cease-fire that's reached between israel and hamas. celebrations broke out with this news. the deal was it was brokered by egyptian brokers backed by hamas. announcing the cease-fire around the same time, hamas also confirmed the deal. israel tweeted just minutes ago that a mortar fire from gaza killed an israeli civilian in eshkol. and one leveled high-rise and damaged another. back here in the u.s., a new report shows that no vets died because of reports at hospitals. there's no evidence that veterans died as a result of those delays and alleged cover-ups at the va hospital in phoenix. the president's action include increasing access 0 to mental health care for veterans.

and more breaking news out of syria. an american douglas macarthur mccain of san diego was killed over the weekend in a battle with the free syrian army. photos of mccain's passport and body have been seen by nbc news. mccain was one of three foreign he jihadis fighting in that battle. mccain called himself the slave offal afal allah. >> the u.s. military is beginning surveillance flights over syria. the flights are a first step against potential air strikes inside isis borders. a big step. looking for isis targets, president obama addressed this while addressing the american legion in north carolina. he talked about the murder of james foley. >> our mess age to anyone who harms our people is simple, america does not forget, our

reach is long, we are patient. justice will be done. we have proved time and time again, we will do what's necessary to capture those who harm americans. >> this as the u.s. nears its 100th air strike against isis on the iraqi side of this conflict. we're expecting a state department briefing any minute now. you're looking at a live picture there where we could learn more. first, let's get right to the story of the latest air strikes and jim miklaszewski is at the white house. jim, thank you. are air strikes looking inevitable based on this conflict? >> based on the information that we have, it appears that air strikes are likely, not in the immediate future, but likely fairly soon. you can never say inevitable when it comes to the obama white house. bought you'll remember, a year ago, the u.s. military was only three hours from launching cruise missile strikes on syria over their chemical weapons program when the president

walked into the rose garden on a sunny afternoon to announce that he had pulled the plug. the ultimate decision is to be made by the president. and we're told that decision has not yet been made, ronan. >> and is there any other news about the u.s. response on the ground, jim? are they still sticking to the no boots on the ground in a combat context mandate? >> absolutely. and president obama has repeatedly said. he said it again today in fruns the american legion he will not commit u.s. forces to another ground war in iraq. now, everybody who looks at this situation, even with air strikes to take out a weapons system there. a small group of isis there. nobody is talking about going after high-value targets. quite frankly, with no intelligence on the ground in syria, that would be almost impossible to undertake. general dempsey, the chairman of the joint chiefs of staff say it is going to take ground forces

but allied ground forces. those forces primarily from inside the region. and so far, we haven't seen any of the u.s. allies or otherwise step up to volunteer, ronan. >> you make a good point, just how many obstacles there are to this. nbc's jim miklaszewski, we appreciate you taking care of that for us. syria will see the air strikes as an act of aggression and a breach of their sovereignty joining me now former ambassador joe wilson who knows this region well. ambassador, the u.s. has accused bashar al assad of mass atrocities. question is, do they have to work with him now? here's what a state department spokes pen told us about last week? >> not at all. let's be clear, we and bashar al assad or not on the same page in any way.

bashar al assad's regime and actions are behind why isis has grown so strong. he allowed them to flourish in syria. he allowed them to cross the border into iraq. and it's a situation he created. i definitely want to reject the notion that we're on the same page in any way. >> so not in the same page but ambassador do you see that getting rejected about any collaboration with the assad regime? >> well, it sure sounds to me from what i've heard from administration officials, that i'm hearing something in my ear here. so it really sounds from administration officials. we decided that isil is a more serious and imminent threat than is assad's regime. so i suspect, at the end of the day if we actually hope to exterminate isis which i think

we'll have to, we'll probably have to hold our noses and cooperate at least tacitly, if not explicitly with assad. i suspect unless we're going after high-value targets in syria, that there's little point in our just, you know, going after isis tactical targets. i think we should be looking at decapitating isis and if isis commander and control headquarters are in syria, then i think that's probably where we have to go. but i would say this, i think the ground work needs to be laid both in iraq, hopefully, by persuading mr. al abadi to have an inclusive government, in the hopes by attracting sunni into the government. he can split the sunni tribal leaders from isis which is the a minimum is finding safe haven in the sunni tribal areas, if not active support. >> ambassador, of course air

strikes against syria were on the table and in a big way a couple years ago. we didn't act on that. the administration came under fire for that. look at slaughter's take on it. this is not merely a humanitarian calculation. it's a strategic calculation and one that if the president had been prepared to make it two years ago, could have stopped the carnage spreading today in syria and iraq. do you think the president could have acted better? >> no i think it behooves us to be rather modest in our efforts to change regimes. i think the extent to which we can apply diplomatic pressure and work with friends and neighbors to achieve a common objective, that's probably a good thing. but i can't imagine that air strikes would have changed the equation dramatically. you have to go in. you have to hold territory. you have to overthrow the power that exists. you can't just do a couple of

pin prick air strikes and hope that a bunch of moderates are going to rise up add take to the streets and overthrow the regime. >> it is certainly looks like this administration is bracing for something more than pin pricks as you put it. we'll see exactly how much that involvement spreads. former ambassador joe wilson, appreciate it. returning to that breaking news that we mentioned at the top of the show and american killed in syria fighting on behalf of isis. we're joined by cass sandra v vinograd. thank you, cassandra. what does it reveal about the broader style of fighter? >> your second question is a bit easier to answer. it puts a human face on what we've been hearing for a long time and that's there are a

handful of american fighters with isis. what do we know about douglas mccain? it's still emerging. 33 years old. lived in chicago, moved to minnesota. went to high school in minnesota. played a lot of basketball. was really into music. and at some point he moved to california. and over the past i'd say, probably, five years, something changed. we know that he travelled to sweden. we know he was very active in music circles there, but he also started talking a lot more about religion. and then in the past three months, to be more specific, we know he was in turkey which is a point for fighters to take up arms. >> you're right, in this comprehensive report one thing that's emerging to me is just how many people leave that

particular area to fight for various terrorist forces around the world including al shabaab and africa. what is it about reporting on this, what have you seen that they would be a particular set of candidates for this kind of recruiting? >> to be honest with you. i know nothing at all, everything i've heard from his friends, former classmate, family members is that doug who later became know as dry was really a great guy. he's a total goofball, always cracking jokes. trying to make people laugh. one friend told me he was the type of person who would light up your room. all i heard about his time in minnesota he was just a wonderful presence to be around. unfortunately that doesn't shed much light for you, but that's what i've heard. >> well, it starts to illuminate a troubling trend which as you yourself point out this is much bigger than this one american.

everyone at home, this report by cassandra and omar. thank you for that. it's on nbcnews.com. you're there in london. we appreciate your time. missouri senator claire mccaskill tells me about her plans of what should happen next. she's with us after the break. >> i think it's time for us to really think about whether or not we should be giving any federal funding to any local police jurisdiction, unless they have agreed for their police officers to have dash cameras and body cameras on their person. that's why verizon is giving you even more. now, for a limited time, get more data! 1 gb of bonus data every month with every new smartphone or upgrade. our best ever pricing with the more everything plan and 50% off all new smartphones. like the htc one m8 for windows or android. built to inspire envy. come get your more with verizon.

wouldn't it be great if hiring plumbers, carpenters shopping online is as easy as it gets. and even piano tuners were just as simple? thanks to angie's list, now it is. we've made hiring anyone from a handyman to a dog walker as simple as a few clicks. buy their services directly at angieslist.com no more calling around. no more hassles. start shopping from a list of top-rated providers today. angie's list is revolutionizing local service again. visit angieslist.com today.

hey, i notice your car yeah. it's in the shop. it's going to cost me an arm and a leg. you shoulda taken it to midas. they tell you what stuff needs fixing, and what stuff can wait. high-five! arg! brakes, tires, oil, everything. (whistling)

ounds] the wait is over for even faster internet. xfinity is now doubling the internet speed... ...on two of our most popular plans. xfinity continues to innovate, bringing you the fastest, most reliable internet...period. xfinity internet from comcast, now double the speed. right now, in st. louis, protesters are marching from city hall to the u.s. attorney's office. one day after michael brown's funeral they're still calling

for accountability for what they say is police brutality. missouri leaders have been dogged by those calls and there have been accusations of a void of leadership in response to that. missouri senator mccaskill has been in ferguson, spending time with protesters. she's also proposing next month on the militarization of local police departments. i talked to the senator right after michael brown's funeral yesterday. i started asking her about that hearing and what kind of legislation she'd like to see come out of it. >> well, i think we have to get all the facts first. this is going to be a hearing that we look at all perspectives. how much are we spending. one through the department of homeland security, one through the department of justice and one through the department of defense. i think we need to hear from both police officers and chiefs. we need to hear from these agencies about what is this equipment actually being used for. and are they trained

appropriately to use this equipment. i do know this, ronan. i think it's time for us to really think about whether or not we should be giving any federal funding to any local police jurisdiction, unless they have agreed for their police officers to have dash cameras and body dam ras on their person. >> and do you think that the answer to getting those body cameras into use around the country is federal legislation? >> well, i think we could use it as a carrot and a stick. or maybe perhaps instead of buying them military equipment, we buy them cameras instead. and they do not get any additional equipment until the cameras have been purchased. i think the fact that everyone has cameras on their phones now is going to help going forward, but will what will help the most for every police officer to know that every interaction with any citizen will be on camera. maybe we can get rid of the bad

apples that are racially profiling in a way that most americans disagree with. >> and the data that we've seen in pilot programs it does seem that works. moving on to this very issue of campus sexual assault. we haven't seen much movement on that safety act since you proposed the bill along with other senators. how confident are you that it's going to pass into law? >> well, i think we've got a great bipartisan group of senators that have worked very closely together in putting this legislation in place. now, we introduced it right before we left. for the work period at home for the month of august. when we get back in september, we're able to add to our ranks, hopefully in a bipartisan way. and i do believe this is an issue that is not one that easily separates out left,

right, red, white, blue. we know from my survey, that 40% of college campuses in this country haven't done a single investigation in five years. that alone tells my colleagues that we need to get busy. >> you mentioned the lack of investigations and certainly, one of the aims of this bill is to create more title 9 investigations. but one thing that's troubling is that the department of education's civil rights office that's tasked with investigating is understaffed. you've heard a lot of this criticism, right now, they don't even have a designated staffer to look at title 9 violations. your bill doesn't include funding to fix that, why is that? >> frankly, our bill doesn't include funding for anything because it's an authorization bill but we are can up the grant programs. up the funding for the departments. we're working with the chairman of the appropriations committee

to talk about whether or not additional funding is needs for a cop on the beat in this area. one of the things that is being done is making hour catcheses understand what is required of them. a comprehensive adviser. a memorandum with law enforcement. upping the penalties so they can be meaningful with the department of education. >> technically now, these colleges can lose their title 9 violations but that personality has never been imposed so far. what is it to believe that this bill will change that? >> well, first of all, the only penalty that they will receive is that they can lose their federal funding. clearly, that's not going to happen, that would punish innocent kids at college campuses and nobody is interested in to do that that's why we're shifting it up to 1%

of their operating budget. some camps are pushing that up to 1%. on the way that can be morphiningful than an effort threat that all of their federal funding is going to be taken away. >> as a new round of college students starts college this fall, what do you hope will be different for them? >> well, just like sexual assault in the military, the most important ingredient here is making sure victims add survivors know there's a place they can go and remain confidential, if they wish, and make sure they get good information and support services. that is the key, ultimately, to even effect tiff prosecutions. because once a victim knows what the future looks like on either path. whether she chooses to make it public and seek criminal charges. or whether she chooses to go with the title 9 investigation, having the right information at that critical moment. and knowing that it's her choice, whether she becomes

public with this or not, we're seeing that make a radical difference in the military already. >> one of the many things that's important about this bill is the fact that it does have this large group of bipartisan senators behind it. what lesson can we learn from that when we look at solving a whole soft of other problems that need that kind of bipartisan agreement? >> well, one thing is, everyone needs to be patient about finding the middle. is this the perfect bill that i wanted to draw up? no, it isn't. i wanted other things on this bill. in order to get bipartisan support, both sides had to make some compromises. what i get so tired of, sometimes, the people the base the democratic party on far left and the base of the republic cath party on the far right are so unforgiving about people who are willing to compromise it leaves some of the most serious problems untouched. and we've got to get back to negotiating in the middle to things that make a difference like the silent epidemic of

college campus sexual assault. >> i think i speak to viewers in sharing frustration. thank you for resurrecting that little known phenomenon on the hill. senator claire mccaskill. thank you. >> think. that site of sexual assault is the call for action. we want to hear from you about it. 76 schools are now under federal investigation for handling of their sexual assault. those schools are doing their own reporting on this but we need your take. senator mccaskill's bill surveys sexual assault on campuses. we thought we'd head to you first. and some news in this fight, four male students at one college have created an unexpected weapon. a secret way to stop date rain,

right at our fingertips. that's right after the break. how's it going? heard you need a ride to school. i know just the thing to help you get going. power up with new cheerios protein. so i'm going pro. [ male announcer ] new crest tartar protection rinse. the only rinse that helps prevent tartar build-up and cavities. a little swishing. less scraping. yes! [ male announcer ] new crest pro-health tartar protection rinse. it helps you escape the scrape.

tartar protection rinse. to fill your viagra prescription online? go to viagra.com to find out about viagra home delivery. millions of men have some degree of erectile dysfunction. talk to your doctor, if viagra is right for you, you can fill your prescription at your pharmacy, or check out viagra home delivery and get started at viagra.com ask your doctor if your heart is healthy enough for sex. do not take viagra if you take nitrates for chest pain, it may cause an unsafe drop in blood pressure. side effects include headache, flushing, upset stomach, and abnormal vision. to avoid long-term injury, seek immediate medical help for an erection lasting more than four hours. stop taking viagra and call your doctor right away if you experience a sudden decrease or loss in vision or hearing. viagra home delivery. a convenient way to have prescription viagra shipped straight to you. go to viagra.com to get started. you got a little something on the back of your shoe there. a price tag! danger! price tag alert! oh. hey, guys. price tag alert! is this normal?

well, progressive is a price tag free zone. we let you tell us what you want to pay, and we help you find options to fit your budget. where are they taking him? i don't know. this seems excessive! decontamination in progress. i don't want to tell you guys your job, but... policies without the price tags. now, that's progressive.

we're back with an nbc news exclusive. breaking news out of syria. an american douglas macarthur mccain of san diego was killed over the weekend fighting on isis' behalf in a battle against the free syrian army. photos of mccain's passport and body has been seen by nbc news. mccain was one of three jihadis in that country fighting with isis and ultimately killed. mccain called himself the son of allah. rebels rivalled through his pockets afterwards finding $800 in cash and that american passport. you can read that exclusive story on nbcnews.com. it's an incredible piece of reporting. news from vermont senator

bernie sanders. he's got beef, i'm so so forefor that one, with burger king. this week, the chain announced a merger with tim hortons. here's the critical fact it will be headquartered in canada. that's a move that would reduce burger king's tax bill by nearly 50%. senator sanders issued this statement, quote, the american people are sick and tired of large corporations not paying their fair of taxes run ago bra to cheap labor. burger king released a statement promising to pay all taxes. final quote, the whopper isn't going anywhere. and about that new innovation that could be a fighter dense date rape. check this out. it's a nail polished designed to

change color when coming in contact with the date rape drug. most women take it into their own hands by stirring their finger in heir drink. no word on when it will actually come to fruition. coming up, the president making moves on striking syria. what will those air strikes look like? retired general barry mccafferty joins us. stick around. not found in your multivitamin to help protect your eye health. ocuvite. help protect your eye health. the summer that summers from here on will be compared to. ocuvite. so get out there, and get the best price guaranteed. find it for less and we'll match it and give you $50 toward your next trip. expedia. find yours.

rooting out a cancer like isil won't be easy and it won't be quick but tyrants and murderers before them should recognize that kind of hateful vision ultimately is no match for the strength and hopes of people who stand together for the security and dignity and freedom that is the birth right of every human being. >> president obama speaking just in the last hour in north carolina about the threat from

isis. the president's new authorization of surveillance flights over syria. that's a big step towards american military intervention in that country. it's a move president obama seemed loathe to take, despite a lot of pressure during that country's brutal three-war civil war. could potential u.s. air strikes against isis targets there be just the beginning. general barry mccaffrey say former gulf war commander and a msnbc analyst. general, the jihadi killed, how is it to reconcile this that is rife with foreign fighters? >> yeah, i think it's probably of enormous concern for both europe and the united states. a british citizen with a passport can move back and forth among european nations and the united states with very little trouble, as would obviously an american citizen.

you can't discriminate. you can't single them out. so it's a real challenge. the fact we have not had other 9/11s is an enormous tribute to the fbi, the customs and border protection. the national security agency. they've got some hard work in the coming ten years. but these people will attack both european countries and the united states. >> general, turning back to this news of surveillance flights on the syrian side of this conflict, what does the military get intelligencewise in specific terms from those flights? >> well, as much as they can. a lot of collecting human intelligence on identifying personalities and where they live among isis who are immeshed in urban areas in many cases is very difficult, if it's doable at all. the only thing we can do is find the massive amounts of u.s. military equipment abandoned by the army particularly up in mosul, much of which is in

syria, so we could find out we could go after that, we could try some targeted strikes based on shrektronic intercept. but this is not an easy thing to do. the worst thing we can do is use ineffectual political demonstrations of military force as opposed to saying okay, u.s. naval air, u.s. air, you've got 90 days to go after them. but then we're supporting assad, a mass murderer of 190,000 syrians. >> with human intelligence, for a full operation on this side of the border, are we going to need apparatus in place to collect human intelligence? are we going to need to put people on the ground eventually? >> oh, yeah, of course, we should never underestimate the cia. they're one of the longest-term agencies on the face of the

earth. they're collecting information already on these counterterrorism targets. we just hope they can cooperate with the jordanian, egyptian, the saudis and actually get a handle on these people. we don't have too many allies in this area. people are not willing to step forward in the middle east to stand with us on this issue. at the end of the day the people who we would support by strikes on isis are iran and assad and syria. and this shiite government in iraq. the administration's got a huge problem. they cannot respond to internal domestic politics and made bad decisions here. >> certainly, it's odd bedfellows in the region. and the other region where you run into odd bedfellows, on the ground, just how wise it is to back factions on the ground. do you see in that constellation of players on the ground, hi any

reliable partners? >> i think it's too late. two or three years ago, we could have made a major effort supporting the islamists. basically, you have a sunni insurrection, against the shia allawi regime. i think it's too late. isis on this front are now the dominant rebellion elements. and obviously, we can't support them. but the white house is talking this morning about trying to use air power in syria, where we wouldn't support assad, but we would counter isis. this is a conundrum. you can't do it. you've got to make up your 90. >> it's an incredibly difficult situation we're up against. general barry mccaffrey, thank you, general. don't go away. up next, we've got to look at border crossings in this country unlike any you've seen before. why are people as you see here paying not to cross from the u.s. into mexico.

that's after the break. so we gave her purina cat chow complete. it's great because it has the four cornerstones of nutrition. everything a cat needs for the first step to a healthy, happy life. purina cat chow complete. share your rescue story and join us in building better lives. one rescue at a time. losing your chex mix too easily? deploy the boring potato chip decoy bag. with a variety of tastes and textures, only chex mix has twenty bags of interesting. pick your mix.

♪ ooooohh!!! ♪ what it is, what you want? yeah. ♪ live your life right ♪ make the beat the bump ♪ the undeniable! ♪ come into the party in a b-boy stance ♪ i rock on the mic ♪ and make the world wanna dance ♪ fly like a dove ♪ that come from up above ♪ i'm rocking on the mic ♪ and you can call me mos love ♪ ooooohh!!! ♪ yeah yeah. yeah yeah. ♪

just today, mexican president enrique penato is in sacramento. he's speaking out about the need for comprehensive immigration reform that we all know stalled in congress. president obama is also trying to break that log jam by issuing an executive order that scales back deportations. but he's facing unexpected resistance from within this own party including senators david pryor of arkansas and kay hagan. victoria francesco soto, it's good to have you back on the program. the president contemplating this executive order, is that a political faux pas right now? or is it correct to getting that issue to press ahead with it? >> i think politically, i think

it's going to be very difficult for the president to maneuver this executive action, not just within this own party, but obviously, within republicans. but at the same time, we can't forget the other side of it which is the electorate. he made a promise in 2008 that he was going to resolve the immigration problem and we haven't seen a solution to it. he's felt a lot of pressure from the latino electorate. even if it's something minor to tweak the system and hold this over until he can have comprehensive reform. >> the takstakes are high on th ground. and the human losses at the border crossings. there's a group of people, and this is interesting victoria that allows people to pay to simulate that experience. that's right, they pay to pretend to be immigrants crossing the border illegal. our partners have delved into this. take a look.

>> with the experience of the immigrants when they are drawings the border because i think it's important to know what they feel. >> i know people that crossed the border. >> it was not a good experience. i'm anxious, i really want to know how it is. >> i crossed like 14 times illegal into the united states. i thought i was going to die in the desert. [ speaking in foreign language ]

[ speaking foreign language ] >> when you face these guys, you know, they are actors but you try to feel as if it's real. i felt sickness, i felt anger sometime because the way they treat people. this is very hard.

>> we know you are out there. [ speaking in foreign language ] >> there's a lot of people who really don't understand what they've been through. >> now, i know how people suffered and how they feel when they cross the border. >> i was young, a fellow was trying to take me to disneyland. like 11 or 12. it was tough. i would say it's the craziest thing you'll ever do. [ speaking in foreign language ] >> i do know a lot of people who

have crossed the border. >> our thanks to volkavin for that report. victoria is this to give people a taste or people to learn? >> when i first heard of these, i thought this is something out of onion. >> right. >> this is incredible to me to see something like this. in stepping back and thinking about it, ultimately, it's about raising awareness. i think that is the message. but the resources are misplaced. so the money and time and energy that these folks are putting into these expeditions could be used instead to say go visit detention centers. here in austin, we have a fantastic program where you go through training. and then you go to the different

detention centers and you hear the stories first hand. you see it in their eyes. you see the journey in their eyes, rather than walking in the shoes of these people. the other thing, no matter how close it is the proximity. especially for women who pretty much have to assume they're going to get sexually violated. especially those crossing central america which is not the u.s. and mexico border but guatemala. and finally the money, it costs $20. whereas to cross into the united states, it's a couple thousand dollars. sometimes, your whole life savings. i don't know. i'm weary about this expedition. victoria, always good to have you on. appreciate it. and we've got some breaking news that story that we broke

with nbc news today on the american kid fighting with isis continues to develop. we've got a response right now from a senior administration official in the united states tells nbc news, quote, the threat we are most concerned about to the homeland fighters like this returning to the u.s. and committing acts of terrorism. officials say they're aware mccain was killed in syria. adding that they believe dozens of americans have gone to syria and fight with extremist groups with isis. a lot of players on the ground there and a flood of these foreign fighters. up next, we've got our big tech story of the day. you're not going to want to miss it. stick around. she's still the one for you. and cialis for daily use helps you be ready anytime the moment is right. cialis is also the only daily ed tablet approved to treat symptoms of bph, like needing to go frequently. tell your doctor about all your

medical conditions and medicines, and ask if your heart is healthy enough for sex. do not take cialis if you take nitrates for chest pain, as it may cause an unsafe drop in blood pressure. do not drink alcohol in excess. side effects may include headache, upset stomach, delayed backache or muscle ache. to avoid long term injury, get medical help right away for an erection lasting more than four hours. if you have any sudden decrease or loss in hearing or vision, or any allergic reactions like rash, hives, swelling of the lips, tongue or throat, or difficulty breathing or swallowing, stop taking cialis and get medical help right away. ask your doctor about cialis for daily use and a free 30-tablet trial. ask your doctor about cialis for daily use thank ythank you for defendiyour sacrifice. and thank you for your bravery. thank you colonel. thank you daddy. military families are uniquely thankful for many things, the legacy of usaa auto insurance can be one of them. if you're a current or former military member or their family, get an auto insurance quote and see why 92% of our members

plan to stay for life.

can you picture 1.16 million people sharing one video game controller? amazon just laid out their highest price ever for a company. over $1 billion for a service that allows you to do just that. it's called twitch. you might have been hearing that name out there today. here's what it is. it's a video streaming site

where people play and watch other people play games. the site really took off recently with social experiments like twitch plays pokemon. take a look at this. an enterprising twitch user handed over that controller to the power of the crowd. a group that reached up to 100,000 users at once would input the buttons from the gameboy. the game took those commands in order. you see the scroll of commands on the right. it's like putting your entire hometown behind the wheel of is a single car. it might surprise you to hear the crowd corralled the chaos and won the game. that stream has been viewed over 64 million times. just one reason why twitch is so popular. so popular, in fact, that at one point this year, it accounted for 1.8% of peak internet use in the u.s. that's behind apple, google, and netflix. this is a big story. jason del ray is senior editor at recode, which nbc has a minority stake in.

thank you for being here. how is amazon planning on positioning twitch? is this going to be their competitor to youtube? >> in the near term, you would think they would be best to just leave it alone. it has such amazing reach and engagement that you really don't want to mess with it for now. long term you might see this as an advertising platform, a subscription platform, which it is right now. but it's just -- it's targeting such a young, hard-to-reach demographic that you really don't want top mess with it. >> and they're keeping the leadership structure intact, apparently. was that a factor, do you think, in these negotiations? everyone was talking about google. it's something of an upset that amazon scooped in at the last minute. what was behind that? >> there have been reports that there were questions about independence. again, that's why i'd be led to believe that amazon will let the current leadership sort of run the show, at least in the near term. >> so there are a lot of these tech acquisitions that have come under fire for not generating revenue to back up these huge

purchase prices. is that the case here, or does twitch have a solid business model? >> is we had a report today that looked at the revenue twitch is generating. we did some back of the envelope calculations and think it's on a rate to do more than $70 million in revenue over the next year. not huge numbers. but that's without a ton of emphasis on that. so i think amazon will be fine with that in the near term. and then over the long term, they can figure out the best ways to turn this into a big business. >> what is the rise of this kind of social gaming and the sharing is of these video games? the most popular channel on all of youtube is a gaming channel where people watch another guy play games. what does this tell us about the changing face of the tech world? >> i think it says a lot. for someone like myself who's about ten years past the target audience of twitch, it might be hard to understand. but when you're getting 50 million visitors a month, 1 million people streaming their own gaming, and the kind of engagement twitch is getting, it says that there's this communal

feeling online that a lot of people are gravitating to. >> and of course there's the actual crowd playing of games, which is a totally new development that's been you tope -- you anemic to twitch. what does that tell us about the ability to take chaos and translate it into a signal rather than noise? >> i think it says a lot. i think it's very valuable for the networks that can harness that. twitch has probably done it better than anyone. so i think it's a bold and smart move for amazon. >> it's almost a democratic process, these users coming together to actually corral those commands into one coherent game play. you talked about the power of twitch's community and its ability to do that. over 50 million unique visitors a month. how dedicated are those visitors, and how do they hope to profit from them? >> sure. so they're very dedicated. right now there's a subscription service. some watchers, you know, pay $5 a month. but it's seen almost like a

donation and a thank you to the broadcasters. that's already been a powerful business with 600,000 subscri subscribers a month. i think over the long term the foundation is there for a big business, if done smartly. >> and of course it reveals a lot about amazon itself, moving into all these new spaces. jeff bezos coming in with his entrance into the newspaper world. and of course all of these new tech areas that amazon is now trying to own. it's an interesting and rapidly changing situation. jason, appreciate your joining us. >> thank you. >> you can check out recode, everybody at home, for incredible reporting on a lot of big tech stories. that wrap things up. thank you everyone at home. appreciate your taking the time. my colleague joy reid picks things up. what have you got for us? >> thank, ronan. next, we're following breaking news on a new cease-fire deal in gaza. then we'll get the latest on the fight against isis, including reports of an american who was killed fighting for the militant group. and in the wake of the shooting of michael brown, new calls for the president to step in and do something to ease tensions

between the police and minority communities. "the reid report" is next. ♪ can you fix it, dad? yeah, i can fix that. (dad) i wanted a car that could handle anything. i fixed it! (dad) that's why i got a subaru legacy. (vo) symmetrical all-wheel drive plus 36 mpg. i gotta break more toys. (vo) introducing the all-new subaru legacy. it's not just a sedan. it's a subaru. to fill your viagra prescription online? go to viagra.com to find out about viagra home delivery. millions of men have some degree of erectile dysfunction. talk to your doctor, if viagra is right for you, you can fill your prescription at your pharmacy,

or check out viagra home delivery and get started at viagra.com ask your doctor if your heart is healthy enough for sex. do not take viagra if you take nitrates for chest pain, it may cause an unsafe drop in blood pressure. side effects include headache, flushing, upset stomach, and abnormal vision. to avoid long-term injury, seek immediate medical help for an erection lasting more than four hours. stop taking viagra and call your doctor right away if you experience a sudden decrease or loss in vision or hearing. viagra home delivery. a convenient way to have prescription viagra shipped straight to you. go to viagra.com to get started. [ male announcer ] it's one of the most amazing things we build and it doesn't even fly. we build it in classrooms and exhibit halls, mentoring tomorrow's innovators. we build it raising roofs, preserving habitats and serving america's veterans. every day, thousands of boeing volunteers help make their communities the best they can be. building something better for all of us. ♪

lactaid® is 100% real milk? right. real milk. but it won't cause me discomfort. exactly, because it's milk without the lactose. and it tastes? it's real milk! come on, would i lie about this? [ female announcer ] lactaid. 100% real milk. no discomfort. for over 19 million people. [ susan ] my promotion allowed me to start investing for my retirement. transamerica made it easy. [ female announcer ] everyone has a moment when tomorrow becomes real. transamerica. transform tomorrow. that, my friends, is everything. and with the quicksilver card from capital one, you earn unlimited 1.5% cash back on everything you purchase. not just "everything at the hardware store." not "everything,ntil you hit your cash back limit." quicksilver can earn you unlimited 1.5% cash back on everything you could possibly imagine. say it with me -- everything. one more time, everything! and with that in mind...

what's in your wallet?

hello, everyone. i'm joy reid. breaking now on "the reid report," this is the scene in gaza as crowds gather in the streets to celebrate after the announcement of a new open-ended cease-fire in a seven-week conflict between israel and hamas. and we are reporting that that cease-fire has been brokered. we will have details coming up from nbc's ayman mohyeldin. as you're looking at those clouds, let's go to steve clemens, washington editor at large at "the atlantic." also an msnbc contributor. steve, give us what you know about this deal. did it go through egypt? >> well, i know very little about it right now, as i've been traveling. i've just heard that gazans are out celebrating in the streets. that's one sign that's quite good, to have something that's filtered down so much to ordinary people who have seen their lives and families and