on the screen, it says altra hd four k. superrealistic experience.ically in washington, d.c. look at all the glorious colonial architecture of the capitol building. you can see what is going on. you can see all of the columns. and buy one oft these fancy tvs? percentll be as small of users at first. the prices will come down and get more affordable in the years to come. think of netflix as a service that is available anywhere on any device. are the majority of netflix subscribers adding down in front of the couch and watching on a big-screen tv? usehe majority of netflix right now is on a tv in your living room. sure, tablets are growing. mobile is growing, but the number one way to watch tv is on your couch. >> tied yellen of netflix. we will be right back. ♪ >> welcome back to "bloomberg west." i am emily chang. coming up at 3:00 p.m. pacific and 6:00 p.m. eastern, how could president obama change the nsa? we will be speaking to a former nsa employee about the administration's struggle to balance privacy and security. remember, we are expecting a s

i knew that the president's policies were altra liberal, subservient to germany, but i think a lot ofis folk it -- his voters will be surprised that he admits it so easily. >> the president's allies say that they must compromise, and that he has had to make tough choices. >> tensions slowly easily african republic and institutions are starting to reopen. former government soldiers to outed by after being muslim fighters last year, they are now flocking to readmit. the country is now searching for peacemaker. james andre sent this report. >> these men of the soldiers who defected. to form there back central african army. they have been hiding or fighting alongside militias for a long time. we have not been paid for four months. it has been very difficult for us. >> the new chief of staff has been appointed in the interim government to deploy the troops by friday. but they are worried about the lack of equipment. >> they have supplied the units with the required equipment. ammunition, uniforms, vehicles. they said they would reorganize the army and get it on the streets. enter in the pr

of course, altra four k is beautiful. a 4k is beautiful. they're going to solve real problems. things are changing in our educational system. customize learning and things like that. thehealth care law and controversy, the solution is an innovation. we have a huge growing area on wireless health. it is what they eat. it is how much they sleep. that information can get to decisions. you is a technology itico."with "pol thank you. >> c-span created and brought to you as a public service by your television provider. 15 years ago we started looking at the census data.

the battle for your screen, smartphone, tablets, ultrahigh death -- altra high definition ultra high- def. >> people are pitching everywhere be it with smartphones and tablets and these wearable devices, a lot of stuff -- a lot of time they say they will be competing with an individual's time. check e-mails, check social media, you are going to be do it on a bet going to do it on a bunch of different devices. determines -- >> it is about what it is connected to. the ceo of sony knows that. them our product's about you is measured by that. it is not just function that people desire. deeper and more emotional value. in japanese culture, we call this kandou. "emotionalslates to involvement," the power to make people say "wow." the legacy of fighting action- packed adventure takes a step forward the launch of the playstation for. the market was wowed by our technology and our engineering and by our software. by theers were thrilled lineup of amazing titles. they have responded enthusiastically around the world. >> sony sold 4.2 million playstation for game consoles through december 28. m

. >> welcome to the outlandish industry of altra fashion, were losing money is always in vogue.aterials, but unless you have at least 1500 thousand dollars to spend, you're out of luck. that is only the entry cost. to measureictly made expenses. despite the astronomical costs of the dressed, nobody makes any money and the designer often loses big. who is buying them? they are seen on the red carpets of the world. often, celebrities given their addresses for free, the real buyers are the world's mega- wealthy. colossal in cost and tiny and clientele, is this a dying industry? only 11 left, half the number there were two decades ago. the likes of chanel, this is the height of fashion and luxury, a commodity they are prepared to pay for. when we come back, pope francis's higher -- harley davidson is up for auction. ♪ >> we talked about transports and luxury this hour. smelling itself in the lifestyle brand for electric motorcycles, the bloomberg west anker emily chang reboots the commute. ♪ >> from the front, it looks like a norm -- and enormous electric scooter. from the side, it

one of the decisions you had to make with squarespace, sometimes this product is offered, and it is altraave begun charging real money to your customers. how much did that freak you out? >> we actually made the decision to start charging very early on, probably nine years ago, and that was a con just decision. -- conscious decision. andanted to focus on higher publishers who are serious about investing and owning their own space online as opposed to renting it. it has been a successful strategy. toarespace is not meant break the bank. we have plans starting at eight dollars a month. >> you also have big name targets. sony., >> yes, which is one of the most amazing things about the squarespace platform. consumers and high-end brands are actually using the exact same service. andlopers sometimes come in use the developer platform to create a custom site. those are the things we are using to create templates on the platform, and our front sight is just another squarespace site and we are all in the same boat. >> biggest challenge? >> awareness, increasing or marketing, aching sure we are an

where probablylly it was underserved, but now today, a lot of companies are focused on orphan or even altra-orphanhanes -- ultra- diseases. >> where is this new drug in the pipeline? >> we are currently in the final clinical study for duchenne muscular dystrophy. 220-patientled in a study globally. this is the largest study ever conducted for duchenne muscular dystrophy. enrolled inully that study this summer, and actually the outcome from the year studyt is a one- -- about a year later, we will have the data. >> how many other orphan drugs are you working on at ptc? >> it is a great question. it is the focus of our company. we are really focused on these rare, devastating disorders that affect children, often. potentialsset has with a number of these orphan disorders, where the cause is what is called a nonsense mutation. >> we've got to leave it there, thank you very much shame -- much. this is "taking stock" on bloomberg. ♪ >> this is "taking stock" on bloomberg. i want to go to my radio cohost carol massar. >> president obama has nominated maria contreras to head the small business administrat

roger's altra, founder and lead singer of the who, 100 million albums sold, kennedy center honoree, and a member of the rock and roll hall of fame. an icon on both sides of the atlantic. not only for his music but for all he has done to give back. roger was instrumental in starting the teenage cancer trust series in london, and effort to build hospital wards for kids with cancer. and he is now extended that work to the united states with the team cancer american effort. let me also express my deepest appreciation to lucien grange, ceo of universal records who brought roger here making this occasion much more special. we have asked roger to play a song or two and first he will perform his arrangement ofben e. kings'. " stand by me," which he chose to illustrate the enduring relationship between the united states and the united kingdom. ladies and gentlemen, roger daltrey. [applause] ♪ ♪ >> when the night has come and the land is dark and on the -- and the moon is the only light you will see no i won't be afraid no i won't be afraid just as long as you stand, stand by me if the stars that

. >> welcome to the world of outlandish industry with altra fashion, where losing fashion is vogue.insite materials and unless you have $50,000 to spend, you're out of luck. that is the entry cost. form a strictly regulated of may-to measure -- made-to- measure dress. ,espite the astronomical costs nobody makes money and designers lose big. is buying these? they are seeing on the red carpet of the world and celebrities get given their dresses for free. the real buyers are the mega- wealthy. cost andcolossal in tiny in clientele. is this a dying industry? left are only 11 houses and that is half the number there was. personnel and christian dior, this is the height of luxury and they are prepared to pay for it. >> if you are not in the league , you are probably in davos. thesands are descending on destination of the economic forum and we have been speaking. he says that he is determined to keep hope or interest from dominating the meeting. >> is the old tradition and he capitalism today, in principle, should be combined with steep social responsibility and a concern for those who were

. >> is this because people no longer want -- or the altra rich already have all the material goods thatand what you can provide is an experience that they cannot get with an expensive ticket? >> most definitely. with premiumrience pricing as well. it is bigger than just making a reservation. they geting sure that the customizable experience that they will continue to enjoy time and again. >> but how can you deliver that this week? these are very discerning customers. when they try to show up on sunday and the traffic is unbearable and they cannot get into the stadium, they cannot get out, what do you like to do then? >> one of our common themes, internally, within the company is high-tech meets high touch. we give a personal, personal perspective to every customer and client that we deal with on a regular basis. >> give everyone some details. what is your top-end package that you offer this week? what is in it? how much does it cost? >> this week in particular, it comes with a private jet and a car service, exotic car or suv picking them up. an exotic in it -- car? lamborghini? >> somet