >> that a good question. i don't know about this but does law enforcement get this. >> they get it but usually after the fact. up to private companies. 90% of our infrastructure is privately owned in this country. >> federal law enforcement can't say anything? >> department of homeland security may make recommendations and there are certain regulation that go obviously too with this power grid. however, the responsibility for securing substations and transformers and critical junctures within the system are really within the private hands. melissa: okay. >> really onus on private industry to do this. melissa: we have to leave it there. thanks to all three of you, we appreciate it. from the u.s., to every corner of the globe money is flying around the world. to china where a smog-busting drone is fighting toxic toe solution. -- pollution. it shoots out a catalyzer that
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shoots out fake wind to break up the smoke. conditions are so bad that citizens can no got outside on bad days. in nigeria, the government ordered investigation into a state energy firm after $20 billion of oil revenue has gone missing. nye gee yaw is one of the biggest oil producers in the world but some of the income hasn't quite made it into the official coffers. the official probe follows last month's suspension of the central banker after he admitted publicly that billions of oil dollars have not been accounted for. -- nigeria. over to the our neighbors in the north. gm recall spread to canadian customers. they have gone out to 235 letters, gone out to 235,000 owners of pontiac, saturn and chevrolet vehicles. we need to keep our eyes on that one. our story keeps getting bigger. up next, britain, watch out! a pregnant 16-foot shark is headed your way. it is the first time we're
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tracking great whites as she travels from the u.s. across the pond. she has some pretty neat luggage. you have to hear about innovation is changing the way we track and observe wildlife and the environment around us. this is so cool. and the lady gaga backlash. reports are out that she is shortchanging her own foundation? no. wait until you hear this one. you do ever have too much money?
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melissa: get ready for a shark a track. non-profit is making it possible for you to follow the paths of great white sharks right now from your phone. major companies are opening up their wallets to make this multimillion-dollar operation possible.
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the aptly named chris fisher, chairman and exploration leader at o-search. thanks so much for joining us. >> thanks for having me. shark a track, can i use that. melissa: yes you can. one of our producers came up with that. she may trademark it. you may have to pay her for that. a lot of people across the country are having fun with this. you're getting a ton of media attention. what is the point ever tagging sharks and tracking them on your phone? >> our sharks are the great balance keepers of the ocean. they're the lions of the ocean. we're losing 73 million shark as year to a bowel of soup in asia, puts the future of the ocean in jeopardy but we don't have fundamental data to protect them. in order to do that we have to figure out where they're breeding, where they're giving birth. in order to do that we have to track them. we decided it was so cool, we create ad movement to share it with the world real time. melissa: we're looking at video next to you. this is not a easy process. you get in there with the great
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white sharks. do you shoot them with tranquilize officers how does it work? >> this is about bringing world class fishermen together with scientists. we catch the shark. swing it over the lift and when we pick up the first time in history the scientists leverage the latest technology to solve the puzzle of the shark's life. in 15 minutes, execute 12 projects, let them back in the water and track them and reveal their lives to us over period of couple years. melissa: each tracking device costs between 3 and $5,000. you go on three expedition as year. they cost about $3 million. what is interesting for business, i think in this, the business lesson is, you have given away a free app, in order to get people interested in what it is that you want to promote. i think that's the lesson for folks out there in our audience, besides the fact they may love sharks and they're the lions of ocean. if you're trying to raise awareness, about something in particular, you figured out a way to get people involved and
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get a lot of free media as well, right? >> yeah. i mean this has been amazing. when you see companies like caterpillar coming in, landry's and particularly caterpillar funding the ship and enabling all the research, then we can share it with everyone. that has brought all this attention and allowed the world to be inside the project. and create great scale. melissa: to travel along with you. i don't want to cut you short. we're almost out of time. we've been following our favorite shark here. she may be pregnant. she is crossing the atlantic. that is surprising, right? that is new shocking thing you learned that you thought might be happening but no one knew for sure? >> yeah. it is the first documented transatlantic white shark migration in history. we all get to watch it together. melissa: chris, thank you so much for coming on. good luck to you. very cool, there it is. >> thanks for having me. melissa: u.s. senators, we have breaking news. u.s. senators are asking for disaster declaration for small
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pork producers as pigs are dead because after virus that continues to spread across the united states. we're looking at lean hog futures. this is a story we've been following. obviously they're looking for federal dollars now as the problem gets bigger and bigger. you can see the futures trading higher today. even higher. that is been the trend hurting a lot of restaurants across the country. this is something we just had to share with you, a dream job like no other. two luxury travel companies are hiring someone to take a million dollar trip across the globe. so that they can perfect their research on some of the world's most exclusive destinations and experiences. the new hire will eat at fancy restaurants, go on safaris and sleep in world class resorts? for an entire year. three words. best job ever. the website earlier today crashed as people heard about it and wanted to go online to try to apply for the job. i bet. if you don't see me in the future. this is where i am. i got this job. next up, denver's first ever
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pot jobs fair. you have got to see it to believe it. and we're taking you there live in three minutes. tweet me. how many of you would go to this? with cold weather this winter you would think sales of sweaters would be going through the roof. not lingerie, right? but one company says the windchill is working for them. we're showing you why. don't go anywhere, more money, "piles of money" coming right up.
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melissa: mcdonald hit by lawsuits by not so happy workers over wages. the stock is getting hit today
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although the market is down. the dow is down 208 points. these are fast-food employees in california, michigan and new york. it seems like this is a head wind they can't shake. >> this is the tip of the iceberg with mcdonald's and many others who pay their employees very low wages such as wal-mart and what is happening at mcdonald's is so many ideas down the top of franchisees' who don't have the funds to invest in the business and a franchisee's in turn are putting those bargains on employees and having them work off the clock which is you get a lot more stories like this over the next few months. melissa: you have to wonder how much this is a trend of beating mcdonald's, the pc police, regulators in d.c. willing to focus to turn to mcdonald's and it seems like this is going to impact the lot of investors. you own stock in your 401(k) or your pension or mutual-fund and
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this isn't going away. >> looking at mcdonald's, the thing i was struck by, the litigation, they are not properly -- don't have the funds for a big material class-action lawsuit. as an investor you need to be concerned about that point. melissa: thanks for bringing that important point to us. so who knew? denver's first marijuana job fair kicks off today and money is taking you there live. here is one of the organizers of the event joining us, an employer looking to hire today. i cannot believe you have to go to a fair to find people who want to work in the marijuana business. how hard is it to hire when you are at a fair? >> not hard to hire but the speed at which we have to hire. when we came up with the job fair idea we need to get a lot of people to come in all at once because our industry is growing so fast we don't have time to go
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through the usual channels to find talent. we need to make a bigger statement so that is why we did it this way. melissa: you are one of the organizers behind this. what was the response? lot of people came out there? >> a lot of people like him who is a great guy who runs an incredible business. and was pretty easy. they were hiring at a rapid pace and need qualified people who are very professional, elevating their business game. tim is one of the leaders on the dispensary tied and turning it into real business and they need people like that, making a few phone calls and getting the right vendors in place, we expose it on the internet at first on social me the and we quickly went from 50 people saying they were coming to 600 and matter of days. the last number is 1150 people
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in line. melissa: that raises an interesting question. is it hard to get serious, responsible people who want to work in a pot dispensary? >> we are looking for people across the board, from receptionists and vendors to back of the house people experiencing serious sadness to trimmers. we are looking for bookkeepers. melissa: let me ask you more plainly. is it hard to get someone to work for you who is and stoned? >> no. that is a job requirement. when people are on the clock they're not allowed to be consuming or consume on site either. not unlike beer production facilities. people are not drinking but they are producing beer, people are not consuming cannabis when they're working at our facility. melissa: what is the typical person like who was walking
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around there? >> a lot of variety. you have people who were excited about being here, who look like they have been thinking about this the whole month and their plan, they have their ties and suits and resumes and are ready to find real jobs in the industry and other people are here because it is a fun way to look for a job so we're getting a variety of people from all walks of life from canada, spain, we had someone from singapore e-mail us, how fast to get to denver? we have a huge variety representing almost every state in the country. melissa: one openings do you have and how much do they pay? >> my average employee make $17 an hour. we are doubling our retail space right now as well as expanding two new warehouses which will triple our growing potential. looking for everything across
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the board, we pay quite a bit higher than the average employer in colorado. melissa: what experience do you need for the $17 an hour and the other ones you have open, what do you need? >> we pay a lot for passion. we want people to are excited about this industry and we can train them to do the job we have available. a lot of people come with professional background experience, bookkeepers and cpas, attorneys, security but for entry-level positions, we can train them to do what we need them to do and get them into our culture. we need them to be excited about what they are here for. melissa: thanks, good luck to you. >> if you need a job let us know. melissa: i am considering it. thanks so much. whether it is on wall street or main street, i love this job. here is to is making money, anyone who owns amazon.
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the stock moving on news it is bumping up its prime membership great to $99. investors don't seem to mind. the stock is around 1/2%, pretty good given the sell-off in the rest of the market, that is impressive. jeff bezos bones 84 shares of he has made $150 million today. not bad. jetblue, the airline, selling its in-flight entertainment business, live tv for $400 million. live tv employes, 500 people, anticipate $150 million in revenue this year. the company buying get is europe's biggest defense electronics company. making money by not sharing it. lady gaga, reportedly made $2 million but only 5,000 went to charity. supposedly $400,000 on legal services and $300,000 and then there's the $800,000 classified
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as other bills. you can do better than that. up next, the only index you really need for retail sales, lingerie. our next guest says sales are up big time all thanks to the polar for tax. see if you can listen to what he says, it is a test. i will test you afterwards. try to pick up anything. clearly our crew won't have a clue. at the end of the day is all about money. and his new boss tom two ings -- cook what you love, and save your money. joe doesn't know it yet, t he'll work his way up from busser to waiter to chef before opening a restaurant specializing in fish and game om the great northwest. he'll stt investing early, he'll find some good people to help guide him, and he'll set money aside from his first day of work to his last, ich isn't rocket science. it's just common sense. from td ameritrade.
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>> cheryl casone with your fox business brief. general electric filed for an audio retail finance, ge will take a 20% devaluation for the unit which will be called synchrony financial. the justice department completing mortgage fraud from its own watchdog. the inspector general receive $200 million to combat mortgage fraud activities. number of fbi agents working cases and a number of open investigations decrees between 2009-2011. spokesperson counters the number of indictments and convictions increased. according to freddie mac the average 30 year fixed mortgage rate for rose to 4.73% up from the previous week of 4.28. we are keeping a close eye on the markets for you and everything money.
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melissa frances will be back after a quick financial break.
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predicting the future is a pretty difficult thing to do. but, manufacturing in the united states means advanced technology. we learned that technology allows us to be craft oriented. no one's losing their job. there's no beer robot that has suddenly chased them out. the technology is actually creating new jobs. siemens designed and built the right tools and resources to get the job done. melissa: we have a doubt that is down 194 points but setting that aside, it is clicking higher for online retailers of. americans are significantly increasing sales in on store
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retailers including online shops in february this as the cold weather tests consumers at home. one retailer is seeing triple digit growth this winter as a result, real underwear ceo morris richie joins me. you brought some folks with you which was generous of you. not like we are just doing the segments so we can put underwear models on tv. that is not what is going on. is a serious subject. the cold weather very good for online retailers because people don't want to go out. >> we have seen huge growth during winter months. many consumers are staying home getting familiar with the internet and buying more product online. we are excited about our growth. melissa: we sort of make fun of companies when they come out with earnings and say the weather did us in, but we were out there rooting for the polar for text to hit us even harder. >> bringing the consumer products under our own label on line, we work on the other end of the business scale so we sell
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to retailers as well, able to do business on both ends of the spectrum. melissa: this is a sweet spot in the market. sera blakely proved that. people are willing to pay more for foundations that make a difference in the office. are you noticing that? >> we are able to bring our products to the consumer online, we are able to raise our prices to where they need to be so we can increase -- melissa: you have raised prices? >> so we could increase value in our products so we are able to raise our prices online to increase value and our new technology as you can see, fusion technology enabled us to deliver better product at better prices. melissa: these are undergarments that don't make lines in your out that as you are walking around which is important. you are able, what is the new technology that makes it possible? >> it is fin and removes elastic from the top of women's
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underwear waistline and removes the seams from the product. you can wear to the office and go to your spin class with no slipping, digging. melissa: what does that cost? >> priced point starts at $12 and goes up to $38 for a slip which we have here. melissa: that is a lot, $12 for a pair of underwear. a lot of women are willing to pay that? i am not going to comment on myself. >> any product in comparison to ours is $28 and above. melissa: what is next that is new the week and look forward to? >> our company is working on adding silhouettes to the fusion line. this fall, we have fabrication, prints, colors, really excited about that. melissa: there's a test on everything you just said to our crew and give any one of them caught it then they will get money because i does think anyone heard anything. thanks for coming on and ladies, thank you, very cold, you are brave to come out and do this.
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is not war in the city of. we are heading into the last hour of trading. liz claman, how in the world are you going to follow that? liz: my entire floor crew. over here, guys. not with melissa. listen. you guys have to stay with us. equally as excited. you won't know because you have been watching melissa's show, amazon has raised the price of amazon prime. i am a member and everyone loves to use that service but how will amazon pull off what netflix could not. remember when netflix tried to institute price hikes? huge backlash, a huge stock problems, doesn't seem to be that way with amazon social amazon be in your portfolio or should netflix? two supersmart analysts. melissa: i get stuff shipped
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freed many times every week. thanks. >> up next, the retail rebound, sales bumping up for the first time in months, chief u.s. economist michele gerard is here to break down. you can never have too much money. we will be right back. ♪
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melissa: the markets down 220 points, this is a low of the session. one stock is bucking the trend. williams sonoma is still trading
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up 11.5%, beating expectations, avoided the drop from the harsh winter weather that included retailers, 44% of net revenue in 2013 boosted by their ecommerce business. retail sales in february rebound in after disappointing january. michelle ng gerard, arby as managing director and u.s. c economist, thank you for joining us. i love having you at 2:00 p.m.. >> this is a letdown. melissa: i know. try standing in the shot. what did you think of retail sales numbers. >> we saw a rebound. we just don't know until we get into march and get by all this weather how the consumer is doing and that is the bottom line. no one's opinion about the
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consumer really changed after today's numbers. melissa: the market is struggling. the dow slipping even further down 221. what do you think? is there a piece of data weighing on the market the most? a lot of people are talking about china. >> that has become a point of concern. the same kind of thing, yields going down. a lot of concern about the situation in and show ina but potentially hitting a trouble spot in terms of growth, what it means for the region and there's a lot of worries about how it might spill into the u.s.. in terms of growth is not so much a risk but indirectly it undermines the stock market that will hurt the overall economy. melissa: is it worrying that we see this in the market? >> in general this is a nagging worry. we had some data last couple days, it feels the concern and that is why it has moved
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left-of-center but this is one of those issues that as it goes in the marketplace, i am not sure we are as worried today about it but it is something we can't take our eye off of. melissa: what you looking ahead to for the next signpost? >> interesting to see what the fed does. try to tell the market lower longer in terms of interest rates even though the unemployment rate is coming down the markets look closely to what that might mean where the fed is signaling policies where to go. for the market, that is the next big event. melissa: we really appreciate it. up next would you buy something from parmesan life cheese? mimi there but could be what you since the on supermarket shelves. keep watching and find out why. you can never have too much money.
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melissa: i want to show you the market's getting hit hard. the dow is down 222 points fees and getting hit hard, home depot and pfizer among the names, united technologies looking at trade sectors consumer discretionary getting hit hard, industrial and technology as well on a percentage basis, the nasdaq getting hit hardest. we are watching the sell-off continue. time for some spare change where the e.u. is trading on the nerves of american she'smakers by proposing restrictions on what they can call their product. companies like kraft, sean like, not actually made in parma, italy, that is only the beginning. brewster joins me now on the phone. this isn't getting a lot of traction and this could be
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things like that if it is not made in greece, what do you think? how big the problem is this for the green container of parmesan and? >> this is an enormous problem. i don't know if kraft makes. cheese but they will be. because of this because what is going to happen is if you are on your keyboard and facebook it is good to like things but after that this is a big problem for them. melissa: i by the parmesan in the green shaker for my kids and if it says parmesan like, it looks like real cheese, it is not what they're trying to say, just not from pablo. as the market what would you do if you were craft? >> kraft has to fight this. we expect that champagne has to come from the champagne region and different product have gotten these delegations but this hasn't happened with cheese yet and you are right as soon as
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you hear the word like you don't think it is just not from the region, you think this is something artificial and that is going to keep people away from buying these products. melissa: what would you call it? >> you could call it parmesque o or velvesian but no one pronounces it properly anyway. parmesan, parmesana, they could come up with a name that doesn't use parma, or something else. it seems to me there are a lot of ways around this regulation. melissa: seems like it is not real cheese. there's greek yogurt, gorgonzola cheese, all kinds of things impacted by this. we appreciate your time. that is all we have for you. of your making money in spite of
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the big sell-off. join us tomorrow. charles payne is preparing for another one. that is tomorrow at 2:00 p.m. but right now countdown starts with liz claman. liz: amazon prime price hike. directly at netflix. the internet giant pool of what netflix couldn't raising its prices on the service losing customers. amazon's big gamble and whether you should gamble on the stock. is the u.s. auto come back now into jeopardy? general motors faces its biggest challenge since the rise of toyota and honda. how will the recall affects american brands? herbal life. legitimate business model or pyramid scheme? the battle of the billionaires between carl icahn and bill ackman and the federal trade commison

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