cheryl: the dow up 103 points. happy day. thank you, charles. i am cheryl casone. adam: i am adam shapiro. banks hitting back at the the federal reserve stress tests. why some are now questioning the transparency of the process. cheryl: president obama in saudi arabia with the ukraine situation, should the president convince the biggest oil producer to join the u.s. and put pressure on russia's vladimir putin? and if the saudis will help. adam: the king of advertising, rare and exclusive interview with the man who is credited with creating the media agency the ceo of wpp's group and on what is next. cheryl: he never does jimmy. adam: how the world is changing. first shares of city have been hit hard after the proposed capital plan failed the fed stress test.

you would think other banks would be piling on the negative statements but do they feel sorry for city and their ceo? charlie gasparino is here with the details. call the bankers bonus and how is this not keeping in that thing? >> when you talk to rival bankers they have no reason to stick out for citigroup and not on the record because they are afraid. what they say is look at the arbitrary nature of what goes on with stress tests. last year jpmorgan didn't fail to address tests but they got some sort of delay and asked for more stuff to do more stuff in terms of capital and all that so they delayed and forced them to do more. why did they do that? the people at jpmorgan did that not because they have a capital fund but believe it was payback for the london whale. whenever these raiders miss something they use the stress test as a way of smacking back at the banks and putting them on

notice. that is what dick bove said. adam: a lot of taxpayers would say good. >> we could wait in and go back and forth but citigroup people believe this is clearly payback for that scandal they had in the mexican subsidiary, a huge scandal brewing, foreign bribery making loans to bad players in mexico, they are getting hit pretty hard in mexico. y investigation, an fbi investigation. they believe the stress test which is arbitrary is holding them accountable for that. this is how they get back at banks, use the stress test. adam: what about holding city accountable for the fact that you and i and 310 million americans shaved the proverbial but of those people billions of dollars? >> that is a different issue.

all these banks too big blue station breaks,. very hard to manage. michael corbett, ceo of citigroup needs to be taken to task for the fact that he didn't see this coming. that is why he was brought in. adam: the scale. >> if there is an arbitrary nature to the stress tests. does anybody think citigroup will go out of business? adam: we saved them the last time. >> this is a company that the shareholders are saying right now it is not a company that is going out of business. shareholders i think no more than regulators. if the regulators throw red flags up there. talk about an ugly charge but if you look at these sort of pattern of the players that have failed, will get dinged on the stress tests is usually around a scandal that often regulators in this. no offense to the fed go and the

sec, but jpmorgan is a highly regulated bank, a bank that undergoes examination, has the fed living in their offices. jpmorgan feels sorry for city. if you think about it, they are dealing with the same issue, too much federal oversight. this is a barrier to business for all of them and lending, you have regulators on one side and federal reserve saying we need liquidity. >> a lot of checks and balances, which stress tests collect the banks during the financial crisis? who knows. a lot of that was off-balance sheet that regulators, we should point out the london whale was uncovered by reporters and the bank fessed up to it. was not uncovered by fed officials that were sitting

inside jpmorgan's office. the subsidiary of citigroup that was not uncovered because a bunch of regulators found it out there. it is almost an aftereffect. these stress tests almost come after if you look at it and aftereffect when they fail. >> they are always behind the curve. >> a was not a failure of the stress test. the decline city's request to buy back shares. that is why we are talking about. this is a bank that had $600 billion off balance five years ago and they still haven't cleaned it up. >> they passed last year. >> wears a allowed to give as much back? the shareholders get hurt here. were they allowed to give as much that? >> theoretically i don't have the stress test in front of me and i am not a back -- a bank regulator but banks are getting stronger. i don't know -- how much weaker

is they could get. for citigroup to fail this thing, listen, i think they should break up the bank's theoretically, but it sounds fishy when every time these guys get dinged on the stress tests it is after a scandal that regulators' action will in this. and that is the inside story. look at the coincidence on the failure of these. cheryl: thank you so much. good stuff today. a stock alert for you. major averages in the green at the dow turns positive for the week. let's head to the floor of the stock exchange, nicole petallides. nicole: looking pretty good. dow jones industrials off 101 points of the earlier highs. in the green for the week so that is green news for the bulls out there. there was shortcoming as well. a lot of focus seems to be on some new money coming in to wall street.

let's take a look at the new ipo and cvs outdoor, namely are falling and it is a winner today didn't have the ideal, 6-1/4%, 2975, great performer was spun off the advertising overall, but certainly had its trading debut and doing well on its first day. adam: and other business of the general motors helping the sale of 2,013-14 chevrolet crews. it is done the over 1 million cars recalled for the faulty ignition switch. it has never made a further comment. sources tell us jeff flock to expect a statement from gm later today. cheryl: is amazon delving into the world of media. wall street journal says the company is supporting movie and music streaming server solution

netflix and judy shaping it? jo lin king as the details. >> netflix taking a little bit because amazon got something up its sleeve but first amazon denying reports that it may seem like free advertising supported the is streaming service that look-alike who but with the original content from amazon. the new service would offer free music videos with ads for people practicing music on amazon. company is experimenting with new products but they denied any free media. amazon announcing changes to their video service in new york next wednesday morning. we are anticipating a debut of new video screening device, a stick that will be similar to the google crown cap. they said it will be an update on video business from peter larsen. he is the vice president of kindle. we will bring you those updates next week. checking amazon stock, up 1.4%.

netflix falling 1/2%. it is up off of its lead earlier lows. looking to the amazon event next week, we could see a game consoles, that is possible earlier this year. confirming they want to build out their gaming opportunities but we are focusing on that u.s. beef sticks that will be their new video streaming devices. cheryl: thank you so much, great news. adam: visa seeking $5 billion for what walmart says has been excessively high slight fees from credit card company. that new laws it comes after walmart opt out of the class-action suit which other merchants, which had other merchants suing these and mastercard. cheryl: to the latest developments on tesla, national highway traffic safety administration closing its investigation into the recent fire accident of the electric vehiclemaker. the investigation began last

november after three cars caught fire this as tesla's ceo elon musk took to his blog this morning announcing plans to add a titanium shield to the underbody of all its vehicles to protect a battery. will that make a difference? >> i have no idea. i think it is the coolest looking car on the road. cheryl: i don't want to to catch on fire. >> we all want that in any, we are in. cheryl: the deadline is coming down on consumers to register for obamacare. the rush to boost registration and make up the 1 million consumer enrollment back facing the government. adam: the world's largest media buyer, the $96 billion man. her when gottlieb on the future of advertising. cheryl: a quarterly loss is still a win. struggling smart phonemaker blackberry surprising the street big time. i've always had to keep my eye on her...

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adam: blackberry back from the dead, a much narrower than expected loss. scott martin, chief market strategist at united adviser, and fox business contributed joins us now. blackberry ceo john chen is pleased with the progress the company is making. do you agree with the perspective of the street or is this a lot of word vomit. >> i love the term word vomit. it might be a little after a hangover. and we get up from the hospital, and losing tens of millions of dollars. and the blackberry tablet. and the competitor closed in on

that. and the millions of phones, blackberry selling 1 or 2 million. it is a tough spot to be in. one of those deals where the company's parts are greater than the sum, and they -- >> the ceo is saying they will have revenue growth returning fiscal 2015. >> that is a little more vonage. that is hard to deliver on. let's see if they can deliver it again. and in total itself. adam: let's go by tombstone for blackberry and move to amazon. they are certainly a serious threat of a problem and they have the big announcement next week. shares are up, jo lin king will be covering the big announcement next week. what do you expect out of that.

>> she is right. this is interesting about amazon. blackberry is going down, amazon rising and they are going to point sale. you are talking about a company, website with tens of millions of people coming every month talking about this streaming video that will help people look at a video, look at a movie, watch a dvd and go to the purchase point. you don't have to click anywhere on the page, you can get it right then and there. that is what the future is. you have to make it easy for customers to buy stuff. amazon is taking advantage of that. adam: we were triple digit earlier, will this be a lost quarter when we going to earning season? some are saying it is not a good quarter. >> probably not going to be a great quarter but maybe, maybe not, this looks like consolidation more than anything, the market is expecting lousy earnings, anything above that will be very

good. adam: as we said, the dow up 79 points. cheryl: we are getting some breaking news. kansas city federal reserve president bastard george, the nonvoting said member says that she sees slower u.s. growth in the first quarter after inventory buildup in the fourth quarter. continues to say labor market conditions are improving but she warns she expects companies will find it harder to hire. we get some comments from a non fed voting member, markets flooding back a little bit. and we're showing you breaking news there. we lost about 30 points in the last few moments. we will continue to watch the markets for you. we were hoping to get the dow end on a positive week. somewhat mixed about the

economy. let's begin with the west coast man at. a lot of gambling revenue down 14% in february from one year ago. state officials say the new climate of revenue in the las vegas struck, in lake scott hoch, less dramatic declines. $59 million in taxes with february revenue, tougher the state since 5% drop from last year. alaska air is expanding in seattle, two new routes that it was nonstop to baltimore and albuquerque, the airline is expanding operations as the carriers under the threat of increased competition from delta air lines building out more routes. let's take a look at these stocks. the airline sector has been improving, stocks are down slightly today. alaska, delta have been doing pretty well as far as stock performance goes. speaking of airports and investigation into theft, los

angeles international has resulted in the discovery of one of the biggest criminal rings in the airport's history. julian tutt the items were stolen by baggage handlers working in tandem for several months. police got suspicious for one company that handles bags at lax with high instance of the 3 ports. 25 workers were detained, that is your west coast minute. adam: in the sky, is it a bird? is a plane? it is the space book drone. facebook and its bid on drone technology bringing social media sites to areas unable to access the internet. cheryl: president obama in saudi arabia meeting with king abdallah right now. energy all stars are next.

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adam: mark zuckerberg is launching a second text of the lab to connect his internet.org initiative connecting the world to the internet. the lab will have 1 dozen

employees including scientists from nasa working to invent new technologies using drones and lasers. the plan, sending infrared beams to earth using solar powered aircraft and satellites in areas where internet is unavailable for. this follows facebook's talks earlier this month to acquire italian drones. oil right now is trading at three week highs and president obama meet with king abdallah in hopes of minting strained relations between the two super powers and garner support against russia's recent actions in crimea. phil flynn of price futures group and matt smith, commodity analyst at schneider electric join me now. how about a tag team of the u.s. and saudi arabian group, the largest oil producer in the world against russia, the number three crude producer impacting the energy landscape. >> the relationships have been strange but if you look over the last decade since world war ii,

saudi arabia was one of our friends when it came to oil production and obviously the concerns in recent years especially in the obama administration that now that the u.s. is becoming a big producer the saudis say you don't need us anymore backing the sun major issues whether it is iran or syria or egypt and the saudis are concerned they are being left out in the cold by this administration so there is going to be a lot of sense mending that has to be done because the saudis are very important player in the global energy sphere. cheryl: as much as we talk about energy independence and a plethora of natural gas we have in this country we still do need the saudis. they still have the upper hand on the u.s. right now. >> yes. i have to agree, he is very much write about them being a friend

of the house and they will be this linchpin of the global market going forward and last year reliant on opec of 3.5 million barrels a day, the lowest level since 1996. we are weaning ourselves off of reliance on them but the reality is they have the capacity whereas no other nation in the world has that. we are going to be reliant and keep good relations -- cheryl: do you think the saudis and president obama could convince the saudis the need to come on board, they worked together to threaten vladimir putin? russia is no. 3 in the world. do you agree with that? >> there's a certain amount of bartering that needs to be going on as the market has mentioned just before that, we aggravated them in the stance relating to syria and relating to iran and the bridges need to be rebuilt and behind-the-scenes they won't

be doing that. cheryl: what do you say? >> the saudis, the backstop for u.s. policy in the middle east for years. they have always raised production when we needed to whether it -- when we went into iraq or other issues like that. this is an important relationship. especially when it comes to russia because the bottom line is if we get into a conflict with russia or they move into the ukraine energy is cut off and we will be the saudis to ramp up production and obviously they will want some assurances from the obama administration they have their back when it comes to iran, egypt, jordan to name a few. cheryl: real quick, 101 and change, oil up or down? >> you can stand in front of this momentum. if it were a month later i would say down because we have so much oil but this time of year with a geopolitical risks one more pot. melissa: one more plot?

>> i would like a round the $100 mark. we won't go much higher than that. around 98 but not much. cheryl: matt smith and phil flynn, i just got a new nickname, thank you very much. appreciate it. adam: madison avenue at the intersection of silicon valley and wall street. advertising is all about the numbers. cheryl: no one knows that better than our next guest, an exclusive interview with the man credited with creating the media agency, 28% of the world's mobile that expenditures. groupon ceo irwin gottlieb.

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cheryl: the advertising industry is becoming a lot less like "mad men" and a lot more like wall street. the man at the forefront of this change, irwin gottlieb, known as the king of ads. he is credited with the creating infrastructure how advertising is bought, and sold. adam: he is leading the charge into the digital frontier and he joins us now in an exclusive interview. the 96 billion-dollar man, irwin gottlieb. welcome to fox a pleasure to have you here. >> thank you. adam: the whole idea how we advertising is changing. let me start with something. tv model dead because it gets 60 cents to the dollar and will it be replaced by digital or both? >> the tv model is certainly not

dead. people have been talking about the death of television as long as any of us have been around, right? in fact it is flourishing. it will not be called television eventually. it will be video. because you will consume it on lots of devices. we're already treating it that way. there was a time when we referred to television as network broadcasts, right? then we started calling it national broadcasts because cable and syndication were part of the scene. now we just call it video. cheryl: but you know what, irwin? it doesn't seem like the money is flowing into mobile like you think it would be at this point. still if you look at spending on tv and radio, that is where the chunk of madison avenue, i say that with quotations because it is not there anymore but that is where they're putting biggest amount of spending on a doll letter per dollar basis. why is that? >> it is really simple. if you come around and look at it from a supply and demand equation standpoint, there is

perversity to way supply and demand equation works, right? if you're hugely successful and your supply grows massively you can't monetize it because demand never catches up. why does demand never catches up? because your cost per unit, cost per impression continues to fall. we don't allocate dollars. we allocate the dollars needed to achieve an objective. and if the cost of achieving that objective is falling because the cost per impression is falling, then the allocation doesn't go up. we get it done with less money. adam: help us understand, there is a migration of people from wall street, people will be watching this, to ad firms or media buy firms and, for instance, the $96 billion that your firm is responsible for -- >> that is inflated by the way. if we paid rate card for everything, it might be 96 billion but somewhat less than that. adam: the digital portion of that though is growing. it is in the billions. it is not double digits yet but it is on its way. how is that going to change? and this concept of using

computers to figure out how to target, fingerprints, i'm a -- for instance, i'm a specific target, chairman is a different target, delivering an ad to her mobile phone and my mobile phone? >> there are multiple questions there. let me break them up into smaller segments. number one i think stocks and bonds, equities and bonds, are a very, very poornal by for media inventory. why? media inventory expires. stocks, quick its and bond don't, okay? adam: right. >> number two, there is a known price for an equity. the price for a digital equity is a function of the data you have, juxtaposed against the media opportunity. that is highly variable, right? so, there is no analogy there. the people from wall street who are coming over to our side of the business aren't coming over as traders. they're coming over as entrepreneurs. they're not very many of them, are not building what we would consider to be sustainable

businesses because they're focused on the top line, not the bottom line. they may not even have a bottom line. cheryl: right. that is criticism, well that criticism is going against those in silicon valley as well. that these young entrepreneurs are not looking for actually a true business model. just quick return, make a buck. >> it is about the exit strategy. cheryl: right. >> and quite frankly the extreme market valuation metrics are encouraging that behavior. cheryl: you have been a proponent of implantable advertising. which is a frightening -- >> no, no, no. cheryl: my google contacts will stream ads to me while i'm trying to walk doesn't street? >> so, i made a prediction about a year ago, that wearable devices are just the first stage and that in fact, those devices will one day be integrated. i specifically chose not to use the word, implantable because that scares people and perhaps

integrated devices is a little more comforting. but having said that, the point of that comment was, we will be exposed to media during our entire waking period and we will be multitasking because we'll be watching one screen. we'll have, a screen that's sort of built in somewhere, sort of, if you look at google glass, that does that today, right? it is about the evolution of how we consume. 10 years ago, we had newspapers, we had books and we had television and we had computers. today we have tablet, we have mobile phones. we have wearables. that evolution is just going to accelerate. it is not going to sop. adam: each one of them a platform which advertisers can penetrate. >> we better understand them and know about them and know how to communicate through them and know how to trade. adam: irwin gottlieb, we would love to have you back. five minutes does not cover it. thanks for joining us. cheryl: fascinating.

well, dramatic performance, is that nasty feud between bill gross and mohammed el-erian weighing on the world's biggest bond fund? the new numbers as bad news piles up for pimco. adam: also the sharing economy? child's play. the startup that raised almost seven million bucks to become sort of a netflix for leg goes. -- legos. ♪ [ chilen yelling ] [ telephone rings ] [ shirley ] edwa jones. this is shirley eaking. how may i help you? oh hey, neill, how areou? how was the trip? [ male announcer ] with nearly 7 million investors... [ shirle] he's right here. hold on one sec. [ malennouncer ] ...you'd expect us to have a highly skilled call center. kevin, neill holley's on line one. ok, great.

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>> i'm jo ling kent with your fox business brief. u.s. consumer spending rose slightly last month. the commerce department says consumer spending increased .3 after percent in january following january's .2 after percent. consumer spending accounts for 70% of the country's economic activity. ford is creating 300 knew jobs at its plant in lima, ohio. the automaker will invest $500 million to produce its new engine. the new 2015 f-150 pickup trucks will be the first model to use the new engine. mcdonald's is launching a nationwide free coffee event for the first time. the company is offering free mccafe coffee during breakfast hours from march 31st through ape 13th. breakfast is large part of mcdonald's business, about 20%

of its u.s. sales. that is the latest from the fox business network, giving you the power to prosper.

adam: stock alert now. we want to head to the floor of the new york stock exchange. nicole petallides is watching shares of restoration hardware which are jumping? >> well, this is a luxury home goods retailer and, yeah, indeed, they are jumping. take a look right now. restoration hardware is up about 11% today. they came out with their numbers. they swung to a profit. they name ad chief development officer. the ceo has been talking about the fact that they have been feigning market share. talked about their strategies. expansion and offerings and transforming their retail stores. looking good for restoration hardware. piper jaffray raced their price target up to 72 up from 65. they still have neutral rating

but there is upside potential from current levels. back to you. cheryl: thank you, nicole. appreciate it. you have heard of sharing movies, sharing cars and even sharing apartments but how about sharing legos? with $7 million in new venture funding our next guest may be on to something. we have the cofounder of play. >> hi, there. adam: i'm holding by the way, okay. so how does this work? essentially, if someone wanted to get legos from their kid they don't buy them, you rent them? >> exactly. legos is a huge bill dollar industry. the sets are expensive. tired of spending so much mon set after set and you put them in storage bin and they essentially collect dust. this is great idea for paints to rent them and enjoy experience of building. >> rent to own is that a trend in parenting? is that a new thing. >> absolutely. if you think about toys, by the time a kid is 10 years old they

have about 3,000 toys and they actually play with only 12 of them. so, it's a crazy number that is just a waste and consumption of all these toys. we're trying to make sure that parents have this try before you buy option. a lost toys are just so expensive. cheryl: you have adam hooked already. adam: the legos, loved them as a kid. cheryl: what can i build? adam: essentially you sterilize this stuff after each kid plays. if there are pieces missing you don't penalize. >> exactly. we have ecosolution, fda approved and everything is clean and sterilized -- adam: right from the box, kaboom! >> you get to pick your set and put it in a playlists like netflix. adam: only going to do legos or expand? you raised 7 million bucks. you have to be going somewhere. >> there are so many toys and so expensive. they're important from cognitive standpoint and developmental skills. we want the stem-based toys and expand the platform so parents can really get access to the toys. it would be prohibitively

expensive. cheryl: talk about what this costs then. it's a month to month subscription. annual subscription, what? >> month to month description. we have a $15, $20, $25 tiers. depending on size of sets. you send it back and new set released from your playlists. cheryl: why are legos popular with the kids? >> are you kidding? this is the best stuff since chocolate. >> i didn't play with legos. adam: call her parents. no, kids are fascinated by this stuff, right? >> it allows you to create open-ended play. it is a something with a toy with longevity. a lot of toys they play with them for three section and toss them away. lego is a toy never going away. only problem it's a expensive toy to keep purchasing. that is where we come in. cheryl: i missed a part of my childhood. another opportunity. thank you, julia. adam: we have to nurture your inner child. >> i guess some i'm no fun. last-minute scramble for those who need health insurance.

the obama administration needs another million people to sign up by sunday. adam: if the glass slipper fits, wear it. march madness cinderella story that just won't quit. ♪

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adam: the drama at pimco is not getting any better. the world's largest bond fund is trailing 87% of its peers year-to-date according to a new report from "morningstar." pimco's flagship total return fund posted returns of 1.2%,

trailing benchmark barclays aggragate index by 75 basis points. the fund is underweight on u.s. investment great corporate bond and is getting the blame for that poor performance. pimco has been in the spotlight more than ever this year since ceo mohammed al airy yen announced his resignation, that is polite word for it with company's founder and cio, bill gross. cheryl: screaming on the floor at each other in front of other employees. there are three days left to sign up for obamacare and the white house is already celebrating despite being one million short of their projected enrollment. we have rich edson live from d.c. with all the details. here we go, rich. >> cheryl, the white house claims a surge in sign-ups for private insurance under obamacare. the administration says more than six million have selected right insurance plans through government exchanges, right at the revised congressional budget office projection. cbo dropped a million off its

initial forecast because of botched rollout of exchanges. documents obtained by the house ways and means committee shows the administration previously aiming for seven million enrollees, despite approaching bro projections the figures fail to detail how many significance million paid for their plans and their premiums and how much previously had insurance. one health care analyst says insurance companies are already concerned about next year. >> the insurance companies have got a real challenge here. they likely underpriced the business a little bit for 2014, hoping to get this, hoping to prime the pump and get this program going. now, what they're seeing is, an enrollment is older and sticking than they were hoping for and it is going to be a real challenge. do they continue to support obamacare by underpricing the business? or do they start charging the real rates which will make it very difficult for this program to grow? >> monday is the deadline for enrolling this year. though the administration just

announced a wide exemption for those signing up after the deadline. and in on a day report that is obamacare related medicaid spending boosted personal income data earlier this year. back to you. >> right, rich edson. thank you very much, sir, appreciate it. >> thanks. adam: another fox business sports minute. march madness continues to surprise. there are some people saying curse you, dayton. dayton flyers arguably the cinderella story this year as the 11th seed team made fast work of the 10th seed stanford cardinals in 82-72 victory. congrats. second seeded wisconsin badgers and both number one seeds, florida and arizona advanced to elite 8. 7th seed uconn huskies look to upset. and 11th seeded tennessee takes on michigan state. two days away from

baseball's opening day. trip advisor announced the best ballparks in america. according to the top five stadiums in the country are, number five, busch stadium home of st. louis cardinals. home of the boston red sox, fenway park. number three where the san francisco giants call at&t park. second, camden park, home to the baltimore orioles. trip advisor, most popular baseball stadium, pnc park, home of the pittsburgh pirates. cheryl. cheryl: to you, adam, we're changing our lineup at fox business. new colleague deirdre bolton will talk stop by to talk about her new show, risk and reward. there she is in our studios. come on in, deirdre. ♪ business:

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adam: joining news is the newest member of the fox business family, deirdre bolton, whose new program, "risk and reward" premiers at one p.m. eastern. what can viewers expect. >> we'll give people more closes. as you know from covering the markets, usually what you hear is 60/40. that is the blend we all raised on. 60% stocks, 40% bonds or reverse getting closer to your retirement. there are just more tools out there now available to average investors. so we're basically going to be giving people more ideas of what they can do with their money. better ways to keep it. cheryl: you're doing the theme because what we've seen so much in the past is that, people just, don't trust the stock market anymore. they file like it is rigged, flash crash, things like that. >> certainly even the financial crisis

hopefully we'll present things not quite as secure. maybe a bond fund a lot of people with bond funds are frustrated by these lackluster returns. we talk about all the time. savers have gotten punished. things like master limited partnerships, mlps a little myopic but gives steady, income cash and steady income stream. we'll be pointing out different things people heard about. maybe they haven't. just more tools. cheryl: real estate we'll be covering. >> u.s. house something turning around. blackstone we're covering a lot of what they're doing. the largest landlord in the u.s. 144,000 homes. i look big picture on the ground. you have some pretty impressive bookings. cheryl: i have a couple fabulous things for you. adam: what kind of guests.

i know you don't want to be specific because you have big surprises monday but what kind of guests can we look forward to? >> i'm excited. we'll have people really at top of their fields who are known as the experts in their respective field. they will be the first 10 or 15 minutes on my show. slightly longer conversation. we will have some surprises. some outlyers. for example, on monday, i do have one hard rockser, very successful career, grammy-nominated. turning himself into a entrepreneur, a tech entrepreneur. a lot of people in their second acts but the first 15 minutes are really basically the biggest names of finance in all facets. cheryl: everybody has been nice to you at fox? >> everyone has been lovely. honestly, really, really welcome. adam: free coffee fridays. >> now you're talked. adam: deirdre bolton. thank you very much. cheryl: "risk and reward" starts 1:00 p.m. monday on fox business network. adam: break a leg. melissa francis is here to take

us through the next hour of "money." melissa: we can't wait. market is up 73 points and there is. >> fox business's "money" with melissa francis. melissa: that was jon stewart, more on that in a moment. changing the way wall street gets punished and who pace for it. a financial regulator is here with his plans. new rules on activist investors. we've been talking about this all week. the most connected man on earth, literally. this guy is hooked up to 700 censors and he is here. even when they say it's not it is always about money. melissa: wall street better watch out, if one regulator wees his way, a lot of people could be forced to face the music personally for company wrongdoings. in fact one law firm is actually warning clients that financial watchdog, benjamin love ski is getting more aggressive in his crusade to make people