from the ground up. the key thing was expressed by the great jane jacobs. she said cities have the capability of providing something for everybody only because and only when they are created by everybody. care this is the principle that will guide the burning man project. working with the city of san francisco, we can do many things. you have noticed all of the vacant shop fronts along market street, i am sure. we can begin to change this. pardon me? anyway, we can change this by making it easier for artists to occupy.

working with our sister organization, we can install public artworks. if you look behind you, you will see two of them freshly installed. we can also do what all of us are doing here today. it can mean celebrations. we certainly know how to do that. we can do more. everyone of you here can participate. let's broaden the scope and think about more than just market street. after all, cities have the capability of providing

something for everybody when they are created by everybody. let's look beyond the central market corridor and the neighborhood, the community that already lives here. if you go down to the project office, you will see the gateway to the tenderloin. we do not mean to merely decorate our city's main street. that would be superficial. we want to help change lives. [applause] we want to do what we do best by inventing truly interactive art. we want to work with the residents of the district, creating art made by and for the people.

we will need volunteers in order to accomplish this. burners know exactly what i am talking about. we want you to pay attention to our website, burningmanproject.org. the burning man private even may be sold out of tickets, but the project is destined to fill a much larger canvas. to participate in that, you will not need no stinking tickets. [applause] i already hear people referring to where we are as u.m. playa. [laughter] to repeat with the mayor has already said, welcome home.

[cheers and applause] ♪ ♪ >> welcome to "culturewire." today we are at recology. they are celebrate 20 years of one of the most incredibly unique artist residency

programs. we are here to learn more from one of the resident artists. welcome to the show, deborah. tell us how this program began 20 years ago. >> the program began 20 years ago. our founder was an environmentalist and an activist and an artist in the 1970's. she started these street sweeping campaigns in the city. she started with kids. they had an exhibition at city hall. city officials heard about her efforts and they invited her to this facility. we thought it would coincide with our efforts to get folks to recycle, it is a great educational tool. since then, we have had 95 professional artists come through. >> how has the program changed over the years? how has the program -- what can the public has an artist engage with?

>> for the most part, we worked with metal and wood, what you would expect from a program like ours. over the years, we tried to include artists and all types of mediums. conceptual artists, at installation, photographers, videographers. >> that has really expanded the program out. it is becoming so dynamic right now with your vision of interesting artists in gauging here. why would an artist when to come here? >> mainly, access to the materials. we also give them a lot of support. when they start, it is an empty studio. they go out to the public area and -- we call it the big store. they go out shopping, take the materials that, and get to work. it is kind of like a reprieve, so they can really focus on their body of work. >> when you are talking about

recology, do you have the only sculpture garden at the top? >> it is based on work that was done many years ago in new york. it is the only kind of structured, artist program. weit is beautiful. a lot of the plants you see were pulled out of the garbage, and we use our compost to transplant them. the pathway is lined with rubble from the earthquake from the freeways we tour about 5000 people a year to our facility, adults and children. we talk about recycling and conservation. they can meet the artists. >> fantastic. let's go meet some of your current artists. here we are with lauren. can you tell us how long have been here so far and what you're

working on? >> we started our residency on june 1, so we came into the studio then and spent most of the first couple weeks just digging around in the trash. i am continuing my body of work, kind of making these hand- embroidered objects from our day-to-day life. >> can you describe some of the things you have been making here? this is amazing. >> i think i started a lot of my work about the qualities of light is in the weight. i have been thinking a lot about things floating through the air. it is also very windy down here. there is a piece of sheet music up there that i have embroidered third. there is a pamphlet about hearing dea -- nearing death. this is a dead rabbit. this is what i am working on now. this is a greeting card that i found, making it embroidered.

it is for a very special friend. >> while we were looking at this, i glanced down and this is amazing, and it is on top of a book, it is ridiculous and amazing. >> i am interested in the serendipity of these still life compositions. when he got to the garbage and to see the arrangement of objects that is completely spontaneous. it is probably one of the least thought of compositions. people are getting rid of this stuff. it holds no real value to them, because they're disposing of it. >> we're here in another recology studio with abel. what attracted you to apply for this special program? >> who would not want to come to the dump? but is the first question. for me, being in a situation that you're not comfortable in has always been the best. >> what materials were you

immediately attracted to when you started and so what was available here? >> there are a lot of books. that is one of the thing that hits me the most. books are good for understanding, language, and art in general. also being a graphic designer, going straight to the magazines and seeing all this printed material being discarded has also been part of my work. of course, always wood or any kind of plastic form or anything like that. >> job mr. some of the pieces you have made while you have been here. -- taught me through some of the pieces you have made while you have been here. >> the first thing that attracted me to this was the printed surface. it was actually a poster. it was a silk screen watercolor, about 8 feet long. in terms of the flatwork, i work with a lot of cloddish. so being able to cut into it come at into it, removed parts, it is part of the process of

negotiating the final form. >> how do you jump from the two dimensional work that you create to the three-dimensional? maybe going back from the 3f to 2d. >> everything is in the process of becoming. things are never said or settled. the sculptures are being made while i am doing the collages, and vice versa. it becomes a part of something else. there's always this figuring out of where things belong or where they could parapets something else. at the end goal is to possibly see one of these collage plans be built out and create a structure that reflects back into the flat work. >> thank you so much for allowing "culturewire" to visit this amazing facility and to learn more about the artists in residence program. is there anything you like our viewers to know? >> we have art exhibitions every

four months, and a win by the public to come out. everybody is welcome to come out. we have food. sometimes we have gains and bands. it is great time. from june to september, we accept applications from bay area artists. we encouraged artists from all mediums to apply. we want as many artists from the bay area out here so they can have the same experience. >> how many artists to do your host here? >> 6 artist a year, and we receive about 108 applications. very competitive. >> but everyone should be encouraged to apply. thank you again for hosting us. >> thank you for including us in "culturewire." ♪

>> ladies and gentlemen, good morning. welcome to the fresh and easy third capital opening. thank you for being here. there are some fantastic displays of green clothing in this building. i have seen the most wonderful pair of green shoes. melissa has got green hearings,

fingernails, everything, to show the green spirit of fresh and easy. well done, melissa. magnificent. [applause] the reason that we all like to wear green, the reason we are so proud of green, is because we like to be the change we want to be. mayor lee, thank you so much for coming. we are delighted that you are here. i am going to introduce most of our distinguished guests. a number of them are going to say a few words to you in a bit. i would like to welcome the city attorney dennis hora. i want to welcome herb schultze, and the region 9 director of health and human services. i would like to welcome former

supervisors over the maxwell. she and i did the original brown working together. she says she remembers something a lot about me, but does not remember what it was, which is probably good. i want to welcome the chair of the bayview project committee. [applause] i think we were a bit slow off the mark, so let us please have a round of applause for the mayor, city attorney. [applause] i never thought i would have to do this -- where is he? how i would like to welcome alexander, our broker. i would like to welcome the president of the board, david chiu. [applause] i would like to welcome malia

cohen, -- sorry, she is not here, but her staff is here. she has been a great supporter. i would like to welcome emily, a school board member. [applause] i would like to welcome rev. townsend and were really is whopper. i would also like to welcome michael for his assistance. anyhow, what i would really like to do -- it had been an awful long time since we agreed to do this project. i want to thank the mayor's office for their consistency and steadfastness. and i also want to thank, in particular, amy cohen and roberto munoz for their

contribution. [applause] amy said that roberta did not have a gray hair when we started the project. [laughter] i am delighted that we are doing this project, an amazing event. it is an absolute privilege to be able to do these sorts of things with people who are happy, feel they are making a difference. supervisor maxwell was so positive and charming when we started out. i am delighted that we made it. >> [inaudible] [laughter] >> that is certainly true. for every store we open, we make a $1,000 donation. the donation we are making today will go to bayview hunters point ymca. i met some of those people today. [applause]

we have opened 177 stores since we started in november 2007, and we have invested over $2 billion, and we have created over 4500 jobs, mainly in california, particularly in our production facilities in riverside, but also in arizona. we have worked hard to create a thoughtful business that can make a difference to communities, a business that is both economic and social sense. we have set out to create a modern 21st century business, a business that is great to work in, and great to shop in. one of the things that people said to us when we did our original research is food today is too messed around with. do not put stuff in that i

cannot read, that i cannot announce, ingredients that i cannot pronounce. have a look at the ingredient labels, if you have a moment. our mashed potatoes as potatoes, cream, salt, pepper. nearly every other mashed potato that you have eaten has something else in it that you have not heard of. so have a look around and enjoy. the food even tastes cleaner. when you eat fresh and easy food -- you get that feeling -- what is missing? what is missing is all of the additive that coat your mouth. i promise there is a difference. every week we sell 98 said produce, $1.99 chicken breasts. we have the key, fresh food basics that you need to run a family for everyday cooking here in the store, the prices are

good. you can see in the back where we make sushi, pizza, soup, entrees. you name it -- we even make sliders. they are fantastic. it is all just so good. i just want to roll around in it and enjoy it. even a microwaves. if you live nearby, you do not have to get fast food, you can get real food and put it in the microwave. no artificial colors, no artificial flavors, trans fat, no high fructose corn syrup. we took them away. [applause] as i said early on, we have tried to make this a great place to work. trust me, wherever you go, the parking lot of the grocery store, the garden center, what

ever it is, if you get that service, it is because the boss designed a bad business and the staff cannot do what they were intended to do. what i have tried to do with these people is to design a business where service can be delivered day in and day out without stressing the living hell out of them. i hope that we have been successful in that, i think that we have. we try to reward them well, give them benefits. i hope you are all taking your benefits. 70% of our employees to take health care. another 15% or so get it from their family, another 15 percent so young and foolish. we hired from the neighborhood. we had an agreement with the mayor's office. somebody said to me over half

of the staff comes from the subject code. [applause] we are really happy about that. -- this zipcode. even with this many people in one of our stores -- which i wish we could have it every minute every day, all with carts full -- it is very unusual to feel warm. the reason why is because of these doors. normally, the chillers keep you cold, but this is an initiative that we are using to store all of that energy. it is an environmental initiative we are introducing into all of our stores. the beauty is, it significantly reduces the energy we use in our refrigerators, and customers like it. they think that the food is

fresher, bolder. it is an absolute win-win. -- colder. i just want to take a timeout to say to my staff here, to everyone here, we have never opened up a better store. it looks fantastic. thank you. [applause] in a minute, we will watch shop for schools. for every $20 that you spend, you can donate $1 to your local school. it is a fantastic thing for the local community. it doesn't solve all of the problems, but it gives them some cash for whatever that school needs. i am now going to welcome the mayor. [applause] the reason i hesitated is because -- i said i would.

i am going to thank the mayor's office yet again for coming. it is a privilege, a real privilege, to be in this magnificent city. and it is a privilege to have been helped in our entry to this city by that great institution, the mayor and the office of the mayor. it would be delighted for you to say a few words. [applause] >> thank you. it is an extreme pleasure to be here today. at the beginning, how many times have you heard a ceo of a grocery store chain personally open up a store in a neighborhood? we all remember those days where you might have been able to see the actual owner of a

neighborhood store be there, personally. these days, you might see a corporate representative. when mayor newsom and the office of economic development went to everyone of those corporations to ask them if they would please consider opening up a store on third street in the bayview, they all said no. this guy said yes. i want to thank mr. mason for your vision, for your commitment to this neighborhood, understanding -- as sophie knows so well. we have had many hours of discussion about neglect and not caring. today, what i feel with this store opening, with the commitment that has been made, i feel it is all about health, neighborhood vitality, itis