olding ensued in the start investing in our communities investing in black economics and doing the things that we need to do to get ahead racism isn't going anywhere but we have fought back against racism before and we have prospered despite racism so we need to do it now now just like we did in the past. the chance to talk about it with you tonight recession jeff charles have a great weekend thanks for joining us on our say thank you. from us for now so if you don't have your next news update in just under half an hour see that. talks are underway in vienna just save the j.c. peel away the agreement the trump administration unilaterally walked away from making the deal whole again is relatively easy for iran but that cannot be said for the united states does the buy didn't ministration have the political will to say

yes to. condemn a feature whatever that may be seen by our future generations. i ask. for a future. marker great social reception demographer future it's really great to have you with us interesting how you are living it so much to talk about mark. so you kind of terror generation after describing the kids for an after 2010 and then i can't help recalling has a place now of the brave new world where he was a strata are called often better come down south africa being the smartest most

good looking well of citizens well generation have also been bested that in the history of humankind. well good night and that the crews we don't want to just move through the let now off the bat we've had generation x. and y. and sand and we didn't just want to go back to i could buy out the 1st generation born in this year bill am being born in a whole new era and so we're moving into this greek alphabet approach of the stock market you know a return to the all where they turn out to be true alfas in that sense that the pope expressible i'm not sure about that but that hopefully. they do serious in this new direction in this new millennium and at this important time so we have every reason to expect that this huge air however uncertain well break more hysterically more technology more working solutions to current problems is it

redundant to say that generation off in most advanced ever evolving ration bareheaded into progress together. well that would be the most fully educated generation will be the most materially in doubt generation if i just because of the growth of wealth in the emerging world don't be the most technologically savvy generation about what i have at the youngest ages for all i'm the most globally connected generation has ever seen now with all of those amazing characteristics creates in them the biggest impacts of a generation after all of the most enlightened generation about there that she had to be saying but i do think that they are equipped to solve these new problems that we're facing in our world from environmental ones 2 to 2 issues of global equality they're approaching those new problems with fresh eyes and i think that gives us

a great sense of how to tell you that the problems that we're facing janitors are the zoomers column here in russia already pay a little attention to the founders it raises gender nationality religion either any limits left for a generation office to push. well that's true you know that i have no nothink popped up a city in the world and i think having such chronic tutti is so useful and for them from the youngest types you know they pick up the device just a few clicks away from any piece information on the planet. if friendship fade is global then use fade this stores they shop on a local but global yes i think that there are various that i will break down for example diane now in a world with i am more empowered as young people than any other generation of young people has been there used to be when you were young you you looked up to the older generation you want to be older because that's where that was the influence was

they all we have a youth obsessed society where people want to be young and the early adopters of technology the brand influences the social media influences of course of the younger generations and so how will leverage more influence than any generation before them at their i age and i think that that that's a great opportunity that i have and gives them a great responsibility to deal with some of the social challenges that we're seeing image you know world. and also thinking about the generational markers and the mess important i can come up with this to conscious a generation that did not have a washing machine catalyzed that was tested a different from the one that had a generation without the internet quite different from the internet generation what is generally office technological divide that makes it different from the previous generation a little i mean for things that we take for granted now they weren't haves you know

and a lot watch is going to be a thing that most of them will ever know need to know in this digital world case because now it's about smart case full cost if even they get their driver's license because it's a new or a transport is a service world because even that credit cards have moved to payment digital forms because their their id is in a digital form they were need a wallets or a purse because everything is on that device and so even the basics that we would carry around keys and wallets and credit card and of course cash i will not be something of their experience so they will growing this shrewd digital mindset to these daily areas of life you know it's not about the physical space but of course learning online any deep remote working or working. from home or other options as well and and that will flow through all areas in other words we had the toppling

location for a home study or workplace or shopping or can make sure and social interaction and of course there's digital generations will just think that way from the youngest age. yeah how parents nowadays they post photos of their newborn kids on social networks and creates digital digital accounts for them before this kids even can walk or talk or take a decision whether they want to be instantly here now or have for a family now what exactly does your presence from birth have been jammed out. well it doesn't come without challenges of course you know and the most. they'll have the biggest digital footprint of any previous generation as you said probably by the time they wanted to use of their more photos of them they know they grandparents and right current right their parents put together for their entire

lots and the amount of video and just a digital. footprint a pretty big now because from the youngest age there are there on social channels that chatting and sharing and and so they just leave a long legacy a long history that can be great in that i have if you like a digital diary if i have it a digital history that i can look back on and and recall stages in life it has a downside be cruz well when you're a teenager you share things and say things that you probably don't want coming back to you 10 or 20 years lyta when you're a senior leader or an influence so there are some problems with this and we see very plainly one big problem that this younger generation faces through the digital and that is saga building putting down each other sometimes that they will say things that will shape things that will threaten our own one among. things that i

would never cite priced advice there's a sense that because we're connecting through that digital isn't anonymity we would say are interact in a way that we wouldn't do physically together and that that can be a problem as well as of course the darkest side of the internet the security side the postal safety side the does come with this digital will take knowledge advance say to kids of information risk or one thing was in those last tales we humans actually just need simply far greater that than a time not handwriting or mental are ethnic. that's a great point and it is true and when we've surveyed teaches around the world we have found that one of the deficits that i notice with young children and we're talking about crimea age you know children just starting to get close to their teenage years now is that their life skills are not as well developed as they would expect arrest i have seen in the past is sophistication in millard's technology

skills that right. being able to. choose the clothes or many and keep they've been troops tidy or cook a meal or as we move into those teenage years old will all go beyond even basic things like the kitchen the boss could do from how to apply. coming up with some activity to fill some time even having this artificial skills of stepping out of the comfort zones and shaking a hand introducing them so being able to go camping lada a file a some of these thomas human skills i'm not as well developed with this generation that not only a technological and digital but many of them increasingly of being raised in an urban us in brought it in a vertical community it's a beautiful sum of options rather than the horizontal lines of code and streets where there is as an american research a cold a nature deficit disorder where the have fees or worries about the outdoor world

because they've only ever known a built environment an urban one so there are some challenges that we do need to address in law schools with this generation. this taste you know that young people they all have aspired to be in the last go there on a base and well again joining that their job instead of opting for a pretty fine career in some areas ation and that's what we used to go for when we were all generation out of b. they were all the myriad of independent style of play businesses than a corporate dominated world. well they certainly are more entrepreneurial and as you said been inspired by those entrepreneurs by the digital silicon valley tech startups you know and i have been some great role models for them but at the same time you know they going to need we were in a society need and a right of skills and of course but everyone can be an entrepreneur now it's

a great set of skills to have to think entrepreneurially even if they are working within a larger organization because they can. think in terms of better neat lud managers a hierarchy to get to work well in a in a flat structure in a collaborative environment which is the one that we have now i can think through complex problems because they used to handling multiple challenges they can work collaboratively even if some of the team members. own suitable raw shooting in another location so they do have a great set of skills in that regard ok i'm going to need those traditional ones of being able to work across people of different generations to be able to resolve conflict and. to have the skills of public speaking to be able to stand out of their comfort zones even to manage money you know financial literacy these are skills that they will need not purely technological they don't prefer. my

program he should break right now or vakil contain talking to mark on greenhouse and research and modifications that a lot of. them will the generation coming. khurana at period is like saying to us. by social class. poverty. if you're born into a poor family you're born into a minority family if you're born into a family that has a single parent that really constrains your life chances people die. if

you're born into generational poverty. it's a fight every day to meet your needs and the needs of your family. financial survival stacey. bailouts let's say on the troika and. the fight wall street spot thank you for. doing the story 6 that's right. slavery.

back with mark mccrindle social question chad love of his yes knock him a generational discourse contest it out there for instance baby boomers are supposed to support conservative authoritarian south south carolina whereas my parish and have more liberal back in taishan seeking to be friends with their kids the kids happiness they're much more their kids think successful etc how will the generation gap between laugh i added tensions the way it can these the possible that the generation gap will cease to exist again will in some ways you know those generation gap sabi bridged you know as you say what will be the characteristic of this generation will they be molded burleigh will conservative. be bought by

destruction more free range in their approach what we find in our generational research is that the generations tend to be more like a pendulum that swings back and forth and just a pathway that heads end up on in one direction in other words each generation is a reaction to eyesore in the past their response to what has gone before and so we see this generation of alphas the children of the millennial so generation y. as actually being a bit more structured a bit more conservative in their outlook indeed this quote old growth forests and image has shaped a bit more of that conservative value in them they have seemed that jobs can be lost that stock markets and economies go up but they go into recessions that volatility is the new normal and that security measures that savings and money for a rainy day is important that has been shaped in him over these recent loves and of

course we've got some ups absi used to go it is a bit like those global issues of wars. or will the great depression what we're experiencing at the moment and that does forge in a young generation resilience character fortitude and and the ability to adapt and respond so we see the alphas will end up being fairly conservative unstructured and risk averse savings and job security will match up and they won't be as perhaps focused on the superficiality or the bridge it was interesting surely not you know member around this immunity are only camera cell. that's true and and that means that we can't work out exactly what that would be like by looking at who they are although we do research them by looking at the context it's often been said that people resemble that times more than they resemble their parents and

that's really the calyx the age of which were exposed to even a global event the world having through all that determines how imbedded it becomes an ass and so we can learn a lot about who they will be based on what they're experiencing and also by their parents and we do so by their parents the 30 somethings a lot and so in a something of how they're being raised. i'm also thinking france is a golden generation can they contrast it bore is that confidently data from dallas and history acevedo that he is from ballerina the sixty's they have in generations that it's not much different from generation x. and then generation y. that's not that message sent from the alpha why divide them into different generations that are. well that's an important point and you know let's keep in

mind that as humans we have more in common than probably divides us and we're seeing that at the moment as we look globally it is insecurities uncertainties you know i mean it's i mean it's what is impacting us all around the world so so we do need to keep that in mind and to kill in this era we need to try to find the commonalities and not just find the differences but we're also aware of the diversity that exists whether it be cultural gender or whether the socio economic rigid graphic we're not all the same and there are differences across the generations as well we find that the generational differences a more robust than even some of the differences we might look at like geography assessor economics because we are who we are generation for 3 reasons firstly as a generation we're at the same age as each other and different to the us i mean generation doesn't it. childhood he is a clearly at a different lifestyle agent and therefore have 2 priorities to change i just

a 20 somethings to 50 something a window into who we are because of life stage but also the experience that is shaping us and while we've all been i do not attend we have an old and i do not know 10 in 2020 and these are unique times to be shocked and said that will leave the differences and goodly events of the experiences that we lived through are quite different for a generation in your met you mentioned you know the baby do mr was so sure. by the 960 cent rebellion or the jane excess that experience they have moved since of the dot com era and indeed. recessions and the 1990 s. jim political train just the world order is we coming to an indecent mock shifting you know democracy and as an awesome person breaker in these sorts of things she says gen x. is well the gen alphas of today are all started living through different times so our i lost staged events and experiences the technologies are all of those shy

process and do through the defined differences across generations and he now is wondered at that. whether this whole generation labeling if they can make marketing scam or not tell you why because i find a south finding a common language barrier easily with someone who is 90 just as much as i find it with a 10 year old. and out of the way that there is no such thing as a generation gap it's just different experiences there we can people are people i mean we feel safe humans live our basic human needs what we think if it wasn't for the mass not counting the generation labeling and gas it don't really says to friends and is there such thing a generation gap or just age difference really yeah well you know that's important to think through and as a said there is but there is and events and social moccasin experiences and

technologies that also do. we do a lot of research all those who are dealing with them and that that is teaches you a diana that who we research and try to recruit so they can best and gauge with students and by tell us degree those that have been at this profession for a long time that this generation of young people different to previous generations you know yes a 10 year old is a 10 year old in terms of brain development in terms of the jury levels in terms of felt needs and wants and. you know the disappointment i need to the curriculums that they going through you know that doesn't change too much but the world around them is changing and clearly being 10 i means to global pandemic being 10 when you've got a device in your hand it could get you with any problem will it is different to being 10 by generation experience before the p.c. and and into a more country separated times so does create some differences as

for the marketing side you know i think we all need to be wary of that because the last thing that we want is for macas to define and comes. a generation and think that they can sort of sell to them it and the younger ages in fact i think that that will not work at all for companies today because this generation of the most savvy when it comes to marketing to the most aware of the technologies and the agenda globally and certainly not afraid to push back on that if we think that we can do something on the. ok then terrorists shake every summer in general are rats it. gentlemen our generation a different look something they fear as a war rattles a washout which in their example for change are hungry person they commune her hair can experience her already had space i don't know are genders and salad same as

they are after well. well more similar than previous generations so you know if we went back to say the 19 fifties and looked at teenagers in georgia or attain ages in america or a teenagers in sweden you know there was a lot more differences than teenagers across those nations today because they're all connected on the same platforms whether it be youtube or another visual video based or whether it be searching through google or other platforms they are all on the devices it is a digital world that i share i am more aware of the global issues the gaps that we all know who that separated us internationally have have come to get up there is more global awareness there are global brands is the opportunity to travel now not at the moment because of code but generally the ability to travel for young people

to die has never been. right up and all of that means that we have brought the world together the other thing that we see in in countries like a struggle we found in the u.s. so you sail into europe is of course were more culturally diverse and this was not the case in the 19th fifties rate in the 1970 s. this is a generation that i growing out in the west alongside people from south america and africa and europe as well there is more of this chronic tyranny globally and culturally diverse connections than ever before so it's definitely a new era it's a small awoke there's more connection to this generation and that means yes there are still those geographical differences across the generations anyway they live but f. oculus they geta weatherby brussels by using old ballarat in australia then used to be the case in the past do you think that the fact that life exact exact in say

scrabbling and he'll are sorry i don't laugh they hear it. having kids larry like i have we have said we have it made and that it on a whole generation will it change things yeah that's a great insight and that is what is happening you know we are living longer right around the world and walt in the developed countries that moment every continues to rise in the emerging world the life expectancy is increasing at an even faster right so wherever we are around the world almost without exception life expectancy is increasing and what that means is and it comes along with increasing disposable income wealth that did become war sions in those young be used in the teenage years and the 20 somethings because this guy did study years and there is. a delight in very just people still live it earnings yes i have more options in terms of

opportunities to travel and to experience new things and so it's as if the childhood years have been extended now the story to get into the workforce but it's as if because they don't live long we live spiced up those particular last stages and just as we've seen in the west marriage in the span of a couple of generations removed from something that took place in the early twenties to now something that's really not taking place until the early thirty's and family forming at that stage so we're saying it right across the world but pushing back of these last stages as we do more study through korea and delay the family years later than previous generations had so it definitely the life stages have changed it what we used to where it was so wonderful to have your insight on what's to how many generation and is there such a thing a generation gap really or is it all marketing salaried asking that very 1st minute that i wait until the end players they say russia was wonderful tom here was she on

the best of luck stay safe thank you very much has been a lot to chat with you and appreciate it and along. really i hope. thank you. please please please please please click. the swarms of them so moving. and good news was before. much of those who heard it's a preview are you ever see him we will. we will we're going to. move. move.

move show didn't look beautiful the look i mean it's a good look or a good. movie muslim also these girls will give you films for good groove. to go to shows so look why do you disagree you want me to show you stories to actually go. to startups to. get to meet until it was the middle of the mist let's see a look it is it's. just testing understands to just meet the mashed up truck stop the president and please control this project until. we have produced a ghost whisperer to snap them up to do it because that is the cousin with you see his supporters to your machine station machines for you should cook door for the

one who's devoted to the impulse to. give officials sick to reassure people that they astra zeneca cobra child is safe saying the vaccine hesitancy is costing lives but there are signs that the damage to public trust is already done. by you know me there is a risk since it has been shown that there are people who have unfortunately died after getting vaccinated it would seem the risk is low is in their best interest i think and we don't know what to trust. if you will be to the dark. germany reveals plans for talks with moscow to buy russia's sputnik 3 jap as long as it gets approval from the e.u. regulator and. a soyuz rocket carrying 2 russians and an american as dr the international.