have some concrete steps that especially small businesses need to think about when they are thinking abou how to brand and how to maintand. step number one, you say discover who you are and what you wt to project in the world. >> youou have to be very c clear ababout your core values system, your mission your target customer profile. those e are theoundational elements of who o you are, what yo repsent and how you want the world to seeou. rebecca: number two, define and differenentiate who yoyou are. talk about that. a lot of times, you are in a crowded field. >> i have mentioioned before that one of my favorite bookis "bluocean strategy." it's all about creating uncontested market space, whe you are not competing against other peopl you are not just the best,ou are the only. how can you be the only one that does what you do? it''s all about differentiation not competition. rebecca: stetep number three deliver consistently and often. first, start b talking about delivery, and then talk about how to do it correctly. >> one of the biggest challenges for smallll businessess is bandwidth, how

leon: the meridian healthcare solution repay $45 million to avoid legal action abou the poor performance. it crashed in 2013 after the launch of the affordable care act. they rebuilt it with the different technology. maureen: you might know lifelock incorporated as identity theft company but tonight the government says the company is misleading the customers about the protection. they say lifelock did not set up a comprehensive program to protect customers data. it accuses the company of making false claims in the add. lifelock says it will defend itself in court. leon: we will tell you the surprising thing that could be behind this in the consumer alert. >> plus firefighters say extreme heat played a role in the house fire on sunday. robert: the laidest on the timeline for braid -- latest for the timeline for the brady verdict. and why bryce harper loves the staff so much. maureen: "7 on your side" with legal matters. we are helping get your questions answered. nine attorneys from the neighborhood legal services program in the newsroom to hear your concerns. you can call the number on y

. >> i think it shows that the local governments in japan are serious abou introducing products here. >> reporter: shimane officials are making inroads in the united states but they say competition is getting more intense so they now plan to give their health food a distinct identity before other parts of japan try to take a bite of their market. saori yamamoto nhk world, shimane. >>> that's it for business news. i'll leave you with the markets. >>> people on islands in southern japan are preparing for an onslaught of wind and waves. they're bracing for a typhoon that's to get stronger as it gets closer. meteorologists are tracking typhoon chan-hom as it gets closer. they reported gusts of 120 miles per hour in one city a couple of hours ago. they say gael forced winds could reach 200 miles per hour clom throughout the country. >>> schools have been closed and flights canceled in okinawa as the islands brace for stormy conditions. jonathan oh is here with the details. >> hello. we are definitely tracking this system. you can tell by how large it is by the amount of cloud cover associa

. >> i took my three kids to their swim lessons. [ laughter ] >>> we are going to talk abou

it is clear abou the threats we are confronting. it highlights objectives we need to meet. but this is not about transitiononing from war to preparing for the future. this is about an era in which we are going to being gauged continuously for years to come. >> i agree with that. it is a great transitional document in setting up the world. where it fails is in following up with execution. as a strategy document, what it should do is lay out ends and means pathways. if this is strategy world that the document is laying out, you would then e expect a priority effort and an military component , how the military playsnto achieving they military and strategic objectives implied by the document itself. vago: it does talk about how is a military instrument and not an instrument of all the other national institutes of power. >> when you are looking for a balance, tking about being able to do high-end actors and low and nonviolent extremist organizations. it talks about the importance of presence. the difference between four years ago and today is thathe military is significantly sma

. >> what abou >> the hardest one of all seems to be baseball. 20 spins before you go for it.ot even close. this one guy starts running to third. >> hitting the ground and still swings. you've got to give him credit. if you want to see the whole thing go to rightthisminute.com and click on today's show. >> noggin. >> noggin. >>> and dra is a fan of "right this minute" an sh submitted this video to us because she is a proper southern woman and a proper southern woman goes outside to tend to ore tomatoes. another trait of proper southern women is submitting videos to us when they go out to their tomatoes and find this. do you know what this is? >> tomatoes? >> no,no snake! >> they're helping you keep your garden clean, man, because that mouse could be chewing through you're tomatoes. >> and drarea feels bad he met his demise that way. >> poor little thing. holy [ bleep ]. >> well, a good southern woman will let a few flew now and then. >> i would never climb a tree again. >> back here for two or four days. oh. >>> all right, everybody, it's time now to win $100 in summer cash. a

. >> what are you most worried abou?my 48-year-old body is not like my 28-year-old body. >> reporter: when it comes time packed. >> ladies and gentlemen, a round of applause -- >> reporter: finally, the moment of druth.truth. pastor lawrence has got to hang on fare eight seconds. >> let's go bull ride! ♪ >> reporter: he lasts about three. everyone in the house is saying their prayers at this point. finally, battered and bruised, the cowboy preacher climbs back up to safety. want to see it again? ♪ >> reporter: and in a truly impressive example of grace under pressure, he manages to give his sermon. >> repent and be baptized! do you want to know jesus? >> reporter: when it comes time for the altar call, the response is huge. 300 or so new believers ready to be baptized. >> vend >> surrender to jesus! >> what happened at the altar is worth it, i'll do it again. >> reporter: fraught with danger but at the solid rock church, seems to be reaping results. i'm david wright for "nightline" in monroe, ohio. >>> up next, "general

. >> mitch mcconnell and hillary got into ative abou tiff about s playing the gender card.uring a q qhillary responded there is a gend arer card playen this campaign. -- refuse to let women -- so, you know, my god. you say that hillary clinton is much more than a woman. >> yes, also a grandma, a wife. candidates play to their strengths. she is one of only women who are running for president. but, i think playing gender card, i think americans want to see a woman, it is time that there is. but her other card is one of dishonesty, not very personallable that car trumps -- >> the trump card, the one she is most terrified of, who is hillary more scared of seeing in white house? donald trump or bill clinton. i think she would have to decide, now, she talks about equal pay. responding to mcconnell, this woman did not pay men and women equality when she was a senator. is shiad the midding she is a -- admitting she is a republican man? >> i think so. the thing is, kind of a gender pay equity gap is always exaggerated. but mcconnell is right, she -- what inspires her supporters? not

. -- nikos.u think abou >> we are at the end game. the greek prime minister alexis has to sell austerity measures that the greek people rejected only a week ago. only a few days after he told him to reject it, the truth is he is between a rock and a hard place. chanceekend is his last to secure an emergency loan from the euro area. this will avert economic collapse and perhaps an exit from the block. secure the backing of the position about this pro-european party for this. most of the lawmakers of his own party, there may be some defections, but most probably not enough to leave the government to lose its parliamentary majority. and his what is tsipras deputies doing in terms of lobbying support for this package? >> he says that his mandate was to negotiate a deal for greece. that's a out of the euro area. the vast majority of the greek population says they want to remain in the euro area, even if this comes at the price of more austerity measures. set ofitted a commitments to the euro area yesterday, which are being assessed by the

we'll feepped out abou find outt first we talk about lois lerner thing. >> u.s.istrict court judge in washington said, you have to turnover the e-mails, irs went through that first monday deadline, now finally today, mid morn they came across with 900 pages. now presumably they are lois lerner e-mails to friends could family, government worker maybes the president, we'll find out in several days. but like war and peace, their attorneys at judicial watch, a group that fried filed a freedom of information request. charles: do they redact that from like to her mom. >> we'll see some missing in action. charles: do you think we got it all like hillary clinton, we thought we had it all help a big part is missing like the nixon tapes. >> they have to comply every week by giving up more and more information, this a run out the clock scenario. by time we get dop with this, there will be a new president. charles: maybe the smoking gun will be in last batch, maybe first batch is all about recipes. and hillary the fact machine -- tax machine problem. >> daughter getting marr

one of them was smaller than the on or abou others so i could tell he was my egg. >> you saved a humangbird baby. even better. >> nice and smooth. >> sharp. >> schick hydro. for more epic tales go to epicbarbershop.com. >> jimmy: you're right, the greatest story ever told. horacio sands! we'll be right back with meghan trainor! [ cheers and applause ] ♪ dration... ...where you least expect it. schick hydro. now with shave oils, the hydrating gel works with skin guards to reduce friction, stroke after stroke. our best shave for your skin. schick hydro. free your skin. yoso why treat yourf mouth any differently. brushing alone does less than half the job, leaving behind millions of germs. complete the job with listerine®. kill up to 99 percent of germs. and prevent plaque, early gum disease and bad breath. complete the job with listerine®. power to your mouth™! also try listerine® pocket packs to kill bad breath germs on the go. irresistibly crispy bacon, of enticingly tender turkey, and deliciously rich guacamole together on freshly baked bread for one truly amazing sandwich: the new su

. >> we wish kim abou good luck w the sobriety, support from the family, including her niece, paris hilton toddler with mom, kathy, and aunt. she captioned them. >> cute she did that. what we can sa hert the family is they stick together whether it's good time or bad. >> thinking of a song >>> travel conversatiosideratioy . >>> look at all those celebrity birthdays this week. now on saturday, matt leblanc is 48. celebrating sunday, kate b kick dail is 36, and which oscar winner is likely to brighten up your day in high school? that's no surprise here, sandra bullock, turning 51 on sunday. >> monday on "e.t.", cosby accusers unite, powerful side by side sexual assault claims. bill, what did you give me? you said it's called a quaalude. >> unauthorized full house movie, the dirty>> danny tanne. >> hire a bunch of strippers and install a pole right here. that's monday. >> almost out of time for the week, but all the late breaking hollywood news, go to et online. >> before we go, check out the new steamy video, dance like we're makie ining love. >> they are outspoken how they will sell brat un

did he xeever express fear abou joining the military? >> not at all. he embraced it. from day one. he had no problems, discussing the military. what he wanted to do, give back to the country. i remember -- when his first year of college came around, it was, he was telling me basing low he wasn't okay with just sitting around and taking the classes. like he wanted to make a difference. he wanted to do something. at which point that's when he went ahead and, and enlisted, and joined mat reasothe marines. >> thank you, guys. our hearts are with you. we appreciate it. >> thank you for having us. >> thank you. >> when we come right back, was isis behind the deadly chatanooga attack? the chairman of the house homeland security committee says yes. the latest on the terrorism investigation next here on "cnn tonight." no artificial flavors, colors, sweeteners, preservatives, and no artificial smiles. because clean dressings, taste better. panera. food as it should be. ♪ expected wait time: 55 minutes. your call is important to us. thank you for your patience. waiter! vo: in the nation, we k

. >> dplgloria, i don't know abou you, but i was waiting for the president's anger translator to walkember this moment from the white house correspondents difference. >> i joke about questions between me and the press. honestly what they say doesn't bother me. i understand we have an adversarial system. i am a mellow sort of guy. that's why i invited luther, my anger translator, to join me here tonight. [ applause ] [ laughter ] >> hold on to your lily white butts! [ laughter ] >> if our fast-changing world, traditions like the white house correspondents dinner are important. >> i mean, really! what is this dinner? [ laughter ] >> and why am i required to come to it? jeb bush, do you really want to do this? >> gloria, his response, i thought he was going to go not quite that extreme. i thought he was going to go there a little bit, but he held his cool. >> it seemed like he was kind of counting to ten there. look, i think what you're seeing in this president is somebody different, as you were pointing out earlier. this is -- this is a president who understands that he is going to be o

votes on to senator floor, do you think the cno should say, well the chairman does not know that much abouthat advice in the ndaa off, is that an appropriate role for the mill tear sni. >> if congress passes a law senator, it would not be appropriate to ignore it. >> how about ndaa amendment that says in support of the president's strategy, to increase paycon in the aor, what do you think our response to be if that is happening? >> first obviously the -- >> there's a recent amendment that says exactly that. >> right. >> let me provide a second area. we have talked about it a bit in terms of emerging threats. sometimes the department of defense, civilian and military officials, because there's so many threats out, there they miss certain threats. i will provide an example of one that everyone is focused on. with the exception of the d.o.d. there was a cover story about the arctic in the race to control the arctic the u.s. lags behind. it's a long article. talks about how this is the world's newest great game. major powers are struggling to seldom nate the remote and strategic places and rus

but first, how he thinks abou n. it brings us happiness, joy, and connection to our loved wuns.eat ingredients. i try to live that. fresh ingredients drive the dish. that's when pure goodness on the plate. >> all my senses are active when i'm cooking and i feel great and engaged and happy. i enjoyed my time at the white house for six and a half years. i was their chef and lead the "let's move" initiative. right now this country wastes about 40% of the food we grow. the trends we're seeing with organic and farm fresh represent a transformation in food culture in this country. you can expect me to bring stories about innovation and seeing how we feed ourself. a total revolution when it comes to food in america. from cheese makers and beer brewers to local farmers. food is my life. it's what i think about morning, noon, and night. i couldn't be more excited to join the "today" show. thing are so many compelling stories and amazing people doing amazing things in is an amazing platform to tell the stories. >> welcome to the family! >> good morning! >> great to have you here. >> i'm e

we talk abou african-american children living in poverty, that poverty rate is at 38%. that is hard at what he does for hispanics at 30% and higher for whites which is below 15%. taking a look at poverty rates of rob, you can see that african-americans -- poverty rates overall, you can see that african americans are on the higher rate. you asked about the role of spending time in prison, having a felony conviction and what that might mean for job later on. you are right that this has an important impact on people's jobs prospects whether they are african-american or not. once they leave prison and this is something the president has been trying to address in the last week or so, visiting a prison and also talking a lot about changing, perhaps, some of the ways in which sentencing is done, it particular person -- small drug violations. all of this is something that impacts african-american men particularly and something i think you will probably see more discussion because it seems to be something many researchers are focusing on more than before. host: what statistics t