hillsong united. >> an awesome labor day, everybody. we love you. >> nice talking to you. bye. >> bye. my mission is simple. to make you money. i'm here to level the playing field for all investors. there is always a bull market somewhere and i promise to help you find it. madd "money" starts now. welcome to mad money. i'm trying to make you some money. my job is not just to entertain but to educate and teach. so call me. or tweet me @jim cramer. every night i come out here and tell you what happened during day and what happened and what you can do with the information. i do it to help you be a better do it yourself investor. or a better china.

of people headed by an executive producer who has been with me since the inception. and dozens of fabulous people from all the look and feel of the show to the research. we have a team that helps me with memos to back up the research and we have a head writer, our only writer since the inception when he was a writer in high school. my sister nan and her husband todd's son. my nephew. now the show after yea a love. we've been doing it for so darn long we take it for granted. i'm going to change that. tonight i want to talk to you about the show, its evolution and how you can best use it. or worse, misuse it. and i am doing so because there is so much we throw ought that you might not be able to use it as effectively as we would like. i know this because i talk to enough people about the show and inact with enough people through

pretty good idea why you come here and what you really want. the show has evolved mightily. the show was an outgrowth of a radio show called real money. that's where we first heard boo-ya, by the way. i quit the a company i invented called the street. and i managed my charitiable trust. when we started the show, people were searching for specific investment ideas. i was happy to the stock market changed over time. we got hit with a great recession. stocks as a way to save and make money. we have many companies, big companies, particularly in the financial world, destroyed by the downturn. mostly because they did not have enough money to cover the climb in activity. a credit crisis. i am proud of the fact if you watch me, you might have avoided

from the roof tops that the situation was far worse than anyone realized i always find it iron pick i was the only guy saying things were falling apart. i was also the only guy in the media who did not tell people to sell. damned if you do, damned if you don't. that changed me. it changed the show. it was more of a metamorphosis. i added some language at the top of the show that i now say every night that the show is men to entertain and teach. and i say it different times and different ways each night. that is very important and very different from the original show. a total break in a lot of ways. i think it is not enough to give you stock ideas. we've deliberately minimized them over the last decade. we want you to be able to understand the process and to pick them for yourself.

to you make a judgment, whether you can do it yourself. me, i love individual stocks. i have for years and years and years. i think they can be tremendous vehicles. our show's identification with certain stocks from the get-go, stocks like apple, chipotle, pepsico, it hand gone unnotice. ever since we changed the show we have tried to leave behind the new ideas and the hot ideas and tried to g verbal factors. things i hope i can make come alive with analogies, sports, whatever. living longer through healthy eating habits, social, mobile, cloud, connectivity investments. i've written many books over time. proud of that. i know the biography four years

show's companion. i'm cognizant that the market is hard. you've got time burdens. my attempts to make things cheer. i insist that you use it. i would not use a single stock until i put at least 10,000 into an i have not ever point blank warned you off individual stocks. i'm going to actually ask you to invest. mutual funds. individual managers acquit themselves. records can change and past performance is no guarantee. that brings me to point number one.

salesman for individuals. i am a believing in the asset crisis stocks as part of an overall way to save money. i do want you to have exposure. stocks have created so much wealth over time. if you don't read me, why don't you read warren it makes a great read for them. why do they work? they represent the wealth the companies create in aggregate as shareholders. you get to be along for the ride. i'm partial to the s&p 500 but i

among them. if you are not all for one, go to the s&p 500. the cell has changed over time to one where you can understand stocks. there is only one problem. we know you like stocks too our wouldn't be watching or need to watch. which is why we'll talk about why you d stocks. index funds as the first way to go. >> i know i've mentioned it before but i want to tell you how much your nightly lessons remind me of roosevelt's nightly fire side chat. >> my mom would say just say thank you. >> we need you.

many stocks to monitor. how quickly and at what percentage do we unload a small position and how pickly and at what% is loss to admit that we do it now. >> when you're up 50%, you take off 25. when you go up 100%,ou off, yes, all of it. investment into trade, we don't do that. if you didn't get enough in when the stock moved. greg in new york. >> caller: jim, i feel like it is every day. how are you? >> i'm doing quite well. how are you?

do you think it is worth taking more rick when you're younger when you don't have enough money to put more, put more money on the line and try keep the higher profits? >> listen to me, greg. yeah. i didn't start with much money but i took big risks because i had my whole life ahead of me. you have your whole life ahead of you. when your stocks go down big, you have that paycheck have enough paychecks left. you take that big risk. chris in oregon. chris. >> yes, jim. thank you for taking my question and thank you very much for all the great advice you've given me. every position in my portfolio is captain cramer approved and doing nicely. >> thank you so much. how can i help? >> my question is, i have a ira

plan to draw on about five more years. and everything is reinvested it into. does it matter whether you reinvest them back or just in general? >> all right. any time you can reinvest, it is a hard and fast rule. always reinvest. power xounling. one of the greatest single things that can happen to your money iso dividends. teach a man to fish. no matter what you invest in, i'm in your corner. plenty of madd "money" ahead. including how to plug in one of the biggest sources of wealth. plus, it can be a huge way to

"money." give us a call. 1-800-743-cnbc. miss something?

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t geico help you with renters insurance. marquess. we started the show to talk about why we teach what we teach. for those of you who come away

index funds are a waste time. we are not ever going to change you over or win you. we do know, that's fine. we can live with it. why then do we even bother to do the show other than i like to be complimented for doing something that i like index funds so much. shirley i could have retired by now. i did fine. gave my investors xounl return after all when the standards poors insteks. i am lucky enough to be doing what i want to do at this stage of life. every now and then i think may be i should go back to boeing a hedge fund manager. but i remember my late father thought i was much happier doing what i'm doing now and he thought it would be a mistake to go back to that.

backer in what i was trying to accomplish here. thanks, pop. so why ever talk about individual stocks? first we know that someone must want the information or we wouldn't have lasted as long as we have. in the end, the market judged this worth something. if not, it wochb years ago. second, i do it. national video. you don't to have write this down. this is history. national video, st giant foods, heinz and gant. these six stocks are why the show can play a role in your financial education and get you to the point where you make fewer errors and have more of a chance. individual stocks as well as index funds. remember they are preferable. but i know you'll want to by

six. my father's brother knew a broker and that broker's name was jack. i met jack once. i recall he played lot of tennis. he had a really good back hand. my father worked hard. after the war he started at gimbles. it was clear he was not ever going to get promoted. he decided the strike out own. to retailers. those who have heard my father's eulogy delivered the day after he died november 2014 know my dad had a really hard business life. he and his father started the gift box company. whatever they sold to their customers. he never had much competition, his customers were always going under and he was on the road

i remember endless days of discouragement. i was growing up. those were the days when mom would say to go your room. to go your room before pop got home. he had a hard day. he didn't make any sales. it was tough. he had money in a bank account in a savings and loan but it didn't pay much interest. and i know he was always deathly afraid. he knew what he was going t national video because pop's brother had heard from jack who was a broke per it was the next big thing. the stock of the millennium so to speak. at first it went up dramatically. i could tell he was elated. he bought more and more of it. it was going higher. in fact that was really about all bomb knew about national video. pop found out how it was doing by reading the five star bulletin.

the close of the market. or he turned on the radio and he would list the closing prices. including the heavily traded, and he would cheer. he even encourage me to follow it. i didn't know any more about the companies behind the stocks beyond what pop knew about national video. but i wasn't playing with real money. he was. sure enough after pop had put a sizable amount of his life savi started going down. like many people, he didn't know what to do. he would check in with his brother who dmekd with jack who said all was well and he should keep buying it which he did. all i can say is that i'm glad for two things. one is that pop never borrowed money to buy sxut two, stocks blessedly stop at 0 on the way down. pop lost everything. i didn't notice the changes back

we sure didn't stay in the four seasons when we went away. i remember ritz mock apple pie. there is a takeaway from this. people are going to be tempted on own individual stocks. one of the pre accepts. think of the mistakes my father made and you will know why this show is set first, he didn't know anything about it. he had no idea how the company was doing. how risky it was. how it could go down as well as up and how it could go under. he relied on the stockbroker friend of his brofl he had done no work on it at all. he was at the mercy of the stock and he only knew to buy rather than cut his losses. that's right. he bought i up and down if

savings. here are the many takeaways. two. you must do homework. three. if you're losing money. don't own stocks at all. they can go down as much as up. i don't know what it does. yeah. you can google it.

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welcome back to a real special show of shows. what this show is about and why. first, i don't even wt and diversify. and own enough to make it so it will always be the biggest part of your savings. we don't call this show "mad money" for nothing. we're using mad money only to buy stocks. next, buying a stock and then riding it all the way up and

we respect the right everyone has to invest. even as we recognize my father, highly diversified. he might have had a lot more to show for it. which brings me to the second stock option. american agranomics. initially i was covering sports and government. making $152 a week. and then homicide in l.a., after didn't make much money there but i knew to open an ira. my dad told me to do it. it went to a fund run by peter link. like my dad, i was determined to try to augment that mutual fund and my paycheck by buying individual stocks. however, i was going to do it the right way. by researching the stocks.

where would i get it? why not read the periodical that's covered stocks. there were so many of them. i was helping to start a stock called american lawyer. my sister who let me crash at her studio apartment, i was able to save some money. in fact i saved more than $200. and the definition of "mad money" to guy stock of american agronomics. it said it was doing very well and i would be on the ground floor if i put a it. so i picked up ten shares of this $9 stock. i was on the ground floor all right. do you know what ground floor i was in on? the cheap linoleum ground floor on. because the frost promptly wiped out the orange crop and i lost

given up. i didn't. i changed my m.o. i gave up buying a stock off a good researched article and then letting it ride. it didn't hit me about a better way to do it until i to the word from a high school friend. they had a lot of orders and they were desperate for orders. my friend knew that i was struggling for extra money and knewha recession for a job. they can be like gold. i was happy where i was. i decided, why not look into it and see how it was doing as a company, as a stock. i went to the midtown line flare new york. and promptly read up on everything and everything. it was sps. they had everything at that library. you name it.

pretty negative. my first thought was to say, oh, well. then i realized, hold it. my information is the most colonel possible. i got a guy telling me they cannot handle the business they have and need to add additional shifts of unskilled labor like me. in other words, i had insight nobody else had. these days it is that kind of edge. interpretations of news and events can augment the news. back then i had, i took everything i had and i made a ton of money as the story unfolded. enough money that i would look around the office for more ideas. i was writing about mergers and acquisitions. it was clear. that the hot field was always

i figured, why don't i find one that hand been gobbled up yet. back to the library. i discovered one that had a large find in indonesia. i took a large chunk of money. like $300 and bought that stock. i don't think i had to wait very long. at that point i was hooked. i changed my whole career plan. i put money in a mutual fund. and i made enough money to pay for my first year of law school an become an attorney. i know there are people who will say wait a second. none of this is possible today. first research that was so skanlt back then is everywhere today. second, everyone can google any company and you would have known that the company was then hiring and doing well. third, there are now rules to make it really hard to get any sort of edge. companies have to have full and fair disclosure.

all. and you might as well buy an index fund. i'm not against that. i was investing in individual stocks alongside my savings. still, i recognized that you can study and pick stocks that might be doing better than other stocks. have some edge and stay colonel on the company. so here's the bottom line. remember, american remember, you buy. i am telling you, that's not good enough. it is a start. better have genuine insight that others might not have. anything do you know to increase the odds in your favor will make it more likely than not that you will succeed as the do it yourself investor. in the end, it should be the

>> caller: thanks for taking my call. your viewers certainly appreciate it. >> i have a great why are staff to help. >> caller: if i want to diversify and add three or four companies to my portfolio, i would only be able to buy two or three shares of each company, or would it be better to buy ten shares of one of them and basically, what is the least amount ofre invest? >> ten shares, well, i've done many times. i've done two or three shares. remember, i do favor an index fund for the first investment and only after you've maxed out would i suggest that you buy an individual stock. i come every night to help you put the odds in your favor. time and hard work on your part. don't worry.

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tonight i'm telling you how to increase the odds of successful individual investing using stocks from my history to tell the story. we've gone over why we started with index funds. we've sustain wrong way to and we've seen the right way. all were ahead of the publicly available back then. while in law school i managed to trade pretty much daily by going to the harvard school library which had everything you could dream of including the research from every major brokerage house. as well as what we called microfiche. so what if it was about a month

index of individual stocks. >> i didn't think much of the s&p 500 back then. i had some big scores. in fact the stock beginning. aid stock a week on my andersoning machine. we were coming out of the market performance. so it was peaking in the low teens. it was about four times, five times what it was now. and money coming into stocks, let's say it was all beginning. how do i know this? simple. when i started at goldman saxs, i used to get a call from none

she chose to invest in the way peter lynch had started to teach all of us back then. buy what and you know stay on top of it. she had been shopping in giant foods which was a very progressive market. she bought about 35 shares and was itching to buy more. what i would do was something i would often tell you to do. i would read up on the wall street research and marry her experiences at the chain, personal fundamentals of the grocery market. they had what was called the act. the best analysts and i would read what towed say about giant versus the other firms. they also had a friend. from the lows corpse who would send me a big gym bag of firms including those that wrote about grocery stores including every week. here was the process of homework. you liked an idea from personal experience.

those of other firms. if the acts liked it more. they started recommending it. if there was terrific groet, they would only pay more. meaning the multiple which is the price we would pay for future earnings. it could go these days, everything is so much easier. while it was bought by a dutch company, you could have gone to his web page and it would likely have everything you want including a stock price which is available everywhere. the origin sight by my mother was the starting point. you can't substitute for that. no. my late mom never lost her interest in stocks.

9:30 on get her quotes on giant. goldman sachs gave me as much time off as i needed with her before she died. i never forgot how easy was for family to talk about stocks. i pledged to my mom someday i would do something more creative than make money with money. it is importantg ended by events as we know from the great recession. and the power of the competitors to knock it off in stride which brings me to the fifth stock in our saga. gantos. it was a woman's apparel chain. and had a close relationship

there. i told him that was impossible. it was way too highly rated by goldman. my father said, all right. let's take a trip to franklin mills. a giant outlet mall. my father used to go as he called on merry chants to see if they needed any of his boxes and bags. there was one and my father said, we're going to sit on this bench. we'll camp out in front of the store and make a ym ourselves whether anye we sat there for hours and hours talking and watching. only about a dozen people went in. i couldn't remember if we saw one woman come out with a bag. wall street research can be very strong. gantos made me skeptical. i am offering a way this show

a caller. i tree to keep the scepticism. i try to bring you the giants and the gantoses so you can understand the process of good investing. those who say it is don't understand the process of first hand experience married with research. here's my bottom line. bottom line. my mom had a genuine interest. my dad was a genius at retail and i would like to think some of that runned off on me. ahead of you, try mucinex 12-hour. only mucinex has a unique bi-layer tablet. the white layer releases immediately. mucinex is absorbed 60 percent faster than store brands.

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we're talking about the notion of individual investing and how i try to teach you how the analyze stocks you might pick if you have the time and inclination. if you don't, you can keep watching. i want to you invest in index funds. not individual stocks. why? i can't have you buy a stock on a tip and do no i want you to have your experience include homework, research. and tg gleaned from the website but recognizing you must be skeptical at all times. now the piece that eludes so many of you and makes it seem mystical. let's talk about heinz, the company that was bought not that long ago by a consortium.

fund, why did i do it? i was looking to be on a great management team could deliver earnings through thick and then. it was moving through from the first world to the third world. we used to call it that. and therefore had a clear growth path. plus at a time when the japanese were nipping, i was confident that we would never have asian ketchup on the picnic table. that proved to be right. what i didn't count on performance demands. as long as i have at goldman saxs recommending stocks that could i suggest, wasn't wrong. and it would run the rick of losing a client. performance management has its own set of rules and it was learning them on the fly that really got me, let's say, down on my luck. just buying stock because you

matter. they wanted perform yabls. often daily performance. and i started my fund at a time when the economy was beginning to heat up. heinz was a staple. what i didn't know was that people dump their stock for something more cyclical. i watched company like bristol myers that i owned, drop and drop and drop some more. i didn't realize it was a with perngs would heat up. start popping. i didn't get that if i wanted to perform daily. i realized i would have to dump my heinz. nevertheless, i had this clause in my contract with my investors. it was silly one. it was that my fund dropped by more than 10%, i would have to

i noticed each day my fund sank and sank and sank. it was filled with best of breed and not what was fashionable. 15ly, when i got to 9%. i started playing that rotation game. it was a sobering lesson i never forget. if you want to perform on a daily basis, you have to take action. you can't just sit there and get your head handed to you because you own best of breed companies. th you can may at home. here's why. as that year progressed, it got hotter and hotter and the stocks got higher and higher. at a certain point, things got too hot. people started realizing about interesting rates going higher.

stakt. then by individual stocks using the right way, not the right way. how a rotation can derail the best of the best. what we do on "mad money" is to explain why up top your stocks might not be following the fortunes of the companies underneath. it seems like rotation. then i try on show you as a home game where you can use the performers by picking up best of breed companies. use stocks and bringing on executives to learn the stories. see if they fit into what's right and what's wrong in the "mad money" world view. i've seen what it does in the end. after the great crash of '87. my job is to keep an eye on that prize for you. and to explain why the money may

what's going on in actual companies. that's your chance to get in them at reasonable prices. personally, my get rich care. my blog on real money and my charitable trust. that's the way to show you how big money works by playing with an open hand. more of an exhibit with e-mails. that's okay. better than anything out there. more than $2.3 million. all along the way i've had your interest to be a better investor at the start of the show. i want you to understand how it works. a pro of more than live the years. i know the show is not perfect. i've made my share of mistakes. i've not done my own homework correctly.

deserved, i teal, if i didn't try to make it a little bit fun, it would have failed commercially. i would have let down my mother and father and all you home gamers. as long as you know that the bottom line is that i'm doing my job and hopefully doily dt right. stay with cramer. start the interview with a firm handshake. ay,no! don't do that! try head & shoulders instant relief. it cools on contact, and also keeps you 100% flake free. try head & shoulders instant relief. for cooling relief in a snap. hey, it's the phillips' lady! there's a more enjoyable way to get your fiber. try these delicious phillips' fiber good gummies, a good source of fiber to help support regularity.

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>> if you go there the main thing is make sure the debt they have, the interest they have to pay isn't overwhelmed. it doesn't overwhelm the company. it is in the cash flow pay for that interest. that's the cash flow interest. here we have that number two.

no. however, i do think that owning some gold is always a good idea. you can do it through the bouillon or the gld. those are the best ways. check this out. we have @dolan brian j. teaching my 5 day old the valley you've investing at an early age. what can i say? do you know what that kid horse sense! could you define precisely value good cash flow, low debt momentum? what is the quality? everything gets sold. it is acknowledged to be the corporate leader in its sector. that's what i want. if it is a good one, the best of breed, i think you'll have a good long term investment.

that's when you pull the trigger. buy good quality companies at companies you like. @jim kramer, we know that money never sleeps. but do you? my sister had a sleeping problem, my mother had a sleeping problem, my father had a sleeping problem. we cannot stay asheep as long as we like. @jim cramer. who are some short sellers worth following >> what i'm for is the best shorts, not the best short sellers. they're in the wrong stocks. they're all shorting the same stock. your 6:00 p.m. shows have replaced the nightly news. amazing coverage. you get scoop of the people who tape and it watch it later.

teo. i read every action alert. thank you. it is a companion news letter to my charitable trust. my own money in a trust which i then send to a charity and write about it while i'm doing to it analyze it. stick with cramer. let's feed him to the sharks! squuuuack, let's feed him to the sharks! yay! and take all of his gold! and take all of his gold! ya! and hide it from the crew! i never said that. they all smell bad too. no! you all smell wonderful! i smell bad! if you're a parrot, you repeat things. it's what you do. if you want to save fifteen percent or more on car insurance, you switch to geico. it's what you do. squuuuack, it's what you do. introducing new olay eyes. a collection for the look of every eye concern. lift depuff brighten smooth or ultimately all of it. eyes express every emotion, not your age.

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i like to say there's always a bull market somewhere and i promise to try to find it just for you on "mad money. the philippine presidents foul-mouthed warning cancelled a meeting between the leaders. 63 days to the election, press aboard their planes. >> i'm not concerned about the conspiracy theories. there are so many of them i have lost track of them. >> get them out, we secure the border. we stop the drugs from coming in. the drugs are pouring in. new video of newly released 49er bruce miller stumbling