system. >> yeah. you know what, charles? i serve on the board of directors of the geogroup as well, and we've been able to go inside the prisons and actually bring real rehabilitation to men behind bars. those same men are the men that are actually delivering the 50,000 pounds of food. you know, i sat next to governor desantis the, and we launched the fatherhood bill in the state of florida. charles: yeah. >> and what we've been able to do with that is incredible. we're e mentoring kids. these same men that are in prison are now coming outside that were fathers that left kids, now they're actually mentoring kids all across -- charles: jack, i hate to jump in here, unfortunately, we're running out of time, but you are just proving one of the key components of america; forgiveness and everyone is -- we can rehabilitate anyone in this country. you're doing it. thank you so much, my friend. all right. a little bit of interesting sledding as i hand it over to liz claman. it lookses like we can't get off

the dime. liz: for a second, the dow was positive. right now it's just straddling that flatline. charles, i know you know this, we are t-minus one hour from disney's earnings, and right now shares of the entertainment con glom9 rate are, again with, kind of straddling that flatline but slightly lower by 14 cents. shareholders are still processing the big headline last night that penn entertainment, that's the online sports betting company, has struck a $2 billion cash and stock deal to partner with disney's espn. this partnership is going to give penn, whose stock right now is doing much better than disney if's, up nearly 10% in the session, give them exclusive rights to espn bet for ten years. with disney's earnings on deck, this could possibly be one of the most scrutinized earnings calls of the entire season. considering the disappointing second quarter results, investors are very anxious to hear better news from ceo bob iger, but it'll take a lot to

make them forget that since iger returned to the helm back on november 20th of last year, disney shares have dropped more than 4% while the s&p 500 has soared 13% plus. who's going to come out the winner in this penn-espn deal? coming up, jordan bender of jmp is here on whether the deal will turn out to be brilliant or a bust and for what side. that's really important. to the markets on this wednesday, we've got some churn as we kick off the final hour of trade. the s&p and the nasdaq are on a pace for a second straight day of losses. right now we're watching the dow because it had been in the green. it is still down now though at the moment by about 14 points. the s&p 500 in the red by 7 points, the nasdaq down 81. the russell 2000 losing 10 points. stocks though, you can argue these are slight changes, right? not big, dramatic swings as investors await what could be a very major market catalyst. july's read on consumer

inflation out tomorrow morning. july cpi, as it's called, expected to have climbed two-tenths of a percent month over month, 3.%% year-over-year -- 3.3% year-over-year. the core cpi is forecast to climb 4.7% year-over-year, just one-tenth of a percent cooler than june's 4.8% number. a surprise either way, you could argue, could gyrate the markets, but there is no denying inflation has come well off the 40-year high that was hit back in june of 2022. finish to the far right side of the screen, you see it there. so as inflation comes down, does that mean the bull market in stocks is here to stay? let's get to the great scotts, scott bauer from the floor of the cbo, and here on the set, scott redler. bauer, what is the sentiment down at the cbo right now? >> liz, about a half hour ago i went into the pit, talked to

about a dozen traders and brokers. overall sentiment is different from what they want to happen. they would love to see the market continue lower because that's going to bring more volatility, probably better trade. but the overall sentiment is they think we are very range-bound, probably grind back higher going into the september fed meeting. so a lot of chop until then. that doesn't mean that we won't see, as you said, a move on cpi or ppi on friday. a move on the next jobs number, okay? and it's actually getting busy here right now. but the overall sentiment is that this bullish market, even though we've sol off a little bit -- sold off a little bit, will continue at least over the next several months. liz: whatever i am hearing must mean that people are betting the options market on, what, volatility? >> absolutely. and we've seen volatility come off those the lows that were, you know, the hoes we've seen in two -- the lows we've seen in two years. volatility is still extremely

low whether you're looking in the spx, at the vix, it's still really low are. now, you do see heightened volatility a little bit going into tomorrow and friday because of the economic prints, but if you look to the next week, it dives right back down to where we've been sitting. so overall, there's still a lot of come play seven is city out there. liz: okay. >> but i will tell you that these guys out here, at least the ones that that i spoke with, they think we're going to have this chop grind higher, but they're very concerned about the back end of the year, november and december. liz: okay. that is way too far out, although for you long-term investors, come on, right in you make good bets on companies that are quality going through hard times. that brings me to scott redler. scott, you've made some pretty smart bets lately. the last time you were here, i randomly asked you your side window trade, you said i'm going long on boeing, and it's done rather well since july. let me broaden the discussion out for a moment. what do you think about the

market, the s&p, it's going, where it's been? >> well, i agree with your other guest, scott bauer. he said something very smart, that traders are prepare for choppy markets since we put the peak in about two weeks ago. the s&p is about 3% off the highs after a 19 plus percent move this year. the nasdaq was up 40%, it's down 5 or 6, so traders don't think it's enough, market participants would rather have a little bit more digestion. tomorrow's going to be very interesting. you know, what the street wants is they want a light cpi, okay? but what the rumblings are is that it might be a little hotter than expected, that that's why we pull in. if we do get e a light cpi, we probably get e a rally, but to me, i don't think it's going to be sustained. i don't think we're going to be close to the highs of the year in the next few weeks or months. i i think you can get better prices come september, october. liz: a light cpi would mean that the federal reserve might pull its foot off the pause even. they will not raise in september. if we maybe get that light,

that's what i'm hearing you say. >> that's the thinking. i kind of think that they're going to go another quarter. they need to continue to stay the course higher for longer and put inflation to bed which which it's not yet. it's coming down, but at this point we might get a little bump before it comes down further into the fall. liz: let me ask both of you about what's going on in tech. today -- i mean, you can't say it's a massive selloff, but there is a tech-led selloff that has a lot of red on the screen but particularly in the semiconductor area. scott bauer, one could argue if you look at the socks, it has done so ebb incredibly well. this is the -- incredibly well. this is the bass with debt of semi-- basket of semiconductor stocks. is it profit taking or something deeper here? >> i think it's a little mix, liz. you look at the microsofts and nvidias of the world, the real big guys here, they're down 10% off of their recent runs. that's not, you know, that's not that big of a drawdown. but then you look at some of the other ones, some of smaller, you know, nasdaq growth stocks.

take an upstart. an a.i., lemonade, stocks like that, that honestly have just been decimated off of the big runs that that they've had. so i think that what you're seeing is a lot of profit taking off of these stocks that have run really, really far. and even though we're seeing some of the big guys down a little bit, that profit taking, that cash is going to work with in the better names, in the better names like even a microsoft if down 10% or nvidia. so i think that's what you're looking at there, but there certainly is concern that if we get a hot read tomorrow, that's not good for, obviously, these growth stocks, it's not going to be good for semis. you could see a further draw candown. but as you said, at this point it's not that much to write home about, it really isn't. liz: redler, i'm talking to you guys like we're on a high school volleyball team.

redler, bauer. [laughter] what bents are you taking in technology stocks that that perhaps are starting to look more attractive? >> they're starting to. if you remember microsoft, apple, netflix, all of them were at all-time highs or 2023 highs into the print were sol off. i want to write down 170-ish in apple -- liz: 178.94 right now. >> so we still have to be patient. to put a swing trade to work, i think we go lower. microsoft is off 10%, we still have another 5% to go. liz: okay. >> amazon and google react well to earnings, they didn't rally as much into the print, so i think traders are starting to stay with them even though we could see more of a corrective phase in the next 2-4 weeks. liz: although amazon had such a great response post-earnings. month to date it's up about # 3.7%, which is not that exciting, but year to date up 65%. >> right. but it's still about 30% off the all-time highs, so that's why

they reacted well. apple was at all-time highs, so it had to come off of with a 30 pe, google and amazon did not. they responded well. i think traders are trying to buy the pull in there because the size of their moves prior weren't as big or robust. liz: the great scotts, thank you very much is, both of you. now the dow is down 30 points. the red continues on the screen but in either direction no massive moves. disney ceo bob iger netting a chunk of money for disney right before the earnings report which is out after the bell this afternoon. how big a chunk? a $2 billion cash and stock deal with online gaming and casino company penn entertainment to launch sportsbook e e spn bet. up next, gaming analyst jordan bender on whether teaming up with espn will catapult penn or leave it on the wrong end of the bet. closing bell 50 minutes away. "claman countdown" is coming right back. don't move. ♪ muck

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liz: investors are taking a bet on penn entertainment which is higher right now by 9%. but investors are folding on disney's shares. not down too dramatically here, but they had been up earlier. now you see disney down about 40 cents or half a percent. this ahead of disney's earnings report that comes out after of the bell. in a surprise deal, the companies announced a $2 billion partnership to create an espn-branded sportsbook called espn bet. penn's sports betting site will rebrand with the espn name this fall, and the entire holding of barstool goes back to the founder and president, dave

portnoy. the entire stake that penn had bought. this after penn if completed its $551 million acquisition of the entertainment company on february 17th of this year. disney ceo bob iger raising the stakes for espn ahead of the company's third quarter profit just minutes away. how much value is this kind of partnership really going to add to the sports network which is experiencing a subscriber decline? jmp securities analyst jordan bender has a market perform on penn. met me just start with this, jordan, who got the better end of the deal here? >> well, you know, this is an industry-changing deal on, you know, for both sides of it. on the penn side of it, you know, they divested barstool. that wasn't a business that was working for them. it's a pretty well known fact that for some time that, you know, this wasn't a almost arrangement. on the call today the ceo even said barstool isn't a company that should be owned by a

publicly-traded company. so you look at the reaction of the stock for penn today, it just kind of shows that the risk there was, you know, baked in -- liz: you're talking about, let's just for those who haven't covered the story the, you're talking about reputational risk. obviously, barstool has a very young, male demo, and portnoy is still very involve in this successful company. but it got, it got penn into trouble in some cases or prevented it from getting the ability to launch in certain markets that do approve online gambling, right? >> yeah, i'd say that is true. is and, you know, with bar stool now leaving and for penn to say, you know, we have espn now, we have this more core demographic to the sports-betting ecosystem, hundreds of millions of people to cross-sell on to their online platform, it just feels like a little bit better of a fit for someone like penn. so as we look at the stock today, you know, it's really that push of getting people in this huge distribution platform

into the online gaming app. you know, that's one part of it, of getting people onto your app. the ore side of it is -- other side is how well you can retain them, the product you can provide for them. last month penn actually integrated their in-house tech staff. that's what we're looking for here, how well of an experience can penn provide these people cross-selling from espn to their online app. we think that's the going to be the measure ofe the measure of success. liz: you know, penn gave back what it owned of barstool to dave portnoy for zero dollars, so dave gets a really good deal here. do you think that disney commanded that pennty -- demanded that penn divest of barstool before it even considered linking up with espn? >> you know, it's an interesting question. you know, i'm not sitting there at the negotiation table. i would imagine though that, you know, the writing was on the wall here. we knew that barstool probably

wasn't the long-term solution here, that they probably decided to go their separate ways, you know, when disney entered the picture, i'm sure there was a little bit of that, that, you know, we just want a clean break. we want to create our own product. here's what we have to offer, you know, in the long term disney's looking at the value they can credit. they can use the penn platform, and they can drive shareholder value for both penn and disney as well. liz: jordan, i'm a little perplexed on why you to think this is industry-changing. i'm guessing you mean maybe for penn? but penn has a very small market share. when you compare it to draftkings and fanduel? you know, you look at the market shares of some of those companies, and you're looking at certainly something much, much bigger than what you would expect to see, and, you know, you've got penn at 2% with fanduel at 50%, draftkings 25%. even caesars is bigger at 5. what is your expectation in terms of espn and its broad tv

and digital reach and what it can do to to substantially increase penn's share. >> yeah, you know, that's a great point. and to this point, you know, media partnerships haven't worked in this industry. there's multiple examples across the online ecosystem in the last five or so years of, you know, companies coming together thinking the media asset is going to help drive customers into the sportsbook, and it really just hasn't worked yet. you can even look internationally, same kind of result. it just really hasn't worked. so, you know, when we talk about this industry changing, you know, you have the worldwide leader in sports in espn, you have a massive demographic of people who are willing to watch sports, bet on sports, and we haven't really seen that type of person within this ecosystem partner up with an online sports betting operator. but they talked about on the called today, this is a show-me story. to your point, we don't know if this is going to be 5% or if this is going to be 30%. so, you know, time will tell,

but they did -- jay, the ceo, did come out on the call today, and he sounded very enthusiastic. it seems like they do have a good road map to launch this product. liz: well, he better sound enthusiastic, there's a lot of money here at stake. this is a very fickle user base. and i'm talking about people with who go online to bet. they're not particularly loyal to any one site. it almost feels like they're always hunting for who's offering bonus cash, who's offering free dollars to get in and make a trade. so what is it that espn can possibly do beyond eyeballs, i guess, in advertising across many of their networks that will somehow make people tune out all the other apps and hold steady with penn? and maybe, maybe it is going to happen because draftkings is down 9% right now. >> yeah. you know, i think a lot of the cross-sell, you know, comes from espn, obviously, but i think a lot of it's actually going to

come from the penn side. and it goes back to who has the best technology and who has the best product. liz: true. >> example i love giving is when you walk into a grocery store, you want the most options and products, and if you're not able to give your customer that, people are going to go elsewhere. penn needs to fully develop its product, give people optionality. who has the most parlay-style bets, and that is how you retown customers within this ecosystem. you can give out all the money you want, and we've seen that over the last couple of years of just throwing money away, but it really comes back to the technology and being able to retain those players. so these two will work together. you'll -- at some point you'll see integrationings between the espn app and penn being able to launch, those might be longer term, but that's coin of -- kind of how this relationship will interact. liz: jordan's been up all night working on his reports and and dealing with this because it broke late yesterday. penn stock up 8.8%.

thanks so much. >> thanks, liz. liz: roadblocks for roblox investors after the video game developer platform continues to bleed money. what is really going on at roblox? the story, next. closing bell, 38-minutes away. dow jones industrials down 10 points, the s&p down 9. nasdaq down 93. we are coming right back. ♪ new projects means new project managers. you need to hire. i need indeed. indeed you do. when you sponsor a job, you immediately get your shortlist of quality candidates, whose resumes on indeed match your job criteria. visit indeed.com/hire and get started today.

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liz: fox business alert, we do have the markets in the red, albeit slightly right now. we are still waiting on disney after the bell to report earning. that could be a very are interesting move there. and let's look at hairs of roblox. they are getting rocked, plummeting 20.5% right now after the platform, which enables video game developers to create content, posted weaker than expected bookings. that's roblox's revenue figure. then company also reported a larger than expected net loss in the second quarter. despite a year-over-year increase of 25% in average daily active users, or roblox saw a 3% decrease in average bookings per daily active user e over the same period. in other words, gamers are not spending as much as they had been. roblox said it expects to continue posting losses for the foreseeable future. no wonder the stock is at a 52-week low, actually, i believe it's at an all-time low. the stock's all-time high all

the way back in november of 2021 was $141. right now roblox is at $30.06. sell yous getting a jolt of energy right now. shares are bumping up about 20%, notching an all-time high. the maker of caffeinated energy drinks reported record second quarter revenue of $326 million, that that's up 1 # 12% from the previous year. the company noted that it was the second best selling energy drink sold on amazon during the quarter. you're saying, well, liz, who was first? it was monster beverage. cells yous having a great day, it stands at $172 can and change. lyft shares doing a u-turn after initially spiking on an earnings beat after the bell. so after market it was up, this morning shares started falling, and they have not looked back. they are now down about 9.33%. what is driving the declines? lyft says it's doubling down on its competitive pricing which

investors or worry will hurt or profitability. yeah. rivian landing at the bottom of the nasdaq 100 despite reporting a narrower than expected loss and boosting its full-year production forecast. the sore spot causing the flat tire here of 7.6% loss right now on the shares, well, the company's diminishing cash balance. rivian's cash on hand down from # 11.7 billion at the end of the first quarter to 10.2 billion at the end of the second quarter. so the cash burn is getting people nervous here. luminar shares, well, they're kind of dimming at this hour even as the company that powers self-driving car technology for names as big as mercedes is forecasting full-year sales will grow by, you ready? at least 100%. is so why are investors hitting a blind9 pot when it comes to the -- spot when with it comes to the stock? and maybe some people see it as a buying opportunity? i bet founder and ceo austin russell does. he is next right here on fox

business. star quarterback joe theismann was basking in the sunlight after getting named mvp when the lights of football success went dark. how did he create a whole new life for himself as a sports commentate ther when right in the football prime he suffered a horrific, career-ending injury? he reveals it all in the brand new ended sod of my -- episode of my everyone talks to liz podcast. dropped yesterday. folks, this podcast has been on fire. it has topped is 1.5 million downloads because people want to know how super successful individuals turn stumbling blocks into stepping stones so they can do it themselves. and by the way, joe theismann did it not once, but twice in his career, two different careers. stay tuned, you've got to check it out. my podcast is everywhere you get your podcasts, google, apple, spotify, fox news podcasts. please, let me know what you think. closing bell ringing in 29 minutes. we are coming right back.

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♪ liz: luminar, well, it's kind of reversing course at this hour despite popping yesterday in the wake of impressive second quarter results. this is the leader in lidar technology which basically enables self-driving vehicles to see everything around them reported a loss per share but saw significant sales growth, revenues of $16.2 million compared to $9.9 million a year ago. luminar also mountained its full-year and long-term -- maintained its full-year and long-term guying dance. the company not only expects this year's sales to grow by at least 100% compared to last year, but it also expects about $5 billion in annual sales by the end of this decade. how are they going to do it? joining me now, luminar ceo austin russell. austin, welcome back. you know, that a pretty big jump in revenue this time around.

what drove it, and what does the current quarter look like? >> yeah. well, you know, it's funny, i think sometimes people are surprised when, oh, we actually were able to beat this out just as this past quarter we were able to beat all of our metrics, business guidance, but it's really driven by the customers and partners that we have signed up for long-term agreements with. we're generally talking as long as a decade, you know, when it comes to different automaker programs and vehicle models, etc. so with that we're excited to be able to continue to make that happen, you know, we've had great progress so far this quarter with nissan showing off the latest of our technology, mobileye launched a new program, poll star available at luminar if dozens of other, you know, programs making progress with us. liz: but last time you were here you had the big announcement about mercedes. how's that going? because that, to me, is a real game-changer possibility. >> yeah, we're crushing it. we're meeting all the key milestones, you know,

holistically, but also when it comes to the programs. they're actually an elite partner for this iris plus that we have as we call it, the next-gen lidar product. and that's something we've actually now already built up and are in the process of validating. so we've just starting to drive out about 100,000 kilometers, you know, for the initial data as we start the validation optimization process. that's been going really well, and and, you know, i think they've said they're now putting us in the majority of vehicle models. it's certainly an exciting one altogether to have a mull by billion -- multibillion dollar deal with them. and it ultimately con relaters into revenue which is why -- converts into revenue. liz: i like how you lowered your voice society sotto voce, this is something different to the trumpet. i want to ask you about the role a.i. and machine learning are playing in your manufacturing,

in what you are offering to now, what, 50 # different can partnerships. >> yeah, absolutely. so when it comes to a.i., this is something that, you know, luminar's actually been investing in since 2017. so we made a big bet on that early on. and every vehicle that's equipped with luminar, all the, you know, what, two dozen different vehicle models out there from different automakers and what not will ultimately have a.i. at the center of it and powering the core of what we can enable with the lidar and in many cases with our software. so that's something that's really special, and we have this thing called luminar a.i. engine that we've more recently partnered with scale a. a.i., they're a specialized technology company in this domain that's exclusively providing luminar with system of the key elements in our industry to be able to help power a.i. engines. so that's been an exciting one. and other subsidiaries, we're continuing to be able to really take off with luminar semiconductors that also powers this, and even recent design

wins and major contract awards that are powered by this at the lidar level we're also having at the semiconductor e level. for example, for a.i. data centers. people are actually now going to be starting to use some of the same luminar semiconductors that we use for high daughter actually, you know, in other applications. -- lidar. so it's really interesting and all coming together incredibly well. liz: well, i get that, and there are a lot of other names in the space trying to do what you do, is and some are succeeding, definitely. it was a while back and he's been on the show too, but the gm cruise chief, kyle vote, has said that there's got to be consolidation in the industry. gm is using septon, all kinds of other businesses, is that something you hook at, some of the other opportunities, and you say, wait a minute, we should be acquiring other names right now? >> yeah, absolutely. actually if you take a look at hair own lidar division, i think they actually shut that down after trying to be able to do it

themselves. [laughter] liz: yeah. >> it's, not to pick on them, it's really the same thing on an industry-wide capacity. people try to do the same things that luminar has been able to do, but it's been largely unsuccessful, i think, for every successful automaker and tier one. the reason we've been able to differentiate and win over the majority of deals in the industry is because of the fundamentals of the technology. we start from the chip level up. you know, we have a bunch of breakthrough innovations that have made this possible. take the hardware, align it with the right software, combine it with a. a.i., you know, it's magic. when it comes together, today i'm here in the princeton, new jersey, offices actually, you know, funnily enough, it was formerly the ford lie -- lidar team as part of arkansas go. that's something they hut down. that team decided to join luminar afterwards. so that's something we were able to bring on, so we're always going to be bringing on the best

and top talent. and even also at the executive level as well. we recently just announced a couple days back, a few days ago that emily schenck lin has joined us from spacex as senior-most marketing executive. liz: oh, i bet, i bet elon not happy about that. [laughter] >> yeah. he's not happy for a few reasons. liz: he doesn't like lidar, but that's something we've addressed in the past. austin, thank you very much for joining us. we want to keep hearing about the partnerships that you strike, so let us know, please, let our viewers know. >> yeah. yeah, we're making it happen, absolutely. and there's a lot more to come. is so thank you. appreciate you having me. liz: you got it. our pleasure, austin, thank you. one of the most dangerous games in the stock market right now is guessing the share price of yellow. as the trucking company stock spins wildly from green to red, back to green, back to red, charlie gasparino's next with the scoop on what really went down between bankrupt firm

yellow and the teamsters' union. and imagine, if you can, a mash-up of ding dongs and twinkies. well, don't imagine, we're about to do it right here with the hostess brand ceo next. ♪ how's -- liz: how's business? the what are the costs there? we're going to find out. closing bell about 15 minutes away. we are only toking right back. the losses on the dow are steepening here, down 80 points at the moment. ♪ at t. rowe price our strategic investing approach can help you build the future you imagine. t. rowe price, invest with confidence. this is american infrastructure, a prime target for cyberattacks. but the same ai-powered security that protects all of google also defends these services for everyone who lives here. ♪ with a majority of my patience with sensitivity, i see irritated gums and weak enamel. sensodyne sensitivity gum & enamel relieves sensitivity,

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♪ ♪ liz: i mean, this is going to be a big economic number. as the markets await that july consumer inflation report tomorrow, 8:30 a.m. eastern, we are with about to get a snapshot on food costs if twinkie maker hostess brands. the baked goods giant just reported adjusted earnings per share of 28 cents. that beat estimates. revenue rose 3.5% to $352.4 million. the increased fuel -- increase fueled in great part by consumers' craving of the lineup of sweet baked goods. net revenue from that segment rose 4.6%. let's bring in president and ceo of hostess, andy callahan. andy, from the standpoint of a a ceo who depends on the cost of food and food -- everything that goes into it, how closely will

you be watching that cpi number tomorrow morning? >> well, liz, we certainly watch it very closely. we watch both our business cost side, but we're acutely in tune with how the overall costs inpact our consumers. we work very hard to make sure we're meeting consumers where they are at the moment, you know, deliver that in the value that they expect are from us at the quality they expect from us, you know? we come out with ideas, we try to run our business as productive and efficiently as possible, and in these times we're able to get through this year without really raising prices but finding other ways to bring value to the consumers when it's family packs where they get to get a larger size but at a better value and we can pass on some of these productivities to the consumers and meeting with our consumers and customers to figure out a way the drive value. so we're trying to -- we need the profit to informs back in the in-- invest back in the innovation that we love, but we

try to meet consumers where they are. when it comes to the consumer price index, we're in tune with it because we wan to be in tune with our consumers. liz: let's just look in the rearview mirror. back in june the most recent number, you saw that sugar and the important sweets -- [laughter] segment that you're in, up 111% -- 11%. clearly, that is a cost that you have to shoulder. how do you balance that push where you have to spend more on your input costs and yet you don't want to charge must mers more money -- customers more money? >> we have a terrific procurement team, so we look at it through the longer phase where typically look nine months, sometimes a year out when it comes to making sure we have some level of predictability of our business. but we do exactly the way you've talk about, we have a terrific team that tries to drive efficiency and productivity into our business. we meet with our customers to make sure we can promote partnerships that really meet the needs of the consumers.

so it really does come down to a disciplined, predictable approach to running a business, and i'll put the hostess brands team up against a lot of them. they do it very well. they're talented, they care about each other. and so, but they care about the consumer. and so delivering value, as i said earlier, to the consumer is a really important part of the way we run our business. liz: there is certainly a move to eat healthier or foods and, andy, i mean, it's just a fact of life -- [laughter] you guys are heavy on the sugar and the fat, etc. so how do you market that in a way with where you feel good about the product and the consumer that's getting it? >> yeah. at a macro level, consumers are snacking more x they're putting a lot more of their occasions into snacking and indulgent snacking specifically is growing at a greater rate than total food and a greater rate than total snacking. that's been happening for a long time. but we want to do it responsibly. we want to to -- most of our

products within the hostess brands portfolio is portion-controlled. we don't want them to overindulge can, so we look at ways to make it more pure so when they have one of those occasions whether it's a reward occasion or whether it's breakfast, we want to do it in the most responsible way possible and do it as part of an overall balanced diet. what we're seeing, dan o'leary, our head of growth, talked about this at one of our investor conferences. consumers take up increasingly, especially younger consumers, they take more of a balance sheet approach to it. they can have an indulgence and carrots and other smacks. we want to give them products that also -- we're the number one zero sugar cookie business in america with the acquisition of our bortmann brand can which continues to grow. we've rebranded it to zero sugar, so we want to give consumers a portfolio of choices to the meet their indulgent

snacking needs but do it responsibly. liz: then there's the nostalgia. people love the twinkies and, oh, everything else. [laughter] good to see you, andy. thank you very much. >> liz, great to see you. appreciate it. liz: on a down day and, by the way, the dow is down 174 points, twinkie is moving higher by, well, up liz: another crazy bumpy day at this hour for trucking company yellow. shares are down 32%, pretty much at the lows of the session right now as the company hires a boutique investment firm to handle its bankruptcy proceedings. details of that partnership and inner arguments between the company and teamsters, charlie. >> hiring the same people that sold hostess, the aforementioned hostess out of bankruptcy, took hostess in bankruptcy. it is interesting, an analog

what is going on with yellow. hostess back in 2012 had union issues. teamsters were involved then. bankers union was the more intransigent than the teamsters. jim hi hoffa, jr. was head of union. he was going to a restructuring deal. the bakers union balked. they closed down the place, locked the doors, ring fenced all the assets. people run sarah partners, michael kramer, if you don't know michael kramer, one of these top investment bankers people don't know about but he is the best at restructuring basically mixed and matched found buyers for the various brands. hostess went to one. wonder bread went to another. hostess trades on the twinkie -- liz: twnk. great ticker. >> when was last time you had a twinkie? liz: a long time ago. >> we use food very expansively when you talk about twinkies. liz: a pure violation.

>> i must admit i couldn't help you about laugh when he said people eat twinkies with carrots. liz: no, he said they balance it out and snack on carrots. >> by the way this stuff is delicious stuff. liz: the gores connection,. >> not just the gores connection, michael kramer he is at his own firm, sarah partners, he will do the same thing. it will be a mix and match with established last truckload -- liz: less than truckload. >> less than truck lead companies, smaller truckloads what is yellow is in. will match with legacy players, non-ununionized and p.e. firms, sell off the trucks and move the stock pretty easy. why is the stock down today if they get so much money? liz: i was going to ask that. >> i said yesterday, i don't know the amount of unsecured creditors. they believe they will get significantly more than

$1.4 billion which is to the secured creditors. liz: look at this down nearly 40%. >> they think they will get more than 1.4 billion. that will take care of the federal government. remember they got a loan from the federal government during the pandemic, trump administration. they owe money to apollo. that is one of their creditors. that will take care of them. there will be money left over, significant. question, how many unsecured creditors pop up, how many vendors involved in this? maybe they owe money to people that made uniforms to the truck drivers. that is unsecured creditors that could eat a lot of money out of this, there is no doubt. that is a possibility. it would have to be a lot. if that doesn't eat all the extra money they got money will go back to the shareholders. the question is, the market is trying to figure this out, is this a two dollar stock or one dollar stock post-bankruptcy? usually in liquidations it is a zero stock. like hostess, liz, which had

really good assets to sell, twinkies sell, right? they also survive nuclear war and everything else intact. but you know, it has good, yellow has good assets, they believe they can make this thing work. liz: let me call a quick audible, charlie. we should look at disney stock. we're three minutes before the top of the hour. disney reports after the bell. there is this whole penn gaming story that they're linking one espn and you wonder what eiger is going to say about gussying up espn to maybe spin it off? >> you know it is funny, he gave an interview with cnbc which he talked about this but we on "the claman countdown" have been reporting way before that he was likely to sell espn or spin it off or monetize it in some way. liz: yeah. >> possibly sell abc how do i know this, why did i report this on this show exclusively? i did it activist investors are in the stock pushing him to do

that. i think we'll hear two things. he will be asked, we'll see if he asks, see if he bites, this is bob iger, you don't push him around too much he has been around a long time. he will have to address the espn situation, will they spin it off, monetize part of it, will have to address the abc situation. he is going to have to address succession at some point. liz: yeah. >> let's see if any of these analysts have the cojones to ask ask him that, go there. liz: charlie gasparino, speaking of asking questions. we get to ask the questions. we're hosting the second republican primary debate. it will take place at the ronald reagan presidential library in simi valley, california. september 27th. mark down that date, the economy, everything, a.i., all kinds of issues, the labor strikes, all of that will be big, big topics. >> mention donald trump talking about a.i., hey, a.i., a.i.

liz: not talking about actual issues facing the americans at the moment. >> how does donald trump say a.i.? marco how did i do it. >> wonderful a.i. wonderful a.i. i got the best a.i. in the world. super a.i. liz: the dow is heading back down. not at session lows at the moment. still down 181 points on this wednesday and we are waiting as we said, disney after the bell. so much happening but tomorrow, cpi, the consumer price index number, inflation at the consumer level for the month of july, very important number. the federal reserve will be watching closely. [closing bell rings] it could move the markets. you have to tune in tomorrow 3:00 p.m. even for the claim -- "claman countdown." you hear the final bells that will do it for us. larry kudlow and company next. ♪. larry: hello, folks, welcome to