update. that allows the board to keep an eye on the projects and for the public to inform if hold ups. we are asking the commitment the city is making in dollars is matched with the city priority in possessing. i am going to cut the rest of my talking points because i know you want to get on. >> thank you. you can stay there. the quarterly report is it come anything the form of memo? a written report? >> we didn't get -- we did specify the things to be included through ocd. >> i would say for the record i think it is important not to take away too much staff time from doing what you want. a simple clear property makes the -- report makes the most sense rather that in depth analysis to take up staff time. everything else i fully support.

>> are we -- do we need comment from the departments? >> several of the departments are here in order to answer any questions. we weren't asking any presentation. >> what departments are represented. >> ocd is a leadership role. >> who is here today? the mayor's office of housing, building inspection, planning, public works and fire and mod. there are five departments listed that are named in the legislation. those are the departments that such affordable housing and governed by the ad min code we left outperformed uc and mta. we are communicating with them to bring them in. >> what about pw? >> public works here, yes.

>> there are amendments to be introduced and you have copies of that. >> go through it. >> sure. they are technical. globally. >> i think you have to talk about them goalie. >> we are de wheating department of before public works. -- deleting department of before the public works. >> that is in the charter. you keep doing that. it is in the charter. >> the city attorney is here. >> go ahead. >> on page three we are inserting the word of. on page 4 line 23 it says department of office it should

be or office. page 5 line 19. we are changing initial date commencement date for reporting from july 15, which is past us which we have past to december 15th. one more. on page 6, line 8, the approval, permit. we replace that with any approval, permit. it explains what we are intending to do. >> you did it technically, not at the global level. >> the first is global that appears several places. >> any questions supervisor yee? >> no. >> supervisor stephanie? >> this is an important piece of legislation. it is something on all of our minds almost every district in the city has affordable housing in the pipeline.

even if it didn't buy district it is something we are concerned about with the housing crisis. i think this is important. >> a motion? >> i will make a motion to accept the amendments. >> public comment? >> motion and then public comment. >> i will make the motion to accept the amendments as outlined in the presentation. >> we will hold off on the motion. any members of the public wish to comment, please come forward? >> i see him in the second row. in cowen. >> good afternoon, supervisors. you excellent. you have been here all day. representatives of mission economic development agency and the neighborhood development were here earlier and had to leave. they apologize.

to emphasize how important this piece of legislation is to the work we do. working with the city departments how we make affordable housing real. we talk about it, make policy speeches. at the end of the day we have projects. getting them through the departments and making the systems standard is going to help a lot in all of those passing of the batons to get the projects to the finish line. we support this wholeheartedly. thank you very much. >> any other members of the public wish to comment? seeing none, public comment is closed. >> the motion as proposed by supervisor yee without objection? >> i made amendments. >> that was your motion for amendments without objection. we did that. >> make a motion to send this item to committee as amended

with recommendation to the full board. my comments, i wish we had done this a long time ago. >> we can do that without objection. congratulations thank you all for sitting through and those that had to wait. this was a long day. i appreciate you coming. next item. >> item 11 amending the administrative code require disclosure in the healthcare trust fund board elections, set late filing fies and penalties and specify enforcement of disclosure requirements. >> comments by colleagues? we have sophia from president cohen's office.

i know you wanted to say a few words. >> yes, thank you. thank you for hearing this item today. legislation before you today is an update to the administrative code to align disclosure requirements, candidates for retirement board and healthcare trust fund board with those of other elections. these three boards have combined 8 position to govern the variety of interests from healthcare to be contribution rates to fossil fuels and pension investments. upcoming elections in the next two years include two set service boards seats, one retiree healthcare fund election in 2019, retirement seat in 2020, health service board

election in may of 2020. with so much money at stake it is essential they be subject to same disclosure requirements. this requires each interested third-party open a committee and file a form 10 intention statement, file a form 700, file semi-annual campaign funding reports and late contribution reports, submit campaign advertisements, include disclosures. this legislation introduces much needed transparency to the overlooked commissions and boards which have influence on the city operations. i have submitted the amendments highlighted on your copies specifying electronic filing,

conduct code references any person seeking voter data should request that from the retirement board. these are technical and not sub stan stiff. i am happy to answer questions. i hope you will support this with a positive recommendation. thank you. >> i am going to be supporting this, just curious why we are doing it. was there ever a problem with candidates going for these positions, spending a lot of money? i am not sure why. >> my understanding is what president cohen said at the time of introduction there was an election in the retirement board. i believe it was in late 2016,

but i am not certain, in which a specific third-party, independent expenditure you committee spent money to unseat one candidate and put in that. that is my understanding. you. >> we are reacting to something. okay. >> indeed. >> any public comment os this issue? come on up. >> thank you, members of the committee. i am patford with the ethics commission. they would be charge with administering the ordinance. we have been engaged to refine this and bring it into line with other city law that affects electoral campaigns.

i will say this version especially too cleanup amendments are a big improvement over the first version there. are a few other areas that still have a ways to go, in particular we are trying to get one dish closure to fit in the existing systems that would have to be made on paper filings. they are cost ineffective and not very good in providing information to the public because they are not machine readable. the public cannot search the data. it is an uploaded pdf the public has to look at. in terms of modern disclosure technology, it is not the best. ideally we would like to refine this to fit it into an existing disclosure. that would mean refining the campaign advertise meant to only apply to mass mailings. 200 or more similar pieces of mail. if that were refined in that way

we would piggyback it to the existing mass mailing disclosure that apply to all candidates. that would make sight there was very minimal cost burden. that would cost $60,000 to create the electronic version of the campaign addvertisement or paper filing which wouldn't create up front cost it would be staff burden and not as effective. i think we are on board with the spirit and general form and we support it. >> if this were an amendments to be made, where would it be made? you. >> what section or whatever? >> let me look real quick. >> i would like to have a

reaction you you you t to the possibility. i saw you shaking your head. can you explain it? >> respectfully, what we have understand i is that, and if i m not clear i would love to be corrected. my understanding if it were a request ever of the rechoiring f electronic filings. we believe they are important and not mandating everything in paper. the idea we would limit the disclosure to mass mailings and exclude things like phone calls, items like digital ads on facebook because the department of ethics has not yet set up the financial disclosure system for electronic filings seems to me

and to the president to be kind of a slow reaction. i think we should incest in making you are -- should inch vest that we require them and that brings transparency to the system. the time lapse between what we have now and should have in the future should not reflect what we do or do not mandate on disclosure. is that clear? my understanding what the specific amendments is that we identify campaign advertise men's for mass mailing. we feel strongly it should be broader. if there is a way to meet the needs for electronic versus paper filing without limiting to

mass mailing, we are open. we do not want to reduce the disclosure to mass mailings. >> if i am following you, you this legislation would actually lead a discussion, a bigger discussion. if right now for instance if i am running and i don't have to do the facebook or whatever you are talking about, we have to change it to make everybody do that then, right? right now you are suggesting it is filed for these positions? >> that is my understanding. i would defer to the city attorney and mr. ford. >> did you understand my question?

>> you there is a number of different disclosures any candidate in san francisco has to file with the ethics commission. campaign statements and copies of the advertisement. they are cent sent out and fileh the ethics commission in the existing law. if i understand what mr. ford referred to some are electronic and some are paper. this looks at the same advertise men's. you at the current time they can't be electronically filed. i hope to get these move anything that direction, but it sounds like it is a matter of time and resources question and implementation question.

>> city attorney, are there other you candidates that are required to disclose or file advertisements that are not mass mailings, to your knowledge? >> other third-parties are required to file things other than mass mailings including what we refer to as election communications, network communications and other third-party communications. what you mentioned robocall scripts, electronic ads, internet ads are filed with the ethics commission. >> her question was specifically do other candidates? specifically called out for retirement board, retiree healthcare trust fund board? >> we are not the first people to require this. >> when i run for office i have

a list of requirements. what they are trying to do is have the same list. are they going above and beyond what i i have to as a member of the boad of supervisors. if i go on social media, do a radio ad, don't i have to file with the ethics commission to have disclosures? >> i don't think it is the intents of the legislation to go above and beyond. >> i don't think she said that. they want the proposal for parity correct? >> correct. >> when you run for seat on the board of supervisors. the only time to file a copy of advertisement is mass mailing. you have to disclose expenditure us on campaign statements.

>> it is when the actual copy. we give you a copy of the mailing. >> you have to do that within five days. you within five days of themas failing you have to filed itemized disclosure and give us a copy. >> facebook or radio ad we don't have to disclose? >> no and this would go further. anytime they spend money on any campaign tiesment they have to file a copy within five days. >> that was not the intents what they were trying to do. neighbor it is -- maybe it is an interpretation? i heard it sounds like this is requiring these three bodies to do more than what we would have to as member of the board of supervisor when we run for office, is that true? >> in thatrup. there are other -- in that

respect. it is give and take. there are matters where they have to do less. >> we are talking about disclosures based on advertising, correct? based on electronic. >> whether or not you submit copies of the specific ad. >> what i her the ethics saying mass mailing, radio or social media we don't have to. >> right. i don't disagree with that. >> is that what you are trying to do? you want parity? where is that in this? >> 16.553-2 c on page 8 of the revised version. >> campaign advertisements at the bottom. >> what line? >> line you -- absence of a

definition online 21. >> you want there to be campaign advertise men's mass mailings? >> right. specifically this applies to mass mailings or defining campaign advertise meant to restrict it to that an lauren. >> would you be -- alone. >> would you be opposed to that amendment? >> i would not oppose if the ethics commission can -- the president believes as matter of policy this should be included. for this specific legislation. >> that is why i asked the question. i heard what you were trying to say. deputy city attorney, can we make that amendment? it looks like a clarifying amendment? >> it would not be substantive. at the direction of the committee i can shoot out

language on that. >> we are open to that. >> that works. >> just for the record, i think we are the ethics commission saying add clarity around what would actually fall under the definition of campaign advertisement. >> my suggestion on pages and line number in the original version in the meeting packet would be page 8 line 21. substituting mass mailings for campaign advertisements. you. >> that is now on 22. candidates that pay for campaign advertisements. >> in subsection c 1. mass mailings. >> instead of campaign adverti advertisement say mass mailings. >> right. >> where is the other place? >> i would suggest the second paragraph of the same

subsection c 1 at th the top of page 9. starting if advertisement is phone call. >> mass mailing. >> it would be inapplicable to mass mailing. >> you that would be it. >> we can forward to the full board? >> are you okay with that? >> that is perfect. >> anything else? any other question. >> that is all. thank you for your consideration. >> supervisor stephanie you have a lot to say about this? i am teasing you. i think a motion to accept the amendments as proposed regarding the word campaign advertisement as proposed by the deputy city attorney. get a motion to send to the full board with positive recommendation. so moved without objection. that item is ordered.

any other matters before us today? >> that concludes our business for today. >> great. we are adjourned. >> good morning, everyone and thank you for coming my name is rosy form treasurer of the united states and the form of empowerment 2020. >> yeah. >> empowerment 2020 is an initiative to durnl encourage a million women we 2020 to go in

leaders positions it is request quality day and the one hundred year of the 19 amendment that give woman the right to vote joining me on stage a margo the ceo of ma tell. >> (clapping.) >> 74 percent have been girls in middle school express interest in office only girls are expressing an interest in computer science 50 percent less graduating are for girls than thirty years ago i've spent 8 years of the treasurer of the united states to have a portrait on the photo in our public engagement process there were one hundred of women overlooked in the history of our country

many tops will be discussed and empowerment 2020 conference everything there empowering young women and girls to be the future leader to encourage women to get into stem education and getting into nasa and google and making sure that they are part of tech economy. >> the second part of empowerment 2020 is women money and power to put women in so and so positions for the corporate fleet and elected office the third part of empowerment 2020 are the conferences their action oriented women have flatlined at 20 percent on that percentage one and 20 percent women a in congress that is stagnated if we get up to thirty percent fabulous 80 percent would be amazing that conversation is equality will be something we're used to as pair the culture i'd like to that that will be done

>> good morning, everyone. i'm barbara ga sierra, the

director of health and i'm be your m.c. this morning and i want to thank you all for being here today for this program announcement. and i want to thank victoria manner, one of our incredible care facilities, for hosting us this morning. and so we have several distinguished leaders with us this morning. and our mayor london breed, we hope to have our president of the board of supervisors malia cohen. and our new supervisor rafael mandelman and the owner of the victorian manner bernadette joseph. bernadette is the second generation of owners of this type of facilities and we really appreciate her family's commitment to the communities that we serve. our residential care homes are very important form of housing in san francisco, providing compassionate support for our community who live independently. the department of health, the department of aging, and i want to acknowledge that we have our department heads with us today. and both departments depend on

these homes and facilities to ensure our clients are safe and that they get the care that they need. so we're so fortunate to work and live in a city that cares -- cares for its most vulnerable community members. our strongest leaders for this is our own mayor, mayor london breed. mayor breed is committed to ensuring those facing behavioral and health challenges are provided care and housing that they need. so please welcome mayor london breed. [applause] >> mayor breed: thank you, barbara, and thank you, everyone, for being here today. i'm really excited to be here and as mayor i have made it clear that one of my top priorities is to not only address many of the challenges that we face with so many people struggling with mental illness, but, more importantly, to

address issues of homelessness. we have to make sure that we invest in preventing homelessness in the first place. and we know that this particular facility, along with so many others throughout our city, continue to struggle financially. they struggle financially due to lack of funding from the state, from the federal government, and what that means is that time and time again in our city we need to figure out ways in which we can continue to support the great work that this facility is doing and others like it. so today i'm really proud to announce that we're investing over $1 million over the next two years from one-time revenue to stabilize residential care facilities that support our most vulnerable population throughout san francisco. [applause] and, let me tell you what it will do. it will help 37 residential care facilities and house more than

350 people in our city, including many of our seniors. some of these people suffer with serious behavioral health and medical issues. many have a history of homeless homelessness. and we know again that the best solution is it to prevent homelessness in the first place. one of the care providers that support one of the ones that will receive funding as we said before is victoria manor which we are here today, located in district 5, which is now represented by supervisor brown. this place has 90 beds and it serves 26 clients for the department of public health. the facilities like these have been under strain as i said in terms of lack of funding and the city currently spends $2.5 million through the department of public health to provide supplemental funding to close the spending gap.

and i want to, again, i appreciate barbara g garcia for identifying where the needs are and making sure that we are using city resources in the most efficient way to support this community. but this is a complex issue which requires a holistic approach to look at now and the financial challenges of the future. and this additional funding is a down payment and demonstrates our commitment to ensure that these providers can care for and to serve our community. the department of aging and adult services is convening a working group along with the department of public health and the office of economic and workforce development to analyze the current demand and study options to meet the needs of the future throughout this city. i expect to hear recommendations by the end of this year and until then this funding will help to ensure that we continue to serve hundreds of san francisco residents who would otherwise be at risk of

homelessness and who would otherwise not be able to care for themselves. i want to thank the supervisors who are here today for their tireless work in preparing this coming fiscal year's budget, who is now our board president and was leader during this budget time, she was also the finance chair, supervisor malia cohen. and i am hoping to sign this into law hopefully soon and i have sent a letter to president cohen outlining my support for this funding and how we're able to move forward in our shared priorities. we know that there's a lot of work to do and it takes a village. it takes a lot of our departments it takes members of the board of supervisors, and i'm glad to be joined by someone who has been my partner although he's just joined the board of supervisors, supervisor rafael mandelman who has really been a champion for issues around mental health. we're so grateful for his support here today.

and i also want to take this opportunity to acknowledge roma guy who has also been an incredible advocate behind mental health reforms and pushing for more mental health stabilization beds in our city to, again, care for our most vulnerable population of citizens in san francisco. with that i'd like to provide an opportunity for the president of the board, president malia cohen, to say a few words. [applause] >> thank you, and good morning, ladies and gentlemen. what a wonderful day, mayor breed, also a fantastic start. this is exciting news. i'm thrilled to join the mayor as well as my colleagues, supervisor mandelman and supervisor brown, as well as my partners in the department of public health that are standing up here with me, to announce this $100 million for board and care. san francisco has always been a city that has been committed to

supporting our most vulnerable residents. you know what, we haven't stopped yet. we're actually recommitting and reaffirming that commitment today. this year i'm proud that the -- that our budget process was, quite frankly, most transparent. and policy driven. a collaborative process that we have seen to date. in the month leading up to the budget we spoke with community activists, we have spoken with our residents, we polled our residents and, of course, we surveyed the colleagues on the board of supervisors. resoundingly without a doubt we have heard that homelessness is a top priority for particularly those who are suffering mental health issues. we have a responsibility to keep our residents, to help them to remain in healthy condition, and it's a top priority of ours and we want to have them in a safe place to live and access to care and treatment. and so it is actually through

our policy-driven process that we allocated $47 million in additional funding for homelessness. i think that is an important figure to note. the board of supervisors has directed over $4 million towards housing and homeless solutions and it's going to manifest itself in several ways, ways that you will be able to see instantly. first, in housing subsidies for families and seniors, mental health services and street medicine teams, patch the funding for residential care facilities. that's a critical one. patch 23u7din funding for residl care facilities. and also for those facing eviction. so this additional million dollars for the board and care facilities is without a doubt welcomed. it's a welcomed investment to help 355 san franciscoians facing displacement and also dealing with mental illness.

this is directly aligned with the board's budget priorities and our commitment to ending homelessness and ensuring that our most vulnerable residents are safe, healthy and housed. thank you very much, ladies and gentlemen. [applause] >> thank you, president cohen, it was one of the best budget processes i have been involved in so thank you. we are so fortunate today to have our board member from this district, i have worked with her for many years and we're very proud to bring her up to the podium. [applause] >> thank you. thank you to everyone that is here today. the residents of victoria manor. and also thank you mayor breed for finding this additional million funding to help our board and care facilities throughout the city. and president cohen and supervisor mandelman, thank you

for supporting this. i think that it's so important. i have to thank roma guy and barbara garcia because anytime that i have questions they're the boots on the ground and i call them. i want to just thank you for all of of the years that you have been supportive in giving advice. i have a personal story. a neighbor of mine actually was losing her place, her roommate situation because of her mental health issues. when i saw her on the street she told me, this was almost 13, 14 years ago. and she told me her social worker suggested that she go into a room and care board facility. she was really frightened. i think that she had no idea what they were about, and neither did i, but then i saw her months later and she was so well taken care of. she was happy. and she told me how much this really meant to her. and she had a family -- i think

she was an eighth resident in care. and i have been very supportive of the board and care. because if it's the right situation for that right person it's vital. it's taking care of our most vulnerable residents and we need to step up. it's part of our housing stock, and i said that affordable housing is one of my priorities. this is affordable housing for our most vulnerable residents. i want to also thank all of the angels out there that take care of our residents here. and thank bernie joseph for being one of those people, second generation, that isn't saying i can't do it, you know, because a lot of people -- a lot of people age out in these board and cares and they can't do it anymore. they don't have someone to replace them. and i just really think that it's amazing that it's a family affair because they are a family here. so i want to thank everyone for

coming out and i'm very excited moving forward of how we look creatively at supporting our most vulnerable residents. thank you. [applause] >> thank you supervisor brown. our newest board member rafael mandelman, and in recent conversations with supervisors he's very interested in looking at housing, skill nursing and residential care facilities i know is one of his top priorities. so supervisor mandelman, thank you so much. [applause] >> good morning, everybody. i am incredibly pleased to be here to support mayor breed and her team, director garcia, for all of great work you have done to make this a possibility. and for identifying these additional funds to help to meet the critical need. decades ago when california set itself on the path towards deinstitutionalization and closing our state mental hospitals we were promised a

network of community care facilities. i think that we all know that that promise was never kept. but to the incident that it was kept it was through places like this in the community where folks could get the care that they need. today in san francisco we have lost and are at risk of further loss of dozens, if not hundreds, of board and care facilities that provide house askin housine for our most vulnerable neighbors. i have spoken frequently and over the last year about my mother and her struggles with mental illness. she was housed for most of her adult life in board and care facilities. some were good, some were not so good. but they were essential to keeping her housed. make no mistake but for facilities like this one, hundreds, if not thousands of additional san franciscoians would be in hospitals or jails or on our streets. so as we work to move the thousands of currently unhoused

homeless san franciscoians off the streets and into care it's critical that we stabilize our stock of board and care facilities and create more care options for those who need them. i like that the mayor referred to this as a down payment and i think that is the right way to think of it. it's an important first step in addressing a need that i imagine that we will be grappling with for most of your administration but that i have complete confidence that working together with roma guy telling us what to do, we will be able to solve. so i'm very glad to be here and very grateful to be included. thank you. [applause] >> thank you, supervisor mandelman. i just wanted to acknowledge bernie's family, her husband and daughter are here and i know that it's a family -- a family affair for this project. so i do want to thank you for all of the work and the support

that you give to bernie to provide such a beautiful location for our clients. one of the important processes for our clients is social support. and so to be together and to learn together and to support each other is one of the important processes and also important contribution that a facility like this provides. so it would be such a great honor and i want to acknowledged kelly, our transitions director, who really manages with bernie and i heard that she's one of the best negotiators as bernie says, that she does what she is told to. and we are appreciative of both of the teams and so i appreciate you, bernie, and i want to bring you up. [applause] >> good morning. i'm bernadette joseph, the owner and director of operations at victorian manor. thank you, mayor breed, and supervisor cohen and supervisor mandelman and supervisor brown,

and director of health garcia, barbara garcia. thank you for being here and for your support for our seniors. here at victorian manor we serve over 90 elderly clients with various needs, including dementia, medical and mental health needs. our home provides a place where seniors can live in the community and be as independent as possible. we welcome with open hearts and open arms a diverse group of residents, including a frail and vulnerable elderly population and we see every day what a big difference it makes for them to have the right place to live with the full activity program that enriches their lives. thank you mayor breed for recognizing the work of residential care facilities for the elderly like victorian manor. the new funding will help us to make ends meet. and to continue to serve the seniors that we care so much

about. we are happy that the city is also looking into long-term solutions to keep the facilities like ours, residential care facilities for the elderly, to have them remain in san francisco. so, thank you so much. [applause] >> thank you, that's the end of our program. and i'm sure that the press may have questions and i'll leave that to the press. thank you. >> any questions... anything off topic we'll take on the side. >> can you say specifically what the funding will go towards, is it services or more beds? >> one of the important things that we have done with the facilities is that we have provided them with an extra amount per day for the bed and part of that is because we have individuals with different levels of need and that really

helps for the staffing of the beds, and making sure that the right staff is for the right client and their needs. so this will provide extra dollars for a per bed space that we pay for and we work that out with the owners so they have the right staffing. bernadette, if you would like to add anything? [laughter]. >> where is the money coming from? >> the department will be working with the board of supervisors and the mayor's office for the one-time dollars that the mayor allocated for this. >> that money goes towards staff wages and health care? >> and as you know we pay per diem per day and that extra dollars the staffing has. >> can you talk more about why this is a piece of the puzzle

that deserves the extra money? there's a lot of other things out there that need help as well. >> i think that we don't spend enough time talking about stopping something from happening in the first place. when you think about the amount of money it takes whether it's wages for employees, or an increase in the dollars that it takes to feed people, whether it's additional services, physical therapy, social services and things that go into actually taking care of some of the individuals who are in board and care, the costs are going up. then what happens when there's a huge gap, that means most likely that sometimes they can't necessarily take care of all of the clients that they have. and the reason why this is important is because if they have a budget shortfall then that means that they go from 90 beds to maybe even 80 beds so they could at least afford to cover the costs of those particular individuals. this is important because where are we going to put 10 people that might be displaced because of a lack of funds?

and so in looking at, you know, all of these particular board and care facilities and the increase in costs and the challenges to meet the need, we have to make sure that we keep every single bed. we have to make sure that we do everything that we can to prevent, you know, something from happening in the first place and that is the possibility of losing those beds which means that those people are going to have to go somewhere. and we have to do everything that we can to make sure that they don't end up on the streets and that's what this is about is prevention. >> any other questions? >> can you explain a little bit about -- i was shocked by the number that we have lost -- it looks like almost 30 of these facilities in the last five years. why that is happening. >> well, it's exactly what mayor breed talked about is the fact -- and also the fact that some of these were family owned and the cost of doing this -- and this is all over california and this is not just san francisco. but the cost of doing these types of facilities, particularly as they depend on

the ssfai dollars that comes in doesn't always match the overall cost of the facilities and the services. so it's exactly why we're trying to provide them some stabilization. we started doing this almost 11 years ago really looking at how to work with the residential care facilities in both ways. one, to provide them dollars to serve clients with higher needs and also to help them to cover their costs that ssfai doesn't always cover. because the increases don't match the cost of doing business. >> all right, thank you. [applause] >> for the first time in nearly

two decades fishers have been granted the legal right to sell fish directly to the package right off their boat -- to the public right off their boats in san francisco. it's not only helping local fishers to stay afloat but it's evoking the spirit of the wharf by resurfacing the traditional methods of selling fish. but how is it regulated? and what does it take for a boat to be transported into a floating fish market? find out as we hop on board on this episode of "what's next sf." (♪) we're here with the owner and the captain of the vessel pioneer. it's no coincidence that your boat is called the pioneer because it's doing just that. it's the first boat in san francisco to sell fish directly from the boat. how did you establish your boat into such a floating fish market? >> well, you know, i always thought that it would be nice to be able to provide fresh fish to the locals because most of the

fish markets, you would have to do a large amount of volume in order to bring in enough fish to cover the overhead. when you start selling to the public that volume is much less so it makes it hard to make enough money. so being able to do this is really -- it's a big positive thing i think for the entire community. >> a very positive thing. as a third-generation fisherman joe as his friends call him has been trawling the california waters for sustainably caught seafood since an early age. since obtaining a permit to sell fish directly to the public he is able to serve fish at an affordable price. >> right now we're just selling what a lot of the markets like, flat fish and rock fish and what the public likes. so we have been working for many, many years and putting cameras in them. there's the ability to short fish and we have panels that we open and close so we target the different species of fish by adjusting the net. and then not only that but then the net sort out the sizes which

is really important. >> joe brings in a lot of fish, around 20,000 pounds per fishing trip to be exact. >> we had one day one time that we sold almost 18,000 pounds. >> it's incredible. >> i know, it's hard to imagine. >> but this wasn't always the case for joe. >> the markets that we have left in california, they're few and far between, and they really are restrictive. they'll let you fish for a couple months and shut you down. a lot of times it's rough weather and if you can't make your delivery you will lose your rotation. that's why there's hardly any boats left in california because of the market challenges. my boat was often sitting over here at the dock for years and i couldn't do anything with it because we had no market. the ability to go catch fish is fine, i had the permits, but you couldn't take them off your boat. >> that was until the port commission of san francisco rallied behind them and voted unanimously to approve a pilot program to allow the fish to be sold directly to consumers right

off their boats. >> the purpose of the program is to allow commercial fishers to sell their fish directly from their boats to the end consumer in a safe and orderly manner for the benefit of the overall fishing community at the port of san francisco. we have limited the program to certain types of fish such as salmon, halibut, tuna and rock fish. crab is restricted from this program because we did not want to interfere with the existing crab sales on taylor street and jefferson street. so this is not meant to favor one aspect of the fishing industry more than another. it's to basically to lift up the whole industry together. >> and if joe the program has been doing just that. >> it was almost breathtaking whenever i woke up one morning and i got my federal receiver, my first receivers license in the mail. and that gave me permission to actually take fish off my boat. once we started to be able to sell, it opened things up a bit.

because now that we have that federal permit and i was able to ppetition the city council and getting permission from san francisco to actually use the dock and to sell fish here, it was a big turning point. because we really didn't think or know that we'd get such a positive response from the public. and so we're getting thousands of people coming down here buying fish every week and so that's pretty cool. they like the fish so much that they take pictures of it when they cook it and they send us all of these pictures and then they ask us, you know, constantly for certain types of fish now. and when they come down here the one thing that they say is that they're so amazed that the fish is so fresh they could eat a little bit during the week and it's still fresh all week in the refrigerator. so that's really cool. >> the fish is very fresh and the price is super. i don't think that you can get it anywhere in the bay area. i can see it, and i can stir fry

it, wow, you can do anything you want. i just can say this is a good place to shop and you have a good experience. >> this program supports the strategic plan in terms of engagement, people being connected to the waterfront, and also economic vitality. because it's helping the fishermen to make ends meet. they have no guarantees in their businesses, not like some people, and we want to do everything that we can to help them to have a good and thriving business. >> how does it feel to be able to sell your fish locally kind of in the traditional way, like your grandfather probably did? >> when i was a kid and i used to work in my dad's fish market, a lot of the markets that we sell to now are second and third and fourth generation markets. so i remember as a kid putting their tags on the boxes of fish that we shipped out of monterey and ship down to l.a.

so it's kind of cool that we're still dealing with the same families. and this is probably about the only way that anyone can really survive in california is to sell your own fish. >> one of the advantages of this program is the department people that pull in the fish, they can find out where they caught it and find out more about the fisherman and that adds to their experience. the feedback from the fishers has been very good and the feedback from the customers have very good. and there's a lot of people coming to the wharf now that might not have done so. in fact, there's people that go through the neighboring restaurants that are going to eat fish inside but before they go in they see the action on the dock and they want to kind of look at what's happening on the boat before they go in and they have a meal. so it's generated some conversation down at the wharf and that's a good thing. >> as you can see by the line forming behind me getting ready to buy fish, the pilot program has been a huge success. for more information visit

sfsport.com. (♪) (♪) >> in room 400 at city hall, room 124. we thank everyone for being here today on a friday and joining us. so right now we're going to get started with the meeting and i'm going to read the welcome and then we'll go right into the introductions and then roll call. good afternoon, again, and welcome to the mayor's disability council, friday june 20th