good afternoon. i'm toure. we begin with new conflicting reports at this hour in the ongoing israeli/hamas conflict. it seems the only thing not up for debate is there is no end in sight. there are reports today that hamas militants used their tunnel network to infiltrate an israeli border town before being driven back to the gaza strip. despite today being a major muslim holiday marking the end of ramadan. there's also finger pointing surrounding missile strikes right outside the main hospital in gaza and in a children's park at a nearby refugee camp. the israeli military insists the missiles were not there, it was a hamas misfire, they say. nbc's richard engel was right there when it happened. >> once again, it is mostly children were seeing brought into this hospital. we've seen about a dozen injured brought in so far. more than half of them thought to be under 10 years old. >> so far, 1,037 palestinians are dead and 6500 are injured in

what the u.n. calls, quote, horrifying levels of destruction. the israelis are just upped their death toll to 48 soldiers and 3 civilians. the u.n. and the u.s. are calling for an immediate cease-fire that both sides will actually stick to so they can start to discuss the underlying conflicts. >> the people of gaza have nowhere to run. first and foremost, stop the fighting. then sit down together. then address all the recourses, put all the root causes, underlying issues on the table. >> an unconditional humanitarian cease-fire, one that could honor the holiday, which begins now, and that will stop the fighting. allow desperately needed food and medicine and other supplies into gaza and enable israel to address the threat, which we fully understand and which is

real, the threat posed by tunnel attacks and to be able to do so without having to resort to combat. >> but neither side looks willing to talk. they're busy blaming each other for the growing civilian death toll. >> we say that this israeli occupation doesn't want any peace, doesn't want to stop the killing in gaza. what we are asking about is a full agreement for a cease-fire to stop this killing in gaza and give us the right of freedom and opening the borders. >> if hamas cease fires, we will not necessarily have to respond. we have to sever those capabilities of tunnels to prevent infiltration and safeguard the state of israel. >> nbc's martin flecher is in tel aviv with the latest. >> hi, toure. it seems everybody is calling for a cease-fire apart from israel and hamas, who seem bent on continuing to fight.

this morning it looked positive. there was hope the cease-fire would hold, but it was off again and on again. now it's completely off again. the killing of the children near the hospital and the refugee camp, where they're blaming each other, both sides. another major incident where mortars were fired from inside gaza. they landed inside a staging ground for soldiers. killed four. another israeli soldier was killed inside gaza. and another incident where a group of palestinian gunmen were able to get inside israel, presumably through one of those secret tunnels. there apparently was a gunfight between those gunmen and israeli soldiers. israel says they killed five of the soldiers, but hamas say they killed ten israeli soldiers. no confirmation of that yet here. now, although there's work still being done to reach a cease-fire and urgent calls from everywhere this evening, just about an hour ago, israel's prime minister

benjamin netanyahu went on israeli television with a short, firm statement in which he said there would be continuous operations in gaza until israel has achieved its goals of stopping the rockets and destroying the hamas tunnels. so a belligerent, if anything, tone in netanyahu's tv speech in which he said israel will continue fighting, and hamas at the same time responding, they're warning israel not to extend their planes into the skies over gaza. so in other words, there's a lot of to-and-fro between israel and hamas that's not aimed toward a cease-fire at all but continuing the fighting. now we're going to have to see how long that goes on for, how bitter it becomes. every sign is there's no sign of an early cease-fire at all. every sign of more vicious, deeper fighting. of course, inside gaza, if israel lets the army go further in, there will be more civilian casualties. toure?

>> nbc's martin fletcher in tel aviv. thanks for that. steven cook is the senior fellow for middle eastern studies at the council for foreign relations. martin talked about the belligerent tone from netanyahu. his popularity in israel is skyrocketing. support for this incursion is very high in israel. on the other side, about feeling occupied is running high as well. >> well, i think it's exactly what martin fletcher said. both sides have an interest? continuing the fight. they both believe their military and political goals are served by continuing the conflict. that's why you see everybody surrounding them and saying it's time for cease-fire, it's time for humanitarian cease-fire, yet the parties continue to fight it out. this is going to go on for some time. netanyahu, who's boosted by an 85% popularity rating and considerable anger on the part

of the israeli public is tempted to go further and deeper into gaza to bring the threats to israel under control. whereas, hamas believes it can continue to fight israel to essentially a draw, as long as hamas continues to fire rockets at israel, they continue to win. >> yeah, and steven, it seems like there are different expectations or there were originally from both sides. with israel, as martin fletcher was saying, they wanted to destroy these tunnels. that's become far more complicated than they expected. they've even been using hamas -- hamas has been using these tunnels even today to go into israel. on hamas' side, i think there was this expectation that once israel saw there were deaths of innocent civilians that maybe israel would back off a little bit. that's clearly not what's happening here. so the expectation has been far different from what they originally thought. >> that's exactly right. there's been this spiral of escalation over the course of the last week in particular. each time hamas throws something at the israelis, the israelis

have to respond. every time the israelis have to respond to some sort of provocation, whether it's dropping a rocket near tel aviv's international airport or using the tunnels after the israelis say they're going to use the tunnels, they up the ante. that's why mediators like secretary kerry are having such a hard time bringing this conflict to an end, at least temporarily. >> yeah, the political leader of hamas recently spoke out in a very interesting interview with charlie rose. let me play some sound from that for you. >> without occupation you can coexist? >> translator: i'm ready to coexist with the jews and the christians and arabs and non-arabs and those who agree with my ideas and those who disagree with them. however, i do not exist with the occupiers. >> it's one thing to say you want to co-exist with the jews.

it's another thing to coexist with the state of israel. do you want to coexist with the state of israel? do you want to represent -- do you want to recognize israel as a jewish state? >> translator: no. >> you hear it there. it gets lost in some of this discussion of the desire to address root causes. what you have there is the leadership of hamas, which as we always emphasize, does not speak for all of gaza or all of the palestinian territories. on the hamas side, you have the leadership saying even if they get everything that they want and even if they are left to their own devices, they still are of the view that israel shouldn't exist. >> that's exactly right. there is a fundamental problem here in that organizations like hamas don't believe israel to be a legitimate presence in the middle east. and this is precisely what the israelis say they are responding to. that because hamas doesn't believe them to be a legitimate presence in the region, they are fated to have to confront them

militarily. at the same time, the palestinians say they have been under occupation now for five decades, that there is a context here to the rage that palestinians writ large feel towards israel and that opportunities have been missed. opportunities to strengthen, for example, mahmoud abbas over the course of the last ten years, to strengthen him at expense of hamas and move towards an agreement have all been scotched at the hands of the israelis. >> so steven, on the current conflict, how do we find our way out of this with both sides essentially benefitting domestically, politically from continuing the conflict? neither one of them really being susceptible to international pressure. is this essentially going to end when israel decides that they have met and accomplished their objectives that they've set out? >> well, that's precisely the case. international mediators cannot want a cease-fire more than the parties themselves. so either someone needs to be shra vanquished or both parties will

have to come to the conclusion that their military and political objectives have been achieved. >> steven cook, thank you very much. up next, the situation in ukraine is getting worse, not better. we'll get a report from our reporter caught in the cross fire and tell you about new intel out of the white house as "the cycle" rolls on. it is monday, the last monday in july. ♪ yoplait. with a smooth and creamy taste your whole family loves. it is so good all of the time.

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we are sick and tired of being interrupted by gunfights despite the fact we have agreed there should be a cease-fire. >> major escalations in eastern ukraine as the u.n. says the downing of flight 17 may be considered a war crime. this weekend u.s. intelligence released satellite images they say prove that putin is firing missiles from russia into ukraine and is also building up heavy weapons to send to rebel fighters. the russians, of course, deny this. due to increasing security risks, nbc's keir simmons filed this report for us before nightfall. >> krystal, good afternoon. the investigation into what brought down mh-17 is more crucial than ever with the u.n. saying it believes that war crimes may have been committed in the apparent shooting down of that aircraft. yet, that same investigation is getting more and more difficult here. i traveled with the monitors and investigators from the dutch investigators, australian investigators, as well as the monitors who have been here for some time. i was with them on the road to

the crash site when we came across fighting, the front lines between the pro-russian separatists and the ukrainian military. we saw the pro-russian separatists dug in, pointing their weapons right across that front line in the. in the background, there was mortar fire. the investigators managed to negotiate, it seems, a temporary truce for them to make their way through. so bitter is the battle between these two sides that they had to turn around and come back, saying there was artillery getting closer and closer to them. they say they are frustrated, fed up with being -- with the investigation being hampered by the fighting. but it shows that it's just get ing -- >> that was keir simmons a short while ago from inside ukraine. let's now bring in ambassador

michael mcfall, former u.s. ambassador to the russian federation. ambassador, thank you so much for being with us. i want to just start with the decision of the u.s.s to release those satellite images showing what they claim to be russian mi missiles being fired into ukraine. what's our goal in releasing those images? because russia certainly doesn't seem to care what we know or say about what they're doing here. what are our goals, and do you think we're likely to be accomplishing them? >> well, i think it's the right decision by the administration to release these photos for the simple fact if you look at russian television and russian reporting, they deny that there's any involvement whatsoever. so we, the government to the united states, have to be engaged and just provide the facts because i think it's important what people in ukraine think, especially the people of eastern ukraine who are the victims of this terrible and senseless war. they have to know what the facts

are and have to know that russia is escalating this conflict, not de-escalatin de-escalating. this helps that cause. >> ambassador, the united states is also helping up their game and providing ukraine with our own intelligence so they can low hit that these surface-to-air missiles and hopefully destroy them. how will this change the game, and is it your sense it's most productive for us to actually begin helping them more so they are more capable of handling this? >> well, i don't know how it's going to end. i'm not an expert on what weaponry can be more effective by greater intelligence. what i do know and see is most of the important turning points so far have been because of ukrainian actions. not because of sanctions. not because of putin changing his mind. but because the ukrainian are succeeding. to help that cause, i think it's correct not only to locate russian-supplied weapons, by the way, but i hope it will help

them to avoid civilian casualties. that is a travesty of all wars, and the ukrainians, the better they can do to avoid that, the better they will be at, at helping win the hearts and minds of those ukrainian citizens that again are the victims of this terrible war. >> yeah, and that's certainly true for the on-the-ground fundamentals. yet, if a few weeks ago someone had said a major nation state would effectively be responsible for shooting down a civilian airliner, something we all consider an act of massive terrorism when deliberate, that they would escape basically with impunity or the lightest slap on the wrist, how much do you think the lack of a european response actually them boldens putin? >> i think it does embolden him. i agree with your assessment. there should be more sanctions. there should be more punitive action. not just because we're trying to change his mind, as i said before. i think that's unlikely.

but there have to be consequences for bad behavior. so i would like to see that. we're promised that will happen this week. let's see if the europeans do step up their game. >> we are starting to see some consequences, ambassador. the eu levying sanctions on banking, defense, and energy and other folks are writing that it's going to be nearly impossible to for the g-7 to reinvite putin. do you think that any of this sort of global isolation will have an effect on him? and if the downing of mh-17 is judged a war crime, what will that do to the calculus here? >> well, i do believe that what will really change and hopefully end this tragic war will be what happens inside ukraine. just think about the feedback effect of sanctions. the sanctions happen. what is putin's initial response? it's to double down, not say, ah, you were right, i need to change my behavior. so then you have to wait for the long-term feedback of sanctions,

which is pressure on the economy, pressure on citizens, pressure on the business community that then puts pressure on putin. we know from other experiences that that takes years, if not several years, to accomplish that goal. whereas, as ukraine succeeds, that is the pressure that really, i think, is more effective in trying to end this conflict. >> ambassador michael mcfall, thank you so much. and up next, we are receiving word about one state's same-sex marriage ban. that's just one of the stories that we are following and we'll bring to you next. (birds chirping softly in background.) (loud engine sounds!) what! how's it going? heard you need a ride to school. i know just the thing to help you get going. power up with new cheerios protein. who gets the allstate safemma, driving bonus check. rock beats scissors!

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happened right before that crash in bad weather, killing all 118 souls on board. meanti meantime, three days of mourning began in paris today to honor the victims. and breaking news this afternoon, a federal appeals court has upheld a lower court ruling finding virginia's ban on same-sex marriage unconstitutional. our justice correspondent pete williams notes that federal judges have now ruled against bans in a total of 13 states. but those rulings are on hold while the cases work their way through the appeals process. >> thanks for that report, abby. at the white house right now, the president and the first lady are honoring some top contributors in arts and humanities among this year's 22 medal of honorees, singer linda rondstat. the medal program was established to honor the brightest minds in literature and history. now to more front-page

politics. this is a huge week on capitol hill regarding the border crisis. sources tell our political unit that house republicans could reveal their plan as early as today. if congress can't reach a deal before thursday night, they'll head back to their districts for august recess with a huge political problem hanging over their heads. the president could make good on his promise to movie ya executive action. if he does that, top republicans are doubling down on their promise to impeach him. >> this might be the first white house in history that's trying to start the narrative of impeaching their own president. ultimately, what we want to do is see the president follow the laws. but the president took an oath to faithfully execute the laws of this land, and he's not. >> but impeachment is off the table? >> well, the white house wants to talk about impeachment. ironically, they're going out and trying to fundraise off of that too. >> i'm asking you, sir. >> the white house will do anything to change the topic. >> obviously the white house would prefer not to go down that road. our chuck todd says, however, some policy advisers hope

republicans do go down that road. they believe that sort of political theater could help dems retain the senate this fall. specifically, motivating the black vote, which has always been overwhelmingly pro democrat and where republicans believe they may be able to make end roads. nbc news senior political reporter perry bacon has been writing about all this. per perry, impeachment talk continues to bubble up. it's not just republicans anymore. the house w.h.i.p. saying it's not going to be taken off the table. charles blow saying, there's an insatiable vengeance louis for the hauty president who refuses to bend under pressure. but you say that impeachment talk could be good and valuable for the dems. >> yes. assuming there's no real actual impeachment process that is really happening. and right now we're way ahead of that happening. assuming that's just talk from sarah palin and others, this is

good for democrats for two reasons. the first thing is on a political level. you know, the white house has talked about this in terms of they want to make sure democratic voters know there's something big to think about in terms of this election. and one big factor would be if the republicans gain control of the senate, they're going to take all their lawsuits and things like that and be more aggressive in opposing obama, maybe to the point of something like an impeachment. the idea there is to get democratic voters revved up thinking about this is a real election that has real consequences. particularly since democrats politically are reliant upon black voters in states like north carolina and georgia. black voters in particular are very defensive of the president, very motivated to defend him. that can be a key way to make sure they turn out, to talk about how the presidency could change if republicans are in control of the senate and the house. >> yeah, i think it's important to not overgeneralize that it's the whole white house that's probably just laughing this off and hoping it continues. i'm sure there are a number of

close aides saying this is no laughing matter. ultimately, this does not make the president look good when you have a third of the country that actually supports this idea. when we first started hearing about it, i thought perry, as you said, it's palin, pretty irrelevant folks bringing this up. the reality is, though, 57% of republicans actually want the president impeached. so the gop lawmakers pushing this forward, i think they know this is not going anywhere. but they see this as a real motivating factor for republicans as well to get them out in the midterms. we're seeing that republicans are still doing well. they're very strong. they could very well take over the senate if they can keep pushing this impeachment talk. that could only help them out. >> i don't think it would help the republicans out. you saw congressman scalise trying to politely suggest he's not interested in doing that. that's why the lawsuit is one thing. that responds to conservative angst about the executive orders. i don't think congressman scalise and others want to see impeachment talk. i think the key thing to think about here is what the democrats would like to see is you're

david purdue, running for the senate in georgia, a headline that says, david purdue refuses to rule out impeachment makes him seem a little extreme and a little out there on issues. if you've already seen a few republican candidates be in the middle on that issue, which i don't think is helpful for them -- >> but perry, the only pushback is who gets out to vote in the primary? it's the votfolks on the extrem end. this could potentially be a positive thing for republicans. >> not a lot of evidence republicans need anymore reasons to vote against barack obama. i think the election will be decided by -- the democrats need to win a certain number of persuadable voters. if the turnout is what we think it is today, republicans will win in states like georgia and north carolina. democrats need to change the matrix slightly. that's why they'd like to paint the republican candidate a different way. >> you know my problem with all this, perry? we're a couple minutes into this conversation, and we haven't even touched on what is the impeachable offense. i mean, there is smlg messed up

here. and it is not just a criticism of the irresponsible right-wing conservatives who are sometimes raising this and sometimes without any basis or impeachable offense. it's also a criticism i think that at this point does apply, as you oipoint out, some of -- d as abby says, i don't think it's all of the white house officials, but some who want to band about for political reasons. it's in our constitution as a check on executive authority. i think it's really sad that we're in a place in the political climate of discussion where you have to some degree -- and i'm not a both sides person on everything -- but to some degree, both sides for very narrow reasons pretending this is a bigger thing than it is for their own narrow short-term political benefit rather than being real about the fact that nobody seriously in the house is talking about getting these proceedings going. nobody has put up an impeachable offense. and the white house would be better served not inflating this because it's a serious thing in our constitution. >> i was surprised. i think the first lady used the

term impeachment in her speech on thursday. it struck me as unusual for her to get in that role and also unusual in the sense that i think there will be more grounds to talk about this subject if five or six or ten or some number of house republicans are actually talking about it. that's what made me want to write about it in the first place. when you have one of obama's top advisers talking about it on friday, that inspires chris wallace to ask the republicans in congress. in fact, they won't rule it out. it's a very easy thing for steve scalise, the number-three house republican to say, look, right now we see no impeachable offenses. we wouldn't rule it out forever, but we wouldn't say that now. i don't know why he can't say that. >> because they're terrified of their base. >> i guess i do know why. >> you know why. >> don't act like you don't know. >> yeah, you know, perry. meanwhile, you're also writing about the fact you have reince priebus doing to the national

urban league trying to make end roads with minority voters, trying to broaden the base of the republican party. i think it's very telling that while they're making these sort of, what i would call, pr gestures in essence, they're doing things like talking up impeachment, like actually taking actions towards suing this president, who is obviously the first african-american president we've ever had and who the african-american community is rightfully very protective and defensive of. and even on immigration, taking a very hard line that is almost certainly to make the republican party less diverse, not more diverse. isn't that really in essence the problem for them? >> yeah, i think it's a challenge. when you're rand paul -- and rand paul has set some ground for issues like voting rights for felons. but you have a lot of issues on the other hand, 10 or 15 issues,

like the lawsuit where they're not changing the party at all. reince priebus can't give a speech in which he says the lawsuit is bad. rand paul can't do that either. it's really hard as two people to change the direction of the entire party if you're three or four people. what we're seeing, i think, is a longer term process. they know right now that the tea party is very in control of the message of the republican party. but they're hoping rather than confront them directly in some way, which would be unhelpful, to gradually move republicans toward the center on certain issues and open up the field a little bit on certain others. i think it's a smart thing if you're in politics. the way chris christie does occasionally. he tries to confront people and say, we need to be more electable. you republicans are doing the wrong thing. that's probably not going to work. i think if you want to change the tea party, particularly, which rand paul wants to do, you're going to have to be gradual and strategic and smart.

i think it's right for him to do that, while it may not have any impact tomorrow, the election isn't for two years. the main goal of this republican outreach program is so they can get more than 7% of the black vote. their goal is like 11 or 12. it's not a big goal. they have two years to do it still. >> wow. their goal is like an 11 or 12. that doesn't say much about our democracy. it says a lot about your insight. perry bacon, thank you very much. >> thanks, guys. up next, today marks an important date in our nation's history, but some fear we're on the brink of repeating mistakes of the past.

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a tragic accident, ethnic tensions, killings, ultimate tunnels and a land grab by world powers. could it spark a world war? well it did in 1914. 100 years ago today world war i started when a domino of nations declared war on each other, ultimately leading to the deaths

of more than 9 million people. now "the atlantic" magazine is out with a special 100th anniversary commemorative edition, how the great war made the modern world. it hits newsstands tomorrow. it'll be on newsstands for about three months. you can pick up a copy. the issue is a collection of articles written during and after the war throughout history from people who experienced it then in realtime. it's a new article on the issue that's sparking debate today asking a provocative question, could this happen again? one of the answers offered is yes. let's bring in "the atlantic's" editor in chief james bennett. the ukraine, the archduke's assassination. how different is this from today? >> when we commissioned that piece a few months ago, seemed like something of a fanciful exercise. given the conversation you guys just had with ambassador mike mcfall, the tensions in ukraine today -- so much of it seems eerily similar to be the

atmosphere in europe during the outbreak of world war i. it examines that as a potential flash point that could lead to the same sort of chain reaction we saw 100 years ago. then as now, europe had lived through a long period of peace. people saw this rising tide of globalization, improved technology tying us closer together. and they couldn't imagine that the world could actually be at war. it's something fascinating in the pages. watching them in real time, trying touns how this cataclysm could have broken over them. >> there are also some parallels in the sort of domestic, political situation as well. it was fascinating to me to go back and read "the atlantic's" coverage and articles from that time. there's a quote from one piece from april 1915 that really struck me where it was written, the piece of europe was in the hands of some score of individuals. they could make war, and the hundreds of millions who were to fight and to suffer could not stop it.

why are the nations pass i have clay in the pands of their governments? i think that phrase still has a lot of resonance today. >> yeah, you know, it's this analyst debate in history about the effectiveness of individuals to actually shape events as opposed to be captive of their circumstances. the forces that were set loose in europe in that period simply overwhelmed, i think, the imagination let alone the pol y policymaking skills of the leadership at the time. >> one of the things i love about this special issue is you went back and got a lot of famous writers of the time and the work they did back then. there's a piece from gertrude stein. there's also an interesting piece from w.e.b. de bois who wr writes africa is really at the center of what's going on in world war i. what does he mean? >> he's arguing that it's the colonial ambitions between the

germans and the brits particularly over africa that's the real issue that's at stake in the war. these two empires were fighting over the african continent. that's where he saw the origins of the tensions. again, it was part of this search for understanding how this global conflict could have broken out in the first place. and of course, the debate over imperialism and the waning of these empires was part of the discussion all the way through the war, which turned out to be the fulcrum, really, of the beginning of the decline of several great empires and the making of the modern world in africa and the middle east. >> yeah, this whole debate we're having and all the articles in the magazine around, you know, what really caused world war i, how could it have just been a casualty, how could it have just been one event that led to this entire war. charles elliott wrote one of the pieces. this was back in 1915. he makes the case that it's obviously much deeper than one ept or a killing of one person. he says, to my thinking, the

causes of the war are very deep seeded and have to be traced back through long years and generations of men. more and more as time goes on, this war develops into a conflict between free institutions and autocratic institutions. and you keep making the para littles, james, from back then to today. it seems like heaven forbid, if there were ever another great war, the same problems would exist between the free and autocratic governments. >> yeah, and you see how that's so many of these tensions and conflicts are being framed today. one of the things that's really striking to me, looking back in "the atlantic's" own coverage at the time, was this tremendous sense of optimism that the american writers and some of the british writers in particular had, particularly the americans that, well, america will be going to war for the best of all reasons, to bring rights and ideas that everybody naturally wants to the rest of the world. and we'll see a kind of withering away of nationalism and a new day will be born in which we'll all be friends

again. and the world will be at peace. it's as though we never learn from history. americans are constantly surprised, dismayed to discover that actually other forms of nationalism are quite powerful and enduring. we saw it at the end of the cold war. we saw it again when we went into iraq. >> right. >> 12 years ago. and i think it behooves us all to pay attention to our own history as we think about the events unfolding around us now. >> yeah, and to learn from it. james bennett, thank you so much. >> thank you, guys. thanks for reading. >> absolutely. now, something people ask me a lot is, how can i grow up to be like toure? >> yeah. >> the answer, or part of the answer, is education. can you get a good education without breaking the bank, krystal? "money" magazine says, yes. they're out with a list of top 50 colleges where you can do that. that's up next on "the cycle."

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while a body in motion tends to stay in motion. staying active can actually ease arthritis symptoms. but if you have arthritis, staying active can be difficult. prescription celebrex can help relieve arthritis pain so your body can stay in motion. because just one 200mg celebrex a day can provide 24 hour relief for many with arthritis pain and inflammation. plus, in clinical studies, celebrex is proven to improve daily physical function so moving is easier. celebrex can be taken with or without food. and it's not a narcotic. you and your doctor should balance the benefits with the risks. all prescription nsaids, like celebrex, ibuprofen, naproxen and meloxicam have the same cardiovascular warning. they all may increase the chance of heart attack or stroke, which can lead to death. this chance increases if you have heart disease or risk factors such as high blood pressure or when nsaids are taken for long periods. nsaids, like celebrex, increase the chance of serious skin or allergic reactions, or stomach and intestine problems, such as bleeding and ulcers, which can occur without warning and may cause death.

patients also taking aspirin and the elderly are at increased risk for stomach bleeding and ulcers. don't take celebrex if you have bleeding in the stomach or intestine, or had an asthma attack, hives, other allergies to aspirin, nsaids or sulfonamides. get help right away if you have swelling of the face or throat, or trouble breathing. tell your doctor your medical history. and find an arthritis treatment for you. visit celebrex.com and ask your doctor about celebrex. for a body in motion. back to school is just a few weeks away. i cannot even believe that. students will be filling up college campuses across the country. so what colleges are preparing our future leaders for success the best? and at what cost? well, "money" magazine is out with its first-ever list of the top 50 colleges in america. its rankings are based on quality of education, affordability, and life after college. the results might vise you. according to the list, the best college in america is babson

college in massachusetts. it's followed by webb institute in new york. have you heard of them? m.i.t. and princeton and harvard also near the top of the list. yet again, smaller colleges like harvey mud college and cooper onion surprisingly round out the top ten. to give us the full rundown, let's bring in donna rosado. really interesting list. you did this study, so you can help us figure out how you did this top ten. you see a school like harvard and cooper union, you wouldn't necessarily put them in the same category on schools. but they're both in the top ten. >> that's right. what it comes down to, it's not how -- one of the mes surprising findings in the study was it isn't how much you paid, your tuition dollars, but what you get with those tuition dollars. we found the educational quality is what really matters. how hands-on the school is, how many students to professors, how many people in the career services office work with folks. the schools that really help students the most to be

successful were the ones that had the most demanding curriculums, the most involved professors. whether you were an engineer or humanities major, to work to get those students to graduate and get successful jobs. >> the folks in the boston area have long known that babson's a very strong school. but tell america why babson is number one. >> right. it's a great school. it's very unique. it only has one major. it's a business major. though, you can take liberal arts courses and things like that. it's really focused on entrepreneurship. in the freshman year, everybody gets together to launch a business. they have very strong relationships with corporations. the profits from the business they launch go to nonprofits. but they have this very close relationship with business, the business world, and it really gives them that intensive, hands-on experience. >> and it translates to it the real world, which is the most important part. >> exactly. one of the interesting findings we found were that students who had a paying internship actually had two-thirds of them got job offers if they had a paying

internship. the career services office today is one of the most critical things you should look at when evaluating a school. >> you know, you also look at where kids ended up two years out and you say, well, the ende up two hours out and kids in the bottom 25%, had several negative consequences to that. we were more likely to be unemployed and move back in with parents and something they felt they had to do economically and less likely to have a romantic partner. as we say on "the cycle", what's up with that? >> there is a correlation between being successful in your life and happier and having a happy life makes you have a happier personal life as well as professional life. the academic study was interesting. we found schools that had the most academic rigorous programs produce students who were more successful. the way you measure success was

graduation rates, that it took students -- the regular amount of time to graduate, that they were able to find jobs and jobs that paid higher than average very good career earnings. i guess it can correlate to happiness in your own life. >> i guess if your with mom and dad, it's harder. >> it can also show your family values, meet my parents on date number one. >> doesn't usually work. >> also a possibility. one of the other things i thought was interesting here, yes, it matters of course where you go to school. but some ways more important than that is what you major in. >> our findings mirrored a lot of other findings. if you're studying engineering math or sciences, you're much more likely to find a job and to have higher earnings over your lifetime. that does not change with this study. but what we did find, even if you don't study something like that you're in a school that

gives you a lot of support in terms of academics and career services, you can overcome that disparity in earnings and still be successful. >> was there one school that surprised you the most? >> i would think some of the ones in the top ten like the webb institute at number two, very focused. >> higher than m.i.t. >> very focused and on -- that helps. if you know what you want to do when you get out, it's easier to be on track to get the job and higher paying field too. that was surprising. >> real interesting list and helpful for parents out there looking at schools. up next, tour'e's take on what he says is the best movie of the year.

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to me the best movie of the year so far is "snowpiercer" post apocalyptic revolutionary fantasy who adrapted a french model and cast chris evans in the role. the world is frozen because of climate change and failed attempt to reverse it. the only survivors on a super train that never stops. in the tale section, the poor live in disgusting squall or, pleased by goods and fed protein bars made of -- let's just say you won't want to try this recipe at home. from the first moments, they are hungry for revolution and want to take over the front section where the rich live in deck

adense, it revolves around the see kred engine that never stops. i e-mailed the director to ask what the sacred engine symbolizes, capital, it was created by man but controls man. he added, we think capitalism will be around forever, but of course eventually it will collapse. snowpiercer is fit for the era of liz warren, a time when people growing more aware of inequality and increasing impossibility of class ascension. in our world there are powerful forces trying to keep the current order. messages that come in code that convey by squinton's mouthpiece for the front section. >> now, as in the beginning, i belong to the front. you belong to the tail. when the foot sees the place of

the head, the sacred line is crossed. know your place, take your place. be a shoe. >> be a shoe but they refuse. the general misery level has created what a marxist may call revolutionary conditions. in this condition we have not reached revolutionary conditions but on track to reach them in the coming years thanks to the intense concentration of wealth and tiny number of hands and political willingness to allow an ol garkky to stay in control. many hope the democrats stand up, we'll grow more bold and populist and bring forward america's tail sectioner as they help blacks and gays and women by bringing for minimum wage increases and tax reform and student loan debt relief and capital gains reform that will help loosen the every tightening grip of the 1%. but my mind dems have been too

sort. a rising tide of hatred of the successful one percent, the anger is not personal and not anti-success but the perception that the game is rigged. america is not supposed to be rigged. it's supposed to be a land of equal opportunity. america does not need a violent revolution, but one day we will need a change, a populist revolution that gets us back to a more democratic society. in the meantime, we can draw inspiration from the bold revolutionaries of "snow piercer." "now" starts right now. >> u.s. and u.n. officials call for an immediate unconditional cease fire between israel and hamas. is it possible it's monday, july 28th and this is "now" live in washington, d.c. >> in the name of humanity, the

v violence must stop. >> air strike outside gaza's main hospital. >> president obama spoke with israel's prime minister. >> the white house is increasingly concerned with the civilian death toll. >> any process must lead to the disrm amt of hamas and all terrorist groups. they are firing rockets into civilian centers. >> the question is whether anybody can meet -- the iron dome there would be thousands and thousands of more humanitarian death. >> it's time for a cease-fire. i'm luke russert in for alex wagner. 21 days into the conflict and there's no lasting ceasefire as