>> it came from an early conversation with alan pollack. we were talking about how to represent a new generation of ai bots that microsoft is creating. you think of what artificial intelligence is, it does not have a body. it is existence based. so it thought of what the first representation of an ai bot for microsoft was which wasn't quite ai but deftly a bot. characterpping, this in the 90's it didn't do so well for them. he came in a tory us figure but really has somehow persisted to the years as kind of a symbol for this thing that microsoft tried out the did not work so well. regardless, we took him as a character. he is clearly recognizable with a paperclip body and large bulging eyes. toive this to an illustrator determine how this would work in the future. he give him a large brain to make them smarter. he has some kind of optical device. he is basically like a smarter clipping. >> it's cool they on skype so it's a whole vision idea. >> how much do you think about how this would be interpreted are what some we might think of it? >>

betty: alan pollack of bloomberg businessweek.: the luxury hotels are having their worst order since 2009. find out why occupancy rates are dropping. that is next. mark: london's luxury hotels are having their worth since 2009. the priciest hotels are down 70%. what is keeping the world's wealthiest travelers at bay? the managing director of christie and code joins us now. what is behind this big drop-off? >> of there is a 6.9% drop. i think what we're looking at is just a key one statistic. there are two parts of that. number one is a seasonality. this pollof year goes. in march or april. that can drive the decline. we see that donate, 2009, 2016. the drop-off is higher than what we would like to see. concern about the uncertainty in the market especially with overseas traveler. mark: there are terroristic concerns. putin is advising staying at home. what about the upcoming referendum? address: i think that we are dealing with the transaction market. sales and hotels, people are taking stock and saying let's see what will happen,

. ♪ carol: i am here with the editor, alan pollack. highlight super thinkers, working on the next big thing. that includes the folks at industrial light and magic. what is interesting is they are looking to build virtual reality for "star wars." which is really cool. ellen: that's right. they have people all over the company. they have brought in people across various lines. they have put them under an executive and she is the leader to bring in the expertise and create entertainment you are sort of familiar with, but in a different way, using new technology. carol: when you see the millennium falcon, it sounds like it, it looks like it, it is as real as it can be. ellen: and it feels like you are in it. they are doing extensions of "star wars." they are doing the trials of tatooine. some of this is experimenting with this so far. they showed us some clips and it really did -- you could imagine what it would feel like to be looking around as they -- the center of the action and see some of these characters you have seen. carol: you hig

we are joined by alan pollack. there was an article last week about amazon that is attracting attention. >> we did a story that showed cities had amazon note available but it was available in predominantly black areas and was not the intention of amazon to discriminate but the results were there were these lines. in boston, it was extremely obvious because the delivery service excluded roxbury and was surrounded by areas that were able to get the prime one day service. there was a hoopla and the mayor asked questions and senator markey of massachusetts demanded answers. as of today, amazon have that track and said roxbury will be getting this one-day service now. david: in the global economic section, a he's about wild cap minors going after amber in ukraine. >> ukraine is a bit of a mess area they have rebels backed by russia fighting in the east. there is a lot of tension still going on and the attention is bad. in certain areas, people are illegally trying to mine amber which is made of resin from ancient trees

. ♪ david: we are here with alan pollack, the editor of "bloomberg businessweek."ou have a double issue focused on design. how did this come about? >> when bloomberg bought is this -- businessweek in 2009, we read and since then design has been part of what we , do. our writers and editors work very closely with our artists and art photography editors, -- our photography editors and it drives the way we tell stories. we tell them graphically, through photography and we all work together, and design kind of moves us. a few years ago we started doing these special issues and we did design conferences which starts on april 11 in san francisco and many of the speakers are featured in the special. carol: is there a theme you kind of think about? ellen: not really. we are try to talk about all different kinds of design. we have graphic artist, architects, and sometimes a theme kind of emerges. in this issue, it emerges that all the designers were talking , we are talking about how to solve problems and improve your business and life, so that kind of organically became th

we are joined by alan pollack.article last week about amazon that is attracting attention. >>

. ♪ carol: i am here with the editor, alan pollack.n issue, you highlight super thinkers, original thinkers, kind of working on the next big thing. that includes the folk

. ♪ carol: i am here with the editor, alan pollack.ht super thinkers, working on the next big thing. that includes the folks at industrial light and magic. what is interesting is they are looking to build virtual reality for "star wars."