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tv   Cross Talk  RT  July 3, 2013 5:30pm-6:01pm EDT

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the procedure to not only the brave but those willing to pony up those have to cost that's going to do it for a male for more on these stories we've covered go to youtube dot com slash r t america check out our website at r c dot com slash usa it also follow me on twitter at maggie hell r t c with a. download the official publication yourself choose your language stream quality and enjoy your favorite. if you're away from your television or it just doesn't fly with your mobile devices you can watch on t.v. anytime anywhere.
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today on larry king now one of america's most sought after business speakers harvey mackay on how to stay competitive in relevant in today's job market getting a job is a job repeat getting a job is a job you have to be out there forty hours a week fifty hours a week on how you can come back stronger even after being laid off failure is not permanent you have to understand that and you can't take it personally if to know that you're not the only one out there first of all i've never met a successful one that. you must be healthier in the marketplace it's all ahead on larry king now.
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welcome to larry king our special guest an old friend a great guy harvey mackay the author of six new york times number one bestsellers including the game changing swim with the shots without being eaten alive he's been named one of the top five speakers in the world by toast. as is international and his nationally syndicated column appears in over one hundred papers across the country his recent book is the make a m.b.a. of selling in the real world it is great cover i got i'm one of the guys that gave it a quote i met harvey once with the sharks came out and that became a revolutionary book what inspired that book you own an envelope company what led to that book well i was making speeches around the world for why p.-o. young presidents organization and all of a sudden people would come up to say you have a book do you have your notes you know do you have any records tapes no no no so the the public kind of pushed me my audiences pushed me over the cliff to rights
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when with the sharks what a concept brought a guy who owns a successful and low company to make speeches why why why people why do that as soon as you say he wrote a book as you probably know larry then the speech is coming on the the column comes after that if you were doing the why pos we don't know why he almost pitches gratis of course because of my organization i do it to say when they vote for the sharks of world war three with the publisher i wanted money back guarantee if you don't like this book and follow them for over two months they finally publish that i won the battle and the war sold five millions from of the sharks in the first year eighteen people asked for their money back seven of them were my best friends and you know that book is still regarded as one of the best titles of come up with that you know just to just add a lead thinking about street smarts my father headed the associated press very
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resourceful hungry fighter guy and so we always had different kinds of sayings on the we called the ice box and so he was a king of the one liners and so i just became you know i inherited some of that from them but it's a it was a there was a reason how that's a lot better than any other title to. you know you've written six successful books and though there was one recently about jobs and that's the biggest concern in the healthy today is it solvable well it's use your head to get your foot in the door ok job search secrets ok no one else will ever tell you is it solvable while we're talking right now today you know twelve to fifteen million americans unemployed eight a half percent but the real number is fifteen percent because of all the people as you know larry of stopped looking for work quit or they have a choice they just how they are that it's very very tough and and so can you get a job how do you get a job the first thing you have to realize is this and incidentally
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african-americans unemployment twenty to twenty four percent from eighteen to twenty five so i mean this is a serious serious problem it's a travesty so the further it is a travesty in the first thing every viewer out there has to know getting a job is a job repeat getting a job is a job you have to be out there forty hours a week fifty hours a week you have to be networking you have to practice all the right concepts which of course the book is all up i've always said this practice makes perfect that's not true if the add one word perfect practice makes perfect there's twenty million golfers out there you can play days a week in practice eight days a week if you've got a loop in your swing what are you doing you're perfect in an area you're a motivator great motivator because you are basically a salesman i want to talk about that what do you say to someone whose leg given up . stop looking well number one failure is not permanent you have to understand
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that and you can't take it personally you have to know that you're not the only one out there so i like to say even the lone ranger had tonto. you have to have a kitchen cabinet what's a kitchen cabinet three or four close friends that will help you out you have to surround yourself with some successful people use them you have to absolutely use me have to have a network out there larry seventy percent still seventy percent of all jobs are found through networking so you can make is self marketable you can absolutely make yourself marketable by how do you do this well everyone's a sales person this is this is critical everyone this is what this book is all about is a sales person from the moment you get up in the morning to the moment you go to bed what are you doing you know go shooting you're communicating you're persuading you're influencing you're selling ideas that's how you get
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a job and then on top of it all we have a reading writing a written vocabulary go to toastmasters learn how to speak on your feet learn how to sell ideas go back to dale carnegie before you before you go to a job all right you don't open up on broadway you open up what new haven practice on your friends you practice on your kitchen cabinet you know that all these things which dramatically increases the probability you will get a job. the great off the godfrey the great radio and t.v. personality. of years back what to his occupation is his driver's license and he said salesman and then he pointed to be said you know larry you're a salesman we're selling ourselves every day no matter what profession you're in you're selling yourself and the sooner you realize it ok the higher the probability you will be a successful. we don't hurt the world larry don't think of ourselves that way the
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dirty why is that a dirty word well just because you know the deal and find out our ass talking springs in your mouth bye bye bye no representation you know that's just it's just really a negative term i mean no one uses in snow you know it's on my card in my briefcase harvey mackay mba loped salesman because you know i have an envelope manufacturing company had that for over fifty years i'm proud of it to be a salesman all right but no one or your county executive here in a visor your consular no major corporation will put the word salesman or sales person ok on aha the milieu use that as is key device in one of the great american plays death of a set s. as the changing of a country but away in old times of interest that they interviewed you i don't remember i guess of ashes because we've done many interviews off and i radio and television on the end of that. hayes sullivan will. and
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the laws and then benevolent it will open up the commodity but let me just give you a specific example billy graham also endorsed several my books know him personally he has a wonderful organization they use a zillion envelopes billy graham in the past with make a speech somewhere in the world and you go back to minneapolis where his headquarters were dictate a letter that i just spoken tanzania art whatever and now this is what i believe that's what i think now you've got to shoot all five million ember lopes and already a novel has seldom been worded alors what it's for color printing it's the fancy creativity with the windows again a lot of envelope companies do though not when you're not when you talk about not when you're running at thirty forty fifty thousand then loads of minutes schmid printing ok for color lithographed envelopes i got to see a factory yeah well we've got them all over harvey mackay his latest book is the
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make a m.b.a. of selling in the real world what's your advice to people just been laid off fired . some of the basic single thing to do we see ads in a paper jobs old time everywhere well let me help all our viewers first go to harvey at mackay dot com am a c k y harvey at mackay dot com have a twelve ninety five book i will email to them electronically free no charge gratis free why bother because you because i can't thank you enough for the help over a period of years so what does it say but again a large our viewers write it down harvey mackay i'm a sikh at mackay dot com and we would just say i want the networking book because seventy percent of all jobs are found through networking defies the twelve ninety five book twelve and five both sent via free free for some fine networking so defined networking networking is is the ability to be first of all i've never met
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a successful hermit. you must be out there in the marketplace i can remember my daughter saying i don't want to go out with losers i said jo-jo she goes to new york graduates from michigan jo-jo you have to go out with the turkeys you have to go out with the losers because they take it to the dance and then you meet someone else that's networking guess what when i was a loser met her husband at the dance of a murdered ten years so the jobs are in the paper jobs out of a lot of people to face you also you must be a differentiator so what let me be more specific. all of a sudden i'm coming you x.y.z. corporation your h.r. human relations ok and i want the job the first thing i have to do a course absolutely i must google your company i must know everything about your company but that's not good enough why don't like will take a look at your competitors and see what they're doing say incidentally it was the greatest words you can use and find a job i've been doing
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a lot of research and i found this and that this is about your competitors this is about as constructive suggestion ok now interviews over larry ready i go back to my car i get a beautiful hallmark card out dear dear mr king ok i've been out there for two months this is the job i really want here are the reasons why here's what i can do for your company one two three four and i walk the think you know right back in the you. is that a differentiator well there was a lot one hundred suggestions like that how many people you call every day you call customers every day or i call them just because a i was a family while birthdays that suglobov days i make i make five a day but that fifteen hundred calls a year and just sing happy birthday over the phone and then i get out of everybody's birthday every we have three thousand accounts around the world we saw in twenty countries and our twenty person sales force they have to know the birth
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is a verb right no one know why i come in with a creative gift and i'm selling them below you feel good on your birthday don't ship i'm not buying your business i'm just using my creativity to find something that you really would like that's inexpensive all right and then boom they're in a good mood did you ever ask your father or mother for the keys to the car when they're in a bad mood and i don't think so so you wait you hit you hit at the right time with timing so the birthdays are very important i probably in touch will i have this the fallen. has that is what i have my rolodex which is of course my computer and i have twelve thousand eight hundred names ok now those twelve thousand there are people that i'm in touch with they all know minimum two hundred people some people know of two and four and five thousand so i figured i can reach about five six seven eight million people around the world at the column start column started just from the book all of a sudden united features came over and they said like you to write
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a weekly column and it's now up to one hundred newspapers ten million newspapers in circulation believe it or not a million just went on a magazine last couple months ago that's four million more and dot com so i'm kind of proud of that is it all advice yes that's all it's all how to self-help exactly three letter words hopefully that even a c.e.o. can understand the course but all. so a fifteen year old student can understand. i do remember going the reagan's inauguration because it was just yesterday i used twenty twenty five cabs during the week i was there i asked every cab driver you know how do you like this bitch those cab drivers they all understood those three letter words they liked the speech and therefore i knew he'd be successful you need a little professional makes all the harvey will tell us why it may be easier than you think stay with us. be
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a great. you know sometimes you see a story and it seems so you think you understand it and then you glimpse something else you hear or see some other part of it and realized everything you thought you knew you don't know i'm tom harpur welcome to the big picture. mission free could you take three. three. three. three. three.
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three broadcast quality video for your media projects a free media don to r.t. dot com. with harvey mackay there's no one like them it's one of the risks of using social
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media as a professional tool risks and benefits well the biggest risk of course is my father taught me this you never say anything unless it can take the front page of the newspaper to have to live your life that way bones in the walls and then ears and if you carry ears now than ever oh well as you as you know just get on an airplane and just get through the wrong by flight attendant and work come out a million two million three million hits that your can do within twenty four hours a pity anybody that's in business because because you can get known before it was just make an unhappy customer and they'll tell twenty people now they'll tell millions so how is it has it changed the whole world you live in well you can't well let's just talk about book tours for example social media you know i tweet like you tweet i've got facebook like you've got facebook i'm all over everywhere all the time and therefore that's a lot of exposure so if i have
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a new book this book i'll call my friend ken blanchard the one minute manager he has one million names that he reaches every week ken do you mind saying that harvey wrote a good book assuming you read the book and you like the book so he sends out a million boom blast and now yes i understand that only eight or ten percent of the million open up which is honored thousand but that's how you spread the word in your name. suzy on one frequent guest along with harvey said this in today's world the only thing that you have going for you is you but are you the best you can be now here's a book than guide you to be more and have more if you don't have the success that you want in your life this book for you susie orman about. harvey mackay and again what that free book just give it again well harvey had thank you harvey at mackay m a c k y dot com and wills as well that i will sign your book and any that was
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with green men and women in the job market in the world in business business leader let's first of all talk about what's going on in the world in the united states specially with women this is our last visit last summer's figures all right girl labor statistics hard to believe sixty five percent of all the pharmacy students were women last june graduates sixty two percent auditor's an accounting forty one percent m.b.a. or as women forty three percent of the law graduates women forty seven percent medical women women entrepreneurs multiplying two three four times faster than men and according to carlson bogglingly this is the world's largest travel agency for women business travelers will equal their male counterparts within the next three years and more women owners employ more people than all the fortune five hundred
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companies combined more and as of three three years ago there are more women business owners than male business owners women have a little bit more of a passion and i've raised a lot of money larry kind of proud that maybe one hundred million dollars in st paul and minneapolis over my career i never ever took on assignment without taking a woman as my co-chair are you saying the field is now level. now the glass ceiling is still there ok but it gets but it gets closer and closer you know it's equal and becomes an equalizer every single year there's a lot of opportunities out there you know all of the congress people you know about the mayors you know about the governors i mean really they're in business. they're doing very well they really are but a long way to go in the market world is that equal pay for equal work no a why not with all the stats or just say anything let's just talk about my field that just
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public speaking the perception is still in the marketplace the people that are writing the checks there's a male talking about business will they'll pay me more than the woman who made no twice as much as i do but that i have because it's a lot joe is still a much on us it's still macho a lot there's still perception absolutely where do you get how do you keep an eight year over eighteen hours i.m.c. your eightieth birthday party where do you keep you what keeps you going you're into it you could retire i mean you could just go live in scottsdale arizona and watch the dancers as adelaide stevenson once struck why don't you well forty eight hours ago i've done ten marathons on my last one before the half marathon forty eight hours ago was the boston marathon but i've run ten marathons i've figured out what i'm on my tombstone he couldn't sleep fast enough. i don't i don't want to go to sleep larry i really don't i mean there's too much going on
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in the world out there and therefore i surround myself my best friend in the whole world joined at the hip is lou holtz notre dame hall of fame is pm i mean we're joined at the hip but i'm telling you when you surround yourself with winners when you surround yourself with people that are excited and can't wait to get up in the morning someone told me one day i wonder who that was that every warning he got up as he was looking at the ceiling he would say to himself. it's a gift i wonder who told me that i thought it was told to me by a swami avi mccabe a great hobby mckay gives away a lot of things he's given away his email address to harvey mackay dot com they will get donald i'll send them ok like tronic lee and he bore when you were twenty six years old in one nine hundred fifty nine you purchased an envelope company turned it into a hundred million dollar business employing over a six hundred people one of the nation's major envelope manufacturers twenty five million envelopes a day which means you have to sell twenty five million ample hopes that they
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and you can only use a novel of months larry and then you have to come back and order more i never thought of that and then lope is a throwaway we service the direct mail industry that's great and we have some social media questions for you at jonathan m. wants to know what advice you have for a young entrepreneur without much startup capital he wants to be an entrepreneur or did he break in one of the best kept secrets in america score s.c. or are the service corps of retired executives i know of every single city in america you may not notice that all the a c o r e look it up and go there and you're get retired executives from a how many military from three m. the cost is free one of the best kept secrets in america i did interviews about years ago score and the hugo then he's retired a successful people help it no charge they love doing it because they were tired they want to be active. adam
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romano what does spirits does spirituality play a role in success well that's to each his own and to each her own of course every single seven point two billion people on earth and everybody has a course a different facet of their religion and their spirituality so what does it play in you can look up many successful people i happen to think high percentage of people would be as you have to believe in something my oh dear friend billy graham certainly that's certainly used that physics says is the deal and no walter on facebook wants to know was that any a moment ever a moment where you gave a ball hope that you have to give up all hope and when someone does what do you do at that point that's the very of a get a very difficult i never really truly gave up hope but i tell you how i solved my problems when they struck me for twelve weeks with pickets and i thought i was going bankrupt when i had to go through bankruptcy my name was on the door of the
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way i solved that problem is i just went over a hospital name of the hospital shriners hospital in the twin cities children's hospital and i walked the halls and i saw they used their is the word crippled kids you know in the fifty's sixty's and said i walked the halls of the hospital saying again there but for the grace of god go i and i walk back to my office and i don't have any problems that's what i've been doing for years it's worked for me but i usually when you're when your backs to the wall you know and you're almost down and out you must get advice there's no substitute for good advice don't wallow in your own failure don't take it personally and not the only one that's ever had a problem and then they could come back they all make you know millions of people made comebacks so seek out advice can't do it all by yourself and tell you leave it s. why do we. see so many cases of the peter principle of bass in business how is it
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that people manage to fail upward that the people principle is that the more you do you reach your own level of excited just rise to the level of your incompetent why is that still present i would say that i think that book is in the seventies obviously it was born in grant's tomb or whatever. peter rolled that it in i think in the seventy's and i would say it goes back to the hiring and one reason meteoric rises of companies example i have seven people in one nine hundred sixty i hire an accountant now all of sudden we grow we got one hundred people now i need what do i need i need a bookkeeper first then the accountant then the controller then six hundred people today and he did chief financial officer so in the hiring process you have to measure capacity very very difficult how do i get around it i have industrial psychologists cause very little i've never hired any person in over fifty years of
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business without an industrial psychologist measuring the capacity so i don't run into the peter principle and then number two i go to their home i interview the spouse i interview their kids i want to let them know this is the biggest decision i'm going to make yes we've got six hundred people but if you fail nothing happens to me you obviously you're obviously had some mistakes along the way oh people it didn't work i think we had about eighty percent which is very high so do you learn from the twenty percent that's the number one thing is. as follows i wrote a book called we got fired and it's the best thing that ever happened to us which you have in the interview do and if you don't learn from their mistakes if you don't learn from that was the number one thing with the book everybody loopholes that got fired mayor bloomberg got fired you've been fired for ten people's picture on the cover they're all been fired you must learn something from that experience and if you don't. don't you are
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a loser you can't go forward and you are the opposite of that great learned k. thanks to our differend the water guy his latest book the make a m.b.a. of selling in the real world is out in stores and you can email up and get the free book level you can find me on twitter at kings things i'll see you next time. real damage and complexity of this oil spill is not something you can grasp just by looking at dirty birds we have between four to five million people in this directly affected area of the coast and it's pretty clear why it's not being reported
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because b.p. can't afford to have a reported all along the gulf coast are clean they are safe and they're open for business if b.p. is the single largest oil contributor to the pentagon the us war machine is heavily reliant upon b.p. and their oil this is a huge step backwards for democracy it's a step forward oligarchy carex it is toxic is a look a lot like spraying in vietnam it was it was not a picture that either the government or b.p. really wanted to have out there i don't want dispersants to be the agent. this. will be the. science technology innovation all the least of melons from
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around russia we dumped a few jerks covered. to live on one hundred thirty three bucks a month for food because you know how fabulous bad luck i've got so many i mean. i know that i'm sitting in the same really mess. and we're all very so personally apologized and said. the worst you're going to fly down sort of a. radio guy in fort lauderdale minestrone something i want you to watch closely for a politician because you've never seen anything like this and i'm told. the guys i'm having martin and this breaking news said well the president evo morales is a white and.

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