"press here" is sponsored in part by barracuda network, city national bank, providing loans and lines of credit that help northern california businesses grow. tim o'reilly's ability to predict the future has its own nickname, the o'reilly radar. we'll sill down with the silicon valley pioneer to talk about what he sees ahead. and the nfl experiments with an internet only football game. our reporters sarah lacey and hannah kuchler of the financial times this week on "press here."

good morning everyone. many of you would like me to get right to it. o'reilly is a publisher, o'reilly media. he is also a force in the tech industry. ink magazine calls him the prophet of silicon valley. wired magazine says he is so good at predicting the future he can see around corners. former google ceo says tim can make a whole industry happen. you are so much more and do so many more things but let's start with this idea of this o'reilly radar. that's what people call it and

you have since adopted that. you have the ability in several instances to seem to understand what happens next. i want to know what happens next but i want to know how you know. >> this is great quote from william gibson who said the future is here, it's just not evenly distributed yet. i have this notion that there are interesting people who are living in the future and if you find and follow those interesting people you will learn what happened. and in particular when you find the person in the juncture of several interesting trends. so a lot of what i have done has been looking at existing communities and say how can we tell a big story about this? so when you mentioned they think of me as a publisher that is a small part of our business now. >> it is indeed. >> really we are a company trying to make better futures

happen. we do this by finding people who are doing interesting things that the edge and try to amplify their effectiveness. we try to do it through publishing and then added events. we have a small venture capital firm. we really are simply trying to amplify the people making the future. >> you are in contact with a huge number of people i have watched you be unafraid to say i'd like to learn about. there are people who are afraid to say i don't know about this. some of the people have to have the image that they know everything. >> i'm not sure that is a fair characterization. every entrepreneur is plunging into the unknown. i find learning to be a drug. it can sometimes lead me astray. i have told a story about myself

as an entrepreneur. a story from my kids watching sesame street. the cookie monster has to pick his prize from behind three doors. behind door number one is a million dollars. door number tois a chateau in france and behind door number three is a cookie. i always go for the cookie. it's like something really interesting is happening and i'm trying to help figure that out and help other people to figure it out. >> this is my rude question i was going to ask you, the first of many probably. usually people who see into the future become very rich in silicon valley. it seems like you have not optimized for that. you have done well for yourself but you are not the richest man in silicon valley but yet you see stuff coming.

sometimes are you too early? is that not your focus? >> i think it is a little bit of both. definitely too early. it isn't really my focus. one of our slogans is create more value than you capture. i have been proud that there have been quite a few internet billionaires who say they started with o'reilly book. i got $35 you got a billion. i didn't have to build the company. that is what i mean by changing the world by spreading the knowledge of innovateers. if we can amplify what happens that matters. a lot of what i love to do is to tell stories that help people to understand where they should be going. if you look at the free software movement and then we reframed it as open source software people understand how it is behind the internet. after the dot-com bust we talk

about why it is coming back and why you should be paying attention to certain companies and not others. i am really looking at this question of technology and jobs. everything from the ais are taking our jobs to the question of what do we do with the on demand economy and labor issues there. in digging in i'm trying to create a context where people can think about that in a more productive way. i was on a task force looking at the future of the american economy and engaged in a lot of discussions. i actually have to take this discussion further. we are worrying about jobs when we should be thinking about work. that is --

>> plain the di >> explain the difference. >> a job is like an empty container. you don't make a great startup by saying i want to make money. you have a vision of what you want to do. and so much of our economic discussion is about we want to create these good middle class jobs but doing what? figure out what we need to do as a country. what we need to do as a world and you'll solve the jobs problem. what can we do with ai that will actually help us? this has been in the process for a long time. i found a piece i had written ten years ago. i could have written it yesterday for my conference. it was about my laser eye surmgry. i used to wear glasses. i was legally blind without my glasses. now i don't wear glasses except driving at night. i got laser eye surgery thmpt

thing i wrote about was this moment after the surgery or during the surgery the surgeon saying look at the red dot. i said what would happen if i didn't look at the red dot? the laser would stop and take longer. you could not do laser eye surgery without this computerized assist. i started talking about the idea of the augmented worker able to do things you couldn't do before. i was able to have -- it's not a.i. but sure is in some ways this algorithmic precision to do something we could not do before. >> that job would not have existed if that a.i. had not been there. >> that is the history of technology. we have to focus people ongoing what can we do now that we couldn't do before? that rethinking is what drives big companies.

i actually read a piece because unicorn is the silicon valley company. i go no. a unicorn is something you go holy -- this is amazing. and then after you say it's amazing it becomes part of the fabric of reality. >> you can say uber? >> i will say uber. i have never been able to track it down. a mural in the sidney airport of like 10,000 people staring up at the sky in amazing wonder as the first airplane comes to australia. it's this world changing thing. air travel changed the world. it was a total unicorn, amazing when it happened and then it became a fabric for society and

then become bad in many ways. there is the whole arc of technology. that first time you realized to take uber there were cabs. people thought about we can put a television in the back and it will come to you at any time. we built on that. that one is cascading into our world and changing that world. it was amazing at first and now becoming transformative. it will change society. >> which unicorns do you think aren't as transformative as we think? >> i think there is a lot of hype in the on demand economy. like the uber of dry cleaning. >> none have been. >> because they have identified

some characteristics but haven't realized. >> the brilliance of uber but i will say the brilliance of uber and why it is the highest valued company in silicon valley is because it solves a problem that is so much better than any solution multiple times a day and almost no one gets that. if you look at the money valuation employment, ask who is interacting with the on demand economy it is 90% uber, air bnb. it is pretty much in terms of money, valuation, those companies and there are thousands. mostly road kill because the market isn't big enough and solution isn't big enough. >> let me break in in a minute. let me do a commercial break and

we'll come back with tim oreally in just a minute.

welcome back. we are talking with tim o'reilly and hannah kuchler. >> do you think there is too much going to them and where should we be investing our money in technology? >> first off, i think it is important to realize that vc by its nature is designed to be

wasteful. my friend refers to it as waste by reference to the small is beautiful versus spending. so there are a lot of things that will not work but that may point the way forward to things that do work. take on demand delivery. companies like instucart. i made a comment about this to jonathan hall. he said you always have to realize that things get used for things that you don't necessarily imagine. you think about meals on wheels or any of the on demand food runs. it would be awesome if we reinvented meals on wheels. and then you start thinking like

what is the uber of home health care? you start imagining how this market develops. it will be failures, companies that don't get it right but they will have become part of the soil that does get it right grows out. look at the previous generation of internet economy companies. so many of them failed. >> there were so many of them that there was a group on back then. >> and yet without that we wouldn't have the google economy. you think about a company like go corp which tried to do the iphone 20 years too early. there are amazing failures that actually pointed the way of the future. i wouldn't be too hard on entrepreneurs who were getting it wrong. >> everyone knows we may forget

in these times of access but everyone is an adult and know what they are getting into. everyone can see the data. everyone feels like valuations are inflated and there is some sort of shakeout. people know what they are doing getting into this. it's very different from the last crash where a lot are in the public market and people were investing in things they didn't particularly understand. i think a lot of accessers are getting done by people who get paid to make those bets. >> do they really understand? >> i will say something again having a private company now for 30 something years and having grown it to substantial revenues it's really nice to start looking more at companies that have real customers, real

revenues. this is, you know, taking a long time but it's a real company. >> that's my fantasy. >> i think it's super important. silicon valley actually has too large a hold on the imagination of washington, for example. we need more starters. somebody says we need more finish ups. we need more companies that are trying to do things that have more customers. to me the thing that is wrong in silicon valley is to raise money. they have not figured out the real business model. >> you are looking forward to this. you have a conference coming up in november called next economy. you just call them on the phone and say i have a thing? >> i e-mailed most of them.

>> they are on their way. what is the next economy or do you not know yet? >> in a lot of ways this is an exploration. i'm trying to look at a set of themes. i'm trying to piece together a lot of themes and tell a story. and they really are around how do various technologies combine to help us think about what the next economy looks like. and because i actually use the phrase the wtf economy. wtf is wonderful because it is an expression of wonder and disgust. >> and confusion. >> and so there are these new

things and people go wtf. so i started my first piece. uber has three times as many rides as the entire cab industry. how do we think about this? what does it mean? air bnb has many rooms as hilton. this is a wtf. and then a set around labor. people talk about these on demand jobs are not really good jobs. what world do they live in? they seem to be comparing them to unionized jobs. let's compare to working at starbucks and mcdonald's. >> i got to pay my own bills but i let you pay your bill. when is your conference? >> november 12 and 13 in san francisco at the palace hotel. got a stellar lineup of speakers trying to explore the shape of the next economy and how to get from the wtf economy to the

economy we would like to have. tim o'reilly if you like to hear more i recommend going to the conference.

welcome back. if there is a team i care less about than bills is probably jacksonville jaguars.

the nfl decided to stream the bills jaguars game for free on ininternet. games have been streamed on the internet before but never for free. an expert in video over the internet. his computers monitor 2.5 billion viewers a day on netflix and nbc. >> poor jaguars. >> my mom is from jacksonville. i care about you. >> her mom can watch the jacksonville jaguars on her ipad. is this the future of sports? >> i think it's the future of sports. i think the nfl has been very conscious of about a pretty deliberate approach since 2003 when they launched the nfl network in providing an increasing ability to build and coalesce audiences beyond the traditional living room.

>> if nbc is going to pay them a zillion dollars why would they not want to run that? >> we have sundays, thursdays, some seasons they have had those. the reality is there is going to be a saturation point at some point in the u.s. this is about going global. this is about appeal toing to at of different audiences. not being constrained by contracts with broadcasters and digital rights but being able to provide this kind of content to all of their audience. >> my understanding is the nfl is one of the most lucrative best managed sporting things in the united states and the world. usually when a company is on top of its game despite some black eyes that have happened. >> well managed. >> but usually when you're on top those companies are not like throwing open their arms wide

and offering things for free. is this part of why they do so well because they take the risk snz. >> i think the nfl is like any other large media business today. they understand the mobile audience isn't the most important at all. today the ability to reach an ever-increasing broader audience will require traditional broadcast tv experience to move to broad band and to be able to work the same way in a digital world as it does sort of in the linear television world. the nfl i don't think is anything different than any other large media businesses in that direction. >> who do you think wins in the platform? we know we have youtube and facebook and facebook rising. this week it launched a new video section. do you think they could challenge youtube? >> i think the winners are for sure people like google and facebook and comcast. certainly we are focused on

helping everyone else have the technology advantages in terms of how they measure audiences and target the type of advertising that goes against this kind of content. how well the experience works. so at the end of the day i think that there is pretty obvious some winners at the end of this. and i think the other kind of winners are going to be determined based on their ability to continue to keep pace with the industry. >> one of your reports showed how much mobile is taking over the world. even with longer format video which you wouldn't expect on an iphone or iphone 6 all of a sudden the all you can eat data plans are going away. is that going to hurt video broadcasters? >> i think that these companies are all really focused on being able to build a bigger advertising portfolio across a bigger audience and the data

suggests that. nearly 50% of all mobile video displays online are continuing to grow. it's sort of 75% rates year over year. quarter over quarter growing at 10% and 15%. the amount of video and advertising being made available to audiences who want to watch the content preferred at any time of the day or night that is driving the numbers. >> here is the question. no one wants to -- >> i think for the most part landscape. i think this is a very, very big market. this is a dynamic kind of an industry that is moving very, very quickly. >> softest softball question. >> i will ask the last question.

is it going to be spun out and spent to the public market? terrible time to be in the public marblth? >> i think we are delighted because we have this huge parent company that is also a very large media business that has global dealings all around the world. really been helpful to our company. >> a lot of companies that wish they had a large parent company with a lot of money. >> thank you for being with us. >> you bet. >> we'll be back.

my thanks to my guests. tim o'reilly told us how the o'reilly radar worked and the insight into video online. if you missed any of today's

show we are online and itunes. you can watch this episode and hundreds of past episodes all hd. there is one thing you cannot do and that is you cannot watch us next week. we will be preempted by nbc sports for a couple of weeks. so we'll see you in november. i'm scott mcgrew. thank you for making us part of your sunday morning. jilland welcome to

"comunidad del valle." i am damian trujillo. and today, one of the best shows of the year is today, "la familia." the recipients of the annual "la familia" award, they're here on your "comunidad del valle." [music] male announcer: nbc bay area presents "comunidad del valle," with damian trujillo. damian: we begin today with the ceo of the hispanic foundation of silicon valley, which is in charge of issuing the "la familia" award, former san jose mayor, ron gonzales. welcome back to the show. ron gonzales: well, thank you. it's always a pleasure to be here with you, damian. damian: thank you, mayor. you do a lot more than issue the "la familia" award. we'll talk about that in a bit. but you just announced some very, very huge news this past week. tell us what you announced. ron: we did. we announced a very exciting partnership with the intel corporation, who is the first major investor in