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>> good morning, volunteers. good morning. can everyone hear me? yes, good, good. this is really exciting for me. this is my very first project connect, and i and the new director, so i look forward to getting to know each of you. just today, we want to thank you for your help. there's no way this project would exist without you guys.

you are the lifeblood for this program, and that just want to thank you from the bottom of my heart. we had a couple of speakers who are here to support the program today, so the first one i'm going to introduce -- i'm not the world's greatest public speaker, so bear with me. first of all, let me start by giving thanks to a few different organizations that have helped out. one is trader joe's. they have given us bags throughout the years. next is san francisco food bank, one of the greatest assets that we have as well, so thanks to them. [applause] walden house and also a big thanks to our event sponsor, who i will be introducing in a second. not only did a financially sponsor the event, they bring many doctors and volunteers here today, which make the event happened. today, warren browner is the ceo

of the largest hospital here in san francisco. he is part of better health. he has lived in san francisco since 1975, so he is still pretty young, right? he has two children who were born and raised here. he is trained in internal medicine. you can find him in his gym clothes moths that is around 1:00, buying produce at the farmers' markets in early rally, which is exactly where i am at the same time, just not-jim close, so welcome, dr. browner. [applause] >> thanks so much for that introduction, which was a little bit too revealing, perhaps. anyway, welcome, everybody. i am delighted that we have the chance to sponsor this event. again, we have been here almost from the inception, and i think we're going to have about 100 of our folks here. in fact, do the wave if you are from cpmc.

great. thanks, everybody, for coming. this is a really important thing that everybody in the city has a chance to do. it is kind of a yucky day, so i'm sure that people waiting outside are in a hurry to get in here and get the services we are providing today. this is a meaningful opportunity to do things we do not often get to do, but to go with those of us working in more administrative or non-clinical roles, so roll up your sleeves, and thanks so much for turning out. thank you. [applause] >> the next person i get to introduce has become one of my favorite people, having just moved to san francisco. she is a visionary who believes in what we are doing and really believes in making services client-based, and that is the director of the department of public health, barbara garcia. [applause] >> good morning, everyone.

this is number 38. [applause] how many of you are first- timers? all right. i want to thank all of you. it is a great honor for me today to present to you our new mayor, ed lee. he is new to some of you, but he has been very much involved since the beginning. mayor lee. [applause] >> good morning. look at all of you. it is wonderful. in 2004, when dad and newsom -- when gavin newsom became mayor, he had a heart to heart talk with all of us about homelessness, and he wanted to something different, something that would touch the lives of people on the street, and -- because there were so many of them, and they were all

hopeless. he gathered a lot of us together and talked very seriously about what really can we do. there has been a lot of things in his life that he appreciated, as well as mine and others that worked with him, and that is, of course, the way we have been able to gather volunteers. volunteers -- for you today to do what you are going to be doing all day today is something that i think is part of the history of this great city. we have always found a different way to do things. back in 2004 when we started project homeless, and now, this is the 38th time -- you are making and continuing a piece of history that over 220 other cities in this country are trying to copy. 220 other cities. we helped out over 31 dallas --

31,000 homeless people. we had over 20,000 volunteers like yourself today, and i want you to take a moment and looked at each other, look at yourselves. this is the duty of san francisco and the bay area right here in this room. i love you all for doing this. a large part of my life has really been to work with volunteers. you get the greatest things done when you do it from the heart. not doing it for money. not for fame or politics. today, what you are going to be doing is offering probably one of the few smiles that people on the streets get. a genuine look directly into the eye. an offer of assistance of how i can help you. what do you need? what can we do today to make their life a little easier? and then, hopefully, with all of this great service that we have today sponsored by cpmc, and i

think all the volunteers here today, but i also want to note that there will be a moment today, hopefully, that you will be able to talk to somebody who is on the streets and maybe suggest that there is a way out in the long term. that is what these opportunities have suggested to us. there is always a way out. you do not have to be stopped, and you can get the services here today, but you can also get them every day. a life can be changed. you are part of that great opportunity. you are going to be part of that direct opportunity to talk with someone, to give them resourced, f, hopefully, they will receive that with the amount of care and the amount of compassion that you have. so i want to just say to the bottom of my heart, thank you very much for volunteering to give. thank you for being part of this historic event, and i know that one of these days, our lieutenant governor is going to come back and see us, and he

will be very proud of all of you. thank you very much for volunteering today. [applause] >> today, it is really exciting because together, we have created a solution. we are coming together to make one-stop event where people can come together for holistic services, and that is because of your work. again, thank you, and have a wonderful day. [applause] >> welcome to "culturewire." for the past year, the arts commission has been participating in the city's effort to revitalize the central

market street corridor. in addition to the thursday arts market and are in store front, the art commission recently launched the artery project. for the next year, the artery project will bring energy and excitement to market street, recalling the st.'s heyday as san francisco's vibrant and bustling theater district. >> un.n plaza during business hours seize hundreds of passing office workers and students, but the activity winds down at 5:00 every day. theater productions bring some but traffic, but central market is more of a thoroughfare than a destination after the sun goes down. on december 9, the artery project's launch brought a party atmosphere to market street, led

by mayor gavin newsom, city officials flipped the switch on three new art installations that light up the st.'s architecture. a looping a video at 1119 market street was the first words to be some -- the first work to be seen that evening. before the unveiling, the director of cultural affairs spoke to artist jim campbell about the concepts behind bourbon reflection and how he created the work. >> i'm really excited to have your installation on public view starting today here on market street. you created a site-specific work. can you talk about that? >> yes, i looked at two or three different locations, and this one seemed the best. i work with customer electronics, so indoors seemed the best for the work. i also like how close it was 2 market street itself. it is only about 10 feet away,

so i chose this location. >> what is the duration? if someone were to stand in front of your installation today. >> at the moment, it is 12 minutes, but i've been thinking about adding footage over the time because it is going to go through a couple of seasons. >> could you describe a little bit in terms of what your creative process is? >> it is a curtain, and image made up of a curtain, so it is very valuable, and the idea was to use this technology that i've been using for the last 10 years, low resolution imagery, to reflect market street back to the pedestrians walking by. the reason that it kind of works in this environment is that you see people walking by. you see cars going by. you see buses going by, but you cannot help we the people are because it is low resolution. you cannot see their faces. you can see the way they walk. you might be able to tell the kind of car going by. >> what do you think passersby

will experience? >> i was thinking it was going to be a test of the success of the work if people stop and look. i have noticed in the last few nights that people do stop and look. a certain percentage. one of the things i was playing with was the ambiguity of whether it is alive or not, so people walk by, and they might even move like this back and forth, thinking that they are in the image, and they realize that it is a daytime shot, and that kind of thing. >> thanks for being part of life on market street. >> my pleasure. >> after the lighting of urban reflection, mayor newsom led the party to the corner of seventh street. lighting the way down the street were members of the filipino cultural center's youth program, carrying traditional core role lanterns. on the side of the resort hotel is a projection titled

"storylines." working with students from the art commission writer's corps program, paul organized a series of images with text captions. they will change every evening until a different -- and tell a different story. one block away, theodore watson has created an interactive installation that crosses over six street. spaces' begins with a photo capture station on the north side of the street that projects your face on to a building on the south side of the street. on opening night, the installation was an immediate hit with the crowd. we talked with the or what said about his remarkable installation. >> what inspired you to create this interactive piece? >> the work i typically do is kind of interactive installations or both indoor and also outdoor and public space.

for me, what i'm most interested in is how we can use technology to make the city, which is typically quite a static environment architecturally speaking -- how can we make it come alive? >> what i love about your work is there is such sophisticated software and electronics and complex connections that all have to work together to make it successful, but yet, all of that is invisible to the people interact with the work. >> they do not realize there is all these cables and projectors and computers and all this technology behind the scenes, and if you can keep it hidden, it feels like a really magical moment. to me, that is what is inspiring, and that is what makes the public, their eyes light up. >> you feel a little bit like the wizard of oz? >> totally, yes. >> having been on market street for a while and seeing how the public is reacting to your piece, what is your impression

of what it is going to be like here? >> i'm already loving it. just the fact that i can look up and see someone seeing how crazy it is, and i have been bumping into people in the street who are recognized only from their portrait. i'm hoping that people will provide a slightly more friendly way to look at each other in this neighborhood. >> it is helping to reinforce and create a sense of neighborhood. so we want to thank you for being part of this project and thank you for bringing "faces" to san francisco. >> the artery project will have installations on market street until june 2011. this revitalization initiative is funded by the national endowment for the arts in an effort to transform market street into a nationally celebrated cultural district. additional