adam aron, the ceo of amc entertainment. water minutes before the close of trading. .6%, 1.5% forn the month. look at the california republican convention where donald trump is scheduled to stick. protesters outside the hotel he is scheduled to speak at any moment. there were protesters at last night's event. more bloomberg coming up. coming upu miss?" next on bloomberg television. ♪ .. .. >> big tex terrible, horrible, no good, week of fairy bad earnings

ceo adam aron says that millennials would be better served at the theaters. he says, you cannot tell a 22- year-old to turn off their cell phone. that's not how they live their life. he said that some of the possibilities of catering to the millennials would be allowing certain sections where the cell phone is allowed or even having the entire theory -- theater texts friendly. he would like millennials to go to the theater with the same intensity that baby boomers do. here is what they had to say. >> i would not like it at all. i would not be an amc customer that happen. any i'm showing my age. i'm not a millennial, you are right. >> i think a lot of kids are so used to being entertained and quick quick that is hard for them to do -- to seek -- to view a work of art and enjoy it, or just to have a conversation. and, not be on the phone at the same time. >> reporter: it has been reported that amc is in the early stage of allowing texting friendly auditoriums. given that so many people are passionate about preserving movies undisturbed, there is no specific tim

adam aron, who took over four months ago says he wants to attract younger audiences but he says first they need to figure out a way to allow it without disturbing others in the theaters. possibilities include designated texting sections or specific texting friendly auditoriums. all right. >>> lonnie quinn is here talking about the weather. texting sections? >> no. i know not -- i hate the idea. i hate it. i don't even like the glow from the phone. >> very annoying. movie or not? >> that's what i'm saying. i'm in agreement. weather watch is right now, reporting a temperatures, okay, upper 40s in a lot of spots. look at this, 39 and this is coming from bruce in northport, interesting, what is bruce have to say? today was the nicest date of the year. if you liked today, if that qualifies as your nicest day of the year, we can top it tomorrow. right now outside, 46 degrees with a clear sky, remember bruce is 39 in northport. out around the hamptons, readings in the upper 20s, going to be called out there, 46, the high was 63. four degrees above average, hit that at 3:44 and here are my he

. >> also, amc entertainment ceo adam aron is telling us how the block busters will impact the bottom line and if they have any acquisitions coming. >> we'll ask. >> yes, we will this time. coming up. [ soft music ] e.t. phone home. when you find something you love, you can never get enough of it. change the way you experience tv with xfinity x1. >>> welcome back. we've got about 35 minutes left in the trading session here with the dow down about 101 points. focusing on the transportation stocks, we were just talking about that with sarge guilfoil. he was saying maybe might be time to buy some railroads right now, but the airlines we have been focused on those today. the transports are down 114 points right now as oil tries come back. >> united continental, watching all of those for you. but joining us right now is supermodel christy turlington. she's representing your organization, every mother counts. i'm impressed you're still standing because you did did the boston marathon. >> yes, over a week ago. >> tell us about the organization though. you have been doing this for a number of

the hollywood movie industry magazine variety with the new head of amc lows movie theater chain, adam aron who you will love this live shot. i have got two seinfeld references. aron is -- >> let's go good i don't know if you know this name but he is complete opposite of the mike jerrick. because aaron was born and raised in philadelphia and now lives in kansas. >> that is weird. >> complete opposite of you. >> weird. >> former ce of the of the philadelphia 76ers, 2011 through 2013. we know him from the the sports side. also ran norwegian cruz line, veil resorts. he has a harvard m.b.a. he knows about travel, tourism, entertainment companies. now figuring out the how to turn up the number of young people at his theaters and he thinks maybe is the set aside a section or entire theater to let people text or use their cell phones during movies. now as you know if you go to the movies in the previews of the coming attractions they also have previews to tell to you shut off your phones. >> now it is time to shut off your phone. >> listen up you animals time to turn off your cell phones that mean

the new ceo adam aron of amc, which is about to be the biggest chain in the world, said that we've got the to do something to allow young people to come to the movies, because he says if you tell a 22-year old to turn off your phone, that is like telling them to cut off their left arm. >> that is right. >> who wants to sit next to somebody when you are trying to focus on the big screen, have that little blaring screen, in your, peripheral vision. >> i know, i know. >> while they are typing away. >> these things have ruined our lives. >> all of the folk us i just netflix and chill. >> that is not paying attention either. >> yes. >> better than a movie theater, i'll tell thaw. >> yes. >> it is coming up on 7:09. things are getting heated, did you see this debate last night in brooklyn? bernie sanders, who was born in brooklyn as a matter of fact. hillary clinton. >> senator, from new york, yes. >> lays claim to new york too. >> she was born in illinois. she was born in arkansas. >> she is senator in new york for eight years. she gets that out there i'm new york too guys. >> yes. >> they