advertisers sponsored it; that show was sponsored. (paulson) and it was really reminiscent-- and we got 5,000 e-mails the next day from the parents-teachers council, my sister-in-law being one of them. those were negative e-mails? totally. it's also, i think, one of the defining shows that, at least last year, kept south park in the news, kept us, you know, as still a-- you know, there were a lot of articles at the end of the year. they were like, "south park is still a cutting-edge show. and that's--that's what's so hard for matt and i, is, we've got this job after, you know, almost 4 1/2 years of doing this show, of trying to stay on the edge. and we don't want, you know, south park to be-- just sort of twiddle away and become just a cutesy little show, you know? and that's why we'll always do it ourselves. you know, but it's such a challenge to--to constantly push it, which is why there is this dynamic, you know? you would never see the simpsons ripping on subway sandwiches, ripping on that whole-- you would just-- that, to me, is what differentiates south park from a lot of the other shows, is that-- you can be edgy in many different ways. an