stocking up: traders react to the s&p's broken record! in today's cover story, brass tax: with the filing deadline just two weeks away, the most common tax mistakes to avoid. plus, why road trips won't cause as much wear and tear on your wallet this summer. and, a big-time investor fuels hope for detroit with a plan to "touch up" the motor city. first business starts now! you're watching first business: financial news, analysis, and today's investment ideas. good morning. it's monday, april 1st. in today's first look: a new quarter begins. following a quarter bounce for stocks in the first 3 months of the year, the dow gained 11.3%, the nasdaq added 8.2%, and the s&p moved up 10%. among commodities,

gold fell 4.8%, while oil welled up 5.9%. thursday, the dow and s&p both shattered records by closing at all-time highs. gold fell 10 dollars, while oil cracked $97. new yorkers will pay online state taxes to e-tailers such as amazon. the case could wind up in the supreme court. kfc is launching l'il buckets for kids at its chicken chains for $3.99. health groups are already crying "fowl." ira epstein of the linn group joins us now. ira, the s&p had that record close on thursday. will this be a launching point for the market? > > it has been a launching point since the first of the year and nothing is stopping it. what the market does is it sees other areas of problems and investors from of around the world decide that country has too much of a problem - cyprus our last example - and

the money starts moving for safety, and the safety isn't necessarily the dollar, it has become the u.s. stock market, because the market keeps propelling itself higher - 10% up the first quarter of the year in some of the indices. that is just phenomenal. > as traders prepare for the week ahead, we have a jobs number at the end of the week. what do you anticipate? > > you know, i haven't seen the estimates yet, but my guess is either way that it comes out, it ends up bullish at the end of the day. if we are doing better, the feds already arguing do they go to 6.5% or 5.5% as some of the non-voting members want to do. if the number is a bad number, it just guarantees more q.e., and as i said, there's nowhere else to go, and as long as corporate earnings look good, if everything else is acting well, i am not worried too much about the numbers. the numbers will, over time, gradually get better.

> what about corporate earnings? > > that has been the real interesting part, because it is all about rotation. we have seen healthcare, we have seen the financial markets. it's going to be one sector after the other, and that is indicative of a bull market. when one sector starts flattening out, the other comes along and the market just goes again. so, at this phase of the market, until we are later into the month of april, i am still not looking for a top, but like last year, i would be very concerned from mid-april to mid- may that the market might be opening a window of a real stall-out in the market, and maybe even the market topping out for a while. > thank you ira, and have a good week. > > you too. two weeks from today is... wait for it... income tax day in america. are you ready for it? the annual tax panic is on, and again this year there are new rules, new deducations and new reasons for you to get it done... now! remember all that tax noise with the fiscal cliff? don't let it distract you. most of that will affect 2013 taxes. you or your accountant are working on your taxes for 2012. you need to focus, read the instructions and take your time.

"i just fill out my forms really quickly. i really don't look at it too much." no, you're just going to make mistakes: the most common are incorrect data, such as math errors or writing down the wrong social security number; insufficient payment, making your check to uncle sam for the wrong amount; and filing late instead of filing for an extension. tax guides tell you one way to avoid mistakes: look at your 2011 returns. you might see a stock loss, for example, you couldn't deduct before. "you might also have items of deductions on income you weren't thinking about for 2012 that looking at your prior year return will jog your memory." and speaking of deductions, about 45 million americans itemize, claiming more than a trillion dollars in deductions. so what do you think are most often overlooked deductions? "there's probably on overestimation of deductions on the home office side." "deduction of the taxes they don't take for contributions to charity."

> > what do you think is the most commonly overlooked deduction or deductions? "maybe this guy. i mean child deductions." they're right, along with deductions for job hunting costs, state sales taxes if you live in a state with no income tax, medical expenses... even gambling losses are a write off! so be careful and get to work now. don't wait two weeks and waltz in to your local tax preparer's office. "if you wait 'til the 15th, they've already got twenty people lined up ahead of you, and they'll probably have to file for it to be delayed." -meaning extra fees and forms. it is complicated and you don't want to do something that might trigger an audit, so don't just double check your work, triple check it. president obama will be giving lawmakers a new budget to chew over. a white house spokesman says the president's budget will be released next wednesday. it happens to be the same day he is scheduled to meet with a dozen republican senators. the budget is coming in two months

later than normal. according to a white house aid, it was delayed by uncertainty surrounding the fiscal cliff and then the battle over sequestration. presidential budget proposals tend to be a "symbolic" act that is picked apart by the house and senate. yes, signs for the economy are pointing higher, but curiously so is the use of food stamps. nearly 48 million americans are enrolled in the supplemental nutrition assistance program. that's up 70% since 2008. it's expected this year even more americans will have to sign up. the problem is the slow recovery of the jobs market and rising poverty rates. a detroit real estate developer has plans to make over the motor city. billionaire mortgage magnate dan gilbert is tackling downtown detroit by attempting to create a "pedestrian paradise." the ultimate idea is to lure new residents to mototown. governor rick synder applauds the new efforts. detroit is currently in the midst of a finacial emergency. financial manager kevin orr has been on the job

for one week. north america's oldest and one of its biggest auto shows opened to the public this weekend in the big apple. if the car, as one speaker there said, is the original social media device, one of the goals of automakers is to use shows such as the new york international auto show to send the message that driving is fun, sexy and an emotional experience. more than a thousand vehicles can be looked at and sat in. it's all about horse power, hybrids and high hopes that young people will again see the car not merely as a means to get around, but something they want. meanwhile, mercedes is taking a new direction with an electric car powered by tesla motors. the 2014 mercedes b-class electric drive, a small hatchback, will be sold in a few states in the u.s. next year. tesla helped mercedes develop and is manufacturing parts of the electric drive system. the

new mercedes motor is the "big announcement" tesla's ceo elon musk hinted at on twitter last week. given up for dead by some analysts, blackberry is back in the black. look at its latest quarterly numbers: blackberry earned a $98-million profit after a loss of $18 million from operations. blackberry shipped one million of its new z-10 phones in its fiscal fourth quarter, which ended march 2nd. more americans are jumping into rvs for road trips. winnebago has the profits to prove it. the camping company recently released stunning earnings that have now shot up 3 quarters in row, topping wall street's expectations. order backlogs have tripled. now that it's becoming easier to get loans again, the rv industry is benefiting from pent-up demand. "even during the downturn, we saw evidence there was strong interest in rv-ing. we had significant traffic on our website, we had significnat traffic at our rv shows, and dealers were reporting interest, but people weren't buying because they were nervous about the economy. they were nervous about job losses, and we also had the credit crunch."

winnebago's stock is up 30% since the beginning of the year. strong sales for rv's are expect to continue as companies produce smaller, lighter and less expensive rvs. the ipo market is heading for a strong second quarter, starting with phillips 66. the oil and gas refinery hopes to raise $300 million in the second half of the year. it will trade under ticker symbol psxp. and ipos in the first quarter ended with strength. shares in pinnacle foods jumped nearly 12% the day after it went public and traded over 22 dollars. analysts say investor reception to public debuts has been surging and expect that will continue. the crack of the bat can be heard at home-openers around the country this week. and according to forbes, the major league is already scoring with investments, including money invested in hedge funds. as it stands, forbes lists the yankes with a value of $2.3 billion, followed by the dodgers at $1.6, red sox at $1.3, cubs at $1 billion, and the phillies at $900 million. those new google glasses? they're going to make 'em in the good ol' u.s.a. remember

the president's state of the union call to increase domestic tech manufacturing? google is working with hon hai precision industry - also known as foxconn - to assemble the headsets near its headquarters in santa clara, california. the wearable computer eyewear go on sale later this year. they'll cost about $1500. kids' meals continue to fail to make the grade in nutritional value. restaurant meals are said to still have too much salt, fat and sometimes more than a thousand calories. according to the center for science in the public interest, chain restaurants such as mcdonald's, applebee's and ruby tuesday did not meet nutritional standards 97% of the time. one example: applebee's grilled cheese sandwich, with fries and 2% chocolate milk, has around 1,200 calories, 62 grams of fat and 2,300 milligrams of sodium. however, restaurants are becoming more diligent about listing calorie counts.

the big noisy movie of the moment is "g.i. joe: retaliation." get this, if you were given one of the original g.i. joes - the hasbro toy that came out in 1963 - and still have it, well, you may be interested to know, that toy sold on ebay for $200,000. that makes joe the most expensive toy soldier in history. still to come, americans are living longer. why that good news can actually be bad for your financial future. find out how to plan ahead. that's later. but first, imagine a day when gas prices dont have your wallet running on empty. it's possible. details are up next.

breathing becomes a struggle.

copd is chronic obstructive pulmonary disease. you may have heard of it as chronic bronchitis or emphysema. over time, you feel like you're breathing through a straw. it's the 4th leading cause of death in the u.s., and it took my grandmother. if you're over 35 and have ever smoked, you could be at risk. the good news is, you can improve your symptoms. i'm danica patrick, and i drive4copd. join the movement at drive4copd.com. take our screening questionnaire today, and talk to your doctor. oil prices are creeping up! phil flynn, a fox business contributor who is also with price futures group joins us now for a closer look at oil. we'd love to get that backstory from you on natural gas. what is happening there phil? > > i tell you what, we could be near the end of the era of oil. i know it's crazy but- > that is huge. > > -that is huge! what we are seeing here is a significant shift in the global oil market, and that is because of the shell gas revolution and the cleaner burning properties of

natural gas. we are already seeing it take a toll on the marketplace. > what is happening with oil prices? > > this time of year the price of oil normally goes up as we get closer to the summer driving season, but i think it is deeper than that. what we are seeing here is the price of oil here in the united states, the wti oil, is getting more in line with the global marketplace. the price of oil in europe has been well over $100 a barrel for many, many months. and the spread between the oil here in the united states and the oil in that part of the world has been very, very wide, but that spread is coming dramatically, and the reason is is because the u.s. is getting that oil we are producing in this country down to the gulf coast so we can export it to other countries, and people say, "hey, why should we do that? could it drive up the price of gasoline?" well,

what we are seeing is that even though the price of our oil goes up, when the price of oil in europe comes back down, our gasoline prices are cheaper, so this is going to be a good thing, and it may mean that we might not see another big price spike in gasoline around memorial day. > below $4? > > i think they are going to be below $4, and i think we are going to see some really easy prices this summer. > as far as trading, what has been the most interesting trade? > > natural gas! this is huge. we closed above $4 for the first time in over two years. think of this: if this were a stock, you know, you look at the high and low of this market, we were down below $2, we went up to $15, came back down below $2, and now we have broken out of $4. if this was the stock and you saw that the fundamentals of the sock were improving, you would definitely want to be long

this market. and because of the increase in demand expectations that we are seeing for natural gas, i think it is one of the best plays in the industry, not just for a week or two - i am looking at this as a long-term investment. gas is going to be the place to be if you really want to gas up your portfolio in the future. > i am very glad we had you on the show today. a pleasure as always phil. take care. > > thank you. still ahead, why kraft is facing new backlash for a chemical in its mac and cheese. plus, enjoy a longer life without the added worry of retirement. tips on planning to live long and prosper are next.

there is controversey over kraft's mac and cheese. today in chicago, protestors will deliver a petition of over 270,000 signatures to kraft foods' chicago headquarters. the beef? it's over the dye used in the product. two food bloggers started the "dump the dye" petition. they claim the chemical dye is a carcinogen. it's already been eliminated from products in england. kraft has said the company only uses colors that are approved by the fda. prepare to live longer. a new study shows one out of every four 65-year-olds will live past the age of 90! chris campbell of banker's life and casualty company joins us on set this morning. good morning to you! > > good morning angela. > do you think most people are surprised at how long we are now living? > > it is really dramatic how it has shifted over the last few decades. there are a lot of

benefits that come with longer life expectancy, but there are also some risks that we need to look out for. > what did you find in your recent study? > > we found that the conversation around longevity isn't happening today. close to half of people haven't even discussed longevity with their own spouse or a doctor, and only about 20% are having a conversation with a professional adviser. > if we are living longer, it sounds like most people are not prepared for that financially, correct? > > that is absolutely correct. > what should people do? how can they prepare? what are some stops? > > we recommend five steps to prepare for this: first is that you should try to work as long as you possibly can, start saving early for retirement - it is going to be a longer period of time - to be healthy. eat healthy, practice fitness, meet with your doctors regularly. delay social security benefits is an important opportunity, and ultimately, if you feel like you need help, meet with a professional adviser. > what about social security? how does that play into this? > > we know that 3/4 of middle

income americans count on social security for half or more of their retirement income, and they don't understand how it works very well. so, knowing what your full retirement age is, understanding the benefits of delaying social security, can all help you in the long run. > when you say work longer, how long should people work? i know there is a lot of controversy about that right now. > > we are recommending that as you are aging, you will know how long you can stay engaged in the workforce and how long you are feeling rewarded. i don't think there is a right answer for any one individual, but don't feel that you have to retire at a specific age. > you really don't. some people never retire. i love that. good to have you on the show. thanks for your time. > > thanks angela. up next, why money managers are selling shares of google. chart talk is next.

andrew keene, president of keeneonthemarket.com, joins us now for a closer look at google. good morning to you andrew. > > good morning angie. > google broke through $800 last week. is that significant?

> > i think it is very significant psychologically, and this is exactly what i thought it would do. this is exactly what i want to do: if you look at a chart of google, it is very, very strong. it has had a recent pullback. i think the pullback should be over. i don't want to buy it yet until it closes above that $800. so i am not going to look to buy it intraday. the first closing day above $800, i will buy it, and i will have about a $10 stop under $790. i think google is doing everything right. they are doing mobile right; they are doing products, they are doing the google glasses; they have innovative ways that apple has fallen behind. if you talk to the hedge fund community, the hedge fund community is rotating out of apple and into google. i think last week might have been a little selling pressure that's the end of the quarter taking some profits in google, but i think it is headed way, way higher. > people were getting out of it because they have already made a great profit, they have already seen the stock go higher. so how high does it go from here? you know there are a lot of calls out there going to $900, maybe even $1,000. what do you think? > > i think it could go to

$1,000. i don't want to be caught on the top. this is why i talked about not buying google a couple weeks ago. looking at google, it is doing exactly what i said: getting under $800, then popping above $800, and then i want to get long. i think that earnings are going to be very good. like we talked about, they are doing everything right. on the mobile platform, they are talking about google shopping now competing against amazon, android's sales are up 78% year-over-year, so it is doing everything i want. the long-term trend is very good. in the last 10 days it has been a little bit weak, but i want to attribute that to the end of the quarter and some selling pressure. i don't want to jump onboard yet, but a closing above $800, i am in there. > thank you andrew. have a good day. this the end of the line for today. coming up this week, a preview of how money managers plan to invest in the second quarter. from all of us at first business, have a great monday!