crude comments he made about sandra fluke. >> the apology to her over the weekend was sincere. it was simply for using inappropriate words in a way i never do. >> has the man who once rallied the right hurt the party with women voters and independents? romney's old words coming back to haunt him again. santorum and others piling on after romney op-ad supporting an individual mandate is back in the headlines and now some conservatives admit if romney is the nominee they won't be able to fight president obama on health care. another cruel turn of events, snow covering parts of the country. the heartbreaking news of a toddler pulled from the rubble after losing her entire family has died. >> i was holder her hand seconds before they died. plus, they are no saints.

the nfl hitting the team for putting bounties on other players. is the fine too much? it's our "news nation gut check." i'm tamron hall. the "news nation" is following developing news. aol has become the latest advertiser to drop rush limbaugh. that makes a total of nine advertisers that have said bye-bye. at the top of his show, here is what he had to say about the apology over the weekend. >> the apology to her over the weekend was sincere. it was simply for using inappropriate words in way i never do. and in so doing, i became like the people we oppose. i ended up descended to their

level. >> i don't think that a statement like this issue saying his choice of words was not the best changes anything especially when that statement is issued when he's under significant pressure from his sponsors who have begun to pull their support. >> do you think he should be fired snd. >> i'm going leave that up to the sponsor, clear channel communications and the members of the american public who support those companies. >> let's bring in our political panel. michael smerconish and with us washington post deputy, ann kornbluth. michael, aol out of here. the flower company, mattress, the list goes on and on. various advertisers saying good-bye to this guy. what's your take?

>> he's barack obama's best friend. that's the irony in all of this. i think his words have gone to great measure to help president barack obama. just the same way from senator santorum is playing so poorly with independents. rush can get away the gop base. with the base he can do no word but with those that hold the cards to the 2012 election, it's devastating. >> we're looking at how devastating this could be beyond rush limbaugh. could this be the end of this radio titan as he's referred to? let's talk about the impact he's having on the gop. i can't tell you how much people expressed discontent that he wouchbts have used this type of language what we all witnessed from rush limbaugh. >> he and santorum went to some

lengths to distance themselves from the comments without picking a fight with limbaugh. for people, particularly women in the political center and on the left, that's never going to be enough. i think it might bring some discomfort to women across the spectrum. both the candidates were in a tough position. for them to pick a fight with rush limbaugh and make that ta main news story instead of hoping the spotlight would stay on rush, would be a tough call. it's obviously on rush with the advertiser leaving. >> is it picking a fight when you are standing up for what is clearly right, and what is standing up for what is clearly wrong here? that doesn't sound like you're picking a fight. it's doing the right thing. >> rush initiated it. i don't think you're picking a fight. the reality is many americans perceive rush limbaugh as the face of the republican party, as the face of the conservative movement. the gop today will be quick to

say he wasn't elected anything. his name is not going to appear on a ballot box. people perceive him in that leadership role. it's only when he causes trouble that the gop will distinguish him in any degree from what they are trying to do. fp they want him in good time, they have to take him in bad. >> let me bring in an online advocacy organization. thank you for your time. our knew nbc poll shows that the debate over social issues is hurting the republicans among suburban women. 48% say the democrats krould control congress versus 39 percent. how does rush limbaugh continue to hurt the republican party with what's happening now? >> yeah. his apology was a nonapology. top republican, advertisers and

sandra fluke said it wasn't enough. what's really shocking is he spent, i think he did maybe 53 separate statement oefrs the course of three days last week attacking her. what that tells us is this isn't a one off thing. the top republicans who are standing with him are saying that they are very happy to engage in this war against women. i think it's going to hurt them in the long run. >> ann, let me bring you back in. does rush limbaugh continue to hurt them. the numbers show social vu issues are hurting the republicans with suburban women. these advertising companies bail for a reason and i believe it's because of the female voices out there and men that were offended by this. there's a lot of female bloggers and writers who were on the forefront as well. does this continue to factor into the conversation and hurt the overall party? >> michael is absolutely right. the republicans have handed the democrats and the white house an opening they didn't automatically have.

in 2010, there was no gender gap. women broke evenly for democrats and republicans. democrats traditionally and in this election need women to favor them much more heavily in that. now you're starting to see that break happen. i think it wasn't a given it was going to be that way but the republican reaction, the words have been used during this contraception fight and on social issues. it's not just contraception and not just rush. you're talking about ultrasounds near pregnancy, all kinds of social issues. that's where the opening has happened. >> let me go back to shanna here. you're organization and others not willing to accept this apology, this new version of it. nine advertisers out. what are you looking for next? >> we're going to continue to push the remaining advertisers who are rewarding rush limbaugh with his attacks on women. we've had over 100,000 people sign a petition asking the remaining advertisers to pull their funding.

we're going to continue reminding people who is on the side of women and who isn't. >> michael, i want to talk about this romney opt ad. you heard limbaugh say he's becoming like the people on the other side. basically still weaving in that language rather than standing on an apology, he brings in the other side and that his behavior mocks or mimic what is they do. >> i think it lacks credibility. when the defense becomes i'm at their level, i think it's completely lacking in credibility. it will be interesting to see whether he is suspend frd the air waves which there been any number of instances is that people have said things inappropriate and that's usually the punishment that follows. let's see if it happens here. >> you mention people who will have been punished. don imus commented, coming down hard on rush limbaugh. we know don knows to be in this territory. he's been there many times. let me switch over.

rick santorum says this disqualified him or makes him unqualified to fight president obama in the op-ed. first we establish incentives for those uninsured to buy snur insurance or tax credits encouraging free riders to take spojts for themselves rather than pass their medical cost onto others. this is 2009, op-ed from romney. how does he fight against it isn't the how does he call for it to be removed or repealed at this point? >> this isn't news. obviously this is something that romney said a couple of years ago but it's been out thereto in public. the big question is how will he square what he did in massachusetts with what president obama has done at the federal level. in a general election would they be able to run against ooeeach

other. we've seen romney make the case over and over again that you dwounts at the federal level what they did at the state level. if only president obama called him, he could have told him not to do that. romney is going to have to go back to this topic as he has over the course of the primary. >> it's not news. we heard this from him. what i do believe is the news, it seem romney supporters have no, ma'am come up with a solid defense to it. i point to this. eric cantor on "morning joe" asked about this op-ed. let me let you hear their explanation. let's play both. >> if the process he's gone through and arrived at the conclusion that what we felt was appropriate massachusetts is not now appropriate for the federal level, i take him as word on that. >> the only good news is he shifted on that and running against a guy who passed it into

law. >> that doesn't get you out of hot water does it, ann? >> certainly not. those are two different explanations right there. also, if you're being accused of shifting on a position, and you're mitt romney, that's not good news either. the idea that he's flip-flopped is not a welcome one to them. i suspect they have had some other things to worry about. it's the economy, his remarks on wealth. i expect once we get through super tuesday, if he picks up momentum, they will turn back to answering that question once again. >> all right. thank you very much. ann, michael, shanna, great pleasure. the "news nation" is following developing news over israel's nuclear stand off with iran. right now president obama and prime minister benjamin

netanyahu are in closed doors. both leaders are appearing unified. >> even as we will continue on the diplomatic front, we will continue to fighten pressure when it comes to sanctions. i reserve all options. >> i rsrael must have the abili to defend itself, by itself against any threat. when it comes to israel's security, israel has the right, the right to make its own decision. s >> let's bring in correspondent, mark. as we wait to hear reaction, the reality here is you've got headlines talking about these

two men having not the best relationship, but they know this is high stakes and they both cannot come up short here. >> yeah, that's right. you saw both of them try very hard in their remarks before the meeting to say that israel and the united states are standing shoulder to shoulder with president obama saying that the u.s. is committed to defending israel. also importantly for prime minister netanyahu that the u.s. recognizes that israel has a right to defend itself. that's the piece of president obama speech that prime minister netanyahu zeroed in on. the reason he did that is because israelis want a signal from the united states that if they judge it's important to carry out a military strike on i ran that the u.s. won't stand in the way. they will allow israel to take the steps it deems necessary. that will be a large part of the substance of the conversation between the two men. >> let me play a bit of what the

president said this weekend. >> already there's too much loose talk of war. over the last few weeks such talk has only benefitted iranian government. now is not the time for bluster. now is the time to let our increased pressure sink in and to sustain the brood international coalition we have built. >> mark, let me ask you, the president is looking at this globally. we're talking about even the price of oil being filtered into this conversation while obviously, and i believe you mentioned this as well, israel is looking at its safety in this region. how do those differing goals, if they're different at this point affect the conversations today? >> israel and the u.s. approach iran from what different perspective. while both countries don't iran to get a nuclear weapon, israel believes it faces a much more

immediate threat and the israelis have judged they feel like they have less time to make a decision about when to go ahead with the military strike. president obama, as he said in that excerpt has spent a lot of time marshaling economic sanction, building up support around the world, and he believes there's enough time in space to let the sanctions bite and to sfee they force the ir iranian regime to change course. they could find themselves in the position where the iranians are in position of nuclear weapons which they have threatened to use already against israel. >> all right. thank you. we know that the gop candidates will address apec on tuesday. we know this filters into presidential politics as well. thank you.

coming up, in a head to head match up, the new nbc poll shows president obama beating mitt romney and the rest of the gop field. more on how the battle may be helping the president, at least for now. mother nature delivers another devastating blow to the tornado ravaged midwest. people are dealing with snow and rain as they try to start picking up the pieces. we'll hear from a man that was caught up inside the twister and survived. >> at some point during up in the twister i opened my eyes and remember looking down and realizing i was 50 feet in the air. join our conversation. that's my twitter page on the screen. ♪ oh! [ baby crying ] ♪ what started as a whisper ♪

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that's good morning, veggie style. hmmm. for half the calories plus veggie nutrition. could've had a v8. make that new stouffer's steam meal so tasty. actually, the milk from my farm makes it so creamy, right dad. ah, but my carrots have that crunch. it's my milk in the rich sauce coating the chicken and the pasta. boys! don't you think stouffer's steam perfect bag should get some credit? my carrots. my milk. my carrots. my milk. [ female announcer ] new from stouffer's. farmers' harvest steam meals for one in the steam perfect bag seal in all the goodness. they taste so good, we'll bet the farm on it. nestle. good food, good life. carrots! creamy!

now back to politics and just how much president obama is benefitting from the bruising gop battle that could grow even more intense if super tuesday does not present clear result os on a front-runner. we heard before that a number of the gop establish have been quite concern with the primary, now with social issues at the fore front. we're seeing the president is benefitting to some degree. >> this is why a lot of people on the republican side want this race over with after super tuesday. we've seen clear evidence since our last poll in january, this poll that's out today, that this race has really hurt the republican brand. we've seen that in this poll. we've seen it in where president obama stands with mitt romney and how people view mitt romney.

that's really problematic. >> let's take a look at these head to head matchups. president obama versus romney, 56-44. president versus rick santorum 50-39. give me some more of your unique and well-read insight into what we're looking at here. >> this is just an issue for republicans where now we're at for president obama, his approval rating is 50%. that's the first time his rating has been that high since the death of osama bin laden. this is one part obama, one party economy, and three parts republican primary. >> sounds like a margarita mix. you look at these numbers, and i

remember toward the end of last year before the big tax victory before the president, people were saying is he the next jimmy carter? that for this second silence some of the conversation where people were on the right were comparing him toll jimmy carter. >> i think that's why a lot of republicans want this race to be over. i think mitt romney hasn't gotten the base of support that he would have liked. in this poll, also mitt romney is doing better among republicans than he ever has before. he's at 38% in the poll. he's even wrapping up some tea party supporters. some folk who is are saying that maybe didn't like him before now saying they find him to be an acceptable candidate. >> they fight him acceptable because he is going further to their side as opposed to them coming over to what traditional has been where he stood on

certain issues. >> i think that's going to be the key for him that he will want to try to pivot hard in a general election and talk about the economy. he's not going to be a social issue talker. they like to think of him as a mr. fix it. he's going to talk about his experience as an executive. that's the message they are hoping can fuel him to do a little better against president obama this fall. even democrats aren't going to say this thing is walk in the park. it's going to be a contested election. they feel like mitt romney is the republican's best general election candidate and the obama campaign as evidenced by that has been targeting him from the start. >> thank you. right now the battle over voters suppression is taking center stage. thousands of people, this is some of the video you see coming

out of alabama. this is the anniversary of the 1965 selma to montgomery march. voter id laws could disenfranchise as many as five million voters. reverend al sharpton is part of those leading the march. here is a look at the boards. [ female announcer ] the next generation of investing technology is now within your grasp with the all-new e-trade 360 investing dashboard. e-trade 360 is the world's first investing homepage that shows you where all your investments are and what they're doing with free streaming quotes, news, analysis and even your trade ticket. everything exactly the way you want it, all on one page. transform your investing with the all-new e-trade 360 investing dashboard.

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see. this ma'amture video shows the force of one storm. among the victims there was 15--month-old angel babcock. her entire family killed. the man that tried to rescue her and her family spoke live. >> just knowing that all five of them didn't make it, and i'm the only one that did is really hard on me. i feel some sense of guilt of bringing them into my house and they died from there. at the same time i think the trailer would have not been safer. i can't believe it was me and the rest of them didn't make it. it's very saddening to hear that the whole family passed away and i was sitting right there holding their hands seconds before they died. >> we've been told memorial services are planned for later this afternoon.

coming up, with aol becoming the largest advertiser to pull ad, could his show be permanently damaged. millionaire ad executive knows the game. he's going to join me live. the nfl is considering unpres dentsed penalties against the new orleans saints after investigation reveals that saints players were pay cash bonuses for knocking out opposing players. just wanted to check and make sure that we were on schedule. the first technology of its kind... mom and dad, i have great news. is now providing answers families need. siemens. answers. weight loss programs can be expensive. so to save some money, i just got the popular girls from the local middle school

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reverend al sharpton will join me live. an nfl investigation reveals the new orleans saints have been running a bounty program where players were given cash for taking out players from other teams. should the team be penalized or is this just football? aol pulled out, a total of nine have said bye-bye. joining me now is donny deutsch. you're a giant in this business. you know the political game and the ad game. what thought process do you believe is going through the minds of the companies. >> you can take any media buy and spread it any way you want. all of a sudden across the ceo's desk from a woman's group or thousands of women, we're no longer going to buy your product. he called a law student, an

average student a slut because she uses contraception. they don't want to be part of it. they don't need the headache. here is the mistake. he picked on the little guy or the little woman. you can go after politicians, but when you start to go after the consumer, that's when they say no bust. he's in real trouble here. if you sdroents the advertisers, you see what happened to glen beck. this is the beginning. they smell blood. he's got big problems. >> do you believe, if not be the end, because he's got this contract to 2013, could he end up suspended. what's the reality? >> something's got to give. what he really needs to do, what he needs to do is not just the kind of cursory apology but say, wow, i really messed up. i learned from this. the problem if he does that, he's going off brand because

he's a bully. if he backs down, he starts to kink his own armor. he's in a corner. once you go after, he was bully, it's okay to go after other bullies be p if you go after a nice young woman and literally call her a slut. i want no part of his program if i'm a advertiser. now an advertiser, by staying, is making a choice. >> absolutely. they're making a choice and they are saying that it's okay. nay know it's how it's being perceived. >> once the domino starts to fall, pretty every domino in the deck, right now you have women's groups going on through his advertiser's watching tv and those letters will be on desks. this guy, this thug, is in a lot trouble, and i couldn't be so happy. i miss you so much. >> we'll talk soon. you'll be back on the show.

thanks. developing now in less than two hours, attorney general eric holder will deliver a speech on obama's administration counter terrorism policy. they are expected to lay legal frame work for the use of targeted lethal force against americans overseas. pete williams joins us live now from washington, d.c. what do we know as far as the explanation, the rationale being presented. >> this is not an abstract idea. they admit to killing al warki. they say they are operationally planning. when the underwear bomber ple pleaded guilty he claimed the idea came from him and he helped design how it was going to work and told him when to set the

bomb off. eric holder has talked in general about this before, about where the legal justification comes from. he's testified before congress. he said it has to do with congress giving the administration the authorization to use military force when the war in afghanistan and iraq first started. there's been criticism this will violates the due process. that you're depriving someone of life without due process of law. holder will talk about that. why he says, for example, we expect him to say whether or not due process means just what you get from a court or there's some other process in place. he'll be filling in the blanks here on a general explanation that he's given before in congressional testimony about why he thinks this is legal. obviously, this won't satisfy some of his critics, civil liberties group. the aclu is suing to fry to get more of the documentation behind this decision.

>> mr. holder making comments in about two hours. we're following developing news from the senate floor where senator john mccain is calling for u.s. led air strikes in syria. we'll have what's haping on the senate floor in a minute. first, there's a lot going on. president obama will speak at a high school graduation ceremony in joplin, missouri in may. that's the town recovering after being hit by tornadoes a year ago. more than 160 people died in the tornado including seven students and staff member at the local high school. senator scott brown has pulled ahead in the massachusetts senate race. a poll shows brown leading his democratic challenger, elizabeth warren. it's the third straight poll showing brown with the lead. you remember this picture? it shows jenna bush, sticking out her tongue at reporters while her father was running for

re-election. she's now 30 years old. he told the station she's got no regrets and was trying to make her father life. she's a today show correspondent now.

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to have nine 2012 iihs top safety picks, so we're celebrating with our safety in numbers event. that's the power of german engineering. right now, lease the 2012 passat for $219 a month. i'm martin bashir. suzer tuesday arrives as mitt looks to close the deal, but can rick santorum steal away ohio? when is an apology not an apology? rush limbaugh may have the answer to that one. now back to tamron. developing news right now from the senate floor. senator john mccain is calling for a u.s.-led air strike in syria. take a listen. >> some kind of intervention will happen with us or without us. the real question for u.s. policy is whether we will participate in this next phase of the conflict in syria and

thereby increase our ability to shape an outcome that's beneficial to the syrian people and to us. i believe we must. >> luke russert join us live. what kind of support is senator john mccain giving high pressure he's ta ? he's talking about the lives lost. what kind of support is he getting? >> as of right now, it's unknown how much support he'll have around capitol hill. senator mccain is a respected figure. it was not expected. really, what he's characterizing here is a new strategy, almost calling out the president and saying the status quo policy will not work. united states needs to do more to be a leader. he wants to see military air strikes, some of what you saw in libya really try and bomb president assad forces in the

north. he said that's a safe haven for the takes that have been launched. he wants to see those done away with. this comes on newer news in the last few days they have opened up to the u.n. china is trying to temper this civil war. whether or not there will be support for u.s.-led air strikes remains to be seen. there's some members that will stand arm in arm with john mccain on this. we don't know how many at this time. >> thank you. civil rights leaders and protesters are on a historic five-day, 50-mile march. they are recreating the path martin luther king jr. took four decades ago. it's to raise awareness on a new attack of minority voters and a ramped up attack regarding immigration rights. dr. king's son is leading the

right. along with him is msnbc's reverend al sharpton. help us understand the feeling. you've been there for much of the weekend. the feeling from the people there with you. >> the feeling is very strong. the march 47 years ago that lead to the voting act. now we're seeing these voter id laws that are being proposed as well as the states that have directly gone after the voting rights act, this is the most serious attempt to revoke the voting rights act. that's why we called on this five-day march. various organizations have joined with me.

we slept at an encampment at a church on cots. we'll be laying out a manifesto of how to act. this is a build up toward friday's announcement that we brat how f celebrate how farr we have come. >> people have to present photo id. we heard the brookings institute say as many as five million people would be affected. you profile elderly people who don't have birth certificates and born in small communities that didn't issue out birth certificates. you have conservatives and many republicans who still say or believe that voter fraud is an issue. if you don't have proof that you are a citizen, then why should you be allowed to vote. what do you say to these people

that continue to point out that as their argument? >> i say to them give us evidence where there's been widespread voter fraud. we've looked at the justice department figures and there's been 0.001 cases of voter fraud. why are we solving a problem that doesn't exist. we've had the same id that we always had. the id we voted for two bushes, two clintons. why change to state id when there's no need, no fraud. why is the id needed to be differently when they cannot establish there's been a problem with the id that's already been used. >> this does fall on minority community, elderly people, poor people. thankfully you and the other folks that are there to stand up. they may not get the attention

or have a voice in this and lose their opportunity to participate in these elections. >> as you said, five million people may be disenfranchised. if you don't have any large number or small number of voter frauds. on the other hand you have five million people that may be disenfrandise disenfranchised. the only thing we can conclude is there's some. there's no logic to this when you're going to affect millions to save yourself from maybe less than 100 people. i think that you can't at all balance the scales and say there's a suspected scheme here to undermine voting of millions

of people. >> that's 6:00 p.m. eastern time only on msnbc. thank you so much. >> thank you. now to a far, far different place. what people are saying about lindsay low manhlohan's saturda live appearance. let's get the scoop. it's a movie, but a lot of people went out to see it. i think it shows there's a thirst for these family films. they blew the rest of the competition out of water. >> it opened with over 70 million dollars. this is great news for the box office. all the weekends have overperformed much more than people expected. this is huge. people thought it would make

maybe $50 million. people want to see family fair. this is great movie. also the best opening for a dr. seuss film. this was a great movie. huge opening. >> moving on. saturday night live. lindsay lohan host the show. every review i read was not flattering. what's your take? >> yeah. she did host saturday night live this saturday. you might not have heard about it because she doesn't get a lot of publicity. there were mixed reviews. a lot of critics said she wasn't necessarily in a lot of the skit. on the other hand, they do change the skits up until the last minute, so you don't really find out your dialogue until right before they go on. some thought she was funny. she was really good in that disney skit when they had disknee princesses playing like

housewives. is this going to lead the way for her big movie comeback? i don't know. she showed up. she showed up on time. we didn't hear reports of her acting out or drinking. i think it was a good thing for her. the best thing is the ratings were great. the second highest ratings of the season. you have to give her credit for that. >> thank you or snl for being smart to have her on. thank you very much. greatly appreciate it. coming up next, it's our gut check. the new orleans saints expected to be hit with severe punishment in wake of team's bounty system being exposed. players paid cash to slam other players on opposing teams or is that just football? this is lawn- eden prairie, minnesota. in here, the landscaping business grows with snow. to keep big winter jobs on track, at&t provided a mobile solution that lets everyone

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time now for "news nation

gut check." the nfl is considering severe penalties for the new orleans saint after a report ripped the team for having the bounty system. saints defense coordinator apologized for the bounty system that awarded cash to players for hits that injured opposing teams. the nfl says it happened during the last nfl season and involved 22 to 27 players. they awarded 1500 for knock outs and 1000 included players being taken off the field. the team owner said he ordered them to stop the program and it continued. he's the owner of the team high pressure a statement said i've offered and the nfl has received our full cooperation in their investigation. we look forward to putting this behind us and winning more championships in the future for

our fans. by the way, the new orleans saints are not the only team accused of having this bounty system. they are about to take a hit from the nfl. what does your gut tell you? should the saints be fined or is this just football? go to facebook.com/newsnation to cast your vote. that does it for this edition of "news nation." i'm back tomorrow for coverage of super tuesday. a.b. will join the "news nation" political panel. martin bashir is up next. i've been in your shoes. one day i'm on top of the world... the next i'm saying... i have this thing called psoriatic arthritis. i had some intense pain. it progressively got worse. my rheumatologist told me about enbrel. i'm surprised how quickly my symptoms have been managed. [ male announcer ] because enbrel suppresses your immune system, it may lower your ability to fight infections. serious, sometimes fatal events including infections, tuberculis, lymphoma, other cancers,

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at e-trade. oh. let's go. from the crack, off the backboard. [ laughs ] dad! [ laughs ] whoo! oh! you're up! oh! oh! so close! now where were we? ok, this one's good for two. score! [ male announcer ] share what you love with who you love. kellogg's frosted flakes. they're gr-r-eat! good afternoon, it's march 5th, and here's what's happening. >> our dna is the same as the other human beings in the planet. raised in the wood so he knew every