>> we started approximately ten years ago now where my best friend adrianna espinoza, the president celebrated his birthday and we had a lot of community support. the following year at that time, i was working for next door solution to domestic violence. and we came up with the idea that instead of our attendees attending his birthday celebration, bring a gift. and then we turned around and then just decided to donate to next door. and it has just evolved since then. >> how rewarding is ha? we're looking at ins here. how rewarding is it to do something like that? >> it's amazing. it's humbling. having worked there, i saw what it did when community members would come out and put smiles on our children's faces, families, women because survivors of domestic violence have experienced so much. unless you've worked in the field, you wouldn't truly understand the hardship come the holidays, it's very difficult. it was humbling to be able to come out and do, you know, provide we provide gifts. we sing christmas karols. and just walk away really happy. >> it's a grassroots foundation i guess. beak that