>> i'm alyssa milano, and i'm gonna let you in on a little secret. i don't use shampoo anymore. that's right. i don't use itt all. so why does my hair look this healthy and shiny? because now i use wen. i mean, look at this hair. my hair is softer, shinier, and the volume? who doesn't want more volume? ordinary shampoo? you don't ed that anymore. all you need is wen. >> what does it take to get your hair this beautiful? just one thing: the wen healthy hair care system by chaz dean. it's revolutionary hair care that takeshe place of shampoo, conditioner, deep conditioner, de-tangler, and leave-in conditioner all in one,

saving you time working on your hair, and saving you money on all the products you won't need anymore. most ordinary shampoos that lather use sulfates and detergents that may strip your hair of natural oils and cause dryness, frizziness, dullness, and color fade, but wen is designed to gently cleanse and moisturize your hair and scalp with no harsh stripping agents, making hair shinier, softer, stronger, fuller after just one use. wen cleansing conditioners have been the buzz for top beauty magazines like celebrity living, in style, lucky, elle. and people magazine call it a "must-have." on today's show, you'll meet the man who is redefining hair care, wen's inventor, internationally renowned celebrity stylist chaz dean, whose exclusive hair retreat has been the hot spot for hollywood stars for 20 years. and find out how you can join the over one million people from all over the world who bought wen to get the sexy, beautiful hair they've always wanted, after just one use! >> shampoos and conditioners--

so yesterday. you wanna cleanse your hair, you wanna have beautiful hair, you have to try wen. >> just try wen one time, and you're gonna see a difference in your hair. >> i will never go back to shampoo, never, never, never. i'm a wen girl, so i'm gonna be using that forever. >> today, i'm gonna take you behind the scenes of a major new commercial for wen healthy hair care. you'll see lots of beautiful hair, and you'll also see exactly how you can get the same results at home with just a blow dryer and wen. we'll meet the models, the hair stylists, and you'll see exactly what is done to their hair every step of the way. you'll see hair demonstrations that i wouldn't believe if i didn't see them myself. you'll even see me do a comparison of ordinary shampoo vs. wen cleansing conditioner. chaz dean is passionate about giving everyone beautiful, healthy hair. and we're gonna meet him in just a moment, so don't go away, and i promise by the end of the show,

you'll never want to use ordinary shampoo again. >> so we're doing things a bit differently with this infomercial, which is total transparency. and i want you to tell our audience why we're doing it that way. >> i'm used to seeing beauty stuff that is the smoke, is the mirrors, is the extensions, is the computer-generated stuff. they'll use 5, 6, 7, 8 different products to get that look, whereas with-- >> to sell one product. >> i don't know how they get away with it, i don't. and i said, "if we're gonna do this together, it's only if we're honest with it, only using wen. >> i'm not blowing smoke up anything over there, but literally the first time i tried the product i knew that not only it was special, but i am convinced that i will never go back to regular shampoo again. explain to everyone the difference between wen and shampoo.

>> the number one thing you have to know is it's not going to lather. wen does not lather. if you're using anything that's lathering, it's gonna strip your hair of its natural essential oils, sheen, luster, moisture, shine, not to even mention your color. >> so if it doesn't lather, how does it clean your hair? >> with wen, what i've done is i've eliminate the detergents, the surfactants, and all the harsh chemicals, and it actually cleanses with extracts, essential oils, and botanicals. so you're cleansing the scalp and hydrating the hair at the same time without stripping it. >> growing up as an asian woman, it's, uh, it was a real struggle a lot of times dealing with my hair. asian hair, as beautiful and as shiny as it is, it can be very coarse and very unyielding. so, what wen products did for me is that my hair became softer and more manageable and more flexible. and that's really important, especially being an actress, to have flexibility

with my hair. i am so happy with my hair now. i love the way it feels, i love the way it smells, and it's really important to walk out your house feeling good about your hair. it makes you just a happier person, i think. >> i love wen. i'm completely sold on this product. it's completely changed my hair from being dry and frizzy and unmanageable. now i can just air dry, and it looks like this. >> no matter what type of hair, no matter what you've heard about what you should be using for your hair, try this. this works. >> i love playing with my hair now because it does stuff it didn't do before. >> if you color your hair like me-- yes, i admit it, i color my hair-- and we all know one of the biggest hair problems is color fading, but wen is proven to retain color better than a leading shampoo, and we'll prove it to you right now. >> here we have jeffrey, who's going to be blowing out

becky today, and we have stephanie, who's going to be blowing out jessie today. they were bo colored today with the same color red. so stephanie's going to be using a sulfate-free shampoo, which supposed to be really gentle and keep your color, while jeffrey is going to be using wen on becky. so we're gonna do a side-by-side comparison, and watch what happens to both of their heads of hair. >> the demonstration was was amazing. i got to cleanse with wen. a much more pleasant experience, especially considering that we weren't using anything else in the hair. >> trying to get my hands through my girl's hair-- it was literally like this... it was tangled, it was matted. >> not feeling that great. >> yeah, mine was just literally just a glide. and the more that i glided through the hair, the easier and shinier it just became. >> the color ran everywhere. there were peach suds in my hand. i even at one point asked him to pour the shampoo in my hand, so i could make sure that it was white shampoo.

i put my hand up-- "hmm, maybe there's color in the shampoo." no, it wasn't. it was really, truly stripping the color from her hair. >> the difference in loss in color was astounding. we had white towels in both of the bowls, and my model-- nothing was coming off. >> but i was shocked at the depth of the amount of color coming off of her with shampoo. >> actually, i mean, that's what i'm used to. i wouldn't dream of, in a salon, using a white towel. >> i would be horrified as a client to see my color that i just paid for running down the sink. >> that's why we use black towels in the salon. >> yeah. >> are you ready to see the results? >> look at the difference. we did not use any leave-in conditioner, we didn't use any styling products. this is just cleanse with wen one time, blown out with a medium round brush and a blow dryer. all this bounce, all this body, all this shine. let's go see what happened over here. >> ( laughing ) >> it feels like straw. it really feels like straw. you cannot get bounce,

you cannot get body, you cannot get volume. so do you want to be jessie, with stripped, faded hair? or do you want to be becky, who used wen? >> i'm feeling confident with my hair, and i'm happy that i was picked to use the wen. >> every woman wants to walk down the street and have the hair blowing and bouncing, and i wouldn't have that, and so it's not fun. >> poor thing. >> wen could cut the cost of coloring your hair in half. and even if you don't color treat your hair, wen makes your natural hair color look more vibrant and shiny. you've seen it for yourself, now see the wen commercial with jessie and becky. >> hey, i'm jessie. >> and i'm becky. >> usually people can't tell us apart. >> but then i washed my hair with regular shampoo. >> i washed my hair with wen cleansing conditioner. >> and now it's easy to tell us apart. >> my shampoo washed out my color. my hair is dry, it's frizzy. look at this mess. >> my hair has never

looked better. it's shiny, it's bouncy. touch it, feel how soft it is. >> my hair feels nothing like that. >> my color looks vibrant. >> and mine just went down the drain. >> i'm becky, and i'm a wen girl. >> hi, i'm jessie. when can i be a wen girl? >> what does it take to get your hair this beautiful? just one thing: the wen healthy hair care system by chaz dean. it's revolutionary hair care that takes the place of shampoo, conditioner, deep conditioner, de-tangler, and leave-in conditioner all in one, saving you time working on your hair, and saving you money on all the products you won't need anymore. ordinary shampoos lather, using sulfates and detergents that may strip the hair of natural oils and can cause dryness, frizziness, dullness, and color fade, but wen is designed to gently cleanse and moisturize your hair and scalp while leaving in the natural oils, using a perfect blend of herbs and natural ingredients, adding sheen, manageability, and body to your hair.

and now wen has been clinically proven to significantly retain color better than a leading shampoo on the market, which can save you even more money on hair color, and 90% of people agree that by using the wen cleansing conditioner, their hair was shinier, less frizzy, and had more bounce and body. so join the over one million people all over the world who bought wen to get the sexy, beautiful hair they've always wanted, after just one use. >> wen just brings out your natural hair, your natural, healthy hair. >> so, say goodbye to ordinary shampoo and say hello to beautiful, soft, shiny, controllable hair with wen. you'll start with a 30-day supply of wen sweet almond mint cleansing conditioner, perfect for all hair types. you'll receive the wen styling cream, for that extra hold and control over your hairstyle when you need it. finally, you'll get the re moist intensive hair repair mask, a luxurious, spa-quality treatment designed to kick-start hydration and soothe and smooth

dry, damaged, or chemically treated hair. you could easily spend over $100 at a salon for the premium products wen replaces, but you won't pay hundreds of dollars for wen. through this special introductory offer, wen healthy hair care is available directly to you for the special low price of only $49.95. but for a limited time, chaz is teaming up with guthy-renker to give you the ultimate insider price reduction. call or click now, and you can get the complete wen healthy hair care system, all three products, not for $49.95, not even for $39.95, but for the unbelievable price of just $29.95. and today, we'll include shipping absolutely free! but it gets even better. as a thank-you just for trying wen, we'll send you two special free gifts: wen texture balm, an easy rub-on balm to add texture and definition to long or short hair; and this specially designed, hand-finished, saw-cut, wide-tooth shower comb.

the two gifts alone are valued at almost $30, but today you get the free gifts and the complete wen healthy hair care system, a total value of over $100, all for just $29.95 and free shipping. wen is proven to increase hair strength and manageability up to 70% after just one use. that's a difference you can see and feel the very first time you use it. that's why we're so confident you'll love wen, it comes with our 60-day, shine-to-the-last-pump guarantee from trusted guthy-renker. you can try wen for two whole months. if you don't see and feel the difference in your hair, just send it back for a full refund, even if the bottles are empty. so, you have nothing to lose but bad hair days. so call or click now. >> wen definitely brings the youth back into your hair. it actually looks as if, you know, i was 18 years old again. that's my hair feels. >> my hair was so flat and limp.

it was very dry and brittle, and now it's soft, and, honestly, it is really supple to the touch. it has body and oomph and bounce and feels so good. >> i have to tell you, i found it very hard to believe that it works for all hair types because we're so sort of conditioned to believe that if you have a certain hair type, you need this type of shampoo, because that's how they market everything. you know, talk about how it truly is for every hair type. >> whether you have baby-fine hair, coarse hair, wavy hair, curly hair, ethnic and african-american hair the same product on everyone across the board. and the reason it works is because your hair is only gonna hold onto the moisture it needs, and the rest will rinse out. so, if you have baby-fine hair, it's gonna hold onto the amount that's needed for that hair type and then rinse the rest out. if you have that coarse hair, it's really gonna hold on and take what's needed, and much of it will not rinse out because you really absorbed all of it. so, that's how the one product

works on all hair types. >> the first time that i did a straightening, chemical straightening, right, it's white? it smells very strong because it has a lot of chemicals. it damaged my hair severely. i was shocked at how it was just breaking like crazy and... and then i was blessed to find wen. it's been incredible. it came back to life. you use it the first time you go, "this is really interesting. it's different, 'cause i'm not used to this." use it a second time, you go, "oh, my god. i'm liking it." third time, "i love it." fourth time, you go, "my hair looks amazing," and people around you go, "what are you doing to your hair?" i'm telling you, i'm gonna keep using it. i have my husband using it. i have friends using it. i have makeup artists using it, because it is just good. and when you know that something is good for you, just spread the love. i'm a wen girl, so i'm gonna be using that forever. >> now, i know a lot of you out there are asking yourselves, "will wen work on my hair?"

it will, and we're gonna prove it right now. naja and rebecka clearly have two different types of hair. >> baby-fine blonde. coarse, thick, dry. >> right, and i would think that they'd need different types of product to deal with their-- >> 'cause you've been told that, is why. every product out there tells you, "if you have this hair type, you need this shampoo." "if you have this hair type, you need this shampoo." it doesn't have to be confusing. with wen sweet almond mint cleansing conditioner, both girls completely different hair types... i want to show you something. >> please. >> go at home and try this, as well. just get your hair, lift up a section of your hair. what do you see with her hair here? >> it's a lot thicker down here than it is up there. >> so wouldn't that tell you that she doesn't necessarily have baby-fine hair, but it's what she's doing to her hair that's causing it to be even finer? >> yeah, the breakage. >> because if she didn't use shampoo and it wasn't lathering and stripping and breaking the hair down, her hair would be the same consistency from the roots to the ends. >> it gets frizzy very easily,

dull, and what i would love is to just have more volume. >> on naja over here, her issue is how dry it is. every time she goes in with shampoo, she's stripping and robbing her hair. it becomes unruly, and it's a vicious cycle. >> i always have to put conditioner in it, leave-in conditioners, oils, and it's always hard finding the combination of what i should put in it. >> so, we're gonna cleanse both of our girls just one time with wen, and you will not believe the difference. >> what we did today is we did an experiment on wen with fine hair and overly coarse hair. such curly hair. i can run my fingers already right through it. >> as soon as i applied the cleansing conditioner to her hair, you could instantly see the shine even when the hair was wet. >> this is because of wen, because all the moisture is being put back into this curl. >> all the color came back into her hair. >> the whole hair will get this nice little bounce. >> and it blew out so easily. it was less drying time.

>> you remember what they looked like before. look at 'em now. rebecka's hair was fine, frizzy, and brassy. now it's smooth, shiny, and hydrated. >> looks amazing. >> so, here we have naja, who, her "before" was really dry, really coarse, and really dull-looking. >> and look at these perfectly formed curls! >> they just kind of snap back. >> it's been proven today that you can use it on fine, baby-blonde hair d thick, really coarse hair, and it works great. it does the same result on both people. >> when i saw myself in the mirror, i got this huge smile on my face, and i could just not stop smiling. i love my hair. >> i have been wenned. curl completely defined, completely hydrated, no frizz. shampoo will never touch my hair again from this day forward, ever. >> when we come back, you'll see what wen does for my hair, and what my hair looks like without my wen.

but first, here's the wen commercial featuring naja and rebecka. >> marker. >> my hair used to be frizzy, dull, and completely out of control. >> my hair was completely the opposite. it was totally flyaway, flat, and brassy. >> but all that changed when we gave up ordinary shampoo. >> now i have body, i have volume, and it lasts all day. >> look at my hair! i can't stop touching it. it's smooth, soft, and no frizzies, and i love my curls. >> our hair couldn't be more different. >> but the one thing we have in common is we both use wen, and that's why... >> we're both wen girls. >> can one product work for all hair types? it can with wen healthy hair care by chaz dean. you'll start with a 30-day supply of wen sweet almond mint cleansing conditioner, perfect for all hair types. you'll receive the wen styling cream, for that extra hold and control over your hairstyle when you need it.

finally, you'll get the re moist intensive hair repair mask, a luxurious, spa-quality treatment designed to kick-start hyation and soothe and smooth dry, damaged, or chemically treated hair. you could easily spend over $100 at a salon for the premium products wen replaces, but you won't pay hundreds of dollars for wen. through this special introductory offer, wen healthy hair care is available directly to you for the special low price of only $49.95. but for a limited time, chaz is teaming up with guthy-renker to give you the ultimate insider price reduction. call or click now, and you can get the complete wen healthy hair care system, all three products, not for $49.95, not even for $39.95, but for the unbelievable price of just $29.95. and today, we'll include shipping absolutely free. but it gets even better. as a thank-you just for trying wen, we'll send you two special free gifts: wen texture balm, an easy rub-on balm

to add texture and definition to long or short hair; and this specially designed, hand-finished, saw-cut, wide-tooth shower comb. the two gifts alone are valued at almost $30, but you today get the free gifts and the complete wen healthy hair care system, a total value of over $100, all for just $29.95 and free shipping. wen is proven to increase hair strength and manageability up to 70% after just one use. that's a difference you can see and feel the very first time you use it. that's why we're so confident you'll love wen, it comes with our 60-day, shine-to-the-last-pump guarantee from trusted guthy-renker. you can try wen for two whole months. if you don't see and feel the difference in your hair, just send it back for a full refund, even if the bottles are empty. so, you have nothing to lose but bad hair days. so call or click now. >> i discovered wen in a gift bag at a swanky

hollywood event. when you find a product like wen that achieves so much in one or two steps, you gotta make that change. and when i started using wen, oh, almost a decade ago, i knew that this was a product i would have for my life. as i started having children and i noticed that wen was working for them, you know, i thought, "this is so great." wen is for my whole family. i love how my hair feels with wen. it's soft, natural. my hair feels light. it moves. it shines. just try wen one time, and you're gonna see a difference in your hair. >> so, for the women that-- and the men that want to try your product but are sort of scared or nervous or, uh, are interested, but haven't picked up the phone yet, what do you say to those people? >> i honestly say, "look at your hair now. are you happy with your hair? are you happy with the results you get every day? are you struggling every day? if so, you have nothing to lose,

'cause i want you to see what one time with wen can do for you." >> for me, why wen versus shampoo is because, ultimately, the shampoo would dry my hair out and take all the natural oils out that i'd then have to replenish by using conditioner. then the conditioner would kind of weigh it down. then i'd use product to volumize it or to give some kind of curl to it. that would really dry it out. and then i'd use stuff to make it oily and shiny and sheens, 'cause it was dry, and it was way too many things, and it ultimately ended up just depleting my hair. and now with wen, it's some crazy, fabulous multipurpose thing. i can use it as a leave-in conditioner and the product, and it's done nothing but make my hair more supple and beautiful and healthy- feeling, and i love it. >> we're back behind the scenes, and this time, i'm doing the demo myself. here's how i looked when i came in this morning after using an expensive salon shampoo to wash my hair. >> okay, so i need to show them at home today... thank you for coming in and shampooing your hair, because we showed you that with color-treated, highlighted hair, she goes

through major damage on a daily basis with curling irons and flatirons. look at the ends of your hair, how dry, how damaged, how dehydrated they are! but guess what-- wen is gonna repair this hair in one use. >> i feel like i'm at the spa. >> your hair's coming back to life. i can feel it already. look at this shine. look how it glides through my hands. your hair's like silk right now. that's what you want to see. the more you use, the more you massage, the longer you leave it on, the better the results. you're going to apply one pump of your wen cleansing conditioner back in your hair as a leave-in conditioner. i'm going to style her with nothing but a medium round brush and blow-dryer with a nozzle. and you remember what alyssa looked like when she came in. with one time with shampoo, one time with wen--

who do you want to be, her before or her after? >> i've learned something really important today, and i hope you have, too. if you're having problems with your hair, the problem might not be your hair. it might just be your shampoo. and let's face it, if you're having a bad hair day, it's a bad day. so, why keep using ordinary shampoo? just get rid of it. try wen for yourself, and get the hair you want. >> what does it take to get your hair this butiful? just one thing: the wen healthy hair care system by chaz dean. it's revolutionary hair care that takes the place of shampoo, conditioner, deep conditioner, de-tangler, and leave-in conditioner all in one, saving you time working on your hair, and saving you money on all the products you won't need anymore. ordinary shampoos lather, using sulfates and detergents that may strip the hair of natural oils and can cause dryness, frizziness,

dullness, and color fade, but wen is designed to gently cleanse and moisturize your hair and scalp while leaving in the natural oils, using a perfect blend of herbs and natural ingredients, adding sheen, manageability, and body to your hair. and now wen has been clinically proven to significantly retain color better than a leading shampoo on the market, which can save you even more money on hair color, and 90% of people agree that by using the wen cleansing conditioner, their hair was shinier, less frizzy, and had more bounce and body. so join the over one million people all over the world who bought wen to get the sexy, beautiful hair they've always wanted, after just one use. >> it really has changed the way i feel about myself, the way i feel i look. >> so, say goodbye to ordinary shampoo and say hello to beautiful, soft, shiny, controllable hair with wen. you'll start with a 30-day supply of wen sweet almond mint cleansing conditioner, perfect for all hair types.

you'll receive the wen styling cream, for that extra hold and control over your hairstyle when you need it. finally, you'll get the re moist intensive hair repair mask, a luxurious, spa-quality treatment designed to kick-start hydration and soothe and smooth dry, damaged, or chemically treated hair. you could easily spend over $100 at a salon for the premium products wen replaces, but you won't pay hundreds of dollars for wen. through this special introductory offer, wen healthy hair care is available directly to you for the special low price of only $49.95. but for a limited time, chaz is teaming up with guthy-renker to give you the ultimate insider price reduction. call or click now, and you can get the complete wen healthy hair care system, all three products, not for $49.95, not even for $39.95, but for the unbelievable price of just $29.95. and today, we'll include shipping absolutely free. and smart shoppers can lock in this incredibldiscount price.

each new season, you'll receive a 3-month supply of wen for only $29.95 per month, guaranteed-- a convient service you can cancel anytime. but it gets even better. as a thank-you just for trying wen, we'll send you two special free gifts: wen texture balm, an easy rub-on balm to add texture and definition to long or short hair; and this specially designed, hand-finished, saw-cut, wide-tooth shower comb. the two gifts alone are valued at almost $30, but today you get the free gifts and the complete wen healthy hair care system, a total value of over $100, all for just $29.95 and free shipping. wen is proven to increase hair strength and manageability up to 70% after just one use. that's a difference you can see and feel the very first time you use it. that's why we're so confident you'll love wen, it comes with our 60-day, shine-to-the-last-pump guarantee from trusted guthy-renker. you can try wen

for two whole months. if you don't see and feel the difference in your hair, just send it back for a full refund, even if the bottles are empty. so, you have nothing to lose but bad hair days. so call or click now. >> i'm a wen girl. >> i am a wen girl. >> we're both wen girls. >> i'm alyssa milano, and i'm a wen girl.

>> announcer: the following is paid for and furnished by hair club for men and women. this station is not responsible for claims made in the following program. when it comes to hair loss in women, the reasons why can be as varied as the women themselves, but there is one proven hair solution that has taken these women from this to this in as little as six weeks. it's not a wig, and it's not a weave. it's their own hair, only better, thanks to the only nationwide company that specializes in female hair loss, hair club for women. >> it's a life changer... forever. >> eternally grateful to hair club. >> be bald for the rest of my life or, you know, go to hair club and get hair. it's like, "o.k., probably i should go to hair club." >> and it has been the most freeing experience that i've ever had, really. >> for women, hair loss is an emotional experience and can be due to genetics, medications, hormones, and more. at hair club for women, we understand that and offer more than one solution to your

hair loss. >> announcer: at hair club for women, our caring consultants meet with you one-on-one to evaluate the level and type of your hair loss and offer a customized, proven hair loss solution that's just right for you. >> it's not cosmetic. it's not vanity. it is a necessity, and we are very lucky and very blessed, i think... >> a baseball hat is now an accessory, not an necessity. >> they know how much they're helping people. they know how much they're changing lives. >> hear, hear to hair club. >> announcer: hair club for women is recognized the world over as the gold standard in proven hair loss solutions for 30 years, and you won't find our groundbreaking technologies anywhere else but hair club. call our toll-free number now or visit our website at www.hairclub.com. we'll send you this informative "for women only" brochure with all the information you need to look, feel, and act younger than your years. and for a limited time, when you call or visit hair club today for your free private consultation, you can receive a microscopic hair and scalp analysis absolutely free. you too can go from this to this

with hair club for women. >> we called hair club, and we're glad we did. [♪..., no voices] [music changes] >> woman: ♪ ooh... yeah ♪ yeah, yeah, yeah [♪...] >> announcer: hair club-- we do it all. for you. >> 80% of feeling good is looking good. >> i absolutely love it. it's fantastic. >> you feel like a new human being. >> i can use clips and headbands and barrettes, and it's, it's wonderful. >> i am more pleased than what i had even imagined. >> now i go anywhere, do anything, with confidence. even on a really bad day, you never, ever have a bad hair day. >> i felt so good about myself.

i've never felt better. >> i love my hair. i love how i feel about my hair. >> i'm a new me. i'm reinvented. >> hi, i'm tom wainman, and i'm here to talk to you today about a company that has helped thousands of people look and feel great. for more than 30 years, hair club has offered hair loss solutions to men and women who are fed up with thinning hair, hair loss, and the low self-esteem that can come with it. hair club is the leading provider of proven hair loss solutions in north america. although many companies on tv and the internet claim they can regrow hair with miracle cures or focus only on one product or solution, most of these claims are either biased or unproven. hair club is not about one product, one shampoo, or a miracle cure. hair club is about all proven hair loss solutions. hair club is a real company, and they guarantee their work. hair club's staff include prominent, board-certified doctors, researchers, world-class hairstylists, and trained hair loss consultants--

experts. real people who love what they do and aspire to help others. during this show, you'll meet these unique individuals. most important, you'll meet real clients who, like many of you, wanted to do something about their hair loss. are you ready to do something about your thinning hair? if you're ready to act or even just find out more about hair loss, hair club is ready to help. stay tuned and you'll learn more about this unique company and the thousands of people hair club has helped to get their hair back. >> i wanted to project myself in the very best possible way. i decided that having my hair back the way it used to be was an important step for me. >> myself, i'm 45 years old, and you know, i'm not in the best shape in the world, but one thing, i'm continually trying to get better, and my hair is just one less problem i ever have to think about. >> i feel blessed. i'm not worried about other people passing judgment or wondering what might be wrong with me. i don't second-guess going to the store or going to the movies or going to have a drink.

i'm confident. i'm comfortable. >> welcome back. let's get right to the root of the problem-- hair loss and what causes it. now, hair loss affects more than 70 million people in north america today-- 40 million men and 30 million women. that's a lot of people. some people try products that claim to regrow hair only to find out a few hundred dollars later that they didn't work. don't waste your money on unproven remedies. if you care about how you look and you want to get your hair back, take time to listen to world-renowned hair loss expert dr. jon gaffney, medical director of hair club, a board-certified plastic surgeon, and member of the american medical association. >> hair loss for both men and women is more common than you think. by the age of 50, half the adult population experiences hair loss. many of us in the medical community expect this trend to increase over time, in part due to such things as stress, poor nutrition, fad diets, and certain prescription medication. hair loss is different for men and women.

male pattern hair loss is the most common hair loss for men, representing more than 90% of all male cases in north america. it occurs due to the chemical dihydrotestosterone, commonly known as d.h.t. d.h.t. causes a shortening of the lifespan of the hair follicles in these men. the follicles resistance to d.h.t., or lack thereof, is genetic, and that's why some men go bald and some don't. >> for me, i started to go bald when i was in high school. it was a little bit at the beginning, and then it got really worse once i got into college, and to the point where it was really dramatic. and through this time, i started to use a lot of different products, a lot of different things that promised, you know, regrowing of hair, things of that nature. >> hair loss for women, in many ways, is far more traumatic. the psychological effects for women can be devastating. there are many different causes of hair loss among women. female pattern thinning, which is genetic diffuse hair loss, menopause-related, postpartum,

or stress-related shedding, and alopecia areata, or spotty hair loss, are just a few. some hair loss in women is caused by poor hair care. harsh chemical relaxers or tight hair braiding can permanently damage these hair follicles. >> you know, a woman losing her hair has to be the most difficult thing in the world. you know, you expect men to lose their hair, but not women, right? it's very unbecoming. it's embarrassing. you lose your self-esteem. i mean, i did the weave thing. then you get the wigs. guess what. you're very uncomfortable going out. it's a windy day. you don't know if it's gonna blow off. i'm a profuse sweater, right? it could just slide off. then you pick up a kid. they grab it, it moves. it's like, enough already. there has got to be something better. >> there is an old expression that says, "if the only tool you have is a hammer, then all the world looks like a nail." hair club is not about one tool. it's about all proven hair loss solutions. >> that was dr. jon gaffney,

world-renowned hair loss expert. now we'll show you how you can get your hair back with proven hair loss solutions. >> announcer: don't tolerate another day of hair loss or thinning hair. because now the solution you need to get a fuller, natural head of hair is just one phone call away. hair club is the only company in the world to offer all tested and proven hair loss solutions, because no single solution is right for every type of hair loss. call hair club now for this free educational booklet and get a free microscopic hair and scalp analysis at any of our hair club centers nationwide. young or old, man or woman, no matter what kind of hair loss you may have, hair club has a unique solution for you, guaranteed. no other company on the planet can make that claim. hair club has been the recognized leader in hair loss solutions for over 30 years, with centers in over 90 locations and over 50,000 satisfied clients. call now and get the facts.

hair club's new breakthrough educational booklet is yours free. this vital new information endorsed by prominent physicians can change your life. pick up the phone right now and we'll rush it to you free with absolutely no obligation. as an added bonus, we'll also give you a free, private, and confidential microscopic hair and scalp analysis. this is a $150 value, but it's yours free if you call right now. this offer is for a limited time only. don't tolerate hair loss another day. look younger and feel more confident. take on the world like your old self. call now and change your life forever. hair club-- we do it all. for you. [♪...] >> when i first got my hair, i couldn't believe the difference it made. i felt so good about myself. i've never felt better. >> some people didn't even notice i had anything done. they just said, "you look good, you look younger," and it's just a pleasant experience all the

way around. >> it looked so natural to me, so i went and checked it out, made the phone call, and it really changed my life. >> i don't second-guess going to the store or going to the movies or going to have a drink. i'm confident. i'm comfortable. >> now let's talk about the proven solutions available to you at hair club and the hair club guarantee of satisfaction. what is proven to work? hair club has expertise in three areas: non-surgical hair enhancement, f.d.a.-approved hair therapies, and microscopic follicular unit hair transplants. available only at hair club, the biomatrix strand-by-strand process is known around the world as the gold standard in hair replacement. hair club's groundbreaking technology is the only process available to date that gives you a full, healthy-looking head of hair by adding real human hair to your own hair. biomatrix is not a toupee. it's not a wig. it's a custom-made blend of your own hair with real human hair that is matched to your

individual requirements. that includes hair color, facial structure, and skin tone. the process is natural and virtually undetectable. when you brush your hair, it all blends together. if someone touches your hair, it feels normal. it's easy to style. you can rough it up. you can go swimming, biking, jogging, or anywhere life takes you, and you will look great. >> i can swim, i bike, hike, i do everything, and the key point here is no one has noticed. everybody thinks i look better, but they can't quite put their finger on it. so when they told me that would happen, i didn't believe it. i thought everybody would notice right away, but they didn't. they just thought, "well, your hair's different. what'd you do?" and so i just, you know, in some cases... people that were close to me, i told them. other people, i just let them guess. and so i think that's important for women, especially, to know is that you're gonna look great, you're gonna feel great. >> i didn't want to be one of

those guys that you walk down the street and say, "hey, buddy, nice hair! who shot the mannequin?" you know, that kind of thing, it just didn't fly for me. it was very important that it be undetectable. >> we are very lucky today to grow up at a time where technology is as advanced as it is. i've had a chance to replace my hair with a technology that is unbelievable, and i'm very happy that i did it. >> people think that i have probably found some magic ointment or something, right? they have no idea that i've actually gone to hair club. i have, in fact, shared it with some, but not many, right, because i like to keep 'em guessing. do you realize how nice it is for someone to walk up to you and say, "my god, you have the most beautiful head of hair"? and i say, "thank you." >> hair club is also a leader in hair therapies, with its extreme hair therapy program. >> dr. gaffney: the e.x.t. program and product regimen includes high-quality shampoos, cleansers, and conditioners, as well as the f.d.a.-approved hair regrowth agent, minoxidil. it is an excellent program for men and women in the early stages of hair loss, and has

been proven to work for many people. the success of the program depends on your level and type of hair loss. i recommend you have a consultation at hair club to determine whether or not you are a good e.x.t. candidate. >> hair club also offers in select areas the gold standard in hair transplantation-- microscopic follicular unit hair transplants. it's natural, permanent, and your transplanted hair is guaranteed to grow the way mother nature programmed it to. >> if you are a hair transplant candidate, when choosing a hair transplant physician, the three most important aspects you must consider are artistry, experience, and patient care. hair club's physicians are highly experienced artists, having performed more than 50,000 procedures, and patient care at hair club is paramount. >> when you actually see the hair grow, you're amazed. you're watching it grow day by day from a thinner look to a fuller look till you can then do the things that you've always wanted to do with your hair, using different products and styling your hair differently.

>> i finally went to the hair club, and i found that they had the best technology and they were far superior than everyone else. they treated me like family, like i was somebody important. i decided to go with them, and the results speak for themselves. people will just kind of look at you and wonder, "what's going on," you know, "this guy's looking younger and younger," and i'm feeing better and better about it, and it just, it's a great feeling. >> hair club is the only company that offers all proven hair loss solutions backed by a guarantee of satisfaction. if you are not 100% satisfied with the option you've chosen, hair club will apply your initial purchase price to any of its other proven hair loss solutions. hair club has changed many people's lives. you might not know it now, but i used to have a hair loss problem. is your hair loss bothering you? maybe it's time you did something about . when we come back, we'll introduce the people who can help you find the right solution. >> announcer: don't tolerate

another day of hair loss or thinning hair. because now the solution you need to get a fuller, natural head of hair is just one phone call away. hair cb is the only company in the world to offer all tested and proven hair loss solutions, because no single solution is right for every type of hair loss. call hair club now for this free educational booklet and get a free microscopic hair and scalp analysis at any of our hair club centers nationwide. young or old, man or woman, no matter what kind of hair loss you may have, hair club has a unique solution for you, guaranteed. no other company on the planet can make that claim. hair club has been the recognized leader in hair loss solutions for over 30 years, with centers in over 90 locations and over 50,000 satisfied clients. call now and get the facts. hair club's new breakthrough educational booklet is yours free. this vital new information endorsed by prominent physicians

can change your life. pick up the phone right now and we'll rush it to you free with absolutely no obligation. as an added bonus, we'll also give you a free, private, and confidential microscopic hair and scalp analysis. this is a $150 value, but it's yours free if you call right now. this offer is for a limited time only. don't tolerate hair loss another day. look younger and feel more confident. take on the world like your old self. call now and change your life forever. hair club-- we do it all. for you. [♪...] >> you've heard from the experts. you've heard from the clients. so let's talk about another aspect of hair club that truly makes this company unique-- its staff. at hair club, you'll meet a caring staff that will help you through all aspects of hair restoration, from informative consultants to hair loss experts to world-class hairstylists. hair club is the only company that offers all proven hair loss

solutions backed by a guarantee of satisfaction. >> after people get their hair, you can really see the change in them. you see a confidence, newfound confidence that people often have. >> when you have a full head of hair, there's a lot you can do with it. you can shampoo your hair, condition it, blow it dry, and also curl, iron, and style your hair. >> they want to make sure that you walk out of there completely satisfied and comfortable, and they want you to be able to say, "hey, you know, this is me. i got a full head of hair, and i feel great." >> i'm an expert because i also suffer from hair loss and i have been through all the emotions. i've experienced it from the time i was a child until i found my solution at the hair club. i am passionate about what i do. >> the way that i was treated was outstanding, and one of my main great experiences is the way they treated me. my hairstylist and i were able to vibe, we were able to communicate. she knew exactly what i wanted. >> i'm here to tell you that it's a wonderful experience. people were very kind, very sensitive. >> you know, this is really

a personal thing. i mean, the hair club, they take the time to listen and they take the time to get it right. >> hair club will lay out all the solutions, and they'll do what's right for you. as a matter of fact, you'll make the decision what you want to do. >> i believe that the hair club has the best solution for anyone that is suffering with hair loss. >> i love working at hair club. it's really an incredible job. to come to work ever day and really help people and see these transformations in people, it's amazing, i love it. >> now we'll show you how you can get your hair back with proven hair loss solutions. >> announcer: don't tolerate another day of hair loss or thinning hair. because now the solution you need to get a fuller, natural head of hair is just one phone call away. hair club is the only company in the world to offer all tested and proven hair loss solutions, because no single solution is right for every type of hair loss. call hair club now for this free educational booklet and get a free microscopic hair and scalp

analysis at any of our hair club centers nationwide. young or old, man or woman, no matter what kind of hair loss you may have, hair club has a unique solution for you, guaranteed. no other company on the planet can make that claim. hair club has been the recognized leader in hair loss solutions for over 30 years, with centers in over 90 locations and over 50,000 satisfied clients. call now and get the facts. hair club's new breakthrough educational booklet is yours free. this vital new information endorsed by prominent physicians can change your life. pick up the phone right now and we'll rush it to you free with absolutely no obligation. as an added bonus, we'll also give you a free, private, and confidential microscopic hair and scalp analysis. this is a $150 value, but it's yours free if you call right now. this offer is for a limited time only. don't tolerate hair loss another day. look younger and feel

more confident. take on the world like your old self. call now and change your life forever. hair club-- we do it all. for you. [♪...] >> at this very moment, hair club has more than 50,000 clients nationwide, 50,000 people who, like you, wanted to do something about their hair loss. we'd like you to meet some of those clients now and view some of their amazing results. hair club has changed their lives, and it all started with one simple phone call. >> i'm an old guy with a young wife and young kids. i got a five-year-old, i got a seven-year-old. there's a lot of guys out there like me. i know a lot of you guys waited till later in life to get married and raise your families. it's kind of important for me when i drop my kids off that the other kids don't think i'm their grandfather, o.k.? you know, guys, we don't sit around and talk about fashion and hairstyles a whole lot, and when i'm sitting around a poker table or under the lights of a pool table, nobody gives me any grief. it looks good, it looks natural, and that's all that anybody

cares about. people ask me about it, i'm not afraid to tell 'em, "yeah, man, i did something different. i got my hair cut." >> my sister actually saw the hair club commercial, and she dragged me out of the house on a saturday, says, "come on, let's go." i get there, right? i see the infomercial. they talk to me about, you know, what it would be like and what they could possibly do for me. at that point, i says, "i'm willing to give it a chance." i am so glad that i did. it has been the best thing that i have ever done in terms of helping my self-esteem, right, looking like the woman that i can be, right, and i flaunt it because i can. >> i first realized i started losing hair about 21, 22, and i was looking 32 rather quickly, so it added 10, 15 years to me immediately. you're a little embarrassed. there's no way before i had my hair i could have walked up to demena and asked her to go out with me and be where we're at now. i just didn't have the confidence before.

we've got about a few months left until the wedding, and that's all she thinks about, i know, but... 'cause i'm not gonna look, well, 30 years older. i'm gonna look like a young man marrying a beautiful woman, so it's gonna be great. >> we have a library of thousands of testimonial letters from happy clients. although hair club maintains a high level of confidentiality and discretion, these clients were so happy with their results, they wanted to share their experiences with you. >> when you go into these centers, the staff is so well-trained and they're so caring, because they truly care about people's looks, and one thing you need to know is a lot of people are doing this, more people than you'll ever know. i just immediately felt rejuvenated. i felt like i had a face-lift, the whole nine yards. it was just a wonderful experience. >> i started losing my hair when i was 28 years old, and i was devastated. i saw the commercials. i had to order the brochure. the men on the commercial looked so natural, so real. i went into the center. it changed my life. i'm telling you, men, i felt so good about myself. i've never felt better.

>> before i went to hair club, my hair was limp and lifeless and there was so little that i could do with it. i remember traveling outside on summer days, having to wear a hat because my head would come home and i would be sunburned. i would get home and it would be sunburned. now i don't have that problem. i can have nothing on my head, and i can ride around in a convertible with my hair flipping around, and it feels great. >> as a high diver, i've been everywhere, and i dive in front of thousands of people every day, and i walk right up close to every one of these people after the shows, and nobody can tell the difference. it feels great. i mean, the confidence that i have when i walk up to 'em is great, and it gives me the confidence when i'm standing up on the ladder to know that i look good and i look good from all angles, and that's been just a great experience for me. >> criteria was very simple. if it was detectable, i was out. >> with the line of work that i'm in-- i'm in sales-- my image is everything, so the better i

look, the more i sell, because they're buying a part of me. so my appearance is very important to me. and i know that regardless if i'm at the gym or with my man, my hair is looking fantastic. >> as you've just seen, hair club really listens to its clients and really cares about improving people's lives. when we come back, you'll see what proven solution is best for you based on your age, level of hair loss, and expectations. we'll be right back. >> announcer: don't tolerate another day of hair loss or thinning hair. because now the solution you need to get a fuller, natural head of hair is just one phone call away. hair club is the only company in the world to offer all tested and proven hair loss solutions, because no single solution is right for every type of hair loss. call hair club now for this free educational booklet and get a free microscopic hair and scalp analysis at any of our hair club centers nationwide. young or old, man or woman,

no matter what kind of hair loss you may have, hair club has a unique solution for you, guaranteed. no other company on the planet can make that claim. hair club has been the recognized leader in hair loss solutions for over 30 years, with centers in over 90 locations and over 50,000 satisfied clients. call now and get the facts. hair club's new breakthrough educational booklet is yours free. this vital new information endorsed by prominent physicians can change your life. pick up the phone right now and we'll rush it to you free with absolutely no obligation. as an added bonus, we'll also give you a free, private, and confidential microscopic hair and scalp analysis. this is a $150 value, but it's yours free if you call right now. this offer is for a limited time only. don't tolerate hair loss another day. look younger and feel more confident. take on the world like your old self. call now and change your life forever.

hair club-- we do it all. for you. [♪...] >> since 1976, hair club has been delivering solutions that actually work. the proof is in the pictures. visit hair club today and get started on a customized solution that will work for you. you've seen a number of clients today who have improved their appearance by taking that first step and calling hair club. imagine what we can do for you. whether you want a full head of hair or you're just trying to keep what you have, hair club has an option that's right for you. so get ready to look great and feel better than you've ever felt before. hair club has more than 50,000 clients in north america. that's more than 50,000 reasons to call, but the most important reason is you. whether you're 25 or 65, you'll be amazed at what hair club can do for you. call now. stopping your hair loss is just a phone call away. >> and i can do whatever i want every day. i can go swimming. i can play sports.

i can do whatever. it's fabulous. >> that one day that i made that phone call was the best decision i made, so if there's any advice that i can give, make that call. >> [chuckles] you guys don't need to shave that head. you know, keep some hair on there. join the hair club like i did. >> i called hair club, and i have never felt better. i've got great, healthy hair, i look younger, and i feel terrific. >> don't hesitate. go in right now, because you will feel better, you'll look better, and it'll be something that you will appreciate in the long run. >> it's all about you. hair club does what's right for you. >> i love my hair. i love how i feel about my hair. >> so i went and checked it out, made the phone call, and it really changed my life. >> and if you want to look better, if you want to feel better about yourself, hair club is the way to go. >> every day that i get up, i can say "ooh," right? "this is me. this is who i am. i look great today." thank you, hair club. you have made such a difference in my life. [♪...] call the number on your screen.

[♪...] >> woman: ♪ ooh... yeah ♪ yeah, yeah, yeah [♪...] >> announcer: hair club-- we do it all. for you. [♪...] the preceding was paid for and furnished by hair club for men and women. this station is not responsible for claims made in the preceding program. [♪...]