and dirty tricks these lobbying and public relation firms provide a variety of services among the services and some of these firms provide is to actually plant opinion pieces or what we call op ed in american newspapers. they have people on staff who do nothing but sit around all day and write up an opinion piece then they'll go out to a think tank or to a university and recruit someone there with a big name to put their name on the piece and then they will plant the piece in an american newspaper when we got the opposition and saw this david ginsburg declaration i was personally surprised he's in the l.a. copyright society an organization i was president of one time and i remember when we admitted him into the society and and that's a group of people who are primarily defense oriented you know representing filmmakers defending against these kind of claims so so why did don't bring in.

david ginsburg provided a declaration in which he basically summarizes the film and sort of agrees with dole's characterizations of certain aspects of the film being false there is a paragraph in here that is sort of startling where he compares heure film to a world war two era propaganda film the classic example i will give here with relevance to the film dramatically and he's talking about your film goes back decades to the nazi era anti-semitic film. the eternal jew so what he's doing here is he's equating your film to a propaganda piece that was trying to essentially justify the massacre of jews to go out in a list somebody and say we'll give you a script of what to say and we'll pay you to say it and we want to pay you in particular because you might be somebody known to be on the side of filmmakers so it'll be meaningful. that you're turning against one of your own you know is is is

really disappointing. money talks. the internet it seems. i found out the dole had bought my name on google whenever you googled my name. would follow. even our own movie trailer would have a darling. aggressive comments in a commentary track after online articles. grassroots on the internet. there is no question it's cool that people at the moment in strategic communications are using false identities in the virtual space to raise awareness of certain issues. if you put thirty people in

a room who are paid to pretend to be brand because now that's essentially what people are talking about with this kind of false grassroots campaigning which is as strict and that's illegal. yes of course they are. no question strategic communications have a stream of people they're hiring who want from traditional p.r. backgrounds and that includes former members of the security services former members of psychological operations former members of essential behavioral change industries that clearly up until recently were fairly covert as a consequence now the lines of service offering are getting a bit blurred because these people coming in with nontraditional approaches. so for example you might look at someone you're trying to supposedly take down

smear whatever it maybe by looking at the way in which you could put fishes between themselves and their support structure. one of the ways they may have assessed your battle worthiness your your ability to sustain the fight would be to look at your finances another one would be to look at. where you are with your life for the moment i mean are you an alcoholic are you suffering from stress. you've got to look at the individual that's coming against you are there masses of skeletons in the closet have you done this before with that involve perhaps the services of a private investigator or something phone hacking e-mail reading it happens people buy and sell those kind of services all over the world when you've got hundreds of million dollar industry that needs to protect its reputation. a few million being spent on on a. campaign to do just that is probably good good money well well spent.

you could say if it was based on facts it's further proof that i understand your pharmacist. just for. i think you being a little bit naive if you think that you can take a poll at a big multinational. and expect to walk away without some sort of fine tuning i want to say i'm not credited with doling anywhere but i do object to the antics of publicity filmmakers like gert they spend millions on their brand every year and you're going to come in and start selling their brand and start attacking their brand what did you think was going to happen to you as a producer ever due to the truth.

the letter was addressed to me but that means that i get the tragic you missed and then the horrid asked for the hatred was aimed at him. while i was mainly to be p.t.s. since a obviously was misguided it to be like if you stop working with him everything will work out well for you. frederick aged me to pull out said she would weather this on his own not. stoop still for tom could look myself in there i hated that him but i just couldn't do it we made this film together and will see it through this together at some. lincoln is there something in it that you would think looks really dangerous or something you didn't expect though so no no in fact if you read out was really just a rehash by really not much more.

we decided to fight back we counter sue dole and file a motion arguing that dole had used the weight of a lawsuit to suppress our freedom of speech. and now we want the judge to rule in our favor as soon as possible. just a few days later i found a blog on the internet and it was a local blogger who had followed our case and he was writing about what happened when he ordered food cited at a hamburger restaurant. around a blog not for profit i don't have any commercial sponsors. i'm interested in politics that's all. about the time when there was such a hopeless about bananas this friend and i were out shopping like the nerds we are if we went to all these electronics in computer stores then we decided to go get

something to eat. and settled on a max. swedish in the neighborhood is a good to. i went for a fruit salad instead of fries. when they handed it to me i noticed the dome logo. and my gut reaction was what the hell. i told the girl at the counter i don't know what this. meant i took a picture of it when i got back home i wrote to max hamburgers. asking them why with the clear cut green profile why this is something that was at that point in time as controversial as dull products. he made reference to the film and the lawsuits i wasn't aware of any controversy so i looked into it on the

internet. and then told my marketing staff to investigate the matter. i actually received e-mails from other guests while i was doing my search people who had the same opinion. we studied the matter and it made us feel uncomfortable. we asked for an explanation but the swedish office referred to the us office and they never got back to us so we decided to stop selling the product effective immediately. i got an answer from the public relations manager at max he told me they had spoken to dole . and had decided to discontinue little liberation to their apply on my blog along with an image and. all hell broke loose. the big newspapers hated that and suddenly we went from the cultural pages of the

newspaper to the business pages and that's what a power it's. done in my local cheese shop i bumped into lucien know us to do you and member of parliament he had read about our struggle i mean if you could help me i said yes it would be great if we could show this film in the problem of. no is a social democrat so i decided to also called an m.p. from a conservative government party and i asked him the same question. the film was taken out of competition invited all threatened to see the film festival the film was screened anyway and in july he and his company were served with a lawsuit. now the film has come to the attention of the swedish parliament. to do you like screen this film in the parliament fundamentally it's about the

right of filmmakers to describe events. this is a means of showing our support of these rights so it's about freedom of speech exactly as finance and politics go global freedom of speech needs to follow suit the right to express your beliefs and to describe the course of events just picture if they are successful the thought what a devastating impact it would have on our future if filmmakers or journalists are no longer able to document events what about accountability in society. i mean this was when my social democrat callie. and i was looking at options one same very obvious to us a film that risked distribution bad must be shut. down for the kind of i appreciate your coming. so we meet again this is margaret the

producer she's being sued. there's a saying movies are better at the movies but screening our film for parliament is certainly fantastic. and i'm incredibly proud i mean i sincerely hope this signal will make its way from sweden to drive in westlake los angeles but one. thing about freedom of speech is that it applies to everyone even the bad guys. and even the people who want to abolish it. wealthy british style. markets why not. find out what's really happening to the global

economy cons a report on. shifting sands and alliances advances and reversals outside military intervention in stalemate these are among some of the descriptions that apply to the middle east since the start of the arab spring what are we experiencing in this church region. or merely instability and violence with no end in sight. on november the fifth more than four hundred cities around the globe are hosting mass rallies for fairness justice and freedom. million mask march on r t and r t dot com. is on its journey to such a. one hundred twenty three days. through two hundred cities of

russia. really fourteen thousand people or sixty thousand. in a record setting trip. air. space. on our t.v. . and we'll keep all slashing at them with our machetes because we've hit them hard and they're bleeding. i'm preparing the next machete which will be sharper and bigger. i. hope that a great deal of people will join our appeal today. we have a petition that we intend to send to dole. requesting them to withdraw.

when we screened the film into parliament with support from every part. every parliamentarian signed a petition to request gold to withdraw the lawsuit. the worst case scenario is that this is on the rise worldwide that governments companies and individuals taking their critics to course we don't want to see that in sweden p.r. people in washington d.c. even more active and began writing letters and e-mails and calling every swedish journalist that interviewed me. no also letters to the m.p.'s they century. i'll do i would have been more impressed if they taken a real stand. by actually discussing the issues at hand obviously feeling. at first people got scared and provoked by these letters but when they realized

that many of their colleagues had received the same treatment the atmosphere changed. it was becoming. and that letter may i have a copy for absolutely who wrote it michael carter from though for me and for that came with a few days ago they write that they're very pro free speech and the rest of the letter is a defamation of frederick guess and. then nobody there isn't a bad since early spring but now the fellow finally opened its cinemas in sweden but not for being a documentary there are lots of copies being distributed so it has the potential to reach a wide audience. it's like a hollywood thriller with all the lawyers like philadelphia before it's what's a score for some it's a brilliant film.