cleaner and my job easier. >> announcer: and now the shark goes from upright to powered lift-away to bring superior suction and a powered brush roll where other uprights can't go. >> there's no place dirt can hide from my shark rotator. >> announcer: the powered lift-away is the total transformation of the upright vacuum. it's no wonder americans now choose shark 2 to 1 over dyson. a year ago, shark re-invented the vacuum, and re-defined what a full-size upright could be. shark proved a full-size upright vacuum could have incredible maneuverability, unparalleled versatility, true no-loss-of-suction. >> the power lift-away has incredible suction power. >> the most powerful vacuum i've ever used. >> definitely the best vacuum i've ever had. >> announcer: it's the complete transformation of the upright vacuum -- the shark rotator powered lift-away. the shark rotator is like having three vacuums in one. it's an upright with powerful no-loss-of-suction and advanced swivel steering for incredible maneuverability around furniture and tight corners.

super-lightweight portable cleaning above the floor, on furniture, ceiling fans, and cabinets. and with the optional canister conversion kit, you can put the lift-away on wheels for ultra-convenience wherever you need it. >> imagine taking all the best features of all the different vacuums that you know of and combining it in one. >> announcer: but shark didn't stop there. with the rotator, they solved a problem that stopped other uprights dead in their tracks -- furniture. to truly clean your carpets with other uprights, you have to move the furniture. but not anymore! no more bending over, no more back-breaking cleaning, no more moving furniture, and no more leaving dirt behind. the rotator powered lift-away can reach it all. the secret behind the rotator is its ability to deliver power to drive the brush roll when you go into lift-away mode. power travels through the hose, down the pole, and right to the powerhead. now you can reach the tightest spaces in your home, all while

powered, continuing to drive the roller brushes deep into the carpet, providing deep-down cleaning that never stops. then simply reattach the canister. there has never been a vacuum that could do that. that's why people who own a rotator powered lift-away can't imagine using any other vacuum. >> my hands-down favorite feature is definitely the lift-away. i can get under the furniture, get under my coffee table, get under my dining-room chairs. makes it really easy. i can't see using anything else. >> suddenly we didn't have to move the couch to clean underneath the couch, and that made a huge difference. >> or i didn't have to wait for couch for me. >> there's no way i could go back to my other vacuum after trying the new powered lift-away. >> i cannot imagine going back to a vacuum that doesn't have powered lift-away. i'm able to get into all of those hard-to-reach spaces. the shark rotator is absolutely the best vacuum i've ever owned. >> announcer: people who own the shark rotator powered lift-away find it made cleaning easier, better, and faster, and they

and family about it. >> i tell everybody about the shark. >> i can tell my friends, "yeah, this is the vacuum that you want." >> announcer: but don't just take their word for it. go online for yourself and see all the 5-star reviews of the rotator powered lift-away from real shark owners. it's no wonder j.d. power ranks shark highest in the nation in customer satisfaction two years in a row. the shark rotator's power, versatility, and durability also make it the ultimate pet vacuum. and more importantly, the rotator keeps the pet dander, dust, and allergens locked inside. here's a dirty little secret other vacuums don't want you to know. the truth is, a hepa filter is only as good as the vacuum around it, and if your vacuum doesn't have a system that's completely sealed, dust and allergens escape back into the air before they even reach the hepa filter. you can't see them in your home, but you can actually smell them. and for the first time ever, we'll show you what was impossible to see until now,

>> all that is going back into my house? >> announcer: but the fine dust and allergens that go into the rotator stay in the rotator. >> well, it's going into the canister and staying in the canister. >> announcer: in fact, the rotator powered lift-away's anti-allergen complete seal technology locks in 99.99% of dust and allergens, keeping them in the vacuum and out of the air you breathe, making the rotator an absolute must-have in homes with allergy and asthma sufferers, young children, or pets. >> we all have allergies. but with this new powered lift-away, it's completely sealed in there. i can vacuum. i don't have an allergy attack, i'm not sneezing. it's just picking up everything, and it stays in there. >> having an excellent vacuum such as one with powerful suction, hepa filtration, and a completely sealed unit absolutely contributes to a healthier indoor environment for one's family. >> announcer: compare the top-of-the-line dyson cinetic big ball to the rotator powered lift-away and decide for yourself which is better. both give you a system that's

both provide powerful pet-hair cleanup with superior no-loss-of-suction technology and swivel steering. but the shark rotator gives you so much more, because all this no-loss-of-suction power is truly portable. it's lighter-weight and has more cleaning capacity than dyson's cinetic. plus, shark actually has more suction power at the hose than the $700 dyson cinetic big ball, and puts more suction at the floor where it counts for cleaning bare floors with the hard floor genie. plus, the rotator powered lift-away lets you easily clean areas no dyson upright can even reach. shark gives you all this at a fraction of the price. >> this is exactly what i've been wanting in a vacuum cleaner. >> the most versatile vacuum i've ever seen. >> any of my friends that are looking for a vacuum, i tell them go get a shark rotator. >> announcer: shark's c.e.o., mark rosen, is so sure you'll love his rotator powered lift-away, he's going to send you his incredible

it's yours free and yours to keep even if you return the rotator powered lift-away. just pay shipping and handling. >> mark, you must be very proud. j.d. power has ranked shark highest in the nation in customer satisfaction for upright vacuums two years in a row. that's quite an accomplishment in only five years. >> we're all very proud, amy. that's why i'm so excited to introduce you to my shark rotator powered lift-away. >> folks, this is the most versatile and most powerful vacuum shark has ever created. >> amy, you know one of the biggest problems with ordinary vacuums -- furniture stops them right in their tracks. to get your home truly clean, you have to move the furniture. >> i don't know if i have the time or strength to do that every time i clean. >> the shark rotator solves that problem. whether you're in upright mode, lift-away mode for

or now our new powered lift-away mode, you can have shark's amazing maneuverability, suction power, and deep-cleaning power wherever you need it. why don't you have a seat? let me show you what it can do. >> okay. wonderful. >> all right. first of all, we have the power control up here on the handle. that's new and really, really helpful. >> very convenient. >> now, look at this swivel steering. >> that is awesome. >> if you have an obstacle like this, press one button, and you can go underneath so easily. the motorized brush is still turning. i've got the power through the hose and through the pole. this is the world's first powered lift-away. >> you can pick up the canister with ease, take it where you want, and still get that power that you need for all over your house. really changes the way i clean my house. >> before lift-away, i wasn't

the crib, behind the dresser, under the changing table. it picks up everything. >> one of the big reasons why people who own a shark give us so many 5-star ratings is because of the incredible no-loss-of-suction power that shark uprights have. >> but so often, dyson makes the claim that their vacuums have more suction than any other vacuum. is that the whole story? >> i'm so glad you asked that question, amy, because i've got something very interesting you'll want to see. come on. >> okay. >> this is the dyson ball upright vacuum. it claims to have more suction than any other vacuum. well, today we're going to do a test of pure, raw suction power at the hose. now, this is a water-lift suction-power test apparatus. >> [ laughs ] okay. >> we connect the hose of the

whichever one lifts up the water higher, that's the one that has more suction power. but before we start, let's make this interesting. earlier, we loaded up the shark with a full pound of filter-clogging fine dust. now, that's all loaded into the shark. but over here, inside the dyson, nothing. the dust cup is the same as it was when it came out of the box brand-new. now, after all that, let's see what happens when we put them to the suction-power test. >> all right. >> turn them on. [ vacuums whirring ] >> wow, mark. even with the dust cup loaded with fine dirt, shark wins. >> even after all that, shark has more suction power at the hose. and just now, we've demonstrated that live. that means more suction for above-floor cleaning, plus

the hard floor genie. and, of course, that incredible true no-loss-of-suction power combined with our deep-cleaning brush roll that gives you the ability to truly deep-clean every carpet and rug in your home. >> i have never had a vacuum that has the suction power that the shark rotator has. >> you could really tell that it was going down deeper and getting a lot of stuff out that had been left behind by previous attempts at cleaning the floors. >> that was the huge wow, was "look at all of this stuff that was in our carpet that we never got up." it looks like a brand-new carpet. >> announcer: the shark rotator powered lift-away is the total transformation of the upright vacuum, delivering incredible deep-carpet cleaning, and now even more suction at the hose than dyson's top-of-the-line cinetic big ball, plus the ability to go places the big ball can't, all at less than half the price. once people experience cleaning with the rotator powered lift-away, no other

>> the shark rotator has changed the way i clean my home. there's no way i'd go back. >> i can't see using anything else. >> i cannot imagine going back to a vacuum that doesn't have powered lift-away. >> i love this vacuum. >> announcer: and now, through this very special television offer direct from shark, you can own the rotator powered lift-away for just six payments of $49.95. but hold on. call or go online right now, and we'll make one payment for you. that's right. the new shark rotator powered lift-away can be yours for just five payments of only $49.95. when you order, you'll also receive the dusting brush, 12-inch crevice tool, and the pet upholstery tool. but wait, because this deal gets even better. >> i know you're going to love my revolutionary shark rotator powered lift-away, but if you're not happy for any reason, just send it back, and i'll even pay the return shipping. but if you order direct from shark today, i'm going to take my incredible five-year v.i.p. service guarantee and upgrade

industry-first lifetime v.i.p. service guarantee. if anything goes wrong for as long as you own the rotator, we'll take care of everything, even the shipping costs both ways. you pay absolutely nothing, guaranteed. >> announcer: plus, be one of the first 500 to order, and shark will also give you the rotator canister conversion kit. it transforms the ultimate upright vacuum with lift-away portability into a complete powered canister vacuum for incredible convenience. it's like having three vacuums in one. the canister conversion kit is a $50 value. it's yours free, but only if you're one of the first 500 to order. could this deal get any better? yes! order within the next 16 minutes and you'll also get shark's incredible under appliance wand for getting impossible places incredibly clean. it's the easiest way to tackle the toughest cleaning jobs in your kitchen. but you must act now. >> it just goes right underneath. it fits perfectly. >> that is a cool feature.

convince you, today, i'm also giving away my best-selling shark steam mop for free just for trying my revolutionary shark rotator powered lift-away. >> announcer: you get all this, including the lifetime v.i.p. in-home service guarantee, plus the free steam mop. and remember, you get to keep the $100 steam mop even if you return the rotator powered lift-away. shark will even pay the return shipping. with a full 60-day money-back guarantee, you have nothing to lose. that's a total value of $520, all yours for just five payments of $49.95. >> and if you're a pet owner, be sure to ask about my true pet model. it comes with a unique cleaning head designed specifically for cleaning up pet hair and dander. you'll also receive the true pet mini motorized brush and the hard floor genie. so if you have a pet, my true pet model is for you. >> announcer: the true pet model also includes the dust-eliminator kit. it's the ultimate set of tools for reaching everywhere pet

you'll get the amazing multi-angle dusting brush. and, for those delicate items and fine wood, shark includes the ingenious dusting crevice tool. be sure to ask about the true pet model when you call. more reach, more versatility, more performance, more cleaning power. call now. >> something you'll truly love about the new shark rotator powered lift-away is simply this -- what goes inside the rotator stays inside the rotator. >> that's right, amy. the shark rotator powered lift-away's anti-allergen complete seal technology locks in 99.99% of dust and allergens, keeping them in the vacuum and out of the air you and your family breathe. >> and for those people who own

asthma, especially parents with young children, this is great news. >> because our family has allergies, the most important thing when we have a cleaning system is to make sure that it's not kicking out the pollutants back out of the back of the machine. >> it's a very important feature of the shark to be able to contain all of the dust that i am sucking up. my oldest child has allergies, and to be able to get fully underneath her bed, i know she'll be able to sleep better at night. >> announcer: to prove that shark's amazing, patented anti-allergen complete seal technology locks in fine dirt and allergens, we asked everyday people to bring us their own vacuums and let them watch as we ran them through the black-light emissions test. >> i'm a little nervous. >> i'm hoping that my vacuum is actually doing its job. >> oh! what? >> everything that he's vacuuming is pretty much going right in one end and out the other. >> [ gasps ] oh, my god! this is telling me that i have not been removing any dust out of my house at all. >> you know, now, when i think

i always would sneeze afterwards. this -- this kind of makes sense now. >> for somebody with allergies, i mean, this is horrific. >> announcer: but then we showed these folks the shark rotator powered lift-away with its anti-allergen complete seal technology taking this very same test. >> absolutely nothing's coming out. >> i don't see anything. >> wow. i mean, it's completely encapsulated in the dust cup. >> there's no smoke and mirrors here. we're seeing the real deal. it's -- that is absolutely wonderful. >> there's no doubt in my mind that the shark vacuum -- it does what it says. >> having an excellent vacuum such as one with powerful suction, hepa filtration, and a completely sealed unit absolutely contributes to a healthier indoor environment for one's family. >> announcer: the rotator powered lift-away is a must-have for anyone with allergies, asthma, young children, or pets.

the shark rotator powered lift-away. with the powered lift-away, you can have motorized brush-rolled cleaning power anywhere pet hair lives. other hand tools are driven only by air and can slow down or even stop under the pressure of cleaning. but the shark mini motorized brush has actual power driving the roller brush, combined with shark's huge suction to pull out the deep-down mess, making the shark rotator powered lift-away the ultimate pet vacuum. >> the suction on the motorized brush is amazing. it takes all the pet hair off. it's a great tool for any pet owner. >> this mini motorized brush is fantastic. this is really picking up all the dog hair. can't even see a speck of hair. >> the shark rotator absolutely is the ultimate pet vacuum. >> announcer: there's never been a vacuum that can do what the shark rotator powered lift-away can do. call or go online right now and

powered lift-away can be yours for just five payments of only $49.95. you'll also receive the dusting brush, 12-inch crevice tool, and the pet upholstery tool. but wait, because this deal gets even better. when you order, we'll also include a lifetime v.i.p. service guarantee. if anything goes wrong, shark will take care of everything, including any shipping costs both ways. you pay absolutely nothing guaranteed. be one of the first 500 to order today, and you'll also get shark's canister conversion kit to turn your rotator powered lift-away into a complete canister vacuum for ultra-convenience. a $50 value, it's yours free if you're one of the first 500 to order today, so don't wait. order within the next 10 minutes, and you'll also get the under appliance wand for getting impossible places incredibly clean. it's free! and if that's not enough to convince you, order right now and shark will also include their best selling steam mop, a

just for trying the shark rotator powered lift-away. you get all this, including the lifetime v.i.p. in-home service guarantee plus the free steam mop. and remember, you get to keep the $100 steam mop even if you return the rotator powered lift-away. shark will even pay the return shipping. with a full 60-day money-back guarantee, you have nothing to lose. that's a total value of $520, all yours for just five payments of $49.95. and if you're a pet owner, don't forget to ask about the true pet model that includes the mini motorized brush, the hard floor genie, and the dust-eliminator kit for easy cleanup no matter where pet mess hides. more reach, more versatility, more performance, more cleaning power. call now.

that can do what my hard floor genie does. it cleans in two ways. first is the straight suction up front for large and small particle pickup, followed by the microfiber pad that literally wipes the floor to remove the finest dust and stuck-on dirt. plus, it's washable, and that saves you money. >> the hard floor genie picked up things immediately. and not only picked it up, it dusted the floor and cleaned the floor at the same time. >> i was able to go around my table, i was able to get up all the dog hair and crumbs. >> i've got the power of a full-size, powerful vacuum, and then i've got that head that is 10 times better than those little swiffer vac, and a pad that can be washed. >> this will basically cut my vacuuming time and my dusting time by half. this is really phenomenal. it's exactly what we need for wood floors. >> announcer: do you ever wonder what the folks who appear on commercials tell their friends after the cameras are turned off? just ask mimi from

the shark rotator a year ago. >> lots of people asked me about the commercial, and really want to know, "did you really mean everything you said?" and it's just comforting to know that i can tell my friends, "yeah, this is the vacuum that you want." one friend in particular was my friend michelle. >> so, i got a text from my friend mimi, and she said, "you have to try this new vacuum, and it's the rotator." >> michelle has a very similar family to mine. she has three kids, and she's incredibly busy. >> so i said, "okay, let's give it a try." [ vacuum whirring ] so, the first time i turned on the power lift-away, it was so easy to use and so lightweight, and i love the swivel of the head. and the power of the suction with the vacuum is quite impressive. >> [ laughs ] >> we have a handful of pets. we have three cats. >> she has a small petting zoo. >> thank you. we do. >> three cats, a dog, and two hamsters. so the upkeep, obviously, having a lot of animals, is all the pet hair.

is the hard floor genie. i love how the head pivots so it's super easy to get around all the furniture. >> the versatility is what really just blows you out of the water. >> it does. >> it's just absolutely amazing. >> it's so impressive. completely changes your view of vacuums. so, as i'm vacuuming my cat tower, it has got caked-on cat hair. and with the rotator, i can put on the motorized brush and all the hair is completely picked up. this rotator is the ultimate pet vacuum. >> what i like about it is that i can feel really, really good about recommending this kind of product. >> it totally exceeded my expectations. now that i have the shark rotator in my life, i could never go back to the old vacuums that i used to use. >> anybody ever asks what kind of vacuum do you have and what should you use, it's... >> oh, yeah. shark. >> it's like, "shark." >> yeah. >> announcer: when it comes to your home's most difficult cleaning challenges, no one listens to their customers more than shark. and shark rises to the challenge with innovative solutions.

getting where brooms and traditional attachments can't reach. >> i love the appliance wand. i was never able to get under my stove before. that's what was underneath my stove. >> announcer: the multi-angle dusting brush, for cleaning surfaces high and low. >> well, i'm not pushing any of the dust around. it's getting sucked up by the vacuum. this is working amazing. >> announcer: the pet upholstery tool, for pulling hair, dirt, dander, and dust out of lampshades and fabrics. >> i never though that i could use a vacuum cleaning my curtains. >> announcer: when a vacuum can totally change the way you clean your home, it's easy to see why these shark rotator powered lift-away owners would never want to use anything else. >> you can take my old vacuum. i won't go back. >> this is the new standard for me. >> it's amazing how simple it made cleaning. >> there's no way i could go back to my other vacuum after trying this vacuum. >> i would never go back to a regular vacuum. the shark rotator has definitely exceeded my expectations. it's easy to use, the tools are

i'm able to get in places that i've never been able to get into before. i want to be able to clean every surface of this house so that it's a healthy environment for my kids, and the shark rotator has allowed me to do that. >> announcer: the shark rotator powered lift-away is the total transformation of the upright vacuum, delivering incredible deep-carpet cleaning, and now even more suction at the hose than dyson's top-of-the-line cinetic big ball, plus the ability to go places the big ball can't, all at less than half the price. once people experience cleaning with the rotator powered lift-away, no other vacuum will do. >> the shark rotator has changed the way i clean my home. there's no way i'd go back. >> i can't see using anything else. >> i cannot imagine going back to a vacuum that doesn't have powered lift-away. >> i love this vacuum. >> announcer: and now, through this very special television offer direct from shark, you can own the rotator powered lift-away for just six payments of $49.95. but hold on. call or go online right now, and

that's right. the new shark rotator powered lift-away can be yours for just five payments of only $49.95. when you order, you'll also receive the dusting brush, 12-inch crevice tool, and the pet upholstery tool. but wait, because this deal gets even better. >> i know you're going to love my revolutionary shark rotator powered lift-away, but if you're not happy for any reason, just send it back, and i'll even pay the return shipping. but if you order direct from shark today, i'm going to take my incredible five-year v.i.p. service guarantee and upgrade it, at no charge, to an industry-first lifetime v.i.p. service guarantee. if anything goes wrong for as long as you own the rotator, we'll take care of everything, even the shipping costs both ways. you pay absolutely nothing, guaranteed. >> announcer: plus, be one of the first 500 to order, and shark will also give you the rotator canister conversion kit. it transforms the ultimate

portability into a complete powered canister vacuum for incredible convenience. it's like having three vacuums in one. the canister conversion kit is a $50 value. it's yours free, but only if you're one of the first 500 to order. could this deal get any better? yes! order within the next 4 minutes and you'll also get shark's incredible under appliance wand for getting impossible places incredibly clean. it's the easiest way to tackle the toughest cleaning jobs in your kitchen. but you must act now. >> it just goes right underneath. it fits perfectly. >> that is a cool feature. >> but if that's not enough to convince you, today, i'm also giving away my best-selling shark steam mop for free just for trying my revolutionary shark rotator powered lift-away. >> announcer: you get all this, including the lifetime v.i.p. in-home service guarantee, plus the free steam mop. and remember, you get to keep the $100 steam mop even if you return the rotator powered lift-away.

with a full 60-day money-back guarantee, you have nothing to lose. that's a total value of $520, all yours for just five payments of $49.95. >> and if you're a pet owner, be sure to ask about my true pet model. it comes with a unique cleaning head designed specifically for cleaning up pet hair and dander. you'll also receive the true pet mini motorized brush and the hard floor genie. so if you have a pet, my true pet model is for you. >> announcer: the true pet model also includes the dust-eliminator kit. it's the ultimate set of tools for reaching everywhere pet hair, dander, and mess hides. you'll get the amazing multi-angle dusting brush. and, for those delicate items and fine wood, shark includes the ingenious dusting crevice tool. be sure to ask about the true pet model when you call. more reach, more versatility, more performance, more cleaning

call now. the preceding was a paid advertisement for the

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