announcer: the following is a paid presentation brought to you by my pillow, incorporated. hello, i'm mike lindell. i've invented of the world's most comfortable pillow. i make 'em right here in the united states. do not change that channel because the next half-hour is going to change your life. [audience applauds >> it took me a while just to get out of bed and rejuvenate myself again, but after having the my pillow i just feel so much better... just, everything is just well

taken care of, it feels like. and there's no problem anymore. i don't fight with my pillow. >> i fall asleep with it right where it needs to be and i go to sleep and i don't think i move nearly as much as i used to, so i don't have the need for other pillows anymore. it's the perfect pillow. >> being made in america is wonderful but it's made right. and to the average consumer, you're looking at helping yourself to help the body help itself more. the pillow's a great place to start. >> i'm tonja waring and i am so excited to introduce you to our revolutionary new sleep aid that has literally changed people's lives, including mine. it's made right here in america, and you won't find it in any store. but first, let me ask you a few questions. do you or someone you care about wake up more tired than when you went to bed? do you wake up with a headache, a stiff neck or that tingling feeling in your fingers? how 'bout this: do you find yourself tossing and turning all night, stacking, folding, re-smooshing your pillows or even flipping it to the cool

side just to get comfortable? if you've answered yes to any of these questions, then you, like millions of other americans, simply aren't getting a good night's sleep. my friend and sleep expert, michael j. lindell, is the founder and inventor of a revolutionary new sleep aid. mike's here to share with us why getting a good night's sleep is the secret to a happy, healthy life. >> hi, tonja. >> hi. mike. >> well, it's not only the secret to a happy life, it's critical to your health, and like everybody else out there, i have used my arms, folded my pillows, got migraines in the morning from sleeping on poor pillows and what it is, what i found in my studies over the last seven years is the cervical nerves on each side of your neck need to be held straight in order to get that deep rem sleep that we all need. that's our healing sleep. healing is critical to one's health and pillows are the problem. there is no bigger problem than pillows. >> mike, i hear what you're saying. according to the national sleep foundation, the average adult purchases 58 pillows over their

lifetime, they own six different pillows at any given time-- and this is what blew me away-- 70% of us do not like our current pillow we sleep with every night. what's going on here? >> well, i just happen to have some here. [laughs these, these pillows, uh, in the last 30 years, in the 1970s, pillows kind of changed forever and we've all slept with this pillow here. this pillow here is, uh, it pushes back. you know when you sleep on your back, you feel that pillow. >> yeah, yeah. >> it's like spring, it's like pushing back at you. >> oh, right. >> you're on your back and you're like this with a tilted neck, you wake up in the morning, you've bent your precerebral arteries and you're gonna get headaches. this is no good. [audience laughs okay, this pillow here, it becomes a hard surface. we've all slept in that, with the curve. the problem is pillows give you support here and here, nothing where your c1 and c2 is-- your axis and your ulna. those are critical to snoring, central sleep apnea, all these different things that you need support in your neck. this one here-- and you also need to be kept cool.

this pillow here will heat up, will also become a hard surface and it's no good. [laughte >> what about this one? >> this one here has ruined america. we've all slept on this. there's no support. this has done more for bad sleep deprivation than anything anywhere. and another thing too, when you wash these pillows, you know they ball up in a washer and dryer... the big pillow company wants you buying more and more pillows and they don't care about your health. they don't care about our sleep. they don't care that we keep buying pillows over and over and over again. i just wanted some sleep and i did something about it, and this pillow here, i can't say enough bad things about, but it's terrible. >> mike, i love your pillow. it has a great warranty. i love that it's made in america. >> the best thing you're gonna like about this pillow is i get rem sleep, the deep-healing sleep, the sleep that helps all your, your health, how you feel the next day. i have a patent on this pillow, and what it is, is all three sizes of my fill are in every pillow. this stuff was warrantied 10

years, it won't go flat. it's the healthiest thing ever invented. it's got... it's non-allergenic, it's anti-microbial, but the best thing it does... wherever you set this, okay, until you first get comfortable on your pillow and you're like this and you go like this and... now, tonja, i want you to feel that. you see how that holds? >> oh, my gosh. >> that will not migrate. wherever you set it, you get exactly what you need for your individual neck support, okay? you can trim this any way you want. you can make little balloon animals out of it. [laughter it's gonna hold. okay, it takes six pounds of pressure to hold that in position. your average head weighs 12 pounds, so wherever you set that, you get exactly what you need for you as an individual. it's amazing, it will change your life. there's nothing like it on the planet. it's just amazing. now, if you're on your back... we've all seen that curve pillow. i think we just threw one away a minute ago. okay, that curved pillow like that only fits one in 30 people. remember, we told you that. it gives you support here and here, nothing here. well, you could be that one in 30, tonja. you take the pillow, you do like this, you tuck it, and you know what? no more snoring, okay?

the reason is you're supporting your c1 and c2, your breathing is better. other companies have said, "oh, yeah, we have this amazing cure for snoring." this will really work. from the testimonials i have from all the pillows i've sold, about 70% of the people don't snore anymore at all. [applaus >> what mike hasn't told you is that, already, hundreds of thousands of people have benefitted from sleeping on my pillow. >> i give 'em a 60-day money-back guarantee 'cause people, quite frankly, are tired of buying pillows that they can't return and get their money back. >> yeah. >> and we have... our customer service is the best in the country. we have an a+ rating with the better business bureau and we have zero complaints out of all the seven years i've been in business with the better business bureau. it's the most amazing product and i 100% guarantee it'll be the most comfortable pillow you'll ever own. >> well, i can honestly say that since i've been using my pillow, it's made an amazing difference in my life, and here's your opportunity to get your very own my pillow and make the rest

of your life the best of your life. >> announcer: people all across america are tired of tossing and turning all night, snoring like a freight train and waking up with aches and pains from pillows that simply don't work. >> announcer: introducing my pillow, guaranteed the most comfortable pillow you'll ever own or your money back. unlike other pillows that lack support, lose their shape or heat up, my pillow's patented three-piece interlocking system creates a cooling effect and allows you to easily form my pillow to your unique shape, providing maximum comfort and support of the cervical nerves in your neck and spine, resulting in the most restful, comfortable, deep-healing sleep you've ever experienced. my pillow is made right here in america from a patented comfort-fit fill that's antimicrobial, non-allergenic, machine washable and guaranteed for 10 years. that's right, 10 years! we'll even give you 60 risk-free

nights to sleep on it to ensure your complete satisfaction. >> try the pillow, you'll like it. >> i love snuggling up to bed with my pillow. >> my pillow has been a godsend for me and i love it. >> it's just great for me and i love it. >> announcer: our trained staff professionals are here to serve you 24 hours a day, so call the 800 number on your screen now or visit us online at mypillow.com and enter promo code "mypillow" to save 25% off your entire purchase when you order now. don't spend one more sleepless night with a pillow that simply doesn't work. call the 800 number on your screen now or visit our website and get custom fit for your very own my pillow and start experiencing the amazing benefits you can only get from the world's most comfortable pillow, my pillow. >> we started with one or two and then, all of a sudden, kids realized that, the kids... i think kalli borrowed mine for

the first time, and she said, "i want one of those dad." so i got her one of the pillows, and ever since then, our whole family has 'em. >> healthy, normal people need to go to bed, stay asleep and wake up feeling good. when somebody's changing, um, anything in their lifestyle, um, you want to make sure that you're prepared to adapt to stress, and that's what sleep does. it prepares you and improves your ability to respond to stress, and so, right out of the chute, easiest thing i can recommend is my pillow. >> in order to get a good night's sleep we need to be in a position that is comfortable. if our body is contorted in any way, we can impinge on nerves that would lead to tingling, numbness, discomforts of various sort. if you could position yourself with a pillow that is comfortable, then these motor and sensory signals that you get

in a restless state don't occur and you have a lot more rem sleep. >> we're here with sleep expert michael j. lindell, founder and inventor of a revolutionary new sleep aid called my pillow. >> over the last seven years, what i came up with is a theory, after talking to hundreds of thousands of people that have the pillow... there's eight cervical nerves on each side of your neck, and what they do... they need to be in alignment, okay, to get-- for the signals to go to your brain. remember the old-fashioned tvs that had the horizontal hole, you know, the wavy line when it wasn't clear? when you first get set at night, you first get comfortable on your pillow, your brain says, "okay, i'm comfortable," 'cause your cervical nerves are lined up. >> yeah. >> well, what happens is the air starts going out of that pillow and they're bent, like bending a water hose, okay? when you do that, you go... [mimics gushing soun your signal's not going through. same way with your arteries, your precerebral artery and your carotid artery... the blood flow to the brain needs to be, um, you know, open like a hose. >> is that why my concentration is so much better after i

sleep on my pillow? >> that's exactly right. >> good support, which is somehow the miracle of my pillow, uh, throughout the night is what we want. it's nice to fall asleep, but then, as your pillow collapses, you're gonna wake up again 'cause your position's changed. the my pillow, it seems that we're at a state that is comfortable and it stays the same throughout the night. >> what dr. kolodny has to say really reinforces what you've been telling us about my pillow. >> what it does.... that it can put you in a deep rem sleep, which is the healing sleep. it's also the most comfortable sleep. when you get comfortable at night, that's what sends you into the rem. that's when your cervical nerves, your neck is lined up. and, interesting enough, what's my theory on this-- this theory was brand new-- and it's true, and it's real and everybody knows that. now, it's out there because you've all done that with your arms, folded your pillows and done all this stuff and flip-flopped all night

like a guppy. here, you stay with my pillow. wherever you set this pillow, it's gonna hold, exactly for you as an individual. with my pillow, by keeping all those things in your neck straight, you get the best sleep of your life every single night and i guarantee it. we make 'em right here in the united states. the reason why i'm still in business is to help people. that's my calling, that's why i'm here and i want everybody to have the best night's sleep they've ever got in their life. >> absolutely, absolutely! [applaus >> i discovered that having my head, neck and spine perfectly aligned all night, whether it's on my side or whether, occasionally, i'm on my back, i can get a perfect cervical curvature, and my aligning that spine, the four cervical nerves running right through the middle of my neck going everywhere in my body and reporting back up, everything is in alignment. it's a phenomenal difference in the way that you're able

to sleep. >> i fell asleep instantly... instantly. >> i have found that i have more energy during the day. i sleep better, i'm not rustling around. my wife used to tell me that i used to flip around and move all over the bed. she has not said that since i've had the my pillow. so it's just been, it's overall has given me a better night's sleep, and again, that's why the rest of my family has the my pillow as well. >> with those other pillows that you're getting at the markets, they're just trash, really. they're just... they're cheap. and after you wash them, they bunch up, they're not the same anymore. with my pillow, you can toss it into the wash, you can air dry it, toss it into the dryer. it's such an easy pillow to take care of and it's gonna last you forever. >> earlier we talked about the importance of a good night's sleep which is something i can really relate to. i have to admit, i was pretty skeptical, but michael told me it would really work. and after about two or three weeks, i noticed that all of my migraines had disappeared.

and what i really noticed is that i could start going out to the gym, i could start exercising more, because any time i tried to do that before, i just would get excruciating headaches. and so, uh, one of the things... we talk about washing and drying a pillow... i've washed hundreds of pillows where they end up in that clump. well, i put it in the washer machine and when i took it out of the dryer and when it looked just like it did the day i bought it, i was sold. and that's when i wanted to buy 'em for my kids because my kids are always taking their pillow in the car. they're taking it to grandpa and grandma's house, they're throwing it in front of the tv and so i'd always end up washing their pillows and i knew that i was spending more money on gas driving back and forth to the department store to buy them a new one. and the other thing that i really wanted and i knew is that if they really started getting a good night sleep now, keeping their cervical nerves in alignment and doing all that stuff for their health that hopefully, when they got to be my age, they wouldn't have the kind of problems that i've had. so it's really important for me that my kids sleep on a great pillow. and they've even commented. my daughter-- i was out working

one day-- and she said... i was kind of telling my pillow story, and she said, "mom, i had no idea you were in that much pain." and she said, you know, and i just know that it's made me a much better mom. [applaus >> announcer: people all across america are tired of tossing and turning all night, snoring like a freight train and waking up with aches and pains from pillows that simply don't work. >> announcer: introducing my pillow, guaranteed the most comfortable pillow you'll ever own or your money back. unlike other pillows that lack support, lose their shape or heat up, my pillow's patented three-piece interlocking system creates a cooling effect and allows you to easily form my pillow to your unique shape, providing maximum comfort and support of the cervical nerves in your neck and spine, resulting in the most restful, comfortable, deep-healing sleep you've ever experienced. my pillow is made right here in america from a patented

comfort-fit fill that's antimicrobial, non-allergenic, machine washable and guaranteed for 10 years. that's right, 10 years! we'll even give you 60 risk-free nights to sleep on it to ensure your complete satisfaction. >> try the pillow, you'll like it. >> i love snuggling up to bed with my pillow. >> my pillow has been a godsend for me and i love it. >> it's just great for me and i love it. >> announcer: our trained staff professionals are here to serve you 24 hours a day, so call the 800 number on your screen now or visit us online at mypillow.com and enter promo code "mypillow" to save 25% off your entire purchase when you order now. don't spend one more sleepless night with a pillow that simply doesn't work. call the 800 number on your screen now or visit our website and get custom fit for your very own my pillow and start experiencing the amazing benefits you can only get from the world's most comfortable

pillow, my pillow. >> we've had several people drive across the country today so that they could be here in our audience so that they could share the impact that my pillow has had made on their lives. and one of the first people that i want to introduce to you is andy. andy, if you'd be so kind, we'd love to hear how my pillow has made a difference for you. >> hi, mike. >> how you doing, andy? >> good, i met you at the state fair last year. >> yes, i remember. >> and i didn't even know i was looking for a pillow and you saw me and said, "i need to talk to you." and i gotta tell you, thanks, you know? its changed my life. it's changed the way i sleep. [laugh i sleep, i think, is the big thing. >> it's a miracle. with your big shoulders-- there's a lot of people already like you. you have all kinds of problems because of, you know... >> and i'm a side sleeper, i've always been a side sleeper. my arm falls alseep... not anymore. >> not anymore. that's amazing, yeah. that's why i love some of these pillows, because of stories like yours.

>> i take it with me everywhere. >> right, right. >> it's been to texas twice, arizona... >> right. >> it didn't go on one trip. >> ...that went well for you. >> and, well, it didn't work too well. the first night i was down there-- it's two hours away to my wife's folks and, uh, it didn't make it. i woke up, you know, after an hour, two hours, three hours. finally, five o'clock in the morning, i got up, drove back up to where we live, grabbed the pillow... >> tonja: wow! >> there you go! >> so, on the second night... [applause the second night, i had a good night's sleep. >> mike: right, that's awesome. >> and then, my wife, she'd like to thank you because i don't snore. >> wow, that's a... [laugh you're back in the same bedroom! >> it's great. >> you know, it just goes to show even someone your size... we help everybody, from the smallest person up to the biggest, you know? >> it's great. >> that's an awesome story. >> and we're gonna see you

again at the state fair this year? >> yes, you are. i'll be there myself. >> thanks. >> thank you. [applaus >> andy was so enthusiastic about sharing his story and being here today so i can see why. thank you, andy. and next we have jennifer. i'm very happy to have jennifer up to share with us how my pillow's made a difference in her life. >> hi! >> mike: hello. >> tonja: hello, jennifer. >> how are you guys? >> mike and tonja: good. >> good. um... i just am a busy person on the go. i have two little girls that i chase after and i have my own company, a floral design company, and i volunteer every day. so when i go to bed, i really, really need sleep and i've tried pretty much every pillow out there: the flat pillows, the firm, i tried a water pillow and those memory foam pillows and i always woke up with a dull headache, just... it was not, you don't have the energy and you can't deal with children when you're dealing with that. i saw my pillow at one of your shows and i thought, you know, i'd invested enough money on

pillows that didn't work, so i thought i'd just try it. and that night i had the best night's sleep of my life in years and it's... it's, i've had the best night's sleep every night. i don't toss and turn anymore, i don't wake up with a dull headache. i just really feel good when i wake up. i have energy and i love my pillow. >> did you believe it when you saw the sign that said it did all that? it's too good to be true! >> i was really skeptical. my husband is the biggest skeptic ever. he's like, "you want to spend money on a pillow? go ahead, we'll see what happens," rolling his eyes. and, honest, it worked so well. i love my pillow, love it. >> mike: thank you, that's awesome. thank you. >> thank you for making it. [applause >> i know, mike, that the 60-night money-back guarantee really makes a big difference for people who are skeptical, who know that they want to try a pillow but maybe they're afraid because they have had so many in the past that didn't work. >> right, and i've said, you know, back when i invented this seven years ago, or eight years ago, whatever it's been now, that was the one thing i wanted

people to not have, that skepticism, so i gave the... i believed in it so much, that's why i gave the 60-day money-back guarantee so they'd have nothing to lose and everything to gain. you have everything to gain. your health is the most important thing to your life. >> absolutely. >> and my pillows are more supportive of your health. >> absolutely, hands down. well, we have another gentleman in our audience his name is michael, and michael,thank you for being here today. >> well, my pillow helped a lot. a few years back i had a medical scare-- i had a jaw joint that was getting eaten away by a tumor. the good news is it wasn't malignant, it was benign. the downside of that is when they actually do the surgery, they actually have to sever the muscle that normally fits over your jaw joints, so now, at night, i've found that my mouth would come open and i would start snoring. my wife did not like that very much. so i came across my pillow at a county fair, and i thought, no, i'm not gonna buy a pillow. and he talked to me, he said, "listen, it's a money-back guarantee, try it out. what do you have to lose?" thought, okay, that's a pretty

good pitch, let me try it. that night i slept through the night and it really was one of the first night's that i can remember where i didn't toss. it was a nice, comfortable feeling and i woke up cool and i wasn't getting headaches. so the product does work. thank you for making what you made. >> and you don't snore anymore, you said? >> i don't snore anymore. >> [laughsthat's amazing. that's why i love selling this pillow, that's a wonderful... it's a miracle product, isn't it? >> yes, it is. >> definitely a life-changer. >> thank you. [applaus >> well, i want to thank you for those great my pillow stories and for joining us today. i know so many of us are grateful for the pillow that you've made, mike. and you get thousands and thousands of testimonials... >> i've got one here. i get these all the time, you're right. this is from... i've sent pillows over to afghanistan. this guy, he wrote me. he said, "i'm writing you because i haven't gotten a good night's sleep in over a month. we work 24-hour shifts so getting our crew rest is very important. right now, i'm sleeping on a cot with a bag full of unused clothes as a pillow--" which can be better than some of the pillows you've slept on!

>> some of those we've seen today. >> what we did, we sent some pillows and here was their response. "your pillows came in the mail two days ago, so i was able to test it out for two nights now, and i can't begin to tell you how nice it is to wake up with no neck pain and to be able to get a good night's sleep. i've already told the rest of my guys how much of a difference your pillow is already making. thank you so much and god bless, chief warrant officer patrick devlin, afghanistan." and what we've got... [applaus and what i've done since we got that... we've been sending more and more over there to our troops and we've also.... in the united states, just the military bases, to be able to sell in there because they like our product and we've been okayed for... all the way to alaska. and we're helping, you know, not only the everyday people but we're helping our troops through it and it's just amazing. this is why i sell the pillow. >> mike, you just have my utmost respect for your commitment to our troops, for your commitment to the american people, for manufacturing here in the united states, and just

what you provide for people's overall health. [applaus >> i would recommend if you're taking medications to fall asleep at night and coffee to keep you awake in the day that you try my pillow and see what a difference it can make in your life. >> my pillow is all i need. i don't need two pillows, uh, and i don't need to constantly tuck it in the back of my neck and shoulders to be comfortable as the night wears on. >> i work in a physical therapy clinic and we see a lot of patients with stiff necks and sore shoulders and just having difficulty sleeping. and since my experience with my pillow i recommend that they give it a try. >> i know that most of us never stop to think about the tremendous difference that a pillow can make to our overall health and well being. but my hope for today is that you'll take this valuable information and you'll experience for yourself the

tremendous difference that a my pillow can make in your life. [applaus >> announcer: people all across america are tired of tossing and turning all night, snoring like a freight train and waking up with aches and pains from pillows that simply don't work. >> announcer: introducing my pillow, guaranteed the most comfortable pillow you'll ever own or your money back. unlike other pillows that lack support, lose their shape or heat up, my pillow's patented three-piece interlocking system creates a cooling effect and allows you to easily form my pillow to your unique shape, providing maximum comfort and support of the cervical nerves in your neck and spine, resulting in the most restful, comfortable, deep-healing sleep you've ever experienced. my pillow is made right here in america from a patented comfort-fit fill that's antimicrobial, non-allergenic, machine washable and guaranteed for 10 years.

that's right, 10 years! we'll even give you 60 risk-free nights to sleep on it to ensure your complete satisfaction. >> try the pillow, you'll like it. >> i love snuggling up to bed with my pillow. >> my pillow has been a godsend for me and i love it. >> it's just great for me and i love it. >> announcer: our trained staff professionals are here to serve you 24 hours a day, so call the 800 number on your screen now or visit us online at mypillow.com and enter promo code "mypillow" to save 25% off your entire purchase when you order now. don't spend one more sleepless night with a pillow that simply doesn't work. call the 800 number on your screen now or visit our website and get custom fit for your very own my pillow and start experiencing the amazing benefits you can only get from the world's most comfortable pillow, my pillow. >> healthy, normal people need

to go to bed, stay asleep and wake up feeling good. when somebody's changing, um, anything in their lifestyle, you want to make sure that you're prepared to adapt to stress and that's what sleep does. it prepares you and improves your ability to respond to stress and so, right out of the chute, the easiest thing i can recommend is my pillow. you watched this whole thing you learned all about pillows all you need to know is no zip on covers low thread count pillow cases, order a pillow get on with your life and as we always say when we're at shows you know what ring em up becky >> years ago when i set out to create a pillow for myself, uh, once i made that and i knew it worked, i wanted to create the world's best pillow that did everything. i wanted to be able to see anybody on the street and say, "what would you like to see in a pillow?" if they said, "i want to wash it and dry it," i made mine for washer and dryer. if they said, "i want mine to conform exactly to me as an individual," that's what my pillow will do. every thing-- you can ask anybody, anywhere-- what they want to see in a pillow,

my pillow has it. it stays cool. you don't have to flip it to the cool side. it conforms-- wherever you set it, it holds your neck in your exact position for you so you get deep sleep that you need, that deep, healing sleep you need. it stays cool, it's healthy, it's non-allergenic for anybody with allergies. it's antimicrobial, won't hold fungi or mold and it lasts 10 years and it won't go flat. pillows are made to go flat. mine will not go flat. you can throw it in the washer and dryer, it doesn't hurt. it stays the same for 10 years and you can't beat it. we have a 60-day money-back guarantee. that right there is enough. you have nothing to lose. we have all tried every pillow on this planet and they don't work. my pillow will work for you and i give you my personal guarantee it'll work for you. it'll not only work for you, it'll create a miracle in your life. >> announcer: the preceding has been a paid presentation brought to you by my pillow incorporated.

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