technology summit where brad stone is on stage with the amazon web services ceo adamson lipsky --adam selipsky. adam: we are by far the most broadly adopted in the world with the broadest set of capabilities. generative ai is both incredibly explosive and transformative set of technologies in and of itself, and it is fully depended on the cloud to be successful. if you look at the massive amount of compute required -- never mind any other i.t. related stuff. just a massive amount of compute required, that will happen really predominantly in the cloud. companies will want to view generative ai as part of an entire data strategy and data platform. you will want to do your generative ai where you have your data. you also will want the same bulletproof enterprise security privacy you respect from any cloud service. because 70 customers, more than any other cloud, have that data on aws and use it for security and operational excellence. i think they are going to justify the demand that aws have a full, powerful suite of generative ai services. brad: but do you need a popular or exclusive partner ru