each year in los angeles, 15,000 artists, designers and storytellers flock to adobe max to discover thel have to mix in their creative pallets. each year in los angeles, 15,000 artists, designers and storytellers flock to adobe max to discover the latest tools they'll have to mix in their creative pallets. while we humans still find the imaginative sparks, increasingly it is the guiding hand of machines doing the heavy lifting, and intuitively understanding the parts of an image we want to manipulate, from repainting a single frame of video to letting adobe's ai platform handle the entire scene. unlike the somewhat dystopian future depicted in the movies, adobe isn't too worried about a landscape dominated by ai. in fact, they're betting the farm on it, alongside another emerging technology, augmented reality. the potential for digital overlays to truly enhance our real world, and yes, even cardboard movie sets, is creating feverish buzz. after all, ar does not invoke the same fears as ai and its terminator—esque machines. but while futuristic demos are seductive, actually creating thes