good morning. it is tuesday, january 31st, 2012. welcome to studio 57 at the cbs broadcast center. i'm charlie rose. it is decision day in florida. mitt romney's full of confidence, newt gingrich facing a tough road ahead. we'll speak with scott pelley in florida and we'll speak with scott brown about ending insider trading. i'm gayle king. we'll talk with prince harry and surprising talk about his grandmother, the queen. and daniel radcliffe stops by to talk about going from "harry potter" to a horror fully 'em. i'm erica.

we begin with a look at today's eye opener, your world in 90 seconds. >> i know the speaker's not real happy, speaker gingrich. he's not feeling very excited these days. he's -- i know, it's sad. >> mitt romney looks for a knockout vote in florida as florida heads to the polls. >> you cannot get to be president if you don't have the courage to tell the truth to american people. ♪ for purple mountains, majesty above thy fruited plains". headed home. jessica expected bag on u.s. soil. >> they held her and another worker from denmark for three months. oh, my god. what is going on? >> florida investigation the deadly chain reaction crash as 911 calls capture the chaos.

>> how many vehicles have been involved in the scene so far? >> we cannot see, ma'am, we cannot see. al qaeda terrorists killed in yemen overnight, said to be terrorists wanted for the bombing of the "uss cole." >> all that -- and all that matters. >> americans will eat about 450 chick about wings on super bowl sunday. >> and that's just at governor christie's house. >> on "cbs this morning." captioning funded by cbs welcome to "cbs this morning." it is primary day in florida, the biggest contest so far in the presidential race, and the polls show that republican

voters there prefer mitt romney. >> those latest numbers show mitt romney leading newt gingrich by 20 points. political correspondent jan crawford begins our coverage in tampa. jan, good morning. >> reporter: good morning, guys. it's hard to believe it was just a week ago mitt romney was down in the polls, struggling to get back after the crushing defeat in south carolina. now today the question is not whether he's going to win but byhow much. >> with a turnout like this, i'm beginning to feel we might win tomorrow. what do you think? >> reporter: with the polls showing a commanding lead, romney sounded so department monday that he mocked the former house speaker. >> i know the speaker is not real happy, speaker gingrich. he's not feeling very excited these days. i know. it's sad. >> reporter: despite plummeting in the polls, gingrich continues to hammer romney as too moderate to win. >> we nominated a moderate in 2006 and he lost. we nominated a moderate in 2008 and he lost.

mitt romney ask more liberal than either of those two kaepts. >> reporter: he's vowing to stay in the race until the end, vowing to be in tampa at the republican convention. >> why would anybody in the establishment think that a massachusetts moderate, which is a liberal by republican standards, pro-abortion, progun control, protax increase, progay rights, why would he think he's going to be able to debate barack obama. >> reporter: he dismissed minew gingrich's remarks. >> that's usually not a good sign. >> reporter: after florida romney is expected do well in the next five contests, nevada, maine, minnesota hold caucuses. they have what gingrich does not have. now that the romney campaign is not going to let up even after

florida. remember, they thought he was down and out. he had a huge come back in south carolina where he really dominated. so they're going to do everything they cannot to let him have another comeback. >> so where does it go from here? are we going to see a lot of attacks on newt gingrich so the romney camp will not have to face one more time, newt rises again. >> reporter: that's right. the romney campaign believes that there is a lot of ground to attack him on, and that's what they've done here. they've spent millions and millions on non-stop relentless television ads. everywhere i go, the voters say he's got so much baggage. that's what you're hearing from voters here. that's the result of a lot of those negative ads reminding them of some of gingrich's past. >> jan, thank you so much. also covering florida is also "cbs evening news" scott pelley. scott, good morning.

>> reporter: good morning, charlie. >> "the new york times" had an interesting quote. they said is florida going to be the end of the beginning or the beginning of the end? what does it look like in florida? >> reporter: oh, charlie, i think you have to consider this to be the end of the beginning perhaps. you can't say that it's over until it's over, particularly because of the way the republican party has changed the rules this year. they've turned most of the winner-take-all states into proportional states, which means that you get delegates if you come in second or third. so that's what gingrich is counting on. this is not going to be a great february for gingrich as jan was just saying, but if he can get to the super tuesday states on march 6, he'll be competing in a number of southern states. so as we move forward here, the delegates will be handed out in a proportional way, and gingrich could hold on for a long time. >> what's the biggest difference in the romney between between south carolina and the candidate between south carolina and the expected result in florida? >> reporter: well, certainly the

change here is the electorate here in florida. this is a much more diverse state than south carolina, much larger state than south carolina. we were out last night talking to a number of voters in a great cuban watering hole here and we noticed that about half of the people we talked to said they made a decision for mitt romney. the other half said they were undecided. so that doesn't suggest very strong support for newt gingrich, at least in our unscientific poll that we took last night. but don't count out the tea party vote here, charlie. the tea party is very strong here in florida, helped elect the governor, helped select senator rubio. about a third of republican voters here according to our cbs news poll identify themselves as tea party members, and that is a show of strength for newt gingrich. >> scott, a show of strength as you mentioned. but what's interesting about the

state of florida as you know, it's been referred by many people as the microcosm of this country. it's a difficult place to campaign because there are lot of people from different backgrounds to win over. >> reporter: there certainly are, erica. the point thing to note, too, is the candidates have finally arrived in a state that was very hard hit by the great recession and has been suffering for a very long time. the unemployment rate here is about 10%. that, of course, is quite a bit higher than the 8.5% that we see nationwide. the construction industry has collapsed. just last july the space shuttle program ended. 7,000 jobs were lost in brevard county alone. so this is the state where the candidates are really facing a lot of angry voters who are concerned about their futures and the futures of their families. >> two other things we'll keep a close look at. one, the hispanic vote and one what happens to rick santorum.

scott, thanks so much. we'll have much more and scott will update the results throughout the evening. the independent political groups known as super pacs have been super busy in florida, so far spending more than $44 million on the presidential race. that's according to one estimate. that's four times as much compared to this point in the 2008 campaign. >> massachusetts republican senator scott brown is leading democratic challenge warren. senator brown joins us on capitol hill. good morning. >> good morning. >> does this bill go far enough in terms of what you thing ought to be done? will there be changes on the house side? >> we should be subjected to the same lies. i, based on the "60 minutes" piece learned there's a potential problem with members

of congress, employees, office help using insider, nonpublic information for personal financial gain. it's a huge bill. we're going to be working on managing the floor today. senator lieberman, collins, and i are very committed to making this happen and obviously re-establishing the trust for the american people. >> there's also the question of super pacs and you and elizabeth warren disagree. do you think there needs to be something about super pacs in the presidential campaign? >> listen. i can only speak for my campaign. i'm glad senator warren wants to work with me. i would have to pay one half of that ad by the charity of the other person's choice. these people can come in, but just know they're going to hurt the individual candidates. i find mostly they're false and

misleading and we can talk about our own records or lack thereof on our own. >> so you wouldn't then, senator, make a call when it comes to national campaigns when it comes to the presidential election. >> i'll leave that up to the candidates running. i think for the voters in massachusetts, the voters deserve better. we've come up with a plan, it's a good plan, i hope she sticks to it and i hope to obviously run a very clean campaign like i did last time. but i'm also going to draw a line in the sand and stick up formy record. >> do you call yourself a republican moderate? >> i'm a scott brown republican. i vote. i'll leave the labeling to other people. >> one of the other people they're labeling is newt gingri gingrich. they said the former governor is not a conservative but not a moderate. you know your governor. is he a conservative? >> sure. newt is one of the nicest,

honest, hard-working men i've ever met. there's nobody who can compete on either side of these issues to get the country back. he's got my vote and i encourage everyone else to get out and vote for him. >> whoo did you think of his singing in florida? >> he's not going to be on" ""american idol"" any time soon. >> thank you very much. >> thank you. >> you can find more information about the campaign, of course, on our website, cbs news.com. you can also follow the florida primary throughout the day and this evening on twitter as well at "cbs this morning." taking a look at some of the other new this morning, a major air strike in southern yemen overnight. at least 12 al qaeda were killed in what witnesses say was a u.s. drone attack on two vehicles. one was the suspect in the attack of the "uss cole" in

2000. late last night they were agreed on tougher sanction on iran. companies that trade on wall street would have to reveal any iran-related business. the senate banking committee takes up the bill on thursday. the governor wants an investigation of the deadly pile-up in florida. 911 tape shows that limited visibility appears to have played a role in another crashes that happened just before the multi-vehicle crash that killed ten people. mark strassmann tells us of the chaotic accident. >> reporter: disaster followed within minutes. >> i think i heard another crash back there. >> you heard another crash? >> reporter: drivers and 22 cars and trucks headed blindly into a thick of fog and smoke and a collision of fire balls.

>> oh, my gosh. another one. oh, my goodness. this is bad. >> how many vehicles have been involved that you've seen so far. >> wi cannot see, ma'am. we cannot see. >> reporter: bert thomas remembers driving and couldn't see nothing but blackness. he could hear the thuds. how many crashes? i thought i heard three. >> clear sign of impact. >> clear sign of impact. never heard any squeals. no brakes. >> he's coming too fast. here comes another one. here he goes. >> reporter: any unanswered question. what started the fire that caused all the smoke. >> two things, it was not a prescribed or controlled burning and there was no lightning in the area. >> reporter: if it was intentionally set it could become a criminal case. ten people were killed.

any similarities between that road disaster and this ones something else for gfter to explore along i-75's disaster zone. mark strassmann, "cbs this morning," gainesville, florida. >> 7:15 now. let's get you your first check of your local weather. >> announcer: this national weather report sponsored by bp."

i was born here. i'm still here, and so is bp. >> there's always been something missing from the history of the kennedy assassination and now we know what it may be. tapes that were kept secret for 50 years now revealed. douglas brinkley will show us what the story is and theory con spir rifts could learn from them. dolphins have beached themselves on cape cod. dozens have died. we'll see what might be causing it. newt gingrich is told to give up the eye of the tiger as we check this morning's headlines. you're watching "cbs this morning."

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>> and you thought the "star-spangled banner" was tough to sing. mitt romney singing at a florida rally last night. scott brown said he shouldn't think about going to "american idol." it is time now to show you some of the morning's headlines around the globe. we begin with a "usa today" story. they shut down over the weekend. "the new york times" tells us the highly ranked school admits giving exaggerated s.a.t. scores to surveys that ranked the top colleges in america. in texas they report that a local town is having water trucked in because the well's there is almost dry. spicewood would have been the first texas town to run out of water during the record drought. more trouble for newt gingrich. the chicago times says he's being sued for using a theme to his "rocky 3" thyme for his

rallies. they say he didn't ask for permission. "the seattle times" sts says starbucks plans to go to india. they plan plan to open 50 stores by the end of the year. "the des moines register" said a mom had a boy weighing 13.3. she didn't have an epidural. she's my hero. medical news that affecting nil ons of people with high cholesterol. doctors are more likely to give cholesterol drugs known as statins to men. >> now new studies show they work just as well for women. good morning. >> good morning, charlie and erica. this is big, big news. we think of heart attacks happening to older men. we need to remember that heart attacks affect women. it take 4/00,000 lives of women, more than the next three combined causes of deaths, but women are less likely to be

screened for high cholesterol, and they're 20% less likely to be treated with statins for the same numbers as men. so women need to be their own add vee indicates. >> why are they less likely? simply because they're screened less as you mentioned? >> that's one reason. the other is that the medical establishment isn't taking women's complaints as seriously. but until now there have also been lingering concerns about whether or not the statins were as effective in women. we didn't have research to show how effective they were because most early research is done on men. but now this new study showed they were just as effective for women, and they actually lower the risk of death, heart attack, and stroke by 20%. >> so we should expect doctors to be prescribing more statins for women. >> we certainly hope so. if you're a women, you have high cholesterol, and you're not prescribed a statin, ask your doctor why. >> you said doctors weren't taking complaints from women seriously.

how do you be a better advocate for yourself and say, no, this is very serious, i need help with it. >> you know, erica, i think it's about not taking no for an answer. you have to make sure you're not sent away with something to calm you down. you have to make sure they listen and make sure you're screened for heart disease. >> are there any key words we should know about when we go into e.r. >> you should say if you have chest pain or any concerns. tell them about your family history, your risk factors. don't leave until you feel comfortable. >> and you're suggesting women should ask their doctors about statins. >> very much so. we're less likely to be treated so we need to go in and advocate for ourselves. >> holly, thanks. the jfk investigation left out nearly 45 minutes of audio tapes from "air force one." we're now hearing those for the first time and you'll heal them as we continue here.

you're watching "cbs this morning." your local news is next.

endorsement by herman cain. it was the least he could do to thank gingrich for all the pizza he ordered over the years. >> speaker gingrich is running for president and going through this sausage grinder. i know what this sausage grinder is all about. >> i think if i was herman cain, i'd drop the words "sausage" and "grinder". >> we apologize to all the carrottop fans out there. it's been nearly half a century from the kennedy

assassination. incredibly new information has been released. >> it comes from long lost audio tapes between "air force one" and washington bill plante tells us. bill, good morning. >> reporter: good morning, erica. for the first time, the complete audio tape from the flight from dallas to washington is available to the public online from the national archives. this newest material helps to fill in the record of they of sorrow, confusion, and fear. >> roger, roger, i'm going to put mrs. rose kennedy on the line now. >> reporter: lyndon johnson and the newly sworn president and his wife laid byrd attempted to console kennedy's mother. >> thank you very much. thank you very much. i know. i know. >> mrs. kennedy -- >> all right.

>>. >> reporter: secretary of state dean rusk and others were over the pacific. they had just turned fwrak a trip to asia when the white house confirmed their worst fierce. >> we have report quoting that the president is dead, that he died about 35 minutes ago. >> reporter: the full audio of transmissions from white house communications that day includes 42 minutes edited out of the original public version. it's likely to pique the interest of conspiracy theory rifts who already ask why this material was out of the original. the air force chief of staff curtis lemay had been a frequent opponent of kennedy and his washts on the day of the asass nation have always been a mystery. we learned that he was airborne even as jfk's body was being flown back to d.c. and an aide to him tried to

reach his boss. >> he's inbound. his code name is grandson, and i want to talk to him. it will be too late because he'll be on the ground in a half hour. >> they wonder if the aide's comments about not reaching lemay's comments may be too late could have some sinister meaning. >> i doubt that the tapes will put the conspiracy theory rifts to rest. they can't accept the proposition that a lone wolf, someone as dysfunctional as lee harvey oswald could carry off the assassination of the president. >> reporter: the body was returned to washington and the new president made a promise to the nation. >> i will do my best. that is all i can do. i ask for your help. >> reporter: those 42 minutes of the flight back to washington were lost for years until the

estate of kennedy's military aide, general chester clifton, sold his copy of the tapes to the collection at the historical dealers collection. they gave their copy to the national ar kooivs. charlie, erica. >> bill, thanks so much. also in washington this morning historian douglas brinkley, a cbs consult tant. good morning. >> good morning to you, charlie. >> why didn't clifton or the estate release them earlier? >> clifton was as extend inably chief kennedy's chief of staff. he had to handle -- he was in the dallas motorcade, clifton, and then his job was military security and communications. he was really responsible for getting jfk's body from dallas here to washington. so he was a key player in all of this drama, and he kept this tape to himself all these years. he died, his wife's died. and now the family was dividing

the heirloom, the tape was found, a manuscript dealer came in, and we now have 43 minutes more of what happens on that almost iconic and bizarre episode on "air force one" when everyone was trying to cluster together and make sense of what just occurred in dallas. >> what surprised me is he didn't notify someone that he had them and ask if they were of historic importance. this information about general lemay, what do you make of that? >> i find it somewhat odd. he had had a fierce fight in 1962, headed to the air force. he was determined that we had to fight the soviets over cuba. he felt that kennedy was spineless and weak, probably the number one enemy or detractor of kennedy within government and here he is calling -- you have a colonel doorman sevening for

lem lemay. we never knew where he was. you would thing he would have told people, but he kept that out. who decided what 43 minutes should be cut of this tape and just discarded? so not just conspiracy theorists but scholars are going to want to reinstate some of this information. it's still the tape of code names for people. it's going to take time to sort all that out. >> doug, it's erica. good morning. >> reporter: hey, erica. >> in terms of questions it raises about why it's edited out, the tapes were kept quiet for so long, beyond code name is there anything else that sticks out to you they sas this is the reason why people did not want this information out theresome. >> reporter: it gets to the heart of the warrant commission, acquiring all information available and trying to let the american people know what happened or was the warrant commission a white wash to kind of put the assassination behind

us? we all know that gets fiercely debated. i can tell you there was a recent cbs news poll where it was something like 73% of the american people don't believe in the warren commission fully. this doesn't help any because the fact that this wasn't brought -- you know, somebody edited the tape, a lot of information left out was presented at the air force one tape. it creates questions. it raises eyebrows. so this is while not a gigantic historic moment, this tape, it's significant. what it tells us is that both the kennedy assassination review committee act of 1992 and the warren commission didn't have this. >> for historians like you, are there question about other tapes that might be out there? >> well, there's a notion that that flight is 4 1/2 hour of raw footage and while this tape is 45 or 43 minutes longer, that there was -- somewhere there

could be another tape edited out. i think clifton kept it because he was with them. he was probably told to -- anybody who knew he had it to keep it quiet or he kept it just squirrelled away and didn't want to draw attention. after all somebody did kill kennedy. i ranges from the mafia to cuba and didn't want to be known as the guy that was a daniel ellsberg-type figure, keeping this tape in your sock drawer. >> thank you very much, doug. interesting story. cape cod is supposed to be pretty quiet. but the area made famous by the kennedys is actually very busy right now for dolphins and dolphin rescues. we'll take a closer look at the effort to save the animals who keep beaching themselves. we'll investigate the wonderful world of dave. you're watching "cbs this morning."

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this is not. this is 145 water-skiers in tasmania trying to break their own world record for the largest number of skiers towed by a single boat. they had to stay afloat for 1.6 miles, and they did it. quite a picture, quite a feat. more than 100 dolphins have now stranded themselves along cape cod just this month, and that number is growing. rescuers are doing the best they can to keep up. they have been able to save many of them. scientists will be briefing congress later this week. jim axelrod reports. they're still looking for the answers. >> reporter: the alarming numbers of beached dolphins along 25-mile stretch of cape cod continues to baffle scientists for a third straight week. on monday, three more dolphins were sighted approaching the shore. two swam away from harm but this one got too close to the beach.

rescue funds for international animal welfare jumped in. the animal later died and along with three more carcasses do ee discovered over the weekend now stands at 102, about the number entire year. >> if i asked you right now why is this happening, what would your answer be? >> i don't know. >> we'll pull this up. >> marine biologist misty niemeyer has been examining the dolphins that did not survive looking for clues. >> one thing it tells us is if the all the animals look healthy, it's something more geographic or weather-related. not emerging disease or toxins or anything like that. >> reporter: two dozen were safely released back into the ocean with a tag. scientists like brian sharpe are now tracking their movements. >> when we're looking at the

orange line, the blue line, the green line, this is a good picture. >> this is exactly what we want to see. >> reporter: while many of the dolphins have traveled far away, the already overworked rescue crews are continuing monitor dozens of dolphins that remain offshore in cape cod bay. >> is this the most intense two-week period of your career? >> it's been about the most intense. the last few weeks has definitely been pretty intense as far as the numbers of animals coming in in a short period of time. >> jim axelrod is with us now. the question is why are they doing this? what's happening? >> they're workingen a couple of different these. dolphins travel in pods. if the leader is falling too close to shore or is sick or disoriented, the rest of the dolphins will follow him. maybe it's the geography, the cape cod is a hook. they don't know how to get in or out. it could be the weather.

>> why is congress concern about it? >> they want to make sure? generally you have about 100 dolphins beached in a year. now you have 100 beached in three weeks. if there's something manmade or a toxin, they want to sort of be aware of what's going on. big mystery. >> it's great to have you the royal princes william and harry are speaking out in a

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our gayle king is not in the green room. she's in the control room with a look at what's going on in the next hour. gayle, why are you there? >> because i'm flexible. >> that's good to be. >> flexible and a multitasker, thank you very much. thank you, charlie. super pacs are raising millions of dollars for the candidates and that's proving to be a game-changer. but where is all that money coming from? we'll find out today. armen keteyian has a preview. for the first time, the plarks admitting it may be dafrmgs to your health. we're talking about the brazil jan blowout. daniel radcliffe is back on the scene. he deliberately took on a role far different from "harry potter". super bowl the taking on

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♪ i'm so in love with you even if singing is all he's got, no other candidate can match his voichls at least in the last campaign we had someone match john mccain's group. ♪ we represent the lollipop kids ♪ >> he might have won if the house hadn't landed on his running mate. it's 8:00. welcome back to "cbs this morning." i'm gayle king. >> and i'm charlie rose with erica hill. we mentioned earlier that super pacs are getting a lot of attention over the way they're raising and spending money during that presidential

campaign. >> chief correspondent armen keteyian says we'll actually know much more about this when the records are made public today. >> reporter: the messages rattle off like machine gunfire, targeting political rivals morning, noon, and night. but these attacks are not paid for by the candidates, rather so-called super pacs. funded by millions of dollars in donations from individuals, corporations, or unions, who for the first time have no restrictions on spending. >> gingrich was fined $300,000. >> reporter: the consultant who ponied up $10 million is one of the super pacs backing newt gingrich. and he can go from giving less than $70,000 to democratic presidential candidates in the last cycle to $2 million to a super pac supporting president

obama this year alone. nearly 300 registered super pacs have until midnight tonight to report the source of their donations and how they spent it. the republicans, the biggest names like restore our future, the pro-romney super pac. for the democrats working to re-elect president obama, big dollars are pouring in to priorities reaction. meanwhile attorney james bopp who argued and won the supreme court case that opened the floodgates to a tidal waive of contributions says the more money the merrier. >> unfortunately there's not enough information out there. people dmoent the name of their congressman, their vice president, much less what their policies are. so we need much more spending in order to have informed voting. >> i made a mistake. >> reporter: what's not in debate is the air assault is far

from over. political advertising on television is expected to reach an all-time high. $3 billion by the time we pick our next president. >> armen keteyian is with us now. here is the question from me. how much can they spend? >> it's unlimited. i mean they can spend whatever's in their wallet and they can spend it as much and often as they want. adelson, $10 million. >> if he decides to spend $100 million on a candidate -- >> -- he can do it. for example, just in south carolina, you had $3 million that came in from the romney pac. $15 million already in florida that has been spent by those supporting gingrich and romney. you know, this is a tidal waive. what's going to happen is this is by far the most expensive but the most negative and it's really going to become the most slimy. >> is there any accountability in the super pacs? that's what i'm fascinated by.

seems they can say anything and not be held accountable for anything they say. is that true? >> the short answer is yes. we looked at a lot of these short campaign ads and they're full of half truths and distortions and flatout lie, but because they're covered by group names that have rose-colored names to them, to drill down into the supporters are, which we'll find out a lot tonight and during the day as these fec's information comes in, but you really have to dig to find out who's behind the messages. >> is that why they're required -- since they can spend what they want, are they required so the fcc knows who's behind it? >> yes. you can look at certain corporations, and you have to dig doubt behind the corporation to see what their advocacy is. this is really about people who are interested and have money and want to affect regulation, taxes, government spending and things like that. and now because these floodgates are wood open, they can pretty

much spend what they want. >> you're going to have a busy day ahead of you, armen. >> yes, i queen elizabeth. queen elizabeth. i'll say it again. queen elizabeth has been on the throne for 60 years. her husband has been with her all the time. we'll tell you what he's saying now, that he does not get enough credit. you'll be surprised at who it is. you're watching "cbs this morning."

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elizabeth's 60th anniversary as britain's monarch. this morning prince william and prince harry are praising the queen and prince harry has affection at words for his grand faefrmt prince william as well. >> we've heard them speak glowingly, lovingly about them in the past. but this is new. prince harry saying the queen couldn't do without him. >> it's exactly right. it's important to note as we go into into this diamond jubilee year, as we look at her achievements, it's incredible, but prince philip has been there every step of the way. prince harry said he was keen that peep remember that she couldn't have done any of it without prince philip. >> why do you think they feel to need to say something that do the grandchildren feel he doesn't get enough attention or credit for the role he plays? i thought it was very unusual

for him to speak about hi grandfather this way. >> i think it's quite easy to be dismiss v of prince philip. he was always there. the queen started to right him when she was 13 years old. he is the longest serve british consult and oldest spouse. we're used to seeing prince fill p there. i think prince harry realizes it's going to be the queen's big party as it should be but we need to remember prince philip too. >> what i think is interesting is the comments came before his health scare. it wasn't said just because he was ill, he just wanted to make it clear that this guy mean as lot to him and his family. >> i think you're right. prince philip was in hospital for four day over christmas. it would have been cat as strofic if the worst had happened. this would have been a year of mourning instead of celebration. to hear prince harry step up and say we have to acknowledge

prince philip, but the fact that it was said before the health scare makes it more special. >> do you find it interesting that the kmenls come from prince harry than prince william because prince william is getting ready to step into the queen's role. does it make more sense? >> i think so. he said about the queen, she has never had a blueprint, she has carved out her own path and talked about a special role modal for prince william. he specifically says that she is not impressed by celebrity. >> the queen? >> the queen is not. she's probably the world's most famous, but she's not impressed by celebrity, but she is very keen to having her privacy and she's managed to really carve out a brilliant avenue, i suppose, for her private and public duty, and it's something that prince william is going to struggle with, he and kate are so popular. and already we're seeing where it's difficult keeping their private and public life separate. >> speaking of keeping your private and public life

separate, i've heard the other day on the news they've decided to delay having a baby and i keep wondering if kate is saying, leave me alone, people. when we're ready, i'll let you know. i marvel at how difficult it must be for her. >> what makes it difficult is that both william and charles were born within a year of the marriage. but this year is very important. we geevet the diamond jubilee that's serving as ambassadors for the olympic. there's no time for a baby. >> they're a little busy. thank you, victoria. if you love super bowl commercials, if you'll love this one. a huge ad that's getting a huge response online. we'll take a closer look at that and a little more after we return. this is "cbs this morning." >> hi, i'm snuggle. look, i get towels fluffy...

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ja oh, niechls for years super bowl commercials liked to hide their advertising until the big game. now they like to reveal them ahead of time. >> one automaker and a famous movie character are setting the tone for this year. >> reporter: well, it's hardly a ferrari, but we've all got to grow up some day, right? >> how can i handle work on a day like today? >> reporter: four days ago the world got its first glimpse of matthew broderick reprizing his role of 1986's ferris bueller. the ten-second clip, part of a new super bowl ad for the honda crv generate add ton of buzz.

more than a million ferris fans viewed it online. >> it really is tapping into nostalgia of that character. everybody wanted to be fehr yis when they saw him. everybody wanted to be that guy or date that guy. >> reporter: yesterday the car company released a full 2.5-minute version of the ad further stoking the ferris frenzy. kristin baldwin says this commercial is already cutting through the clutter of super bowl sunday. >> in a way it seems honda is poking fun at intself. clearly the crv is no ferrari. >> if ferris can grow up and have a station wagon and see it's so choice, then, maybe, it's okay for me too. >> reporter: trying to capitalize on all the attention paid to advertising in the weeks leading up to the big game, companies will release around 15

to 20 of these so-called preteaser ads online says googles bonita stuart. >> the super bowl is not just one day anymore. it's what we call rolling thun der. there's an opportunity for the lightning to strike with a preteaser ad and then they can just kari that ad experience all the way through the game and after the game. >> reporter: with 111 million viewers expected to tune in and expecting to cost $6 million per minute, it can seem just as high for advertisers. >> how many of us don't watch commercials and we fast forward through the dvr. but this is the one time people turn the commercials on and say, shhh, the commercials are on. that's a dream come true for the advertisers. >> patriots versus giants be u that seems to be a minor point for some. >> sometimes you've got to live a little. >> reporter: for centimeter, i'm

se seth doan in new york. >> that super bowl ad has been viewed 3 million times since it hid the web. abb abbie klaassening is here with us. >> i think we're seeing a ton of it. it's clear that a part of that is the super bowl is an incredibly, you know, expensive endeavor. we're talking 30 seconds costing upward of $3.5 million. >> before that -- >> absolutely. if you do the math -- >> i'm not good in math, but go ahead. >> $100,000 a second. you've got to find ways to get people to watch the ad jeff just outside of the super bowl. it can't be just the game now. i think honda probably did a little looking at what worked in past years and they probably

looked at volkswagen because volkswagen was a wonderfully suckful case study for releasing darth vader. it's so adorable. they released that a couple days before the super bowl and it racked up about 10 million views before the game online on youtube and did owe sites. since the game, 9 million views. that's almost like double the audience that they got during the game. >> it's huge, especially when you're spending that amount of money. and obviously there ee nostalgia. there's star wars. ferris. i love the whole ferris collection. i'm not going to lie. i would p look at it to buy a car. releasing it early, is there any clear data that shows a good return for investment on the advertisers? >> there, is especially if you're trying to push a new product for example or relaunch a product. so we're seeing for example honda's sibling brand. it stars jerry seinfeld and

they're releasing that one early as well. so you have these two out there. it gets people excited. i think the other interesting thing that's going on is both of these ads are pretty long. two minutes on this particular ad, two and a half minutes on the ferris bueller ad. and in the game, those will only be 60 seconds long. what with you do by releasing it early is let people see the full extended version which is often a better story. >> is this one a better story? >> i don't know. i'm sort of intrigued to see it cut to 60 seconds for the game. i love the ten-second teaser they put out. i'm not sure that the 2.5-minute ad lived up to the promise for me. but if you cut it down to 650 seconds, it might actually be better. >> we could say mission accomplished because we're sitting here talking about it. >> absolutely. the pr value along. >> thank you, abbey. >> you know what we'll be watching. >> for sure. the airline industry is shrinking all the time,

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looks like cincinnati to me. welcome back to "cbs this morning." remember twa and northwest airlines? well, they've disappeared thanks to the mergers in the airline industry. even more consolidating -- and even more consolidation is what she's trying to say may be coming. cbs news travel editor peter greenberg is here to tell us how that might affect your next

trip. peter, good morning. i remember when pan am was more than a tv show. >> that's right. >> i remember. >> it's all gone. it's not funny. a number of years ago we had six. u.s., american, united, delta, continental. >> eastern. >> no, no. you're really going back. that was 1991 kwherch they failed. there were six. now were 're down to four and me soon three. everybody started looking at them. everybody is playing the stats of who wants to buy who. >> what's the problem? why can't they make enough money so they don't have to merge? >> that's an hour show right there. but the real problem is everybody's consolidating, and they're all claiming the reason they're consolidating is to make sure they can remain solvent. nobody's stepping in to say, wait a minute, maybe you 140u shouldn't be flying. you see fewer, fewer flights and you know what that means. what you have is a combination

of shrinking capacity and service that's either diminished or nonexistent. we're seeing that even with southwestern airtran. there's another merger that just happened. so we have u.s. air saying they want to buy american. you then have delta saying they want to buy american. and now we have delta saying they want to buy u.s. a it's a gary of musical chairs. someone's going to get left at the altar, and ultimately it's us. >> does that mean higher fares? >> law of supply and demand. i'll give you an example. airtran is pulling out of 16 cities in america, right? these are cities like allentown, p.a., sarasota, florida. where do they go? the problem is they used to go to airtran. they're not there now. >> take american. what will happen to them? will private equity come in and take a position? why can't american make it alone? >> they've got about $4 billion in cash. they're cutting all their costs in bankruptcy.

isn't it ironic that all those airlines i just told you about who are thinking of buying it, who are they looking to? british air. under the law, they can only 49% of an airline because they're a foreign ownership but a lot of people want to put the money out there. >> what's the next big deal you see? >> well, u.s. air only had 8% of the market. as a result, they can't stand alone. i don't care what you say. it makes a lot of sense for u.s. air and delta as opposed to u.s. air and american because there will be so much consolidation of routes and the possibilities are endless. it doesn't mean the merger won't happen. it means there'll be a lot of horse trading. they'll have to give up slots, routes. >> i thought deregulation is supposed to be in the interest of the financial health of airlines. >> deregulation allowed bad airline management to allow government support to show how bad they really could be. are we going to look at

reregulation? >> the problem is it due to incompetent airlines? >> send your letters to charlie rose. >> that's r-o-s-e. >> people got greedy. they try to fly to the many places. if you look at the actual cost of airfares from 1978, they're pretty low. >> is something like jet blue different? >> sure. >> because of management or something else? >> because of management. they didn't buy their planes initially. they were given their plains. airbus was so interested in getting in on the business, they gave jetblue their planes for free. >> we can get all that in the hour show. >> the hour show, charlie. >> charlie, you flew yesterday. how was it? >> it was great. but i came back and left my two computers, an ipad and a mac air on the flight. >> i'm curious. how did you do that? not one but two. >> i had them together and i was

sitting in the very first seat. i put it in front of me and used it during the flight, put it back because i'm sitting in bulkhead and somebody came to talk to me and i forgoter the computer. >> and somebody is on ebay. >> that's r-o-s-e. >> it has my name on it. >> let's take a look at the bidding. >> it's going to be a bad day. >> thank you, peter. >> you're welcome. >> thanks. if you have flyaway hair, chances are you've looked into the brazilian blowout. it's become one of the most popular styling trends because it promises straight hair for months after a single salon visit. but it's reported that it comes with a warning that the products involved may actually be dangerous. >> reporter: the l&r beauty salon in l.a. specializes in brazilian hair straightening treatments says style list christine sanchez. and roy arbib knows why.

they failed to warn their products contain a known carcinogen, formaldehyde, the chemical that actually straightens the hair. brazilian blowout claimed to be formaldehy formaldehyde-free. monday the company settled, agreeing to stop false advertising and pay $600,000 in fees and penalties. stacy mall can kan is with camp forward. >> it's a huge step forwardet. gets the company to stop lying but it's another enough. we knead to put new laws in place that require companies to make safer products. >> reporter: in a statement brazilian blowout said the labeling and marketing and advertising changes agreed to in the settlement have already been in place for months.

we're pleased to have this matter behind us. >> this room is a special ventilation room. >> reporter: he installed a one-of-a-kind room just for brazilian treatments, ventilated to clear the air of formaldehyde. >> do you feel safer? >> 100% safe. i used to wear a mask and goggles. >> reporter: now californians can see on the label just how great that cost can be. for "cbs this morning," bill whitaker in los angeles. >> you had the best line. you said what are the -- >> it's a terrible, terrible smechlt i heard it's great but a terrible smell. for the first time they're saying it's dangerous. >> i have a friend who won't do it. >> you weren't planning to try, were you? >> no, i was not. >> charlie's going to be busy on e bay trying to find his computer. >> that's r-o-s-e.

>> at "cbs this morning.." harry potter's [ man ] launch sequence initiated. [ beep ]

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and i'm a turbo tax c.p.a. man: go to turbotax.com. what happened to him? >> he was playing at the beach with his friends and they said the tide must have caught him off guard. you've seen him, haven't you? >> this morning in the fire. >> after eight "harry potter" blockbusters, and it bus blockbuster with a capital "b," daniel radcliffe is starring in the next act of his career. he's starting in "women in black." >> he plays the father haunted by the death of his wife. he's decidedly less scary in

person. >> you were very scary in the movie. >> i'm very intimidating, all five of me. >> but did you decide, was it a conscious decision on your part, daniel, that you said, notice how neither one of us said "harry potter" is here. neither one of us said that. you're welcome. we'll talk about "harry potter" later. did you make a conscious decision to go all the way to the other side? number one it's kind of cool you're playing a dad, number one, and it is a horror film? did you decide you wanted to do something totally different than what you have done? >> i think that's the case. for any actor coming out of a franchise, for any actor, you look for as much diversity and variation as you can. i wanted to do something different that people haven't seen and show another side of me. i look different in this film, a lot older. people haven't seen me in something like this before, so i think, you know, i'm excited for

people to see that. >> you were really concerned about the connection of playing a father, about the connection you would have with the actor who played your son. so a little bit of creative maneuvering on your part. >> yes, exactly. i did kind of cheat there and help myself out with that. i was -- i was -- people have seen me in a school boy outfit for ten years so it seems like a little bit of a leap for them to immediately accept me as a father. so i asked james if he would audition my real-life godson and he did and he auditioned them with five other boys and they were very good, but there's no real substitute for that chemistry, especially such a young kid. it helped me a huge amount having that chemistry with him and being able to play around with him and have fun rather than worrying if, you know, about this little boy being overwhelmed as he would be on a film set for the first time when you're 4. >> is he already an act or? >> no, no. >> that's his first role?

>> go, uncle daniel. what does he call you? >> he calls me uncle dan. >> i have to say one of my favorite musicals of all time because it's so much fun. you had a quite a run and were so well recognized for your work in it. >> it was -- i just had the best time, i really did. i -- it was amazing. i actually saw the show last night with nick. >> nick jonas. >> yeah. i -- it was amazing to sit and watch what we came up with in rehearsal. suddenly a year later and somebody's hands still running it. it gave me immense pride. yeah, it was fantastic, and i had a graduate time last night. it was -- at the time the curtain wentz up i started crying. i don't cry very often unless i miss people. but when i haven't seen anyone for flee weeks and dancing and being brilliant, it was very emotional. >> more broadway in your future?

>> oh, absolutely. i want to keep coming back for as long as i can. >> you know what i like about you? it's pretty good being daniel radclif radcliffe. you talk about love in your life. that life is much better with her. >> yes. >> i think that's so nice for a man to say that. >> rosie. >> why is life better for your you with her in it? >> i don't know. it's just unquestionably i'm happier, i spend less time in my head about stuff, i get -- you know, she makes me remember what's important and what's not important and what i have to be focus on and what is pointless to think about, you know, just -- she -- one day at time stops me from going insane, which is lovely. >> great quality to have. >> and harry potter, is it something you thinking i will be harry potter for the rest of my life? it's one of those iconic characters but you've clearly moved on to other things.

are you okay talking about it? >> yes. i'm fine with it. people in the green room are like -- >> some people are sensitive about it. >> i think a lot of people don't like to be -- i this ink a lot of people when they try to move away from something try to put as much distance from it. it's almost like they didn't have an association with it. >> that's how we fell in love with you. >> i could never do that. ot only the film's, you know, encompassed ten years of my life that were amazingly formative, exciting, and full of happiness like i would never want to turn my back on them, but always they're great films. i'm proud to be associated with it. they're amazingly true to the books considering how much of the books there was and they're responsible for me getting onto broadway and like nothing i've done would not be possible would that initial piece of luck. >> we have to stop you and ask you one quick question. you have apparently fallen in

love with american football. >> super bowl sunday. >> not just because you're living in new york, but do you -- >> i have a giants cap, i'm a giants fan. >> you're ready to go. >> when i was there, i was christened a giants fan when i went into the theater. >> is it true you got into fantasy football? how does your girlfriend feel about that? >> not so good. darling, do you think i should -- i don't care. she listens. >> we like that you're pulling for the giants. we like that. >> of course, absolutely. >> we like that. >> i would say the same thing in boston. >> goo for you. >> you're a wise man. >> continued success to you. >> thank you very much. >> thank you for coming. >> "the woman in black" opens in theaters this friday. ever wonder about the price of being a celebrity? we always hear how much money they make, but the price of staying in the spotlight, well, that costs some big bucks.

not big butts, big bucks. what's gayle thinking? we'll show yo

lady gaga, hello. celebrities make money in a lot of different ways, but they also spend a lot. >> that's the bottom line for a story in the last issue of "new york magazine." >> jo piazza joins us. jo, nice to have you with us this morning. >> thanks for having me. >> one of the things ta stood out to a lot of us in this report is they're making money in very different waysful it's not just multi-million-dollar movie contracts. it's getting paid to tweet, hawking products overseas. how has that changed things? >> it's so interesting. this is a new celebrity economy.

as revenues from things like movies and tv shows are going down, we're seeing them make money off of all of these different revenue streams from showing up at clubs to making appearances to doing advertising overseas. >> how much do they get paid to show up at a club clu? >> the top end is $100,000. >> who makes that? >> kim kardashian, fergie, lady gaga. >> charlie rose. >> charlie rose. >> does anybody pay you to show up to a club? >> no one pays me to show up anywhere. >> but they're paid to keep me out. >> this is what gets me. celebrity tweeting. say actress a says, oh, i love this red lipstick. i think that's great until you find out that she's paid to say that. think that changes the whole tone. shouldn't they be up front and say, look, shouldn't they tell us, jo, i'm a paid spokesperson for x, y, and z? >> i think they absolutely

should and that's what bugs me too. sometimes there's a hash tag like # #sp. but does anyone know that that means sponsor? >> the reality stars, the ones not making money off of anything else like acting or music get paid for showing up and tweeting more than the a -listers do. >> you know what's amazing about this. actors have done advertising oversea. paul mckartsny. >> george clooney. >> a ton. >> why do they do it here and they don't want to do it here? >> exactly what you kbies were saying. they don't want to saturate their brand here. but over there, no one's going to see these ads for shampoo or beer or cell phones. and, again, they get paid $1 million and $2 million just for showing up for a day's worth of

work. >> do we feel sorry for these celebrities? >> it's hard to after seeing all these figures. >> we don't feel sorry for them. however, when you look at the money that comes in, there's a lot of money that goes out like security because there's demands for pictures in the paparazzi, especially if you have kids. >> absolutely. a celebrity making $18 million a year is still spending around $1 million on security and $300,000 to $700,000 on child care costs. >> wow. >> but i think as charlie pointed out, we don't feel sorry for them. that goes with the territory of being a celebrity. >> like having to face cameras. >> that's right. >> poor thing. >> yeah. the thing that gets to me, jo, is everybody talks about being a brand. is that what we've come to? you're supposed to be a brand? you can answer that in less than ten seconds, jo. >> charlie's making me nervous. every celebrity is a commodity and their brand is what's important. >> thank you so much, jo.

that does it for us. up next your local news. we'll see you tomorrow right here on "cbs this morning."

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