tv Documentary RT March 11, 2019 5:30pm-6:01pm EDT
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in the middle of last month i'm not so earthy your concern the ones on the. right in the snow wasn't enough to keep the. presidents of india but only to leave you don't get it done soon more. since. last year the leak of a similar video from the very same colony led to a massive public outcry it was a big scandal which led to dozens of criminal cases being started and even more people were sacked from the colony. algeria's longest serving president has announced he won't run for a fifth term after unprecedented mass protests across the country thousands are taking to the streets of algeria's cities ripping down posters of abilities with a flicker who's wheelchair bound and has not given a public speech for many years he just returned from a swiss hospital where he was receiving treatment the president's office also
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announced that april's presidential election will now be perspire and under government reshuffle. there's a loss for us our thanks for staying tonight international from the team of myself join us again in thirty minutes for more global news updates. see you k. wanted southern see so with that saturn to come to your native chicken you know what the good comes the bad you know you get you know the brick said bal you're going to get the native to. the film begins in hawaii in the middle of the pacific ocean in spite of the
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island's remote location it is also foreman victim to the epidemic of the twenty first century plastic. the plastic pollution is littering beaches and endangering certain species of animals no matter how remote or out of reach. but. in this little bar a tree in the north of the occupied ago scientists study marine animals not plastic at least in theory. no idea what that is. that it's certainly plastic. jessica perelman is a biologist accustomed to finding plastic in fish stomachs she has started a very unique collection. casually often plastic bags. this was all
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coiled up in the stomach when i found it and had no idea what it wasn't all that and just. how did you react when you find this in the storm and i was shocked i started you know documenting it measuring it taking photos showing whoever else was around in the lab and we were kind of. we were just you know shocked to think that these fish are really ingesting this i mean. to her disbelief the scientist has found plastic in an unlikely specimen known as the fish. the young one was not expecting such a surprising discovery when she began this piece is. fish live at a depth of about two hundred to four hundred meters and they're clearly coming in
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contact with plastic and it appears that plastic is truly a deeper problem that we might have imagined. even swimming at these depths fish manages to swallow tribute plastic objects. i mean occasionally you might find a brand name such as this. bottle label. what is this so this is a label from a water bottle. and found among the. design design is a pretty well known. bottled water company. you know finding finding a label such as this in the stomachs makes it that easy to determine where you know where it may have originated. this is always more to taste than just. just want to look. in front.
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of the world's best selling brands. and if you're not familiar with. the name of the group behind it the coca-cola company. everyone knows coca-cola but not everyone necessarily knows that the group is in china. dozens of other brands just sunny as part of the coca-cola company and sprite two there is also minute maid powerade and of course from one of the company's flagship brands. every year the group sells more than one hundred twenty billion bottles across the globe that's almost two thousand bottles a second and this mass production is creating a devastating mass pollution.
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in january twenty eighth in the multinational made a bold announcement by twenty thirty the brand is promising a world without waste. and it's james quincey coca-cola c.e.o. who is leading the movement. what we need to create is the circular color we need to create value for the out there is absolutely doable for a world without waste thanks to unlimited plastic recycling but how reliable are the promises that this multinational can recycling really make this problem go away . with plastic becoming a global catastrophe reinvestigated the company's promises and on competence secret strategy which contradicts that convincing prejudice and none of us for all of those we don't sit by and don't resist instead of effect the political philosophy
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for decades the multinational has been aware of the damage that it's plastic bottles off capable of causing but responsibility has never appeared to for long then. what is the reason behind this because ultimately it means it means higher costs for them in africa offering the soda giants american headquarters we are going to expose the truth behind the so-called recycling autonomy that coke is trying to promote and that's the model here. only going to see. it proceed at this particular motel you know that's a night to. come on one last drink for the road welcome to the wonderful world of the plastic promises if the coca-cola company.
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coca-cola and plastic have a longstanding relationship and one that is full of surprises. to find out more we traveled to the united states to meet a man who is well informed on the subject he lives in this small house in the dounia. i got back nicely thank you nice to meet you yeah really welcome to. you know this is going to five. and then i doubt what i have to drive is good that i'm going to come on and yeah. but elmo is a historian. he's the author of a book about coca-cola a best seller it's retraces the multinationals and time environmentalists strategy particularly from the sixty's on woods when plastic began to revolutionize consumer
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society we began to see massive amounts of litter piling up around the country coca-cola tried to respond to this wow we're getting blamed for all this aluminum waste all this ultimately plastic waste what do we do and one of the things they did was partner with a organization called keep america beautiful what do you here keep america beautiful you think like wow this sounds like an organization. started by a bunch of kind of bearded environmentalist at least that's what i thought. you know because you see the sign everywhere in the united states is still a very present organization but it was founded surprisingly by the beverage burning in canning and packaging industries right the idea was that let's tell consumers there are the bad ones they're the litterbug they're throwing us away industry should be blamed for all this waste. and so this native american looking
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like a character from an old weston makes the keep america beautiful and huge that sense some people. are bright. as worms. and this guy throws in his car he throws the packaging waist down it is feet and then and this great camera man lists the camera up towards the crying indians face and there's a tear in the snare and it comes on the screen and says. people start pollution people can stop it right and it's this message. consumers are the problem right not us industry but consumers are. since the success of this advert in the us in the seventy's keep america beautiful
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has branched out. now there are organizations throughout the world designed using the exact same model and who is backed by the company with the red and white logo. to understand how coca-cola is recycling its reliable old consumer guru technique we have to go to their son i not to the chateau but to an event that is being held at the town. it is an important conference with several elected officials from all over europe and they're here to speak about the plan in this at that and it's serious stuff they're even discussing the color of that trash cans and that kind of thing.
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all the. media is us. to conclude the meeting the guest of honor makes a speech this time it's the director of keep scotland beautiful and association partly financed by coca-cola like keep america beautiful and it seems derek robertson is a plan of soda. and listen closely some of his slip ups are extremely telling. you that when walking out on a ship and saw in the health. care yes. it does here we do care and want to hire she'd be. better. well you can stop thinking into something by. the emphasizing individual rather than collective responsibility clearly nothing has changed since
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the advertisement of the native american crime. i assume that you were drinking coca-cola this morning is the single use a lot of plastic and the problem today. plastic plastic packaging has a very useful function in society and we need to we need to remember that the problems are very creative they are very very useful and they obviously perform a function as important as how you we again as individuals dispose of these packages so coca-cola for example one of packaging likely want to be ready to get it fiery safely i mean use it. what you don't want to say and then environment according to the head than the sensation which claims to fight against pollution coca-cola is supposedly the example to follow but does he admit to being financed by the american multinational we asked the question a few minutes later who is financing your targets are. you looking for some answers or cut out of your budget and is it fair. what you want to doing here i don't look
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i mean i'm asking you these are negative until especially seeing my own guys asian and scotland as my digital ok i'm fundamentally through tell you i'm committed to that will i volunteer my saying ok. by asking the finance question we have identified it touchy subject the conflict of interest in this book of conflicts of interest do you think there's going to continue as i said do you think you are trying to create a measure of our influx of interest about stuff like you're trying to do you think there is one no. one source are you have sponsors again that's it's a different model than a mob or to stylish women or child is isn't that the secret to her doing and good humor terakhir you so if you were to see see what it says. we're doing housework so i won't promise that was going to go home or was forced rest policies and the kind of extras and some compliments and some companies that i'm. like i want to learn
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more of them. mcdonald's starbucks. or some big brand names. we had to insist since the sixty's coca-cola has been paving the way for other multinationals. the country has gone into a nihilistic fever if they can. get out the travelling across america to find what makes america the charlatans the genius to defeat the quintessential american hero this is it we've come a point around which alan would have done so we always are on the courageous and. called culture listening morning america. we're starting last with is going to headed east into this want to go into the belly of
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the beach and i think i want to leave now doesn't get any more ground zero than the it may be completely different by the end of this journey. who would have thought a somali born muslim woman elected to congress would ignite a long overdue national conversation also trump wants to make the military industrial complex great again. but what if the so did giant really had decided to change a few months ago upon launching its program for a world without waste the company announced a set of very ambitious measures to resolve the plastic pollution problem the coca-cola solution is recycling the. concept is simple collect used bottles to make new ones out of them. coca-cola promises to put fifty percent recycled plastic in its bottles by twenty
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thirty and that's on a global scale that. is absolutely doable there's a model there for the china's a lot of parts of the world on how to create value out of plastic and get it reuse . of course that would be great news. but with all that we have learned about the company's strategy is we wanted to check how often they actually keep their promises the american company has been promising to make bottles out of recycled plastic for years take the year two thousand and eight for example in its report on sustainable development coca-cola announced that it wanted to put twenty five percent recycled plastic in all of its bottles by twenty fifteen. for a long time we sought to find any trace of this in the report from twenty fifteen.
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the company never clearly states whether or not that promise was kept we end up finding a single figure twelve point four percent at first glance it's easy to believe that this is the percentage of recycled plastic used by coca-cola but after taking a closer look twelve point four percent turns out to be the total percentage of recycled and renewable materials used the problem is that recycled and renewable plastic are two very different things. to decrypt the soda giant's jargon we arranged a meeting with an ngo that has been interested in the coca-cola group for a long time. len borsch is a specialist in ocean pollution and she's going to explain how the multinational twists words and statistics. are best.
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to give poor job just sort of the visit of god i'm going to make i mean the mess they are in not. supplant the country there. with. back to the eleventh renewable plastic is essentially plastic made from a plant base but it's still plastic and therefore it's still bad for the environment that clears up the words now let's move on to the statistics. not seven vegetarian. sixty. that's set for the plastic or sickly. or labor day when you get a special project a fundamental difference and we are clearly very far from the target from the end yes point of view coca-cola is recycling targets are first and foremost
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a marketing ploy to ensure that the consumer keeps buying their plastic bottles. as a whole lot of us you clash less volatile. sabbat . that sanju would have called you. to tell. the truth of call it. says to the. coca-cola subtle statistical distortions are bad but the worst is yet to come. we uncovered something far worse in this envelope which contains dozens of letters and internal records from coca-cola these documents should have remained confidential but they were published anonymously on the internet a few months ago we carefully sifted through all the information and found that we
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could not be further from the ambitious a world without waste slogan. amidst the mass of information this document caught our attention it's dated from twenty sixteen and signed by the coca-cola as a law being manager in brussels. the bullet points are all the measures that europe could adopt but which do not coincide with coca cola's interests. in the next we find carbon pricing restrictions on the usage of caffeine and eat you ban of advertising to children under twelve. in other words anything that could lower the company's turnover figure on the right there's a circle entitled fight back these are all the european measures that coca-cola has decided to fight against through lobbying.
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and amongst the measures that coca-cola downright refuses we find increased collection and recycling targets. you heard it coca-cola wants to fight against increased recycling targets in europe while they're promising the exact opposite in their public pledges sit. on the tablet. the ties in nicely. sit out. in that fight back category we also discovered that the company wants to fight against the deposit system. this is one of the systems that is actually effective in combating pollution and the oldest in the game are well aware of this.
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deposit system works like this when you buy your drink you pay let's say a year zero for it and you also pay an extra charge the deposit let's say twenty cents per bottle in total it'd cost you one euro twenty but if you bring back the bottle you'd get your twenty cents back and so all of a sudden no one wants to throw their bottles away anymore. and what is most ironic is that the returnable bottle is virtually how coca-cola began in the fifty's a bottle of coke was not always served by a pin up girl instead it was served in a glass bottle with a deposit. so once empty the bottles would go back to the factory where they would be washed and reused this creates significantly less waste for the environment. the system worked very well but coke decided to put an end to it and use plastic
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instead completely disregarding one particular scientist's recommendations. would you like to know how coke decided to get rid of the return of the old bottle that the company has at. attempted to keep this story from getting out but we tracked down the only man able to tell it. today he is enjoying a discreet retirement in michigan in the united states i'm going to have to reach him nice to be it's nearly thank you very much for the look on our precentor thank you thank you like knots. and this gentleman is called us and down aked he was the american environmentalists agency for many is he's also the first engineer in the world to investigate the ecological impact of coca-cola bottles. does a very imitation there are smaller the typical quote battles about this this big
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green translucent all risk plus. all risk less. than a is referring to the beginning of the seventies. that was when the coca-cola company began to show an interest in plastic and to reach out to him. what they wanted to know is if you take into account in all other end environmental impacts on nature what is the best system the engineer works for over a year comparing the environmentalists impact of gloss bottles to that of any medium cans and plastic bottles he costs analyzes the data makes graphs does complex calculations and he finally comes to this conclusion a glance at the table shows that the returnable glass bottle provided it makes fifteen trips before it is discard is the ecological container proposed also.
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thanks to this report the coca-cola company knows full well at the start of the seventy's that return a bull glass pollutes significantly less than plastic. but the company would never publicly shed this information. we put this together four of them. they didn't publish it you know why. they were not interested in it have airing the public see. the total picture why because they want to keep it in keep it quiet as to which way they were going to go. this is the new life way plastic. i watch them slowly introducing the plastic bottles easy go. for it i want all i even remember clearly one time going to hold going allman to
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same to bridget my wife as they go into the plaster bottle told you they would and they are not growing it's just a first step center nice that ted eco plastic bottles playlist and one glass bottle . with this add that for its new plastic bottle released in one thousand nine hundred seventy five coca-cola various aston dominates report once and for all. its life is tough it's easy to let. the american company never looks back coca-cola imposes its plastic bottle everywhere and then isn't the only one flooding the market it's a tidal wave from the eighty's on with plastic devastates beaches. and the first ecologists begin to protest against pollution. certain american
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states consider a fourth to turn at the deposit. little do they know the company's immense power. coca-cola has been a significant force behind. fighting legislation that would put deposits on containers or put some kind of price on packaging waste there are newsletters that talk about all the successes that coca-cola is having around the country and it's almost like this great you know celebration letter every day every week we defeated this deposit system in this state and we defeated it here why do you think they were fighting so hard against deposit system want as the reason behind this because it ultimately means higher costs for them in the end this was a way of this was forcing them to internalize their pollution costs this was a market mechanism that's very smart to try and get industry to recognize that you
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have to deal with this waste. maximizers financial survival guide stacy let's learn about fill out let's say i'm a. grease some banks have the fight well street spot thank you for taking. on the story that's right. debt slavery. it was not it molded you to me or labor is that there's an environment standouts in the original nafta up to the five years ago those were good. relations were more punitive but now the relation is very very close to planes so i think it's ok to have a new treaty and you negotiation. other
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debate and division right across europe over the fate of children of islamic states . as the baby of a bride dies in a syrian refugee camp after the woman's citizenship was revoked. british citizen the baby who died and died because our government didn't do anything to bring that child back to the u.k. . we did the wrong thing he put the safety of this country first and foremost. human rights watch accuses a rocky and kurdish authorities of routinely torturing youngsters suspected of having links to islamic state. the biggest budget request.
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