amreeka by cherien dabis, the director, for instance. it's a lovely story. this woman coming from the palestinian territories to america, to michigan, and sort of like... >> hinojosa: michigan. >> ...and then befriending this jewish guy. it's a beautiful sort of understated sort of way of approaching that. like the visitor, you know? things like the visitor, like amreeka, like those movies are happening now, and that's great, and there's more and more coming out of that, so i think that's fantastic. in other sort of like, other films, like, studio films, it's been a little bit, eh, so and so. because some of them, they want to make money and they're more concerned about that, and they were... they think that, you know, portraying what's expected here, and the people... what they think of people from that culture is what will sell, because that's what they want to see. it's that sort of excitement of it all. >> hinojosa: so for you, ultimately it becomes an artist versus the business world. >> yeah. yeah, absolutely. it's... always been like that for hollywoo