tv Prime Interest RT September 12, 2013 4:30pm-5:01pm EDT
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want to improve the amounts to three point seven percent on average we three percent this is reached a level amongst pain in my two fears a chief executive. in lake geneva. is into this lake that melt water flows from the mountains of switzerland. located on the shoreline is the headquarters of a company which deals in water. it's the headquarters of mislaying the most powerful food and beverage company in the. atmosphere we believe that will have a long term business success you must see him with famously create value for the
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shareholders and for that and he called this creating shared value and it is a fundamental principle behind the way we conduct business at nestle oh i could but social responsibility. report is think it's our financial report so i think it's a good balance a good which is we play. when it comes to water. and global ambassador he travels the world preaching cautious and careful use of his most precious commodity. he's a captain of big business committed to making money but also a man who speaks of social responsibility so i want to know more about that my first destination is the used to be. when mrs lee is hoping the united nations to provide a u.n. refugee camp with drinking water. is one of the humanitarian projects which the company finances as part of its corporate social responsibility program.
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it's the lack of drinking water the global water problem which is also of paramount priority for the u.n. the water crisis is perhaps the most urgent ecological and human threat of our time in their recent world water development report twenty four agencies of the united nations confirmed that the global water crisis is getting worse and threatening millions of people every day they can't benefit the paper p.o.p.o. in a way it is possible for either the united nations board ministry to do it by itself . by having a bit know how far mr or the company your lordships with a few expertise so few in h.c.r. be able to assure access to pure water for the parents of south so people.
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this is the jam to which meter brobeck is referring in his knisley do it's home to some twenty thousand refugees from neighboring somalia. many of them have been here for more than twenty years waiting for the cooling in the country to store. it. thank you. and i've been expecting something of a showcase project but instead refugees tell me there's a shortage of water. like you see that way down to the can sometimes we don't have water for two or three days. due to problems with the boreholes on we can have you know what tricity we can also it then we have to wait for a specialist to repair the system and get to. the campus supplied by an
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underground water pipeline the want of being pumped from the valley some twenty kilometers away. nestle cosign it's the water supply system and according to peter brown that is committed to its long term operation. in the last three or four years the noble what. is the fourth time. given. that. this is now running out of. the funding we. said that it does me. no no if. you do this you. did in two thousand that went into two thousand and two thousand and four they support that.
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this is. they say i don't know any more watering got this or that. nestle scheme it meant to the camp is finished but according to the company. it's still continuing. to make sure that the water system can keep functioning. so that the people of their reach. and. clean water for many years to the future. is bright playing up commitment or is the company's p.r. perhaps getting just a little too enthusiastic. the water companies are in this for one reason and that is profit and sometimes they connect up to a project like this for their marketing tools because we all over the world are
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criticizing them and they're trying to renewed their image in the world they don't stick with something unless it's profitable they are a big transnational competitive corporation and they will never stay with something for humanitarian reasons. from canada is an ambassador for water just like peter broderick. exempt that she's a consumer activist a winner of the alternative nobel prize and a strong critic of nestle. nestle and. we've asked the company for an interview and was still waiting for a reply from the time being we can film only these pictures on the fringes of a media event. nestle is one of the most profitable companies ever
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annual turnover exceeds one hundred billion dollars it's the world's largest food and beverage multinational adored by investors big and small. more than a quarter of a million staff. and the chairman of the board is a man with a mission. i have often wondered what is the most single important factor that could ensure a company continuing for another one hundred forty years and i always come to the same conclusion in water. when it comes to bottled water nestle is the undisputed well. the company has bought up many of its competitors and now owns more than seventy different brands the new alternative totals more than nine billion dollars. with a takeover of pear. nine hundred ninety two brands. joined the product portfolio. access to the lucrative beverage market in the usa. also look of course
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which is also very important which is what is a mature for companies to be checking all over the constantly what are people thinking about massless brian said about mr responsibility as a corporate citizen. in bern switzerland i have an appointment with a senior nestlé manager. he chose the restaurant. will nestle give us information about its water business. and an interview with peter brown back. the answer is no according to the nestle man it would be the wrong film at the wrong time. then he offers to commission from us a film about the global use of water in agriculture. above and beyond that the doors to nestle will be closed to us worldwide.
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that means no cooperation from nestle from now on we can film peter brown bag only when he makes public appearances but that doesn't deter us so we travel to the country where the company sells most of its water. a spring water pumping station in the northeast of the usa. for its poland spring brand nestlé pumps out a million liters of water every day. a tank of thirty thousand liters of water for which nestle pays a private landowner just ten dogs. in front of the heavy traffic this is a problem the water tankers carry up to twenty five thousand times. the time to
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miss most balcony looking about an hour. and also for at freiburg it supplies about a sixth of the water for poles from bali was the focus of attention today. our dear before you want to play with us right i want to freiburg or if you take in millions or kill them to water out of one place they're asked to. that effect somewhere that's why you've invited freiburg residents to dump the bottles of cold spring water apply go. back to where they don't belong here they don't have a right to be here anymore like the war allows. they don't have a right to come here and take the water. inside the misting wants to build a second pumping station. wants to pump double the quantity of water. but also some consideration the local authorities are refusing the company permission as a result nestle is now suing the town. this is truck
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access from denmark and that water source is something that is crucial to their growth here. it raises the question even more loudly who does the water belong to and if i have a house next to your house and i pump out of my my land where is the line where what i pump out from under my land is coming out from under yours the situation right now is that the public has said no player has said no the appeals court has said no and nestle says. so when the appeal was filed i believe last week a week before. the inhabitants of the town of. c.-span a man in my opinion that is an absolute right when someone says they do not want to balling operation in their community does also that is something we must also
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market why not. come to. find out what's really happening to the global economy with mike's concert for a no holds barred look at the global financial headlines tune into cars a report. listing constantly needs new sources of water. here in the state of maine a home team of hydrogen interests is searching for new springs for the company. mr knight requires water rights privately all purchases whole areas outright. which is what happened in the front a preacher. poland springs are nestle's would light up the tire area here and get all its mountain water and sell it all over the world for money
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regardless of what it does to the ecology they are very very astute in dealing with. changing regulations or working within regulations. to meet the demands and the goals that they have if there was no. resistance to them coming to town there would be no office with a good neighbor policy of giving away free coffee the funny part is they give away free water they're giving away a case of free water to the first fifty people every month that come in there and for me it's extremely ludicrous because that water is the water that we get when we turn our sink they use it up there and wash their hands. and flush their toilets with the same water. felling is bring water.
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thank you bob that. in maine opposition is growing many people are angry that nestle is making big money out of the water i meet up again with more bhalo. leslie is a water hunter they're a predator they're not interested in the sustainable use of ground water or this the springs that are the reverse of the springs that they use their out for one thing and that is to make money and so they come into an area and they see the water like water mining like a gold cup they come in they drain an aquifer until it's gone and when it's gone they move on they don't live there very seldom they don't have any connection to the place they're after profit they're predators water hunters looking for the last
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puro hotter in the world. in the small town of poland stands a kind of fairy tale council it's a bottling plants dating from the he and nineteen zero seven. the original spring now has little water rumor has it the spring ran dry a long time ago but the name has remained today poland spring is the top selling spring water in the usa for less lake a spa claim success in terms of turnout. today in the state of maine the rust free new clothes opening poland spring water the newest is this one built by nestle in kingfield one hundred twenty kilometers from the original spring. we want to pay a visit the local media spokesperson said that all she had to do was inform head office.
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power. hour for. the barrier stays down just like the next man told us back in the swiss restaurant. my next destination is a wildlife preserve some two hundred kilometers south of changes. here to the hydro geologists have been successful in this. but a small group of women are against next. i don't think. that over there the water. kind of believed that was started.
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the reason i'm fighting for water preservation is we have a very large water rack or for here that we care very much about what happens to which nestle moved their way into it over three years ago without us knowing about it we noticed the wells were in place on this land and that's why we began the fight to maintain control of this my passion is we're in a battle of our life with nestle and we're trying to not have nestle come into our town with three. people in the next lane decided to put wealth in the ground and they go down a certain number of feet and they let them monor ter the water levels in this area off the land puts or they have not requested a permit to x.
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track they're only testing our area. well here we are we're still this is three years we've been tested you know how to exploit commercially the massive reserves of water. trying to find private land to the towns of shapley and you feed from there would monster pump water from the wildlife preserve and at the lowest possible price. in the towns around the preserve of nestle has now become a political issue yet. as a factor we cannot fight that company on any level playing field they didn't feel it was necessary to hold a public hearing on this issue this is why local control is so important corporate america has the lights lobby for us they are they are they are drowning us out it
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is time for people to stand back up and speak to what they need to address what is right for their towns you live in the towns they don't they live overseas. it is a question of whether the normal water supply for the population should be privatized or not and there are two points of view. one i would call it an extreme point of view. is that supported by n.g.o.s choose. which insist on water being declared a public right. to break it. in other words as a person you simply should have the right to have water. that's an extreme solution . the other view is that water is a foodstuff. place and just like any food stuffs it should have
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a market value they want our water and they want our water for profit and what they're paying less and a penny a gallon is just outrageous and what happens is they come in and they come in again to these small rural area years where there is very limited government and they use their scare tactics and their billing dollar company and you can never beat them. nestle might be a wonderful company but i have not seen it we've tried to work with ness and back when you find out that nestle weaves their way into our community and the person that wrote our regulatory ordinance was recommended by nestle well the people should be writing the regulatory ordinance it's our town that's where the tax payers so what we did was we met with a lectern officials and under the regulatory approach in the united states the
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regulatory approach we have ordinances in each town. and what those ordinances do the regulatory ordinance pretty much tells these companies or a small company or a large company what they can do in their limits and so forth but it only regulates them make that we cannot say no we don't want you in return you know that he said of course we know them very well and we have intense discussions with them the situation varies from country to country from city to city or as in the us from state to state. in several countries there are people who are very happy to see us building factories or connecting wells. in our cities and going on you know there's there's discussion of blood whether or not we're interfering with the natural water flow from so. since the breakout an operation. mostly to screen tankers to transport vehicle from this wildlife preserve. nestle's
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battle with the determined women of shop lee and infield has not yet been decided. by the front of the big water tank has to haul is made to the lawn just want to bottling factory in the wild. the water is pumped by nestlé from the area directly behind the factory. the other half is transported in tankas from pumping stations in the hinterland. for one time to load nestle pays ten dollars or even nothing. once bottle the same water costs fifty thousand dollars when sold across the company has a home spring natural spring.
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in maine nestle pumps about as much water as that used by the entire agricultural sector throughout the state that's around three billion liters in here and the figure is rising. back in switzerland we're at nestlé his annual press conference for us the opportunity to film inside the company. i'm interested in this latest neil brennen was aimed at winning over two. seumas in developing countries. at the press conference we are offered san pellegrino and we tell water the new product chemist
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a promising name life to your life brand for those who don't know ten years ago did not exist and it's an incredible story to go from zero to where we are today one of the top brands yes yes and one of the reasons we've been able to grow grow is we've been able to offer the consumer value good quality water and different parts of the world and it's been very well accepted we're looking to take that asset expand into more geography more parts of the world we think the growth will in fact continue it's a profitable brand for stew and it's a jewel that we have an opera full year old and our plans are to continue to leverage it so i'm very optimistic about that brand. one of the whole that's the idea behind your life. your life is purified ground water and reached by an artificial blend of minerals it's a secret nestle recipe. it's produced locally and twenty seven countries on five
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video for your media project free media r t v dot com. coming up on r t today in switzerland john kerry and sergey lavrov meet to discuss a possible diplomatic solution for syria but a willing deal of one u.s. military intervention the latest on the meetings and the future of syria just ahead with the latest leaks coming out about the n.s.a. surveillance state more americans want congress to act but what is on docket for capitol hill to fix the problem we'll speak with new jersey congressman rush holt about the issue. the c.e.o.'s of facebook and yahoo are speaking out against the n.s.a. scandal mark zuckerberg and the rest of the mayor have voiced their concerns over the expansion of surveillance we'll hear their concerns later in our tech report.
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