live from the kron 4 news station, this is the kron 4 news. at 5:30 >> and the city of hercules chaos has been sued. the mayor resigned last month after being targeted for recalls with two other members of the city council. now, the new member and the city council members are refacing recall. and with the city's financial crisis they're being held responsible. dan kerman? >> for two weeks, hercules residents have been signing on the dotted line to recall to members of the city council. with backers accusing joanne ward of field leadership. >> what they have done is never asked any questions and-the of the chief field leadership. >> and a note with the result of-failed leadership. >> and with that lacking.

>> sycamore north, currently under construction and the problem is that the $57 million project was improved approved one there was only have--the funding and now no money. >> the market town development at sycamore and the south possible. authoritiesy that the town turned over the land for free to the developers. however, still no developing. and they think that the entire project is in jeopardy. >> the city has came up with large grant projects. they gave millions of dollars to developers without any control. >> the recall effort needs to 50 signatures for an election. they needed tfive

they are of ordwhil the need to0 signatures. right now, the of 2900. >> and also, the council was been left in the darkest for those reasons of the recall is unnecessary. >> and haim believe that the city can be guided it through these problems. when we can solve these together as a community. it is divisive and it is going to take a lot of time and money. >> the other target, did not return our call for comment. joanne ward. >> the mount diablo school district is trying to cut $1.5 million by closing several schools. the board had planned on the decision as soon as tomorrow but that will probably be pushed back because there are other

options. district superintendent, steven lawrence has proposed another option that would still involve closing two of the other schools. fallbrook elementary, glen brook middle school. consolidating to smaller high-school one- to-one. consolidating-two of the smaller and schools. parents are worried. >> obviously, i would be upset because i live right aroma corner and mitral lincoln walked to school. right run the corner, and more importantly, one of the schools in concord that has academic success. if it does close? i do not think that we're going to be utilizing and the public schools in concord of the word about our academic success. >> and if we would have to up people? to of this wonderful opportunity i hope that the board to come up

with the decision. the new february 22nd. >> and with state budget cuts. that has a lot of people concerned governor jerry brown is costintalking abt eliminating this programming. and it provides load in, in disabled californians. with one of the four steppingstones. organizers say that the services they provide actually say the state money. >> we do not think that adult health as part of the problem. it is part of the solution. when you think that it is five times of the cost of the alternatives for people who will will begin to lose this care. that is just the cost per not talking about the human cost. if people has to go

out to bakersfield, fresno for a skilled nursing facility? can you imagine what the family is dealing with when they are that far away? it is unthinkable. >> the delta of program is 30,000 californians per year. and 300 centers state- wide. 49 states have similar programs. the adult-health program. >> a hit and run.track before the driver took off. this happened and fontaine road. she has survived. family, friends are take mr. a stand. supporters are handing of flyers. jonathan? >> this is an intersection where the 18 year old was hit at 2:3:00 a.m. witnesses say that he was driving a silver s u v. that truck

came down this street and made a right where i am standing. in the process, you can still see these impact on the street. ericka luna was hit. you can see that this is where these hallmarks of an spray- painted by police. the bullet mark she was dragged thee blood marks. 200 ft., the driver's side and then the driver did not even stop. let me show you the 80 year- old everett recalled will now she's in critical condition in hospital 18 year-old, with pelvic, soft tissue are running her pelvis. doctors are not sure if she will never walk again. she is surrounded by her family. the boyfriend watched the entire thing and has a description of the

driver. a heavyset, hispanic man with a split mustache and a female passenger. he was driving very fast. you can see this poster that the family has come up with a $2,000 reward this is out of pocket money that they're offering any information to the rest of this driver. that struck ericka luna. of sa. the brother is a very upset and we're hoping that we can hear more of the brother of from a brother later. reporting live, dan kerman. >> clear skies, that would normally be cooler conditions but we of warmer air. the bay iraq and the wind will start to pick up with picking up. -the bay- area. antioch, 60s, 70's and

67 degrees in napa. the wind is going to pick up, shortly. will talk about that and your weekend changes coming up. we will be right back. ♪

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>> san francisco is facing a multimillion-dollar deficit. difficult times and shelling out huge retirement. and our returning series " you pay for it? teresa estacio >> she reports her retirement and water retirement send off packages costing the city of san francisco. take a look. and she received $529,000. and in addition the last month she received a check for $23,000. that is per month. that is a pension issue would get for the rest of her life. that is not the

only person. former deputy police chief received $516,000 in this last pension check was january was $20,000 per month. former assistant chief. received $381,000 in pay out. the last pension check from the city of san francisco in 2011 was $16,000. you paid for it. these are three retirees and there are several others on the city payroll. and what jerry brown plans on doing this? >> no return phone call. >> and people are going to their favorite at least favorite adds. and some of my favorite ones coming up next on the super bowl- advertisements for >> that report was from teresa estacio

them off the founder of

wikileaks, julien of sochi is fighting a sex - 0 lead us jos a staunch.and his offen s said that he should not be extradited. and these charges could eventually lead him into guantanamo bay. sex charges from sweden. >> innocence proclaimed by two of the hikrs, sarah shroud was released on humanitarian grounds last year. >> another murder,. ridgway, the one accused of

the disappearance of 1982. he is serving time after killing 48 women in the 1970's. >> and a woman is charged with a high-speed chase with three of her children in the car. and she is facing aggravated assaults, hit- and-run and child endangerment charges. firefighters in western australia after looking into-world fires. one is destroyed 40 homes. and even destroy a firefighter. and this is near perth, australia. and still rar several weeks of flooding. recovering. >> taking a look outside the when speed is not too bad. it is really picking up overnight. and when speeds

in the teens. 17 in novado, and again we're going to start to see winds gusting up overnight. the futurecast by 3:00 a.m., it will be indicating speeds of 20 m.p.h. that blue. continuing by 8:00 a.m., 37 mph in fairfield. that will keep former temperatures in the morning, mild. morning temperatures. >> and what temperatures are going to look like with widespread 40's. and with santa rosa, 38 and to the sheltered valley in the north bay. 44 degrees in concord. 46 in fairfield. 49 in san francisco, 45 degrees in the south bake. the afternoon, cooler temperatures. closer to average, the south they will see 45 degrees. the south bay will see 45 degrees. 57

degrees in half moon bay. and how about your 7 day around the bay forecast we saw record breakers this weekend. temperatures are going to be closer to average this week. wednesday, thursday, but when will not be there so the cooler temperatures will start the day. a late in the week. >> a former . rogers, the green bay packers was named super bowl mvp. 31-25 victory over the pittsburgh steelers. vern glenn. it was a great game! >> a money game. with the steelers in his faith. and he was in fallible. and with no interceptions, and even with a comeback. rogers just had command. and you can make an argument that

certainly there's no other better quarterback in the league. the way that he is implying it is just a gold. >> and with the mvp. and he even got a world wrestling federation belt and honor. . and chico, california where he grew up. friends, family and then he went to disneyland, today. disney world. with mickey mouse, and rogers. at >> it has been my career there and waiting for an opportunity and make the most of it. high school, junior college, division 1, backup. and i did not overlook as a draft pick up. no, i'm going to make the most of that. >> how about that pam?

>> he waits for his turn at cal. and in the draft, all the way down to the end of the first-round kind of embarrassing. >> they took alex smith over him. >> and he was with the 49ers at that time and said that if iran rogers who is this guy? and with-. rogers rushed and he jumped on board for alex smith. mccarthy goes to the packers. and let us see if this works? super bowl champs! >> a great game yesterday. not just about the game but those advertisements always get a lot of buzz. if and internet reporter, kimberly sakamoto. >> of we have it showed you the worst and how about the best. arched stone, doritos, a volkswagen van. take a look. bridgestone

tires. (music) >> 4 driver someone to get the most out of their car. bridgestone. >> cannot hurt my dog. >> do not hurt my dog. (star wars music in background) engine starts and if you www.kron4.com visit our what's on the web section, at www.kron4.com >> and i like the one with chrysler and m and m the

bottom is how we 1 0 1 towards the peninsula. it is backed up. however, the top is falling. stay with us. plenty of news, coming up.

>> movie making magic in san francisco. the new television series " alcatraz " crews are shooting on a silver street between high in leavenworth. this will wrap up a 7:00 p.m. the actors in " alcatraz " with jorge garcia, robert forster, and even the tracy. now, here is stanley roberts who found people behaving badly. >> this may be one of the most underused biplane. on the embarcadero. -bicycle lane. underutilized because most of these bicycle rightists are riding on the sidewalks. and it is illegal to ride on the sidewalk in

california. except during the embarcadero. the water- side is owned by the port of san francisco and the make their own rules. to ride on the sidewalk as long as it is safe. (sirens) >> and while some are save some could care less about safety. this man has double headphones. to will head phones are still illegal all riding a bike double headphones. some are going in, out, just inches of pedestrians. bicycling why not use it? >> and how he thought that one--this tourist was confused. and if you're going to allow bicyclists to riderless sidewalk? that is a violation of the california vehicle code. in

san francisco, stanley roberts, kron 4 news. now, here is stanley roberts who found people behaving badly. kron 4 news the 6:00 p.m. is coming up, next..

this san quentin's death chamber is getting a look at another judge from a judge that closed down five years ago. details and protesters the night before he arrives. >> and ebmud facility equipment explosion. >> new video from egypt. the cover picture of the riots from last week in what is being done to change the government. live from the kron 4 news station, this is the kron 4 news. at 6:00 p.m. >> at 6:00 p.m. hundreds of

thousands of dollars of upgrades. five years later, the judge that stopped executions in california will visit san quentin. com on the eve of that visit protesters. christine connolly is like. christine? >> yes. a small group of protesters. and you can see their holdings and singing songs. that " we shall overcome " and they want to go to the message is that the death penalty and what it jerry brown to abolish the death penalty in california. this comes one day before the federal judge who halted executions comes to visit to san quentin. he will be giving a tour of the new untested death chamber that was costing $900,000. california officials must have shown that that this is grievously concerned addressed. and also he will refute to see if the state has enough to carry out he

made executions in california. and it does not matter what side of the issue you stand on regardless the state has not done enough and it will cost millions of dollars. take a listen. >> it is going to cost time, and money to get it right and huge amounts of time. perhaps one year, two years and huge amounts of money. going for, we're talking about hundreds of millions of dollars that we do not have. the death penalty is a luxury that we cannot afford. >> the activists say that they're going to come out once per month and hold a vigil to get their message across. they will continue to do this until the decision is made. reporting live, christine connolly. >> the judge stopped executions and 200 sex. he ruled that the " lethal injection " was cruel and unusual and 2006. and the state has spent $900,000 on

upgrades in the death chamber. and with new lethal injection changes. >> authorities in walnut creek that equipment failure caused an explosion at ebmud pumping station. these fireballs ripped through at 7:00 a.m. look at this video! these intense flames. contra costa county say that it lost power over the weekend. as the were switching over from the general power in the was an explosion. how even though the equipment was destroyed, no service disrupted. pherae creek, and maureen kelly spoke to one of these pumping station employees. >> the person who shot this video says that he was evaluating his office when he shall this huge fireball erupting. even from this- fireball he saw this and felt the extreme heat on his face. 10 seconds, he had a

second explosion. on tape. and you can see another fireball surging up for. if that high-pitched noise is 12,000 v of electricity. you can see one ebmud employee backing is trucked away from the pflames and also, another employee does the same. >> the video shot by this employee says that he was at his desk when he heard a series of explosions. his office is right next to where the flames and of smoke. the smoke had a chemical smell but he described as " ozone ". as he was headed of the door he could see, smell, feels the heat of the fire. he was able to make it out of the backdoor and luckily, all employees were able to get out safely. maureen kelly, kron 4 news. >> new details on the cause of an east bay fire that occurred in a downtown

walnut creek restaurant. haazig madyun >> you are looking at the christmas ornaments that were stored in the attic. the buckhorn grill and walnut creek. firefighters say that this started on the kitchen stove top expanded of the ventilation system. these items caught on fire in the attic. also, here is a statement from the contra costa county fire department. >> luckily this was a new building in an automatic fire alarm system. the fire alarm that system worked fine in the evacuation was fine. as well as the other tenant and the spaces and at this point, no reports of injuries, whatsoever. >> and it was temporarily closed will contra costa county fire officials make sure that the fire did not spread. in walnut creek, haazig madyun kron 4 news.

(music) >> clear skies throughout the day today and temperatures still a little bit cooler. here is a look of the high temperatures, widespread 70's. just a few places in the upper 60s. 73 in redwood city. 75 in fremont, 76 and hayward. and yesterday, take a look! it was 11 degrees cooler. and also hayward and a lot of places were eight degrees cooler, mountain view, nine degrees cooler in oakland. and a look at our current conditions. still pretty mild. 60 degrees, 64 in concord, 60 in san jose. and we are going to start to see wind tapering off this evening towards overnight. right now, 20 mph along the coast. and half moon bay. and this team when the speed and down the peninsula is only going to get worse as we head over night. -teen wind speed. and as we

continue to see these wind continued a high wind advisory across the bay-area i will tell you all about it. stay with us. ♪ [ female announcer ] starbucks via is planted the same... ♪ ...harvested the same... ♪

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them of protesters and egypt thousands were and liberation square having no plans to leave until hosni mubarak gives of the presidency. in the meantime, freedom for this man. he was released after 10 manse in 10 days-of police custody. today, he gave credit to the " facebook used " of this country. standing up to the regimen. facebook-used. some of them have paid a huge price with over 300 people could have died in last week's violence. and teresa

estacio a new video is surfacing today showing one of the protesters got down by police. >> this is a you tube video from last friday. a single protester approaches police and a gun shot rings out. in cairo, loyalists go on the attack. in support of hosni mubarak and they soon become the attack. one of them is left lying on the ground. both victims are unknown. this began with much more with some of the businesses opening and the bank opening. police are directing traffic. state is showing that those new cabinet and the 15 percent pay increase for government workers. tens of thousands of protesters remained camped and liberation square. and these tanks are

all wrong but no attempts to remove them. they are a state within a state free from government control. all cultural egyptian. >> the muslims, the christians, the communists, the tedious task they all want it >> they have their own security, and the even have a smoking/non-smoking section. settling in for a long haul. >> we will continue until hosni mubarak is removed >> singing, dancing, and even in the streets. and the anti-slogans hosni mubarak with government supporters. >> to you have a name for this? >> yes. >> what? >> revolution. >> the egyptian government says that 11 people of god and the two weeks of protests. however, " human rights watch " says the volunteers have been interfering doctors, hospitals and they say that is closer to 300. we will be

back. more news after this break. honey...? [ mom ] yes.

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>> a deadly race in the san francisco and new controversially. and a collapse and died. peter haas was pronounced dead for the 13.1 mi. mark at the kaiser permanente a one half marathon. kate thompson reports that it took 20 minutes for ambulance to get to the scene. >> criticism of the slow medical response is all over the kaiser facebook page. and it is the most negligent things i've ever witnessed. over 20 minutes to reach 36 year-old from orinda collapsed near the finish line. it was sponsored by kaiser permanente in the released this statement. as a sponsor only of the 1/2. on kaiser permanente was not involved

in the operations or staffing the hresponse. >> and a private ambulance was on a another runner. medical personnel was dispatched. the fire department says the first 911 call provided the wrong location. getting through a crowd of 10,000 people is why it took so long. the depth review of emergency management calls this " insufficient. private events are calling their own--they are responsible for providing their own emergency health service. >> gang activity should be forced to be forcing gangs south. towards a peninsula and south san francisco are beefing up patrol in the old italian neighborhood. the recent drug by shooting could be gang-related in the old town-neighborhood. and

with the need for a response team assigned to these linden avenue. reaching out to the community. here's what residents say about the increasing gang activity. >> it is definitely a problem. i think that the police are taking the right stuff but not enough stops. there should be more police officers in this area. >> those three guys got shot. with only one, two blocks away. and i thought that " wow " it was a nice neighborhood. >> i do not go out that much. i go to work, food, and mostly i stay home. >> police gang the activity is saying that also being prevention tactics include reaching out to schools. >> in national news, they have a computer network was hacked into repeatedly over

the past one year. nasdaq says that part of it is the trade execution was not effected. investigators from the secret service and fbi are looking into this breach. and the nasdaq is up almost 15 points. and the del is over 69 points. the s&p is up eight points in the doll-as dow jones-- >> and also, the gasoline is $3.13 per gallon. and that is about 465 more per gallon than one year ago. a state-wide, california drivers are paying 255 more than the average. $3.41. around the bay area, gasoline is more in san francisco, $3.42 an oakland, $3.43 in san jose. (music) >> breezy conditions expected as we go towards tomorrow. a wind advisory is

expected and extended towards that be advisory through fairfield. not just when the in these locations. we are going to see the wind coming up of the north tomorrow. with 15-30 m.p.h. gusting up to 45 m.p.h. and it is still going to be breezy. gusting up to 20 m.p.h. bay-area wide. the satellite/radar still, the warm, dry air dominating the forecast. notice, this band of clouds is a diving south. that will give us the increasing no. wind. take a look on futurecast by 3:00 p.m., we can see that blue is responding on your screen with wind speeds and wind gusting up to 20 m.p.h. range. towards 8:00 p.m., most are going to be seeing gusting wind speeds. later

afternoon and late morning hours. these winds will start at 3:00 a.m., and continue at 8:00 a.m. tomorrow, 40 degrees in antioch, 46 in fairfield. and an exception in santa rosa, 36 degrees, the sheltered valley. and with the most part, temperatures are going to be in the 40's. if into the afternoon, much more unseasonable conditions. 60 degrees in san francisco, a somerville, richmond, 62 degrees in concord, also, for the bayshore. the the seven degrees in half moon bay and these temperatures are going to be slightly above average with--57 degrees in half moon bay. wednesday. notice, that morning temperatures are going to be several degrees cooler in the inland valleys and the north bay. how it will be a plus and for the rest of the week and will see a breakdown of warm, dry air. and with cooler temperatures, cloudy conditions and even the chance of rain fall later on this weekend into early next week.

>> winter weather causing more destruction in massachusetts. snowfall causing the entire roof top collapses! and unfortunately, everybody got out of this building but the rooftop what crashing down. emergency saying that 120 rooms in the area have collapsed in one week because of that heavy snowfall. connecticut, also 17 schools in hartford are closed. to get working crews more time to remove the snow and ice. dozens of volunteers showed up. >> and in green bay, there grabbing their shovels and helping clear near land boat field in anticipation of the packers return. the new super bowl return to to title town, celebration at 4:00 p.m. at this very stadium. they have a lot of

work, ahead. a quick break in th news, and gabe slate.

>> gabe slate tech report some tech headlines, a o l makes a huge move. the huffington opposed website. and there are revamping themselves and their reinventing themselves. the huffington oppose-post with 25 million monthly visitors top-10 a global news websites. and it should be a good thing for a o l. and other news on the web, a land rush " on the internet. these are going to be selling customized domain names. like . love, .game these are going to not be

cheap. and even the company to apply for one could cost $185 k some people a costs concerned aboconcerned about confusion. and this could start in early 2012. >> and tech has revealed price and release date of the motorola tablet. that is coming out this spring. and it is believed to be the real competitor to the ipad. and i think that it can take on the ipad but checkup this price. the flier = if every 24th release and the price = $800. and that they need to compete with the ipad? they need to lower the price and hopefully it will be lower.

(music)

now at 6:30, our top stories. more news, more crews, right now our top stories. >> and the san jose police are looking for a driver who struck an 89 year-old woman. director for several blocks and drove off-18 year-old-- and 18 year-old erika luna was addressed by a silver/gray small suv. and is in critical condition. this is a map near an intersection of highway 1 0 1. fontaine. behind this chuck e. cheese era, low enough is described as an a very critical condition aaron got low enough. severe her name is eric,

luna wow with extensive muscle damage. she has been tracked by an least 200 ft.. her pelvic area is six in strea i considered to be very serious. the driver is reported as hispanic, male heavyset. with a female passenger. this is from a brother. >> i hope the driver is decent enough to come forward and take responsible for his actions. and be a human being. >> just a couple of hours ago family members of aaron, lunerica luna distributing fliers in hopes of

information leading to the driver. posting these fliers and offering a $2,000 reward. with a nearby apartment complex is hoping that somebody saw something will turn the driver and. of course, the main witness is the boyfriend, of iraq, low enough. he was standing on the boy friend he is now at the hospital. the boyfirned of erica luna kimberly? please show us. >> the intersection and she was attracted quite a distance. let us go in on a closer look she was-direc shoe s dredgshe was trackeddragged. thr

hit her at this intersection. it was a silver/gray miniature sport utility vehicle and dragged her along fontaine road. stop here at flanagan drive. did not stop to help her out. anybody with information is asked to call the silicon valley crime stoppers or police department. >> the activists have gathered outside of san quentin to get the death chamber closed permanently. and they would like to respond to abolish the death penalty. and this judge in 2006 halted the execution system back to san quentin to stotoward the new death chamber. and they have remodel the set at the tune of $900,000. in hopes that the judge will find this he means. >> and ebmud public station

this morning with a contra costa county officials say that this water utility lost power. as there were switching over from the generated power. the equipment failed. and the fatanobody was injured, and a spokesperson says the water was not disrupted. maureen kelly, kron 4 news. >> and san francisco police has retired but now she is receiving as a payout. take a look. >> she was a police chief for five years and she received a $529,000. she is not alone. according to records, deputy chief also deceive$518,000. >> and also, a chees and 381,000. and you paid for it, the assistant chief. >> and in south san francisco, there are

concerns about the recent rise in gang activity. and it could be the result of northern san francisco and junction neighborhoods. putting limitations on gang activity. and in response, they are looking at the southern san francisco neighborhoods could be at risk. the new crime task force is in place. >> one of these schools is being shut down with the lack of funds at mount diablo. the original was shutting three of the eight and saving a 1.5 million. now, the superintendent is showing that it would consolidate to small high schools into one. there will review this on wednesday and a final decision will, on the next board meeting on february 22nd. in concord,

dave guingona. >> facebook is moving from palo alto the social media giant who is currently growing fast. and the need a more space, with 2000 people on the payroll and their run out of rome. and with the former sun microsystems and the end of willow road. officials are thrilled! this is just what they need they're running out of-- rumen palo alto. room and palo >> and where facebook headquarters are located. kerry? >> they are here in palo alto. i bought 3 mi. towards menlo park. cam. the right now, facebook, it is near a residential area. and the headquarters are pretty cramped. it is usually crammed with cars there is

actually a shuttle bus that goes back and forth. and with over 2000 employees the company is still growing they need more space. when you follow this green laser peril. 3 mi. north to menlo park this is where they're expected to move in the former sun microsystems headquarters. new the bayfront expressway and it is a very large space. 57 a.. hal of course, this is been empty since oracle purchased of them about one year ago. will find out if facebook will be in menlo park. (music) for our great weather store tonight is the wind. it will pick up into and especially to the afternoon. a wind advisory has been extended to portions of the bay iraq, delta, the fairfield. and did not only were the areas are highlighted, to bay

area-with 30 m.p.h. gusting up to 45 m.p.h.. still gusting up around 20 m.p.h. to the rest of the bay area. what does is going to mean tomorrow. temperatures are going to be warmer. " this is going to mean, with 40 degrees in antioch, and 47 degrees in oakland. a 48 degrees in antioch. stay with us. we will be back after this. ♪

[ female announcer ] starbucks via is planted the same... ♪ ...harvested the same... ♪ ...and roasted the same as our other premium coffees. it only makes sense it would taste the same. so, try it for yourself. buy a pack of 100% natural starbucks via ready brew. we promise you'll love it or we'll send you a bag of starbucks coffee. it's the starbucks via taste promise. look for it where you buy groceries.

it's not too well done? nope. but it is a job well done. what are you reading, sweetie? her diary. when you're done, i'd love some feedback. sure. your mom and i read that thing cover-to-cover. loved it. thanks. would you mind if i cut the lawn this weekend? only if you let me talk to your mother on the phone for hours on end. done. [ male announcer ] u-verse brings peace to the family. at&t u-verse lets you record four shows at once from any room and play them back on any tv. get u-verse tv for only $29 a month for 6 months. in the network, everyone can get along.

now, here is stanley roberts who found people behaving badly. gamow this may be one of the most underused >> this review one of the most underused bicycle lane along the embarcadero. and i say underused because most of the bike riders you see on the embarcadero are riding on a sidewalk. and i know what your thinking that it is illegal. however, we are on the embarcadero. this is owned by the port of san francisco and the make your

own rules. and they allow bicyclists to ride on the sidewalk as long as they do it in a safe manner. (sirens) >> this is for the behaving badly comes in and some c-summer riders are safe but some do not care if these are still illegal while riding bicycles. double headphones, and weaving in/out of pedestrians. when this confusing is that why not use that bicycle lane? one tourist was thought that the bicycle is for the street and the people vote was for the sidewalk. and she was even more confused. and why would the city port invest in a bike lane when they would allow bicycles on the sidewalks which is a violation of the california vehicle code. >> and with serious gaps in

just how big will she gin now, with the packers leaps to victory. and with a marketing whiz, the insight. gary radnich is next.

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>> good evening everybody professional football is king! the largest audience ever for a television program. 111 million viewers. and this was led by aaron rogers. packers and the 13th and f l a championship overall. aaron rogers was not there. he was on his way to disney world. mickey mouse, the rest of the gang. and he is going to tell us that if aaron rogers

the springboard where does he go from here? to national commercials. in the meantime because this local ties vern glenn. >> aaron rogers grew up in chico, california. (cheers & applause) >> the graduate sports bar in chico, calif. it is safe to say that you will never have to purchase a meal in california again. he made a ton the chicken fit inside stadium-that you can make dallas proud. >> to see one of ours get this far. it is the leading. i do not even have words to explain it is the leading. >> it is difficult to explain for the time of chico. >> favre who? no back seat >> and to make the most opportunity of this. high school, junior college, a division one, back up. and i

was getting overlooked on draft day. >> he became the first quarterback to become a super bowl, and his and no interceptions, super bowl game will also going mvp honors. it's just like his legends that he looked up to, joe montana, and steve young. family and with 400 people left without seats. there are sold to the general public. the fire marshal, with fear for excuses. two hours before the game they could not fix concession from of the to not even for along for sections of off >> it is so mismanaged! we're beside ourselves. we will $3 to get into

security for tourists and that is horrible. and there are going to triple in value and pay these people what their since will cost and paying them. however, if you are a fan and your team does not make it? good luck. >> sewell advertisements where they're worth $3 million per pop super bowl advertiser is? and what is up with for the next aaron roberts? marketing experts will join us.

baker's street advertising is joining us. talking about marketing and athletes. and how this is going to be protected with endorsements. let us start with the commercials what really thought that $3 million? >> the usual of sex, and animals. the worst was probably the group on which

was making fun and light of the refugees in tibet. >> and the mountains to bat. one of the most beautiful places in the world. >> timothy hutton, the people of tibet are and trouble. if their culture is and in jeopardy. but they still of an amazing fish curry. >> and doesn't somebody from the product look at this before it goes on the air? >> yes. >> i think they're going to be trying to be controversial to stand out. and hope to cut through. >> danikca patrick does in her time go she is now won a race. the " " daddy ". >> and yes, with >> and who is this household

name? >> and there are people that joan rivers, she gets a laugh but danica patrick. and people can still relate to her. >> yes, she is the face of go daddy. >> and how about the face? >> the best that was not funny was the m &m with the detroit in the american spirit and the really felt good. >> pam like this. >> and we are americans with this is not new york city. or the sense to the, were the windy city. for this in the city. >> how much does eminem >> ? he was in two different spots. and it is good because he is from detroit. and in the movie, a smile

was all about detroit and it worked. -the movie was from a smile. >> and really quickly, kim car-ian. card fashi-kim cardashian, >> it was like soft core porn because she is talking about her trainer. in maurice catchers to work out. duties/wearing- skechers... >> and did montana did that last year? >> that was also a bad commercial. >> and the volkswagen commercial with the door theater was number one. >> yes pretty much ever been like that with beef darth vader (star wars music)

(engine starts, more music) >> and that makes you want to purchase of a volkswagen? >> not necessarily but it brands the brand awareness. and they started $20,000 which is pretty good. >> let me mention that the doritos grandfather. resurrected. >> as aaron rogers to jump out? endorsements? >> you are going to hear mr. rogers's neighborhood. >> and he has the personality? >> yes, speaks well of the

cool " friend. and " old friend, and compared to other guys. >> thank you, he is equal girlfriend.

christina aguilera and fergie's super bowl fumble. we have what happened behind the scenes. i'm lara spencer. >> and i'm chris jacobs. >> "the insider" is on. ♪ i got the boom boom pow >> unbelievable. incredible. biggest show on earth. >> fergie's mike mishap. >> aguilera's national anthem flub. ♪ so proudly we watched >> did this glee star up stage her? >> "the insider" has what you didn't see in the game. >> and super bowl couples news. >> the gorgeous blond or your arm. >> caught on camera. >> "the insider" at the super bowl. >> michael douglas date night.