lemonis: wow. larkin's sees over 600,000 customers per year, and a little over 1/3 of them order coffee. that equals about 220,000 cups per year. in one pound of coffee, you can make 40 cups of coffee. based on that, larkin's would need to order just under 5,800 pounds of coffee per year. west end sells it at a wholesale price of $7.25, then from this one meeting alone, they would generate $42,000 a year in sales. that's 5% of their annual revenue with just one meeting. -i'll turn it over to you guys. -john: okay. we appreciate the time that you guys have given us today. i realize how valuable that is. and we're here just to tell you about west end coffee. we are a full-service coffee-roasting facility. man: if it was a custom blend. becky: i don't know if we're gonna offer a private recipe for larkin's. if that's the case, we wouldn't have that on the shelf. john: to answer your question, chef, if you order that on monday, you'll have it in your kitchen on friday. so it may not necessarily be true

lemonis: my name is marcus lemonis, and i fix failing businesses. if you don't like money, don't follow my process. i make the tough decisions. we're closing the store, we're done, i'm not talking about it anymore. i back them up, spending my own money. it's not always pretty... man: perfect flavor. lemonis: ...but this is business. you got to trust the process. i do it to save jobs, and i do it to make money. thanks for your business. this is "the profit." fairfield, connecticut, is a pretty new england town right on the coast of the long island sound, and swansons fish market is one of fairfield's local institutions. for over 40 years, they've been selling fresh fish, hot soups, and doing a little catering and, along the way, got their fair share of critical acclaim. gary: okay, you're getting the works today. lemonis: gary swanson jr. took the market over from his dad and worked alongside his wife, sue, and they made a comfortable life for his family. but on july 4, 2009, a fire destroyed his original store. [ siren wails ] dispatcher: code 6. ga

lemonis: yeah.she was the best. she was great. we had the greatest life you could imagine. lemonis: how long were you married? jimmy: 19 years. we had everything. we had two beautiful kids. [voice breaking] you know, we had a good marriage. and...it was very hard. her father got ill, and she was gonna visit him at the hospital. so she didn't go to work, and she had important meetings that she was gonna be missing. she said, "i'm gonna run across to the world trade center and check on the people that were supposed to be at the meeting, and then i'll come back to the hospital." so she went there for a few minutes, and that's what happened. ♪ so, what little compensation i got for them, i gave it to them because they lost their mother. ♪ i'm sorry. lemonis: don't be sorry. jimmy: and that's why i felt he could do business 'cause he had some money from that, and i said, "go ahead." lemonis: and so the money that you bought the business with was part of the money that came from your mom's passing? jimmy:

lemonis: okay.ust wanted to clarify that. it doesn't say, "swim by charlie handy." chuck: no. lemonis: do you have a business card? charlie: yes. lemonis: vice president, that's you. and then... mary ellen: fit, tech production, and sometimes sales at the trade shows. -lemonis: how about yourself? -mary lou: i'm a teacher. -lemonis: okay. -mary lou: full-time teacher. lemonis: this is a side job. mary lou: this is nights. lemonis: and so how did you get into the swim business? -chuck: great question. -mary lou: chuck got a job with another company to do their sale. they wanted to expand to their swimwear. he was there 20 years. he made a lot of money doing really well in sales, so he came up with a concept that's a swimwear with a matching cover-up. and they didn't want that, so he's always had this dream to have his own company with his children working with him. i'm overweight, and i always used to lament, "there's not fashion suits for larger women." chuck recognized that, so he said, "let's focu

lemonis: yeah?: we put that on everything, and, so, i started making one, and then friends started asking me for it. and i was like, "maybe i should bottle this." lemonis: are you a chef? ana: well, i'm not a chef because i went to the culinary institute of my mom, like, you know? but i'm as much of a chef as most of the people on food network. i've written three cookbooks, and i've competed on food network. and if you ask bobby flay, the greatest cook ever. lemonis: okay. ♪ ana: when the second book came out, they had done this big thing in the miami herald about my new book, so i started getting, like, calls for endorsement deals and things like that. and i got called to do "real housewives of miami." don't hold that against me. lemonis: so, you were on "real housewives of miami"? how many seasons? ana: yeah, for two seasons. i'm a terrible housewife because, to me, everything is attorney-client privilege, so i don't perpetuate rumors. so, no, it didn't work for me. lemonis: so, the million dollar

lemonis: wow. to be the one to turn the sign. -george: okay. -lemonis: okay, are you ready? george: i'm ready. ♪ [ bells jingle ] -zoe: hello. welcome. -lemonis: go around. you can sample anything you want. welcome. this is zoe. zoe: hi. very nice to meet you. pantelis: we have a hazelnut for you. it's hazelnut with roasted hazelnuts on top. you like that? good, good. lemonis: there are tons of people coming through the doors, and for me, this is the start of something really big and new. petros did an amazing job with the new flavors. zoe did an amazing job getting the store set up. and pantelis put in a great process. how were the pretzels? were the pretzels good? -woman: amazing! -man: potato chips were better. lemonis: potato chips were better? and the pretzels were? -woman: oh, awesome. -lemonis: pretzels were good. -zoe: awesome. pantelis: we'd like to take a quick second to say thank you to you, big guy. -pantelis: thank you. pantelis: means a lot for us, you know, being part of this. [ appl

lemonis: okay.ony: we have one in brooklyn by the barclays center, and one in forest hills on austin street. lemonis: the concept's interesting. is that your mascot? tony: yeah, that's our mascot. that's eddie the yeti. a yeti's like a mythological creature, kind of like a bigfoot that lives in the himalayas in the snow. lemonis: how'd you come up with the idea? tony: it's really kind of based off a more traditional asian dessert. in taiwan, they kind of do it with like a milk-powder base. lemonis: and it's not the hawaiian shave ice? tony: no, it's not. we actually do something called shaved cream. we kind of have our own play on it. it's a dairy base. lemonis: oh, it is? tony: so it comes out and the texture's just very light and fluffy, but it's very creamy in taste. lemonis: and how long have you had this store? tony: so, we're going on our fourth year. lemonis: oh, wow. high-five on that. most people don't make it that long. tony: yeah. lemonis: what i want to do is i actually want to try it. t

lemonis: i'm marcus. nice to meet you. adelo: mr. lemonis, i mean. lemonis: no, marcus.delo: oh, marcus, okay. lemonis: nice meeting you, adelo. adelo: nice meeting you. lemonis: this is a big place. adelo: it is. lemonis: what's all the wood for? adelo: we actually cook carne asada ribs and chicken. this is the wood oven. lemonis: oh, so you literally do it like a straight-up campfire. adelo: yeah. and this is it. this is our kitchen. i have this passion to cook. and i've been in the cooking business since i was 14 years old. i love it. you know, we're -- we're not the tex-mex kind of place. lemonis: yeah. adelo: we're more authentic. and we want to keep it that way. lemonis: yeah. adelo: the articles always talk about how authentic it is. this. this is when we first opened. lemonis: where did you get the money to open this? adelo: i worked 3 years. lemonis: saved up money. adelo: and saved all that money. i used to sleep for 4 hours. i had my route at 18, my produce route. lemonis: so you were delivery. adelo: yes. then i also had a full-time job as a deli clerk from 6

-lemonis: okay. when i look at the showroom build-out of $100,000, how did you fund that -- cash? steve: yeah. lemonis: ooh. that's a lot of cash. steve: i don't have credit. you know, we lost a condo in the keys. we've got cars repossessed. lemonis: what happened that caused cars to get repossessed? mary: the recession, everything. lemonis: the recession crushed you guys. lemonis: not only does grafton have a million dollars in debt, but it's with three or four different lenders. the problem is, when they have a downturn, they're not just in trouble with one bank. they're in trouble with lots of different lenders. in a downturn in the economy, this is one of the first affected. this business is good when it's good, but it's scary when it's bad. and so a business like this should have no debt, 'cause you can't handle the recession. steve: correct. lemonis: today, grafton operating only with custom furniture is a very dangerous proposition. you're dealing with high-end clients and high-end real estate

lemonis. lemonis: benjamin, how are you? ben: i'm very well. lemonis: ben or benjamin?well, benjamin when i'm in trouble. lemonis: you're not in trouble. ben: so, ben's the way to go. lemonis: ben, this store is gorgeous. it's really well-merchandised. i'm really impressed by it. ben: thanks. lemonis: is everything in the store stuff you guys make? ben: about 90%. we don't make the books or the plants. lemonis: you don't make the books? is he normally this funny? kristin: he's pretty funny. ben: no, i'm pretty dry. lemonis: so, you make all of this stuff? ben: yep. lemonis: really nice quality. ben: yeah. lemonis: and all of this? ben: yeah, cocktail napkins. i design all the product that we sell, also, that we make. lemonis: wow. ben: and these are coaster sets. we sell a monstrous amount of them. they're a very easy gift to give, and they're all unique. this is, "the trouble with trouble is it starts out as fun." lemonis: "alcohol you later." [ chuckles ] these are excellent. did you come up with all these quotes? ben: for the most part. lemonis: everything here you d

lemonis: the recipes? erica: yep. lemonis: the flavors? erica: yep. lemonis: the process?ca: yeah. lemonis: what did you not come up with? erica: i came up with everything. lemonis: okay. erica: and this is my mom. lemonis: how are you? mom: how are you doing? lemonis: nice to meet you. what is your name? lamarinette: lamarinette. lemonis: what is your role here, like, in the business? lamarinette: i do mail orders. lemonis: mail order. lamarinette: i'm a receptionist. i drop off delivery. erica: complain. lamarinette: what else -- she says i complain. lemonis: okay. we got to find a table to sit them down at. why don't all three of us do it? and i want to line up all the flavors in each row, okay? all right, so... wait a minute. wait a minute. this is too much. erica: oh, we're missing one more skew. sorry. lemonis: okay. i mean, there's so many, you can't even keep track of them. so, 3 sets of grits, 17 types of waffle and pancake mix... erica: yep. lemonis: ...3 types of bacon rub, 2 types of chicken mix, and one type of syrup. erica: yep. lemonis: there doesn't seem to

lemonis: yeah. very polluting to the environment, so 90% of everything that goes into recycle ends up in the ground or in the ocean again, so that's why we're about zero waste. lemonis: i like the fact that vinny is very focused on his business being zero waste, which means everything essentially is biodegradable. vinny: this is the tap. lemonis: but it's plastic. you told me that your whole thing was about not having waste. vinny: it's just costs. i mean, we got to figure that one out. lemonis: yeah. what you have to be careful of is when you have a philosophy about who the company is and what it stands for, you've got to have no instances where people can be, like, "ah! i got you!" vinny: nobody is perfect. lemonis: nobody is, but don't let costs compromise the edict, right? vinny: yeah. lemonis: the manifest of the business. then cocovinny is like cocoscammy. vinny: i don't know about that. lemonis: no, but i'm not saying that, but you just don't want to let anybody say it. vinny: right, right. l

lemonis: my name is marcus lemonis, and i fix failing businesses. if you don't like money, don't follow my process. i make the tough decisions. we're closing the store. we're done. i'm not talking about it anymore. i back them up, spending my own money. it's not always pretty... man: perfect flavor. lemonis: ...but this is business. you got to trust the process. i do it to save jobs, and i do it to make money. thanks for your business. this is "the profit." coopersburg, pennsylvania is about an hour north of philadelphia, in the heart of amish country. and it's home to coopersburg sports, a novelty-and-sports business. scott pino started the business in 1991... scott: i can't find the yankee order out here. lemonis: ...shortly after he secured the coveted license from major league baseball. he eventually was able to place his mini bat, his top seller, in every major league baseball park. business was great, and they were pulling in over $4 million a year and making a hefty buck. but in 2008, a major sporting-good company entered the novelty game, an

lemonis: yeah.an #2: have you figured it out? 'cause we don't know. woman: she's off saturday, sunday, and monday. woman #2: she should be here on saturday. our biggest day she's not even a part of. i just don't... lemonis: how does this affect you in doing your job? woman #2: mis-booked appointments, lack of assistance, and just customer service and lack of product. woman #3: we have never seen her once come up anything about inventory, about putting things in the computer. lemonis: nobody in here has ever talked to carolyn? woman: i think she has some idea. woman #3: but she's the type of person that thinks with her heart. she never wants to, you know, hurt anyone. she wants to give someone the benefit of the doubt, you know? lemonis: communication doesn't exist here. it's like the inmates are running the asylum. i'm hoping that she has a better feel for her financials. i need to understand the revenue. what's the total revenue, and how does that break down per store? carolyn: annually? lemonis: y

-lemonis: yep.tephanie: [ sighs ] lemonis: well, you know, i've spent the last couple days asking you guys a lot of questions. while i struggle a lot with the product, you guys have spent a lot of time working really hard, but the business is really in trouble. i mean, you do $5 million of sales. but at the end of the day, last year, you lost money. stephanie: how do you envision the growth of this business? lemonis: it's about changing every single product that you have. you have $900,000 tied up in inventory. half of it should go into the garbage. how long can you survive? nicolas: we're trying to be as lean as possible. i have about three months where i won't be able to pay my rent at home. lemonis: how much money do you think this business needs? nicolas: i believe it needs around $1 million. it's 20% of what we do on an annual basis. lemonis: well, it's 20% of what you sell. my offer is $800,000. i have full control. there's 100% of the stock today. -i'll have 50% of it. -noemi: [ gasps ] steph

lemonis: okay. caity: yeah, it is. lemonis: awesome. monica: yeah. lemonis: caity? caity: mm-hmm? think maybe the three of us can just sit down for a minute? caity: sure. jessica: yeah. lemonis: we've made some really good progress in narrowing down the four categories, and now jess, caity, and i are gonna sit down to understand what's jess' role gonna be going forward. jessica: i'm all screwed up. lemonis: so i thought maybe the two of you guys could just talk about, how do we make this work for everybody? caity: we have had issues in the past with the dynamic between jess and monica that has caused chaos across the board because of the arguments or whatever that you have on a personal level, being sisters. if jessica is around, monica will call her and say, "what's going on?" or, "facetime me. i want to see everybody's desks." jessica: it does put me in a bad -- lemonis: stop it. monica! monica: yeah. lemonis: so, we were just talking about, in order for this relationship to work between jess and caity, they have to be able to communicate without any outside distractions. monica

lemonis: excuse me?en your house is worth nothing and your pay is cut by 10 grand, it changes your life. lemonis: my job is to help this owner appreciate his staff... this isn't gonna go anywhere good. hayden: it's not. lemonis: ...and rethink his process. if we don't fix this, this business is gonna go nowhere. i'm marcus lemonis, and i risk my own money to help businesses. i love investing in american businesses. woman: these people are here because they care. lemonis: it's not always easy, but i do it to create jobs and i do it to make money. do we have a deal? let's rock and roll. ♪ this is "the profit." ♪ so, i received an application from a company in georgia that has a cooler business. it's called polar bear coolers. the overall cooler business has exploded, and particularly the high-end cooler business 'cause people want to invest in something and hold it forever. and the soft-sided cooler business is a fast-growing category. now i love tailgating and i love the outdoors, and so it fits nicely in

lemonis: yeah. charlotte: i mean, i will. lemonis: okay.the face of the business, and you're the voice of the business. charlotte: okay. ♪ lemonis: after the roles were assigned, the team spent the next few days setting up their office... charlotte: anything that's in cardboard boxes, we need to take out. lemonis: ...developing new designs, and coming up with a new name and a branding strategy for the company. you guys had some stuff to show me? charlotte: oh, we just want to show you everything that we've been working on the last couple days. lemonis: okay. charlotte: all right. so, here's our new logo for everkin, because our line is really for everyone, and the swoop really kind of, like -- it's like a hug. it just, like, brings everyone in. i mean, before, it was really for women. skyler: it's really accessible for everyone. lemonis: i think you guys did a great job with it. i love the fact that they came up with a name that really represents all of their collective thoughts. i also like the fact that charlotte really led that process f

-lemonis: and be open-minded. -giovanni: you've got it. lemonis: richard, i'm marcus lemonis.this is lisa. -we'd love to get a tour. -giovanni: yeah. scott: we need to get you guys suited up. giovanni: holy [bleep] ♪ lemonis: what we saw when we walked into that place is the most professional, state-of-the-art food-manufacturing facility that i had ever seen in my life. giovanni: wow. scott: this is our q.a. lab. lemonis: so, this is chicken, beef, salmon, and egg. scott: all basically no byproducts, no corn, wheat, soy. lemonis: we saw their attention to detail, and we saw the great pride they have in making sure that pets stay healthy. i could tell this is having a real impact on lisa. man: check it out. lisa: it's awesome to see it in action and how it goes from this to the actual product. it's very impressive. lemonis: what i hope lisa learned from this trip is in order to grow your business, you have to be open-minded and learn and do research. freshpet is an opportunity for them to grow their business. if they hadn't gone, they'd have never found that opportunity. do you

lemonis: my name is marcus lemonis, and i fix failing businesses. lemonis: if you don't like money, don't follow my process. lemonis: i make the tough decisions. lemonis: we're closing the store. we're done. i'm not talking about it anymore. lemonis: i back them up, spending my own money. it's not always pretty... man: perfect flavor. lemonis: ...but this is business. lemonis: you got to trust the process. lemonis: i do it to save jobs, and i do it to make money. lemonis: thanks for your business. lemonis: this is "the profit." queens, new york, is a dense and diverse world of cultures and businesses. and it's home to artistic stitch, an embroidery and silk-screening business run by sal loretta and nick meola. the company started 18 years ago in sal's garage. -sal: where we at with this job? -fabio: it'll be done today. lemonis: today, it's become a $2-million-a-year business, the bulk of that revenue coming from uniforms, hats, and custom shirts. fabio: hey, that's one down. here we go. here we go. lemonis: two years ago, sal and nick decided to mo

lemonis: okay. so, there's more expansion land. norton: as long as we keep getting business, we can keep adding on. lemonis: how much is lunch? -norton: $8.95. -lemonis: and dinner? norton: $12.70 for an adult. lynn: plus tax. lemonis: all you can eat, $13.95? norton: yeah, that includes drinks and dessert. lemonis: i mean, that's a heck of a deal. $13.95 for an adult price on a buffet with chicken and ribs? that's a great price, but i don't know how they make that work. can we take a look at the kitchen? lynn: yeah, come on. let's show you the kitchen. this is lynn's world. lemonis: what is in lynn's world? lynn: we make the biscuits, the dessert. lemonis: when do you make the biscuits? can we make them together? lynn: yeah, we can make them together. they're a lot of fun. lemonis: how much time a day does this take you to make? lynn: well, 30 minutes a batch. that includes the prep time. but we're doing eight batches. lemonis: four hours a day, almost. lynn: yep. lemonis: who makes the biscuits he

lemonis: okay. at the moment, we're close to $1 million. lemonis: so you'll do 35 this year, roughly? -damion: yeah. -lemonis: $1 million in sales. damion: yeah. lemonis: with 45% gross margins. and, then, what are the operating expenses? damion: about $200,000. lemonis: so you're gonna make $250,000, which is a 25% net margin. that's pretty good. do you owe anything to any of your suppliers? damion: no. lemonis: so it sounds like you guys are doing pretty good. how much cash in the business right now? damion: $100,000. i'm a firm believer of keeping as much money in the business as possible. we took very minimal money for the first year. lemonis: how about now? what are you making? damion: $4,000 at the moment. i have a wife. i have two babies. and there's another mouth to feed coming. simon: i have a pregnant girlfriend back in england. lemonis: how many employees total? damion: so, there's myself and simon, and then we have four guys in the workshop. you'll meet jack, and he's an amazing guy, and

lemonis: yeah.ight, we in the coco flow ♪ ♪ got to tap your thirst ♪ because coco dreams come true ♪ lemonis: isn't cocotap this? vinny: cocotaps. man #2: yes. lemonis: this coconut water tastes delicious, but what i'm not sure of is exactly what product he was making and what he was selling, and is he a coconut importer? is he a coconut distributor? is he a tap manufacturer? what is cocovinny selling that's actually proprietary? in my mind, that's the only way to make money. you buy these from a distributor? vinny: yes. we have a produce provider. lemonis: and how much do you pay for a case? vinny: nine to a case right now. lemonis: puts the cost of one of these at what? vinny: $1.55 on average. plus we add our tap, our labor, our stuff, so we're in at about $2.22 all-in. lemonis: and then what do you wholesale it for? vinny: right now we're at $5.55. lemonis: at wholesale, $5.55? vinny: yeah, and they're going for 12 bucks on the strip, so they double, triple them from there. we're very successful

-lemonis: have fun! -mary lou: thank you. -lemonis: sell something. ♪ lemonis: tonihow are you?ofit"... ...an actress comes home to ohio to build a health and home-goods brand. monica: i would make all of my own essential-oil products with my dad, with my sisters. lemonis: you've seen real results from this product, and other people have, too. but several years in, there's no happy ending in sight. monica: i am crying more today than i have on seven seasons of "parenthood." lemonis: she won't let her team make decisions, even though she lives and works thousands of miles away. caity: you think i'm going behind your back. i don't know how long i can do it for. lemonis: she is resistant to every change... monica: i hate it. lemonis: ...even though the business loses almost $100,000 a year. you're throwing money into the trash right now. and now the stress is pulling her family apart. monica: [ voice breaking ] anybody who wants to support my mom, [bleep] go for it. lemonis: if i can't convince her to trust my process, monica potter home may be at risk of closing forever. monica: i

lemonis: my name is marcus lemonis, and i fix failing businesses.

my name is marcus lemonis. in the past ten years, i've bought hundreds of failing businesses, turned them around, and i've made millions doing it. i'll write whatever check i need to, even if you won't. if you want people to listen, you put money on the table. i'm gonna give you a check for $500,000. i found six struggling businesses, some weeks away from closure. my plan is to turn them around. for the next week, i'm 100% in charge. >> all right. >> let's go get to work. can't run a business if it's not clean. but i'm not just giving them advice. i'm putting up millions of dollars of my own money. if you don't know your numbers, you just don't know your business. i'll work by their side... i'll put in the hours... 'cause i have the same risk that they do. where's accounting? >> she's counting. >> no, where's accounting? >> um... >> oh, my god. this business is a total mess. i judge businesses based on three things: it's pretty damn good. most often, businesses fail because of people. >> i trusted people to man

[laughter] >> by the time he's done. >> yeah. >> have you guys met marcus lemonis?laughter] >> private label products like this will dramatically improve your margins, but in order to make room for these kind of products, we need to clear out the stuff that's been sitting there for years. so when we get back to the store, i'm gonna have dan lower the prices and liquidate some of the slow moving merchandise. thanks, guys, appreciate it. >> thanks again, marcus, appreciate it. >> thank you. >> thanks, marcus. >> thanks, guys. all right, let's head home. >> this end's coming all the way out, correct? we're gonna move this all the way down? >> well, you want to move it out enough to accommodate for that. don't go any further than that. so i would be very technical in my measurement to not go past that. >> understand. >> yep. >> put a pedestal here-- >> hey. >> hi. >> how are you? >> i'm good, how are you? >> good. >> i'm a little shocked. we're out of business. >> we were out of business before, we just didn't know it. >> i believe we're still partners, correct? >> mm-h

the rainy season when most people visit big shows in places like the palace of culture to see like lemony and come rain or come shine he always remains positive and even a bit cheeky and he was mean it's like this it nourishes us it brings us to them so it's good yes and look there are some pretty women as well. what are chamma in white and kariya after limon fixed studied business management he started working as a professional soccer player but after an injury he dedicated himself to a totally new field entertainment now when he isn't busy performing on stage he called music in a studio in the neighborhoods of. this and this is where i make my musical arraignment when i release new trucks this is where i find my inspiration this is the studio you come and see just follow me. his speciality is a music style from ivory cost that combines caribbean music with more traditional dancehall sound. but even the greatest performances have to come to an end go. go go go. ok thank you very much for coming to see me in cote d'ivoire in abidjan and for letting me show you the places i love so much se

communities like mount air and murray and creston and lamoni i and other areas around and otherd lemonieas around here. i wanted to mention another reason why that trip my friends and i took here 12 years ago was so important in my life. it settled a question i have been turning over in my head for a long time, the question of whether i would join my family's tradition of serving in the military. i had been weighing a lot of things on whether it was my term serve,e, -- my time to but the thing that put me over the top was when i knocked on a door in this area on somebody that came to the door, i learned the young people in that household are in that community were getting ready to serve in the armed forces. i was time i left, i knew out of excuses not to be part of the solution myself, and new that it was time for me to play my role, sign up for the reserve, and that was a long road that led me to afghanistan and back, and has a made -- and has made me a better person and better aware of what is at stake in the american presidency. so i have learned so much in these communities around h

it came from author author daniel handler, aka lemony snicket, who wondered how wege mato track down school english teacher. we soon heard from otheres bay areaents who passed through flossie's classroom-- exd not just passed through, but who described thrience as having a profound effect on their education and their appreciation of language. >> so, based on popular demand, we took a deeper dive with flose. we spent some time with her in her retirent home in oakland, and we even organized a reunion to take place inside her old classroom. wenvited many of her forme students, some of whom, she hadn't seen in 40 years. flossie got right to work. she prepared a lecture for the occasion on whether or not bob dylan was worthy of the nobel prize for literature. that's really all the context you ed for what you're about to see. let's start with an troduction. tell us where you were born. >> i think i was born in bensonhurst, which is a ction of brooklyn. i received my b.a. from brooklyn college, 1945. in the jewish community of brooklyn in the '40s, a girl was expected to be married, and the