thank you for your time, thank you very much again, thank you all for coming.

russian manufacturers of musical instruments are increasing their production volumes; over the past year alone, the figure has grown by a quarter. after the departure of foreign companies in the cultural sector, there was a shortage of goods. how the problem is solved is discussed in the new issue of the program “creative industry” made in russia. unfriendly countries are trying to stop russia's development. not only in economics, uncivil behavior in the field culture, yes, there is a lot of foreign equipment in the theater sector, the film industry, for concert halls, well, for example, according to the ministry of culture, over the past year russian manufacturers of musical instruments increased their capacity by a quarter, how and what the rest will now tell you.

the bashk state opera and ballet theater, with dynasties , young people, even has its own legionnaires, in our ballet troupe we have a japanese working, a real one, but already, but already russified, he is already completely ours, our favorite, shotadera, japanese, bashkir japanese , yes, this year seven premieres are preparing for a new one , they are actively creating the scenery,

rehearsals are going on one after another: where can we not be spinning somewhere until dawn and sewing costumes, how long does it take to make such a costume? it took more than 3 weeks for the gypsy one, no, 10 pieces, but there was a problem with the fabrics, they don’t supply much imported stuff anymore, i had to look for an alternative, and not in russia. but in our theater we need such fabrics as, say , mesh, this is for tutus, also silk, brocade, satin, jacquard, this is not produced here russia, what does it produce? we mainly produce calico, this is where it is located, you can show it, let’s say this is a suit, here is the lining, this is an obligation, the textile industry is only recovering after the collapse in the nineties, which is difficult. the russian

market has long been occupied by competitors, are the needles also foreign? yes, the needles are japanese, of course, sanctions, in my opinion, were imposed on scissors , on some that cutters use, they were good scissors, let’s hope, there are tips for business here, let’s hope that we will have everything, in general, the equipment that is necessary for creative activity is not necessary. theatrical, mostly foreign, sound, light, machinery. but the time will come when equipment and musical instruments will need to be changed, a challenge, and even more interesting. it is clear that musicians differ from musicians, as does sound quality. does penza produce speaker systems and amplifiers that make the sound right?

this family business pavel said that the company was founded in 1988 year by his father, a musician and engineer , now production from acoustic systems to power supplies and mixing consoles, the main emphasis is on the good old lamp for guitar amplifiers, there is some kind of digital signal, well , more like that, it is dry, then the lamp is warm. analogue, crystal clear sound. our clients are primarily musicians. yes, among russian performers there are such musicians as fyodor dasumov, vladimir kholstinin, and the group aria.

for example, sergei, artistic director of the penza regional drama theater, musician, i also decided to evaluate the quality. well, such a tube sound, such a live sound , so tasty, it’s not just live, it’s a delicious sound, it ’s like there is bread that is in production, and there is bread that is made at home, like this one, which is kneaded at night, so to speak, there yes and prepares it, this smell, this aroma , this same apparatus, the lamps themselves are russian, those imported parts that are still available are gradually being replaced with their own, in particular... the heart of the lamp amplifier is a transformer and we have completely mastered the production of transformers 100% replaced american or foreign brands. they are also developing new products: guitar

cabinets, which have a stiffening rib that improves the sound, or pedals, where the experience of the automobile industry comes in handy. has no uh... functional analogue in the world, now it is controlled by a magnetic field and there is no mechanical resistor, as all manufacturers use, demand is growing, they are taking recording studios, concert venues of budget organizations, where equipment is purchased under the national culture project. previously, 30 percent went for export, now europe is on pause, they tried to china. a well, yes, we have developments that have taken the idea itself, that is, copied it. in the matter of protecting intellectual property without support, it is difficult, this is exactly what rospatent does, if all over the world it is about

a year and a half, from a year and a half to consider applications, then on average we review applications for an invention for 4 months, and what is very important is that other procedures, this is the transition. such operations are also reduced by three times, especially when it comes to entering foreign markets, the work is carried out in conjunction with the russian export center, promoting the brand made in russia. this is our very principled position: certification made in russia should not be a barrier for the exporter, but it should really guarantee to protect the qualities that we promote. there is a lot in the russian export center. support from product development to entering marketplaces, participation in exhibitions abroad and translation of documents into foreign languages ​​and reimbursement of logistics costs, has already supported more than 16,000 companies, including amplifier manufacturers from penza.

with the export center, we received state support in quality, assistance in the form of obtaining a certificate in accordance with european quality. all tests for compliance with product safety and quality. as for other manufacturers of musical equipment, there are more examples. krasnoyarsk company. acoustic systems are used in schools, in small theaters with up to 500 seats, in small sports grounds, they can be used in some museum

installations, and of course they can be used at home too, and there are also powerful sound complexes for stadiums, for example, sports... but now a lot will be re-equipped, new ones are being built en masse, and apparently there is a government program that is being introduced everywhere. and the re-equipment of theaters is most likely the most relevant, yes, not everything is russian, the speakers are italian, for now, but now we have already found an enterprise that makes neo-cr for the production of russian speakers, in the end, taking into account the growth, and it exists, the company puts the goal is to produce up to thirty units of each model per year. how colleagues from the tula region also think to do more.

the company produces microphones, with and without wire, various headsets for dispatch communications, many products, conference systems, and instrumental audio microphones designed to squeeze out foreign competitors in the market. on average, we release up to three products a year, of the new products - this is, of course, our radio system, that is, this is a breakthrough for the octave, because wireless systems and microphones have never been released here, we want to provide the user with various accessories for radio systems, this is an external one... anna, also the line of radio systems will develop and there will already appear belt transmitters, lapels,

just for cinema and theater. the strategic task, in addition to new products, is to restore lost competencies; for this purpose , an r&d center has been created at the site of the rostec state corporation in tula. in addition to weapons, of course, we also make civilian products, and in the twenty-second year we have a share of civilian ones. production amounted to 44.5%, this is a very good figure, because we had an order from the president to in the thirtieth year to achieve 50%, but if it weren’t for the special military operation, of course, by the twenty-fifth year we would have already, yes , the figure would have been already, yes, i think that this year we would have already achieved 50%, but in due to the fact that the volume of military products has grown in... the ratio, of course, of civilian military products in percentage terms is smaller, but in

absolute numbers we are still growing, even in today’s situation, a promising area, medicine, we produce up to eight units of already civilian products, various types of microphones, and one of the important areas is our hearing aids; the processor of hearing aids processes sounds... can compensate for even a severe degree of hearing loss. we still try to rely on russian manufacturers for electronic components, that is, in russia this is a little difficult, but at the same time there are large factories that supply us with capacitors, resistors and many microcircuits. as for supplies abroad, then... the company became the exporter of the year, tula microphones are used by stars world stage, many

famous films have been featured on them, now priority is given to friendly countries, new markets, which, of course, require support when entering them. our principle is partnership, namely synergy through partnership, to provide our exporters with the most comprehensive range of services that they can and should receive at one point. that is, reds cooperates with each region, for example with russian railways, russian post, the central bank, the ministry of industry and trade, mid -2020, our export support system was of this nature, you can to say, a little inertial, that is, we supported successful players in traditional markets, the logic of export support programs is changing to very planned work in a good sense on promising friendly markets. from support measures. let's go back to the manufacturers, what about musical instruments, how about violins

from penza? stove, balalaika, all this is not to create such a typical russian-wooden picture, but the fact is that this relates to the production of... musical instruments, now you will find out details. in his cozy workshop , alexander has been creating musical instruments of unique shape for 45 years. what is the most ideal tool in nature? kolkol. and immediately this image was born, so our patents are based on the fact that the bell chamber, this natural thing, came out, which gave

an amazing result. for his instruments, the master prepares the material himself. cleon, which is aged. including on the stove for many years; on average, it takes nine months to make a violin; the first performer on our violin was idor davidovich grach, heard a sound from the corridor , came in, and why is the sound so rich, tomorrow i will play this violin at a concert, so alexander makes guitars, domras , balalaikas, cellos, double basses, and they sound all over the world, in in dubai, our instruments are now in canada, in italy , in israel, in the usa, in cuba, in general, we have embraced the whole world, with our sursky sound, there is an excellent double bass player, anton davidyants, he was the first one who took our double bass , but not alone.

a tool for custom sewing roads, but this story is not only about money, how much does an instrument make per year? well, sometimes we’ll do 10, sometimes 15, sometimes more , now of course, musicians are in a difficult situation, but here it happens that we see that the talent we make, we give away, it’s clear that this is for professionals, a piece of history, while the mass segment market in particular has flooded. tools, but there are companies here that are trying to withstand the blow.

in kolugi they produce master guitars for famous musicians and for schooling. and almost every month we give one or two instruments to young talents. we also support the school of russian simestronic guitar. they try to use russian materials. in russia there is excellent material, this is our yavor maple. it has a sugary, beautiful structure, and we also have eastern european spruce, which was very often used in past times and not only for building violins, but of course, there are foreign ones, but they don’t grow in russia, indian rosewood, african bubinga, craftsman guitars are more expensive than factory ones ,

which are produced in the millions by large foreign companies, but in russia they also make inexpensive... instruments, for example, in the voronezh region, in udmurtia in the pern region, and then the history of the istula. harmonicas have been produced here since ancient times, and this factory is the largest. manufacturer not only in russia, but in belarus and kazakhstan. recently they have also started making accordions and are actively replacing imported parts. we have worked in this direction and, uh, with the st. petersburg plant, we have become a rolling mill, we, as it were, uh, are now carrying out replacement work,

this swedish steel. and another new direction - piano. the factory admits. the quality of italian pianos is still difficult to achieve, but we are trying to present the widest range possible, more than 100 per year for students and masters; according to the national project, piano culture has been installed in 1,200 music schools. what we produce, we sell here in russia, well, the near abroad, if only a little, that is , and, well, those, that means, well, like exhibitions where we presented our products, but they seem to speak well about our products, here by the way, the first russian big concert released was shown at... russia at the vdd, kaluga accord factory. the factory supplies

its products to 75 regions from 17 to 22 and produced more than 3,000 instruments, more than half for educational institutions. the ministry of culture, in turn, allocates 750 million rubles for the purchase of instruments for schools and colleges. in general, according to mimpromtorg, about 6 years ago , musical instruments in russia were made by 48 enterprises, now there are more than 250, over the past year an increase of 25%, now the trend is is preserved, but there are still a lot of imported goods, some instruments, for example, timpani, are not produced here, foreign goods rule the roost in the field of film production and animation, although there is something to show here too.

the general director of the animation studio said that an important program is an information collector to coordinate the work of staff, russian, written in voronezh, tested by its authors inside the studio, now they are distributing it to us and other studios on a free basis, so that we had the opportunity continue production. the studios are refusing a foreign analogue, although they were the main buyers of the license in russia, here is another example, you see, it becomes not just a blank, static, yes, it can do some... a program that revives cartoon characters was initially on a foreign platform, but specialists it was modified to suit its tasks, and now russian

software is being created. we have been in the development stage for several years and plan to introduce it into production next year. as for those made in russia cartoons, they are a product not only for their audience. the characters speak many languages ​​outside.... china, latin america and africa, this also applies to russian cinema, where are your smartphones, where are the planes, cars, russia controls, everything is in chorus, what kind of alexander nikolaevich, we need a coach, we think that is it you, what do you say, what are you? and, for example, southeast asia and latin america are very fond of horror films, and our horror films are quite successful in these regions, and china is very

fond of big projects, these are blockbusters, this war cinema, big sai films, science fiction, action, adventure, this is the highest -grossing russian film at the chinese box office , upward movement. leila said that over the past eight years, russian films , feature films, animation, series, have been sold , so to speak, to all countries of the world, yes, there are changes, but we continue to work with a number of european countries, including the countries of the former yugoslavia, in in serbia, our films are often released, and italy and spain have also continued with us over the past two years work, the highest-grossing russian comedy at the european box office, holopot. the release of the film on foreign screens is painstaking. dear work, we will be happy to accept help with subsidies for dubbing, for example, because dubbing is a rather expensive option, and

you need to dub films, because in many regions it is still not customary to watch films in the original language with subtitles, in terms of support there is just cooperation with retz, we have been cooperating with the russian export center for many years, and we... we often participated in various events under the brand made in russia, and these were various world film markets, so it turns out that even in the sphere of the creative industry, russia has something to export, the main thing is that the potential buyer knows that it produces not only nesting dolls and balalaikas. often russia is associated only with some mono-products; in fact, it is diversification. that we can offer is quite large, especially in the b2c segment, we now see great potential for

these products to begin to be exported. quality, this balance, allows us to win the competition, this is the marketing work that we are currently going through together with companies. these are the stories we managed to tell you, and of course there will be more. there is a serious shortage of cultural goods on the russian market. it is important for manufacturers, relying on support, to see the prospects for business development, to gain confidence, the same with which a plush hero, leaving the toy's past nameless, managed to win the heart. children of qatar and bolivia.

i’ve been working towards this all my life, we’re counting on to do it in 10 days, it will be a record. ruby, it's impossible to earn. we are all with him, because he is the only one, at the maximum height, don’t rise higher, you’ll just fall like a stone, at the speed of the wind, it’s a super cyclone, a killer cyclone, it’s like he’s chasing you, what do you want, master of the wind.

tens of thousands of questions were received in the first 2 days of the year-end program with vladimir putin. russians are most concerned about social issues. presidents often ask about benefits and pensions, as well as the situation in health care and education. many i am interested in the support of the families of the svo participants in the overall situation with the defense of donbass from

nationalists. this year they will accept applications for 2 weeks; there are several ways to do this: by phone, via sms, through the website and social networks. for the first time , representatives of the popular front are also working in call centers. the kremlin emphasizes that the movement will control the resolution of every issue. at the forum of russia exhibition, today is bashkortostan day, vdnkh visitors will get acquainted with the unique culture of the region. they will learn about his achievements, for which reason the republic has preserved gulshat valeeva will tell you about the ancient traditions of honey production, what kind of helicopters are assembled there and what else is called heritage. the land of oil, honey, kumiss, etc.