♪ baby, i need you tonight, let's see how much love we can make ♪ ♪ i want you in the worst way, i want you in the worst way ♪ [ cheers and applause ] this is nightline.tonight. go, ! >> go, eagles! go, birds, baby! >> as fans get fired up for

super bowl 59, we're with some of the super famous super fans heading to the big game. >> i got the ring, i got the jersey. i got the will. >> to have this sort of championship dynasty. it means so much to us. >> taylor swift among those vips. >> people are wondering who she's going to bring to this year's super bowl, given that all the eyes were on her her suite last year. >> cause, baby, now we got bad blood. >> well, she bring bad blood to kendrick lamar's halftime show. plus, who's wearing what the hottest fits expected in new orleans? glam fans in the stands and fashion forward. players behind the scenes. >> wow. my gosh, they look so good. >> we're one on one with the designer in high demand who dressed sb 50 biggest star. >> we have to talk about the moment. yeah taylor swift. >> it was such a pinch me moment. >> who will be sunday's biggest trendsetter and the quarterback

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been saved. >> thanks for joining us tonight. new orleans is abuzz as it gets ready for its close up. we're just two days till super bowl sunday, and more than 125,000 people are expected to flock to the big easy this weekend. among them, some of the

most famous football fans from rocky to the fonz and countless others who take this epic rematch between the kansas city chiefs and the philadelphia eagles very, very seriously. here's nightline's ocean singh. >> it's the hottest ticket in the country. the countdown to super bowl 59 is on. >> go, eagles! go, birds, baby! >> kansas city, missouri. represent. go, team! >> i'll be pulling for the eagles. my little boy wants the chiefs to win because he loves mahomes. >> patrick mahomes and the kansas city chiefs trying to win an unprecedented third straight title. >> we've got a great game plan, and we're going to sharpen that thing up these next three days and give it our best man. >> as long as we've had the national football league, there have been great teams. there have been dynasties, but winning three super bowls in a row, it's never happened. >> standing in the way. jalen hurts and the philadelphia eagles. >> whatever stats are out there good, bad or indifferent. you know i ask myself did i win? >> the super bowl is the biggest

cultural event of the year. you know football is probably like the great unifier. and you see people from the world of pop music, hip hop actors, actresses, social media influencers all coming together to root for a team and in some cases, just root for whoever the halftime performer is. >> even president trump heading to new orleans for the big game, the first sitting president to do so. >> it's cool to hear that he's seen me play football and respects to the game that i play. >> each side has celebrity super fans. sylvester stallone is hoping the eagles fly on sunday. stallone declaring his love for the eagles on instagram. >> man, if you haven't guessed it by now, i am a die hard fan. >> his signature character rocky balboa's resilience and underdog status embraced by the team. music from rocky played at the beginning of every eagles home game. hometown hero bradley cooper, who famously tailgated at an eagles game in silver

linings playbook, is on the sidelines with his daughter at the nfc championship game, the eagles posting it on instagram. cooper even narrating the team's super bowl hype video from two years ago. >> it's a philly thing. >> an actor, miles teller, who starred alongside tom cruise in the blockbuster top gun maverick, says his love for his hometown team knows no bounds, telling stephen colbert. >> for philadelphia sports fans, yes it is. you just bleed it. you got one for life. and your uncle has it tattooed on his leg. >> the chiefs have their own posse of celeb supporters, among them paul rudd and the fonz himself, henry winkler. how did you become a fan of the kansas city chiefs? >> patrick mahomes invited me and my sons to the game against the chargers. i was invited on the field and this gigantic human being came running across the field with a big smile on

his face, and he said, i've got a surprise for you. he handed me the jersey. >> with a winkler on the back and everything. >> i was thrilled, it was thrilling. >> from that moment on, the fonz has gone all in on mahomes and his team. >> i think he plays with such abandon, such improvization. i think he's amazing. >> winkler is confident mahomes will lead his team to victory on sunday. seems like so many people have turned on the chiefs, right? >> patrick and his team always find a way to win. and i think that is extraordinary. and i, i don't want to say good luck. that's a bad thing in the theater. you don't say good luck. you say break a leg. i don't want to say break a leg. i don't want anybody to be hurt. but i want them to go on to victory. >> grammy and academy award winning singer songwriter melissa etheridge is such a big chiefs fan. she wrote a song about it called thank you

football. performing it on the dan patrick show. >> well, i'd like to thank the nfl, especially my chiefs. >> it has been just such a blessing, not only to us as a fan, but to the whole region, the whole midwest and the kansas city area. we're humble people, but to have this sort of championship dynasty lifts us up so high. and it means so much to us. >> and she's got a message for the other team. >> eagles fans. it's an incredible achievement and a great honor to go to the super bowl. so congratulations and enjoy. but we're making history here. this is this is really big for us. so maybe another time for you. >> perhaps the most famous chiefs fan taylor swift, the pop superstar and girlfriend of number 87 tight end travis

kelce. >> this year is fun because we have two incredible football teams going head to head to try and win that big prize. and then we have taylor swift, who's probably the most famous wag out there right now that we know will be at the game. >> she was at the super bowl last year, bringing some famous friends along, including rapper ice spice and blake lively. >> i do think people are wondering who she's going to bring to this year's super bowl, given that all the eyes were on her her suite last year. >> the 2024 super bowl drew a record number of female viewers, up 9% from the year before, some crediting swift with that spike. >> the nfl wants more women and girls to be fans, to buy the products, to watch the games, to buy tickets. and taylor swift is the gift that keeps on giving in that way. >> the question on every swifties mind will there be bad blood at halftime? >> i don't hate you, but i hate to critique you. a dark heart use baselines to replace you.

>> the collab between taylor swift and kendrick lamar had that epic video. >> if you love like that, blood runs. cause baby, now we got bad blood. >> i am hoping that taylor swift comes out with kendrick lamar to perform bad blood together. you talk about iconic. i would love to see it. >> trying to strike a chord and it's probably a minor. >> kendrick lamar, who just won five grammys for not like us, his diss track about rapper drake. >> not like us, they not like us, is the first. >> solo rap artist to headline the super bowl halftime show, something he talked about in yesterday's apple music press conference. >> for me, that should mean everything, because it puts the culture on the forefront where it needs to be and not minimize to just a catchy song or verse. this is a true art form. >> this might be one of the most watched halftime shows at the super bowl, which is wild when you think about some of the people who are performed. beyonce, prince, michael jackson, bruno mars, lady gaga.

people will probably be tuning in for that halftime show just to see kendrick perform. not like us. >> and even if they aren't at the game, you can catch famous faces during the commercial breaks. >> what are you doing in there? >> we're doing a dunkin donuts commercial, right? >> right. >> dunkin donuts, teasing this year's installment of their dunkin ad featuring ben and casey affleck, along with succession star jeremy strong. >> the super bowl has become a huge landing pad for celebrities, especially in the commercials. i spoke to sources who say that they expect between 80 and 100 celebrities, actors and musicians to appear in this year's super bowl commercials. >> and their payouts can be huge. beyonce reportedly getting $30 million for her verizon super bowl ad last year. >> beyonce breaks the internet, but can she break verizon? broken? >> no. >> sunday's matchup is promised to be a game for the history books, but regardless of who ends up on top when it's super bowl sunday, it sure feels like it's america who wins.

>> it averages over 100 million viewers. almost everyone in the country is tuning in. it's just such a unique cultural proposition that it really is kind of the last big piece of american pop culture that we all watch. >> our thanks to austin when we return stars set to strut their stuff on super bowl 50 nine's red carpet. meet the designer who dressed the superstars who dressed the superstars everyone isnities come together on tiktok. they don't show up like they do on tiktok. and i had all these people rooting for me on tiktok. empowering over 7 million us businesses. there's no way i'd be able to support this building or any of my employees. > that went from maybe a few hundred people seeing my product to millions. they rely on tiktok to succeed. i don't think i could have gotten this far if i didn't have that kind of community. small businesses thrive on tiktok. (♪) (vo) zuke's tasty, tender dog treats

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michael. george. lara. ginger. >> yes, robin. >> welcome back. the super bowl is football's biggest game, but there's another competition

going down at the louisiana superdome with players, celebrities, and even ordinary fans taking part. get ready for the biggest see and be seen event, where fashion is showcased under one of the hottest spotlights of the sports world. here's abc's morgan norwood. >> thought it'd be really cool to have the names wrapped around the jacket and the zipper. kind of cutting through the letter. >> designer christian beck never thought she would be here in new orleans at super bowl 59, showcasing her own clothing brand. is this the coat? >> this is the long version. >> when we say the coat. >> it's very similar. i wanted to make sure it was different in its own way, of course. >> and look, as the wife of san francisco, 40 niners, fullback kyle juszczyk. she's no stranger to the scene at nfl games, but this year she's the one in the spotlight. her puffer jacket is one of the hottest fashion statements in the stands. >> my gosh, they look so good.

>> this is my first time seeing them in a rack. >> we have to talk about the moment. >> yeah. >> taylor swift. >> yeah. >> arrowhead stadium. >> yes. >> she pops out in the coat. >> it was such a pinch me moment. i would never be where i am today without her. >> overnight, her brand becoming a must have for celebs like brooke shields, taylor lautner and alex cooper. you check. success is proof that many women who want to support their favorite team want to do it in style. women are just as big a football fan. >> absolutely. >> as men. >> absolutely. i mean, you look around the stadium, i see just as many girls in the stadium as i do guys, so it's just been amazing to me. >> the nfl has been getting in on the fashion game the past several seasons. the players making their own statements in the tunnel walk, trading their gridiron gear for custom couture, dripping in brand names and bling. now you check is joining a growing list of fashion designers upping the ante for women's game day looks.

officially launching her brand off season last month with emma grede. designer veronica beard recently announced her collab with the nfl selling team blazers at retail for nearly $1,000. fox sportscaster erin andrews recently spoke about her sports apparel line where i'm not going to lie with kylie kelce. >> i love the fact that you have fully leaned into the team colors, making sure that it's something that like, i could wear, not going to an eagles game and people would be like, oh, that's so cute. anywhere, everywhere. that's kind of our slogan, baby, i love it. >> there's lots. >> of brands who are tapping into this, giving people a ton more options. i think we're going to see lots of great fashion at the super bowl, and we're going to see more next season, too. >> just a few years ago, kristen began combing through thrift stores to create her own custom attire. >> i would go thrifting and i would find old 40 niners shirts, or i would maybe have some shirts that had stains on it. i

would go on depop or etsy and buy some things that i would rework. >> transforming a generic 40 niners t shirt into a trendy corset. a halter top and look, even turning a football into a stylish piece. how did you learn how to do this? >> yeah, truly, i owe everything to youtube. i was so sick of wearing the same thing to kyle's games. i had like three t shirts on repeat, and i just kind of was like, hey, let me see if i could play around with something. >> there have been very few fashionable options, like if you wanted to support your team, you basically had to wear a jersey or maybe a hoodie. >> using custom nfl jackets. catching on fire. last year, when taylor swift and brittany mahomes were seen wearing them at a chiefs game, brittany posting their matching looks to her instagram. >> i was really trying to just get my designs out there. i sort of have someone of her caliber support it. i mean, as any entrepreneur is like dream truly

so grateful to her. i've said it and i'll say it a million times over, like i would never be where i am today without her. >> how did that even come together? did you send the design to her? >> truthfully, i made a jacket for brittany and i asked brittany, hey, i would love to gift one to taylor. and it kind of just all, you know, spiraled from there. it was really one of the most special days for me. >> but some of the biggest fashionista's are the players themselves, catwalking through their stadium arrivals, making daring and bold choices. >> i worked with jalen hurts, i worked with dk metcalf, i've worked with deandre hopkins, tyrod taylor, marquise goodwin, sean murphy-bunting, khalil mack. >> and behind every well-dressed athlete is a fashion guru like dax robinson, who is styling eagles qb jalen hurts for sunday's big game. >> the some guys who just want to look nice and neat and just presentable for work, right. and then you have some guys who's like, yo, i want recognition in

fashion. and those are two totally different exercises when it comes to styling guys. >> the tunnel into the stadium is like the red carpet for sports. the nfl cameras capturing it all and posting the videos. >> the tunnel is your arrival to work sports. for a while, people called it a business trip, like when these guys would go especially football. who was it? antonio brown was? a business is booming. it was like going, you're going to work. that's their office. >> player sporting knockout looks week after week, including jalen hurts, travis kelce, joe burrow, stefon diggs and tyrod taylor. >> tyrod, he is one of the people in my roster that i have to do a little extra because he likes to wear outfits to go to starbucks. he's definitely developed his own like voice in that. and so it's really cool to kind of see each era of tyrod. and so i do a lot of different exercises just depending on the person and creating something unique to them, so that we can figure out how to best

complement each other. >> game day isn't just about what's on the field. i think it's what's in the stands as well. kyle and i really believe in the, you know, look good, feel good, play good. >> we've seen players start to really take their looks seriously. we've seen these collaborations with fashion houses, you know, making apparel for teams. it's given women a lot more options. >> off season being one of those new game day staples. i have to ask you, how did you come up with the name off season? >> i wanted a name that fully encapsulated, like a 365 feeling, something that isn't just meant for game day. you know? it's meant year round. and for me, champions are born in the off season. you know, that's when you put in all the work. >> scoring a licensing deal with fanatics and the nfl itself. >> it was a tremendous deal for christian to get this deal with the nfl. you know, they're a huge corporation and they don't just hand out licenses to everybody. >> why is it important to have more women's fashion integrated into the sports world? >> yeah, because you know what?

why are we left out of the conversation? you know, i think that first off, female sports are having not just a moment. it's everywhere. i mean, it means the world to me to be able to dress females, make them feel empowered. if i can just have a little part of that. it's such an honor. >> and our thanks to morgan when we come back. the quarterback named the nfl's mvp in a tight named the nfl's mvp in a tight race. this mucus won't move out. you're gonna love this property. the guy's congestion remedy? harmless. try this. mucinex 12 hour treats the mucus that causes chest congestion for all-day relief. don't leave! it's fine! ugh! i was worried about this side of town! mucinex in, mucus out! don't mask symptoms, treat the cause. ♪ are you having any fun? ♪ ♪ what you getting d out of living? ♪s,

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>> miss robin. >> and finally tonight, josh allen named the nfl's mvp, making his red carpet debut with his fiancee, actor and singer hailee steinfeld. the buffalo bills qb beating out baltimore's lamar jackson for this year's title in one of the most watched rivalries in the game. allen, throwing for 40 touchdowns, actually one less than jackson, but besting the ravens qb in mvp votes 27 to 23 and notching his first ever mvp. big congrats. that's nightline. see you right back here monday. same time. thanks for staying up with us. good night america. enjoy your super bow