cheryl: it is 5:00 a.m. here are your top stories at this hour. bracing for impact, hurricane dorian gaining strength overf overnight, now a category 2 storm. millions on florida's east coast making their evacuation plans as officials warn it is time to go. lauren: sunday is d-day for president trump's now round of tariffs on chinese goods. as beijing starts to play nice, will president trump blink. and police in hong kong make arrests overnight. cheryl: what world leaders joe biden not know, his latest gaffe as he defends himself after getting called out for fudging a war story. lauren: is the american dream

dead or has it just moved? the new claim that our neighbors to the north might be better off. it is friday, tgif, august 30th. "fbn: a.m." starts right now. ♪ ♪ twisting, twisting, everybody's feeling great. ♪ they're twisting, twisting, they're twisting the night away. ♪ here's a man in evening clothes. ♪ how he got here, i don't know. lauren: welcome to "fbn: a.m.." good morning. i'm lauren simonetti. cheryl: good morning. i'm cheryl casone. lauren: let's take a look at how your money is moving this friday. once again, optimism on wall street but not enough to erase the first down month for all three major averages since may. cheryl: we continue to watch the bond market for signs of a potential recession. the yield on the 10 year is higher by 3 basis points.

optimism for stocks, not so much for bonds. the yield at 1.53%. lauren: the price of oil is down 43-cents. cheryl: and stocks in asia closing out the week as you can see on your screen mixed with the shanghai composite slightly down. the chinese government rebuffed efforts by carrie lamb to calm down protesters. tariffs go into effect on sunday. lauren: strikes in hong kong monday and tuesday. we have a nice reaction to the optimism on the trade talks in europe. you can see a 1% gain in germany for the dax and the ftse in great britain and cac in france each higher as well. cheryl: our top story is at home. the state of florida is on a collision course with hurricane dorian. that storm is now a category 2 hurricane. winds, 105 miles per hour but it's expected to possibly hit as a category 4 or 5. that is strength not seen in the miami area since andrew in 1992.

lauren: people are filling sandbags and travel plans have been dismantled. aishah hasnie has the latest. >> reporter: it's not good when the president decides to skip on his overseas trip. things are looking worse and worse for folks in florida. let's take a look now at what this cat 2 hurricane looks like right now from space. and it is getting stronger by the hour. so dorian downed trees in the u.s. virgin islands. by the time it reach somewhere between florida and southeastern georgia on labor day, it's expected to be a dangerous category 4 hurricane. the governor warning folks now is the time to act. >> do not wait until it's too late. if you prepared and then don't end up getting affected, no harm, no foul. if you don't prepare and you are affected, that may be something that is difficult to recover from. >> reporter: people are listening to that advice. they're stocking up on sandbags, gas and food and take a look at

this. empty store shelves already. this i just a few loaves of glun free bread left behind. inland hotels are offering special cheap rates. no pet fees for southern florida residents who are evacuating the coastline right now. >> i'm nervous. i'm going to be prepared. >> i'm trusting in god and i hope we don't get hit. >> it does get a little scary. there's a possibility it could hit here. it's best to be prepared. >> reporter: the president making the decision to skip his poland trip to ensure the safety of americans. >> our highest priority is the safety and security of the people. in the path of the hurricane. it's something very important for me to be here. the storm looks like it could be a very, very big one indeed. >> reporter: and a lot of people had plans to go to florida for the holiday weekend. we're learning that 13 different airlines are now offering

waivers to anyone who had booked a ticket to go down to florida and we're also hearing from people that are down there right now, vacationing. they decided they're going to wrap things up and come back home a lot earlier than expected. lauren, cheryl. lauren: might be a good idea. thank you very much. cheryl: parts of florida, gas stations are running out of fuel as drivers rush to fill ahead of hurricane dorian. airlines are offering waivers for changes. american waiving the fee for changing flights scheduled through september 3rd. lauren: now to the crisis in hong kong, the chinese government reportedly rejected carrie lamb's proposal to with dray an extradition -- withdraw an extradition bill earlier this summer. beijing ordered her not to yield to any of the protesters' demands. organizers have canceled a protest scheduled for tomorrow

shortly after three key leader were arrested. one is being investigated for his role in an unaauthorized protest. he served a two month sentence in june. things in hong kong are not looking promising. cheryl: we continue to talk about china because now the foreign ministry has said that the chinese and u.s. trade teams are maintaining, quote, effective communication and that expectations that a new round of negotiations will take place in washington next month. but those higher u.s. tariffs on china still will take effect on sunday. no response expected from beijing. let's get that part of the story from edward lawrence in washington. >> reporter: good morning. the chinese for now at least not going with the tit-for-tat, a spokesperson for the chinese commerce ministry saying the tariffs or the retaliation they have in place now is sufficient. they don't need to increase it and that's what he said when responding to a question about the president increasing tariffs

starting on september 1st. those will go in two phases. the president upped tariffs on an additional $300 billion in chinese imports to 15%. part of that goes into effect on sunday, the other part december 15th. this is designed to increase pressure on china. no progress has been made towards a trade deal in the last few months and trade groups say that's the reason it's starting to force their representatives and members of the trade groups into moving supply chains. >> at the end of the day, the uncertainty has driven us away from china anyway and the implementation or the threat of implementation of duties can be as impactful as duties. we're seeing price spikes in vietnam, cambodia and indonesia where demand is spiking and that's going to drive up costs. >> reporter: he said the uncertainty caused business investment to slow down. the administration believes the pressure will bring china back to the table to make a trade deal.

we're expecting the two heads of the trade teams to have a call that will set up face-to-face meetings in washington, d.c. it will be the 13th round of meetings. the u.s. wants to see if the chinese can come back to the table and add back in what u.s. trade representative robert lighthizer says was removed from the trade deal. we'll have to see if that happens. back to you guys. lauren: thank you. beto o'rourke has released his trade plan. he says he would cancel president trump's tariffs on his first day in office and that he would work with u.s. allies to crack down on china's unfair trade practices but it's not that easy, cheryl. cheryl: u.s. prosecutors are looking into new allegations of technology theft by chinese telecom company, huawei. the wall street journal is reporting that prosecutors are investigating how huawei allegedly stole intellectual property in multiple people and companies and how it recruited employees from its competition. these cases weren't covered in indictments against huawei that

were issued earlier this year. all of this acourse in the middle of the trade war. lauren: and jim comey violated agency policieses multiple times. top republicans are sounding off on the inspector general's report that came out. cheryl: we learned that comey will not face charges. >> reporter: the justice department declined to prosecute this case but in an 83 page report the fbi's watchdog concluded that comey violated policies by failing to seek authorization from the fbi to leak memos documenting his conversations with the president, failing to mark some of the memos and classified and that he had no authorization to remove the memos that the inspector general deemed government records. president trump reacting over twitter to the news, saying this, perhaps never in the history of our country has someone been more sur thoroughly

disgrazed graced than james comey. he should be ashamed of himself. but comey says he's owed an apology. he said they found no evidence they released the items. a quick message with a sorry we lied about you would be nice. we also heard from former depu p attorney general rod rosenstein saying this, it's important to follow established policies and procedures especially when the stakes are high. we should be most on guard when we believe our own uncomfortable circumstances justify ignoring principles respected by our predecessors. the report drawing reaction from some republican lawmakers like mark meadows. >> today was a bad day for james comey, only in washington, d.c. can you have 70 plus pages of bad news and expect an apology. >> reporter: just when you thought it was over, lauren and cheryl, we are awaiting another

ig report from michael horowitz, expected soon. this one into the origins of the russia investigation and potential fisa abuse. lauren, cheryl. cheryl: thank you. staying in washington, democratic lawmakers are calling on amazon to remove unsafe products from its marketplace. the senators sent a letter to jeff bezos urging amazon to take action to provide accurate warnings to protect consumers. in a separate letter, a congresswoman asked bezos to provide information on how amazon would block the sale of recalled products. thousands of items were deemed unsafe on amazon. lauren: president trump launched the u.s. space command. cheryl: tracee carrasco has the out-of-this world details. tracee: the president said, quote, we will now treat space as an independent region overseen by a new unified geographic combat command. the role of the new space command is to conduct space

operations like enabling satellite based navigation and communications for troops and commanders in the field and providing warnings of missile launches abroad. people working overtime could be getting more money in the future. the labor department is reportedly looking to complete a new rule that would make more americans eligible for overtime pay. the new federal rule would increase the salary level that normally determines who qualifies for time and-a-half when working extra hours. the rule which could be he completed next month has the ability to raise the pay of millions of american workers. well, from working overtime to cutting hours, alibaba's co-founder jack moss says artificial intelligence could bring about a 12 hour workweek. during an appearance at the world artificial intelligence conference, the billionaire said that because of artificial intelligence, people will have more time enjoying being human beings but urged that governments need to be reforming

education to make sure kids can find a job, a job that only requires three days a week for four hours a day. and back hosting jeopardy, the answer, who is alex trebek. >> i've had a lot of chemotherapy and thankfully that is now over. i'm on the mend and that's all i can hope for right now. tracee: the host, who was diagnosed with stage four pancreatic cancer, has finished chemotherapy and is back to work on the popular game show's 36th season and that is what's happening now. lauren: he looks amazing. tracee: he does. lauren: tracee, thank you. cheryl: we have got something a little bit amazing here to show you. we've got futures ticking up, look at this. a little bit of a nice jump in the last few minutes. dow is up 146 right now, s&p up 15 and three quarters, nasdaq up 46 and a quarter as we go into the three-day holiday weekend. apple doing an about face, how fixing the cracked and

slow-loading screens got a whole lot easier. plus, a coast call on the water as a boat narrowly outruns a force of nature. wait until you see this video, that's coming up on "fbn: a.m." ♪ here you are in the night. ♪ r. that's why, your cash automatically goes into a money market fund when you open a new account. just another reminder of the value you'll find at fidelity. open an account today.

lauren: hurricane dorian is

gaining strength as it heads towards florida. cheryl: senior meteorologist janice dean is live in the fox weather center with the latest. janice: the whole state of florida is under a state of emergency because we think this storm is going to impact the whole state of florida and it's going to slow down. so the impacts of storm surge, heavy rainfall, hurricane force winds, major hurricane just off the coastline, for not only hours, but days. that is a huge concern as we go through the next couple of days and you can see becoming a category 4, major hurricane, and that's going to continue through the bahamas. the bahamas could get category 4 system just hovering along the coast and then into florida. and you can see here, monday, tuesday, wednesday, not moving far at all. so all of those impacts could mean the potential of feet of rainfall and hurricane force

winds scraping a along the coast. the whole peninsula of florida, even up towards the southeast coastline, you need to pay close attention to this storm system. we're in good agreement with the computer models over the next 24 to 36 hours and then the storm slows down. this could be devastating for much of florida, all of these areas are going to be impacted. you need to be making your preparations and making them complete within the next 24 hours and listening to your local officials because there will be evacuations in the next several hours. cheryl: janice, a great report as always. janice dean, thank you. lauren: unbelievable. well, sunday is d-day for president trump's new tariffs on chinese goods. despite trade concerns, consumer spending remains strong. nancy davis is the chief investment officer of quadratic capital. than circumstance good nancy, . prices will go up.

how does this play out? are we strong enough to handle it? >> everybody is talking about inflation being so low and to me the tariffs are just another form of bad inflation. if you think about it, tariffs mean -- it's basically a tax on the u.s. consumer and it's going to be in the higher prices of goods. what investors are facing right now is the potential, are we going to actually have a taking flagst astagflationary environm, which means higher prices and lower growth which you could see whatting if we escalate further. lauren: deutsche bank put out a report and they described the china strategy as very long-term, they're going to try to wait this out, that they have the resilience to do so, they use the word endurance. in the meantime, they're beefing up their domestic economy. do we have the ope endurance tht beijing has? >> beijing has a stable leader

and we have election cycles. i think the u.s. is not in the advantage in this situation, given where we are with the u.s. election coming up. so i think they're going to use that i think to their advantage. now, i am optimistic that we're going to get some type of deal done because it's in everybody's best interest. but i don't know if it's going to be on our timeframe. lauren: how optimistic do you think investors are. this was a terrific week. but the month of august, all three major averages are down, first down month since may. when you're worried about things, are you more worried about china, are you more worried about the breakup of the european union and brexit or the yield curve that's been inverlted or something else -- inverted or something else? >> i think investors are a little bit come play sent comple we've had 12 years of rises. you have one bad month as people freak out.

equity markets and bond markets have had a tremendous rally. i think it's reasonable that markets go up and they go down. i think investors really need to position more for diversification because it's not going to be a straight line up. and markets are at all-time highs, whether it's credit spreads being near all-time tights or equities or bond markets. lauren: and the moves have been large. >> there's volatility in the market. the thing to know is l volatility works on the way up as well as the way down. lauren: thank you for joining us. we know a thing or two about volatility, cheryl. cheryl: so much for a quiet summer, august. well, the invitations are out. apple has invited the media to a special event on september 10th. that is expected to be the day they unveil three new iphone models. apple could also reveal new details for its streaming tv service, apple tv plus. apple did make one announcement already.

they're making phone repairs easier, now giving independent repair shops access to official iphone parts. they typically encourage people to go to the store or authorized service providers only, so a little more help if you need it out there. lauren: talking about volatility, we're seeing triple digit gains in the right direction this morning. dow up 139, half of 1%, other markets up about the same percentage wise. coming up, former fbi director james comey declaring victory on twitter after the inspector generals' report was released. why he may not be out of the woods just yet. nfl season is about to begin, so get comfy for the big game. wouldn't it be great if someone paid you to do that, cheryl? maybe they will. we've got the details coming up on "fbn: a.m." cheryl: name your price. at synchrony, we're changing what's possible every single day.

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cheryl: purdue pharma's efforts to settle thousands of lawsuits for its role in the opioid epidemic is falling apart. they say the proposed deal doesn't bring in enough case. the proposal calls for the family to give up operato ownerf the company and pay $3 billion. lauren: the investigations are piling up against e-cigarette making juul. the federal trade commission is looking into whether the vaping startup targeted minors by using people with a large social media following. the fda and several states are investigating juul's marketing practices. cheryl: james comey escaping charges for leaking memos. but the inspector general did slam comey for setting a, quote, dangerous example by violating multiple fbi policies. comey is claiming vindication

they found no classified information was shared with the media. but the report makes clear that comey did cross several lines. let's bring in attorney david bruno. the ig report showed he made big missteps and violated his employment agreement with the fbi. >> yeah, right. that was taking the memos, which is considered government property. he made the argument that it was not government property, it was his personal property but the ig report slams that right now. it's not supported by the law and the statutes. he had no right to take that property. why didn't he get prosecuted? cheryl: that was recommended a while ago. >> the memo he disseminated to his friend to leak to the new york times didn't have classified information in it. if it did, he would have been prosecuted. cheryl: i thought it was interesting in the report, they talked about the fact he was using his personal scammer, his

safe, personal e-mail, it invoked memories of hillary clinton. >> it was in violation of regulations but because it wasn't classified, the memos weren't classified, that got him out of the criminal liability. but did the ig report slam him? absolutely. cheryl: could he still face charges? >> not on this point. what happened is, the ig did their investigation. they came up with the factual findings. then it was sent to the doj. before that report was even issued. so the doj had all of the facts before them and they made the decision not to prosecute. that's ag barr's department of justice. cheryl: there's another ig report that's coming maybe not today but we're expecting it soon that will be more focused on the fisa warrants, the issuing of those, the way that we kind of jumped into the investigation into the president, allegedly, which we found out he didn't, colluded with the russians. could comey get wrapped up in that as well. >> he was head of the fbi at the time. he was involved in the fisa

applications. certainly, he's right in the middle of all that as well. let's not forget, the first ig report was on the hillary clinton investigation which also found that comey violated regulations. so the next one is number three. cheryl: i want to show this tweet. he tweeted immediately when this report came out yesterday. basically claiming that he had been exonerated, they found no evidence they released classified information. i don't need a public apology, a quick message with sorry we lied about you would be nice. isn't it a little dangerous to jump right on twitter? >> it's dangerous and i think it's misrepresenting it right there. there was one mo memo with one d of clas classified information t went to his attorney. it's not exactly accurate, mr. comey. cheryl: that's why you need to wait until you get on twitter. just a thought. lauren: the market this morning, we have a nice gain for the dow, it's up 136 points, s&p

gaining 15. still ahead, sticking to the facts, it's important. but former vice president joe biden seems to be mixing them all up. will his latest whopper in new hampshire make him an easy target in the next democratic debate? is the american dream dead or did it just skip town? the shocking statistics that could have you eyes the border. keep it here on "fbn: a.m.." ♪ there's got to be a place for me. ♪ where i can be what i want to be. ♪ but ain't that the american dream. ♪ your business is up and running, but is it going beyond fast? comcast business gives you high speed internet. we also have solutions like powerful wifi that gives your entire business more coverage

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should always be working harder.oney that's why, your cash automatically goes into a money market fund when you open a new account. just another reminder of the value you'll find at fidelity. open an account today. lauren: former vice president joe biden's campaign has been overshadowed by his gaffes and a newly discovered one could be his worst yet. listen to this story he told a crowd in new hampshire. >> the general wanted me to pin the silver star on him. i got up there and this is god's

truth, he stood at yo attention. i went to pin it on him. and he said do not do that. lauren: it's a touching story that the washington post took issue with. he got the time period, the location, the type of medal, the military branch and the rank of the recipient wrong as well as his own role in the ceremony. here's joe biden's response to that. >> i was making the point how courageous these people are, how incredible they are, this generation of warriors, the fallen angels we've lost. so i don't know what the problem is. what is it that i said wrong? lauren: emily larson is a reporter with the washington examiner. emily, good morning. >> good morning. lauren: is the problem a credibility one? >> well, i think the problem here is that this is just adding onto the many other gaffes that former vice president biden has made over the last couple weeks, namely saying that he was in

vermont when he was in new hampshire, he has jumbled some things on the debate stage. he accidentally called cory booker the next president which cory booker used as a line to help him fund raise and to say thank you, i think i'm going to be the next president. these are things voters are worried about with biden's age. even before all of these gaffes started happening, i was hearing from voters on the ground who were worried about whether biden was too old to be president. this certainly does not help. lauren: is it a nail in the coffin or does it make him more relateable? >> for people that support biden this isn't necessarily a nail in the coffin. there were elements of the story that -- some of it that he jumbled different stories together. i think the message of the story will resonate with voters. they're not as concerned with the details. for those people who do like biden, they look at the president and some of the things that he says and some of the questionable stories that he

tells, and say how is what biden says worse than that. lauren: that's a good point. if biden is the candidate that does go against donald trump, do voters want a more perfect order, someone who has a better, more accurate way with words? >?in comparison with trump. >> certainly, i think that is something they're looking for. on the other hand, they are very familiar with biden. lauren: when we go to the debates, the third democratic debate in texas, the nine other contenders, biden is still the frontrunner. how do they attack him on his latest gaffes without making themselves look mean? >> well, i think one thing to look at is looking at what cory booker did during the debate. the question is is whereby den says something during the debate that engages another candidate that they can latch onto. some candidates may try to go after biden not on gaffes but

policy positions and flip-flops like kamala harris did during the first debate, which kai rocketed her in fund raising and notoriety in the polls. there is a huge risk if they talk about some of his gaffes, about little things such as what state he's in or messing up some numbs betters or misremembering details of the past, i think that would backfire on a candidate and make them look mean, which is not something they want to do when presenting themselves to voters for the first time. lauren: emily larson, thank you for your time. cheryl: sticking with joe biden, he admits he doesn't know boris johnson the united kingdom's newest prime minister. he did get laughs when he said johnson looks like donald trump. johnson vows to speed up talks about brexit. is the u.k. still on a crash course toward a hard brexit. as we're looking at european markets higher, we are seeing

headlines across here that a scottish lawmaker was trying to challenge the legality, get a court injunction against the suspension of parliament. that has been lost we're reading here. also, gina miller saying she's got a hearing on the same issue september 5th. can you break this down for us, ranko? >> the judge hasn't rejected the claim all together. he just has declined to issue the injunction now. so we're still going to get the rulings and parliament itself is going to return from recess next week and we're going to see lawmakers actually resist not only the parliament and also a no deal brexit on october 31s october 31st. the u.k. is entering a period of constitutional conflicts. cheryl: they're taking it to the courts, the different lawmakers. what about the petition, 1.5 million people signed a petition, they oppose the suspension of parliament, despite queen elizabeth signing off on it. is that move do you think going

to actually push some of these lawmakers to really fight back, the ones that oppose boris johnson? >> yes, so there's somewhere between 20 and 40 conservative lawmakers, who are actually fixed to vote against the government next week with the opposition. which really is unimaginable and it really shows the extent to which really no deal brexit has divided the country. so yeah, there's more an a million signatures on the t petition. i'm pretty sure you could scratch together equally as many signatures on a pro no deal position. parliament will return next week and we'll see all-out conflict between the two groups. pound sterling is trading slightly lower at the moment. cheryl: the ftse is hanging onto gains as well as futures in this country. there's a big piece in the journal editorial board section about the u.s. and u.k. need a trade deal before this happens, october 31st.

a lot to get through. thank you very much. lauren: is the american dream dead or just moving to canada? according to a new bloomburg op ed, most canadians are financially better off than most americans, pointing to a study which says canada has been pulling ahead of the u.s. median household income since 2016. experts say it's due to the u.s. version of capitalism being, quote, rougher and tougher. cheryl: we are not rougher and tougher this morning. it's looking good, dow up 145 in the premarket. we are going into a holiday weekend. you can expect volume to be light today, though. that could mean volatility. we shall see. s&pes is up 16, nasdaq up 45 and a quarter. still ahead, though, hurricane dorian is making its way towards the florida coast and you're not going to believe how one supermarket chain decided to handle the on coming storm. we've got the backlash. if you blinked you missed

popeye's chicken sandwich. it was around just long enough to net the company a new lawsuit. one man says hey, this is a scam. details coming up, "fbn: a.m." ♪ cheeseburger in paradise. ♪ medium rare with mustard would be nice. ♪ head on over, an onion slice. moving into our new apartment. why don't we just ask geico for help with renters insurance? i didn't know geico helps with renters insurance. yeah, and we could save a bunch too. antonio! fetch computer! antonio? i'll get it. get to know geico and see how much you could save on renters insurance.

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lauren: florida residents are

picking store shelves clean and lining up at gas station as hurricane dorian barrels toward the state. meteorologists fearing it could become a category 4 storm by the time it makes landfall early monday. the chief forecaster at weather bell analytics joins us. the issues with this storm seem to be that it's going to stall. it's going to be slow-moving for days and also that wide cone of uncertainty as they call it. what are you predicting for this storm? >> we're honing in on this. we've always been a little further south than some of the other forecast models down towards west palm beach and fort lauderdale. i'm getting increasingly confident with that track. the bahamas, the northern bahamas will get devastated, freeport, abaco island, i think nassau escapes. i think miami escapes. fort lauderdale, on north, things get real nasty looking and so we're expecting that landfall later monday or tuesday

in that area after crossing the bahamas sunday into monday and then as you mentioned a slow crawl up along the coast. with the path fairly close to the ocean, the storm will diminish off its category 4 but probably still have hurricane force winds as it runs up the coast, all the way to eventually the north carolina outer banks. this is a prolonged siege that's coming. lauren: what category are you going to give it? >> i think it's going to go to a 4. weather bell, my company, we've been -- i don't want to say way out in front but we've been telling people this is going to be a bad storm, partly because the path of the storm 678. when you see it turn west, that's a favorable pattern for intensification. we've had a lot of storms around florida but nothing compares to the 1940s where in a period of 10 years i believe there were eight or nine major hits south

of west palm beach. this is going to be a pretty bad storm, probably as bad as it can get for the areas that get hit. lauren: wow, joe bestarti, i guess thank you for that forecast and warning and of course we hope you are wrong. joe, thanks for following it. cheryl: nearly 10 million people in the path of the storm this weekend. let's stay with dorian. a grocery store chain getting a storm of bad publicity after customers in florida noticed they were selling hurricane dorian themed cakes. publix had to apologize for the cakes after some complained they were really in bad taste. the chain also made storm themed cakes back in 2017 with hurricane irma. lauren: popeye's chicken sandwich came and went in short order and spawned a lawsuit. a tennessee man is a accuseing the company of deceptive business and false advertising, according to the chattanooga times free press. the suit claims the restaurant overhyped the sandwich and

undersupplied it to keep up demand. he's asking for $5,000. cheryl: all right. well, staying with dollars and cents, we're going to a three-day weekend, the last trading day for the month of august but we gree have green as to show you. we are going to be ending the month likely, though, in the red. it's been a volatile month for stocks this month. also this, a new exercise machine, it wants to give you the experience of rowing out on the open water. we're going to take a look at the hydrorowing machine in the age of pellton, that's coming up. and a streaker hit the field during a preseason packers game. but it wasn't security who took him out. it's the best. stay with us. we'll be back. ♪ o have such a great trip. thanks to you, we will. this is why voya helps reach today's goals...

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♪ work hard, play hard. ♪ work hard, play hard. ♪ we work hard, play hard. ♪ keep partying like it's your job. ♪ work hard, play hard. cheryl: just because beach season is almost over, doesn't mean you should let yourself go. lauren: one company has a way to keep you in shape with hydrorowing machine bruce smith is here. what is your machine and this is the whole connected fitness category. >> so connected fitness, peloton just published their s-1, there's a huge market out there. people don't have time to go to the gym but they really want that community experience and what is more team-like than rowing? every poster you ever saw for team and community, like always includes rowers on it. and we can take you and put you out on the water while you're at home. it's a very cool experience.

cheryl: the unit itself, 2399, subscription based like peloton, when we got the s-1 from peloton, they're looking at an $8 billion valuation. a lot on wall street are saying that is frothy and they're losing money. obviously, you're a few steps behind peloton because you're a brand-new company but doesn't that kind of give you pause about the category a little bit? >> it's the tip of the iceberg. i think people haven't recognized how much technology has really changed and there's an opportunity -- people spend so much money on their healthcare bill. how do you really feel better every day and it's through exercise. it's through exercise and being part of a community. and that community aspect, being able to bring that, take out the commute time, take out the cost of the gym and your whole family can use the same piece of equipment at home, it's an enormous market. it's something very tangible that people -- you can see really they're willing to invest in it. lauren: how big is the market really? i think this is one of the

issues with peloton and other players in the connected fitness space is you spend thousands of dollars on the equipment and then you have the monthly subscription. so all-in you can argue it's $100 a month you will spend on the gym anyway. but how do you branch out when folks say you know what, i don't want to spend that, i don't want this piece of equipment. >> well, that is an excellent question but i think the first thing to look at is there's 62 million people who pay for a gym membership. 62 million people, 67% of those people never go to the gym. so it's just an enormous number of people who are paying for something because they know they should be doing it but they don't do it. with connected fitness like hydroyou can have the community experience of a gym and capture the health benefit that people are desperate for. cheryl: who is backing you? there's been a lot of money flowing into connected fitness, $143 billion last year coming in. what kind of piece are you getting? really rowing isn't necessarily as popular as spinning or

running at gyms across the country. you're in a niche category of a niche category, right? >> it is like a ridiculous sport, it's the oldest sport in united states. people go backwards, do the same thing over and over again. people said the same thing about runing in the 1970s, said the same thing about yoga in the 1990s and you've got lieu lieu d nike. cheryl: who is backing you? >> they know more about this segment than anyone in the world. cheryl: we'll watch your company. it's brand-new. we'll see how you do. lauren: check out this video out of italy. speaking of rowing, this is terrible, a boat narrowly escaping the erupting volcano off the coast of sicily. it began spewing smoke when a

19-year-old and her friends were out boating. luckily, nobody was hurt. cheryl: well, we've got a lot more coming up on this friday. it could be the job of a lifetime if you like to eat and watch television. lauren: please. cheryl: you don't want to miss it. "fbn: a.m." will be right back. lauren: tell me more. ♪ this thing called love. ♪ i just can't handle it. ♪ this thing called love. ♪ i ain't ready. ♪ a money market fund when you open a new account. just another reminder of the value you'll find at fidelity. open an account today.

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a streaker took to the field at a preseason football game the amazing video we will show you now. he was taking down in green fashion. security took the man off the field and arrested him. was some good food. one company has a job for you. they are looking to hire an official taste tester. $500 gives you a free ticket and a taste allowance. competition for the job runs through september 9. you can check out the details. thank you so much for joining

us. >> i think someone sitting there ran a marathon. it is friday august 30 your top stories at 6:00 a.m. eastern. we wrap up the end of the month. the futures are up 179 points. we still are looking for declines for the month. the u.s. china trade talks have resumed once again. this seems to be calm. it will go into effect on sunday. the hong kong activists arrested as another weekend of protest was being planned but

now has been called off. the latest on the path. "mornings with maria" starts right now. a big show once again joining the conversation. the publisher of trading. cody willis. it has been nine years since