[000:00:00;00] cycle, from development to the actual tailoring, this is everyday clothing for an active life with workwear, in particular for the metro and for professional athletes, the company already equips the russian olympic team, when you are awarded an olympic medal, we were wearing exactly these down jackets, you see, a special hook , included was the flag of the russian federation. athletes also participate in the development and testing of equipment. they know better what is more comfortable, that is, we can adjust it, we say that the fabric is too heavy, the fabric should be elastic, it does not stretch, the fabric must breathe, as a result, foreign competitors, although not all, left the market, but the need for sporting goods remained, which became fertile ground for the new factory, which currently employs about 300 people, providing

jobs, expanding . we will be able to produce about 300 tons of finished products per year, that is, for us this is really a new stage, but what kind of materials, if anyone thought that everything is from china, this is not so, we get fabrics from russian suppliers, well respectively, from import suppliers, but we are working on an import substitution program, we are trying to maximize supplies. from russian manufacturers. there are difficulties: production will be expanded, and therefore more than 300 more employees need to be hired. personnel are now in short supply, business prepares and trains, but still the issue is more about the state. what are we doing? first? as part of the employment program, this is a federal program, we will accordingly write off the ministry of social protection of the russian federation, serious training programs,

retraining of personnel. the second is personnel, because where they are educated is a former vocational school, these are now colleges, we are increasing the number of people in the first year. as for infrastructure, the head of the republic told us that a sports palace, a wrestling palace, a fencing palace, a mushroom slalom palace are now being built in bashkiria, and the construction of a factory in the olga special economic zone means ready-made communications and, of course, tax and customs benefits, especially since the company has plans for... by the way, the promotion of russian products is very interesting approaches, for example, through sporting events: moscow, rowing canal,

competitions will begin in just a few minutes. in the same boat are politicians, businessmen, rowing champions, heads of government agencies, well, of course, the first question will be about your impressions, please tell us, share, you know, the most positive impressions and the most important thing is really not in words, in fact, i understand, what does it mean to be in the same boat, to be on a team to listen... the purpose of the competition, not the master class - brand promotion was done in russia , this is a single, as they say, umbrella brand for russian manufacturers who have entered or want to enter foreign markets, a kind of voluntary certification, a quality mark for the consumer, and promotion opportunities for business. we have a lot to be proud of, these are athletes , this is culture, this is nature and of course our export goods, when

we combine... russia, we form a strong image of russia, a positive image of russia, this is not the first action, this regatta has already been hosted twice eastern economic forum, and for me, of course, it is especially valuable that such a connection exists between our pacific ocean, buktenovik on russky island, and the capital of our homeland, at the eastern economic forum retz, the rowing federation, the ministry of sports, the ministry of economic development, showed russian goods for champions, 100 best products for a healthy lifestyle, from simple farm products, environmentally friendly, very popular among our asian partners, to unique products, these are new technologies, composite materials, these boats are made from the same ultra-modern materials that

rosatom is now producing in our country. among the priority areas for export development are china, turkey, southeast asia, the volume of sales of russian goods through the national store has already exceeded 1 billion rubles, applications for placement. speaking of china , you have to compete with its products at home, take, for example, skis from the city balabanovo. racing and recreational cross-country skis, covers, poles, bindings, lubricants, hockey sticks, the company has been producing all this since the early nineties;

well-known foreign brands have actively placed orders. the share of our products in the world is, well, at least 60%, for cross -country skis, for ski poles at least 70%, for... after the introduction of aggressive sanctions, many foreigners, so to speak, greased their skis and rushed from russia, but firstly, exports have remained, including to europe, secondly, there are friendly countries, the same china, thirdly, skis are also needed at home, i would say that the domestic market, even.. . on exports have decreased by about 15-20 percent, but this is probably more related to the situation with them than with us, that

is, the company is going to expand the range, produce bicycles, boats, alpine skis, plus it is important to create equipment for professionals, in biathlon they found a way out, a new brand was launched and equipment for juniors is ready. next, reaching the top level, while tests are ongoing, there is progress in other sports, in the same short track, we perform in special elastic overalls that completely fit us , earlier this the fabric was foreign, now this fabric is russian, now they are also trying to produce boots for short track, they are trying, let’s go back to the ski track, we are not talking about equipment, for preparing the tracks it is no less important, the chelyabinsk company has something to offer.

there was no such equipment in russia before, this is a ski piste paver at a professional level, how the company from chelyabinsk came up with it and who it sells to, now you will find out. it all started in the sixteenth year with children’s bicycle seats, we discovered that in russia no one makes front bicycle seats of this type, so that the child could be seated in front of you, then a bicycle trailer appeared , but it was necessary to sell something in winter, and since one of the company’s managers was already preparing ski slopes, he decided... to make his own equipment in the process of work , it turned out that we can even prepare trails no worse than rotruck, in some cases we can even do what rotruck fundamentally cannot do, now sales are all over the country,

the ski racing federation has purchased it, sports schools, sports complexes, for example, have decided to test the equipment of the olympic champion, skier aleksandnov, we made him a track in 2 days, he skied on it and came to the conclusion that the track was of very good quality. that year they sold about 300 stackers, this year they plan to sell 500. at the time of filming , the machines that were purchased with government support were being set up in the new workshop. in particular, they helped us get a loan at preferential interest rates. with these funds, we again purchased modern equipment, that is, a laser machine, a bending machine. here we are in the future we are planning to expand and perhaps we will need another loan to purchase a painting booth. we were trained on how to export competently, there were serious plans for scandinavia, but it didn’t work out, but it’s working out with kazakhstan and belarus, and there are prospects. the russian export center has already supported 16,000 companies, including participation in

exhibitions abroad, preferential financing and compensation for transportation costs. we need new tools that allow us to open new markets and work more efficiently in asia, africa, latin america. we have most of the programs. one way or another, ret, the russian export center is an agent for these subsidies, because it’s very difficult to work with thousands of companies, thousands of agreements, this... helps us a lot, new support measures were recently discussed at the made in russia forum, we can hear this feedback, so concentrated within the framework of a specific discussion, having heard this feedback, implement it in the form of this additional adjustment of the measures that we are now putting into the updated national project international cooperation export. the volume of support is also growing; in 9 months of this year there are already over 800 companies, this list is quite complete. there may be

ski equipment manufacturers who patent a more efficient new product. there is no such equipment at all, in principle, when i looked at patent searches, such equipment, in principle, is not even made anywhere, even abroad; rospatent helps to protect the rights to one’s inventions, including abroad. three companies were awarded special certificates confirming their the uniqueness that this gives, yes, to these organizations, it gives the rets first of all, of course, it helps them in marketing terms, rospatent, in turn, helps to form an understanding of how to enter these sites, and we give a fifty percent discount on conducting package research, oh on how to make the life of a businessman easier , we also talked with the head of the federal customs service, for exporters today it is within 30 minutes, any declaration is issued, and what is called auto-release, that is, automatic release without the participation of an inspector it takes just a few

minutes, 2-3 minutes and the declaration is issued. by the way, ruslan davidov also decided to take part in competitions on the mushroom channel. i've kayaked before, but this was, of course, my first time in a boat like this. let's return to the topic of sports products. exercise equipment. complex sports training equipment with electronics, beautiful screens, which are made in russia, are still in short supply, but this does not mean that no one is trying to produce a worthy product, now the volumes have increased, but on average, well, it’s impossible to assemble, probably six to seven times, if we are from 2000 in a year we built two

, four gyms a month, but you can count in 20 years how much this has accumulated, the simulators, with the exception of some accessories, are russian, to make them even more complex, production is being expanded, we found another company in the moscow region. here the story began back in the late nineties. in the fight for the market, the company produces various sports products from boxing gloves to outdoor equipment. in terms of price, we don’t have any competition at all in terms of price, because all the others are chinese, but the economy segment

can also be different. such an electronic trainer, well, which has several counters, a training regime, then we will talk about products that are useful not only for people who are good at sports, when talking about sports, of course, one cannot miss the topic of rehabilitation, for example, this... device will help restore your back, there will be massage rollers, it will be able to stretch the spine, it was made in bashkiria, the first device, and this was 30 years ago, was made at the request of doctors to stretch the spine and give massage, but now we can say that they are not... already foreign

analogues, and many have no analogues, right? yes, many methods used, say , roller and programming and the principle, vibration and many, many leads, which have not yet been used on foreign devices, are now producing dozens of all kinds of devices. our product, which has no analogues - in europe, and one might say, throughout the world , just like that, this is a device for developing the thoracic spine, lumbar and cervical spine, there is one for joints, for strengthening the back and abdominal muscles, i need this ball to keep in a special band, this is how you perform the exercise correctly, or as

it is given, this is called biofeedback with the device, cycle, and this is scientific work together with doctors, a lot of tests, certification, but according to according to the developers, just five years ago , there were few rehabilitation devices in russia, now the state has significantly increased funding for the purchase of such equipment for medical institutions; in the past , our volumes were about 700 units of devices per year, today we have already increased to 1,200 units per year, and according to market demand, we have planned an increase to 25 devices per year for rehabilitation. a state subsidy of about 4 million rubles was received to expand production. and

together with the russian export center they are discussing how to sell medical equipment not only in russia and in the cis countries. well, maybe. non-cis countries are interested, yes, maybe asian countries are not there yet, but this direction is being pursued, and also, as far as equipment is concerned, from sverlovskaya area there is one piece of news. the city of verkhnyaya solda is home to the largest titanium manufacturer in the world, it is mainly used for aviation, and i probably won’t be mistaken if i say that the titanium that

the corporation produces is contained in every aircraft, in the civil aircraft that flies, taking into account that russian aircraft are becoming more and more confident on their wings, demand is growing seriously, but titanium is needed in the energy sector, in medicine, we have set ourselves an ambitious task, let's start providing for our people, our companies, which is engaged in endoprostheses and titanium implants in our production, today we can say that we have already taken 20% of the market, and in the future we will further increase the volume of supplies to this segment. titanium valley zone, where the corporation is launching a new long-rolling complex, there is also an idea to create an industrial sports classer , because titanium alloys are, for example , bicycles, golf clubs, equipment for

mountaineering and tourism, by the way, and tourism, as they say, is... births there is no bad weather, but there are bad clothes so that you can wear good ones hellish heat or severe cold, he works in the workshops of this moscow company. the company calls its production a digital factory. this is where product development and extensive testing take place. well, you can take a closer look, you can see that all the water, just droplets , rolls off the surface, everything flows down, one might say, like water in a goose, as for geese, or rather down, it is also an object of research, it is placed

in a bag, yes, then quickly, it restores its shape, like new fabrics, about 3 hours, every one rubs sample, according to vlademer, the co-founder of the company, there are dozens of types of components in clothing, all of them are important for a children’s jacket , and for an everyday coat, and even more so for expeditions, well, you can see, for example, there is this jacket up to -48°, but it’s designed , in active movement down to -64, the company produces goods for travelers, here i heard, yes, that one traveler is even just in this bag, and there is someone in the snow there, yes minus 60, yes in yakutia, textile... industry in the country has experienced a severe crisis, many fabrics and accessories are still only foreign, but nevertheless, in your

products, can we say that the percentage of russian is growing? well, of course, all the fluff and all the synthetic insulation, now made in russia, well, now there are already russian enterprises that apply membranes, and there are even russian membranes there. having developed clothes, the company places orders at thirty enterprises throughout russia, thereby creating jobs . there is an idea to create your own large factory, the business is growing by 30% annually, which not the limit. our competitors are leaving, yes, there were a lot of them in russia, we counted, we have 104 foreign brands, our competitors. well, the amount of money limits our growth, when we discussed it in february last year, we realized that we can grow five times, well, in terms of turnover. as

for support, the company, for example, received subsidies for the purchase of equipment, including russian equipment, and support in development. yes, yes, but the state, especially the moscow government , helps us a lot, well, we have good relations with the ministry of industry and trade communications, we made in the eighteenth year. neokr for the creation of super-warm clothes, and a digital factory operates in the kalibr technology park, where , in addition to equipped premises, there is assistance in obtaining benefits and subsidies. there are many similar areas in moscow, which, coupled with support measures, brings an effect. we have grown investments in fixed assets of almost a trillion rubles, this is a huge amount that has significantly affected the economy as a whole. we also grew in industrial processing, and in industry again there was a record growth rate

investments, and as for exports, in their pre-sanctions time, clothing creators exported on a grand scale, africa, canada , scandinavia, europe, now less, but that ’s for now, you collaborated there, for example, with the sofsia export center, yes, yes, yes, we, from the central one, from moscow , they are also trying to help us all the time, according to the association of manufacturers and exporters of sports and equipment, in the third year , import substitution indicators increased by 30%, but for example in badminton, golf, equestrian sports, there is almost no russian, obviously there is to what to strive for, the national fitness community turned to the government with a request to allocate a billion rubles in subsidies for neo-development equipment, having created a competitive product, it is possible to enter

foreign markets. these are the stories we managed to tell you, and of course, there will be more. next year in russia has been declared the year of sports and, according to the president, it is necessary to involve 70% of russians, which is 93 million people, in this active, healthy activity. of course, without developing infrastructure and producing our own

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the loading mechanism, you look at them and you can’t be happier. an irreparable loss for our tv channel. this morning, our colleague vgtrk correspondent boris maksudov died in the special operation zone. the day before, he was seriously wounded in the zaporozhye region. boris maksudov was urgently hospitalized, but his injuries were deadly. boris was born in uzbekistan, but later his family moved to russia. after graduating from sochi state university, he came to journalism. publication , but soon realized that his vocation was as a television reporter, he worked at the state television and radio broadcasting company of sochi, on the russia 24 television channel, worked for the last few years, and repeatedly reported from hot spots and the northern military district zone. and now on our channel there is a broadcast from minsk. as