i'm alex douzet, i'm the cofounder and ceo of ollie. and ollie is an e-commerce company for pet food. we are direct-to-consumer, natural food. we are human edible, human grade quality, and what we do that's different than other pet food company is that we custom tailor the plan and the recipe to the profile of your dog. so people come to our website, they fill out the survey for their dog. they tell us about the breed, the age, the weight, activity level, if they have any ler jis and based on that, we'll recommend the right recipe and the right meal plan and then we ship the food to you every two weeks. so it's a subscription service. we send you the right amount. we help you keep your dog at an ideal weight, because they can leave a longer life. and it's a refrigerated produproduct. it's not a dry food, it's not a wet food, it's a human food that you keep in your refrigerator. you serve it to your dog. you don't have to reheat, rehydrate. it's the healthiest product you can find on the market. we're here because we're looking to raise