does this suggest a more shareholder focussed, more shareholder friendly ceo in andy jassy.ck split doesn't create any new vashlgs but how the company framed it was important. a spokesperson said that it would, quote, give employees more flexibility in how they manage their equity and make shares more accessible for people looking to invest in the company. so, jassy could be responding to the pressure from a sagging stock price by targeting retail investors. also what that stock underperformance has meant for hiring and retaining employees as for the buyback, $10 billion represents less than 1% of the company. and any ways, it's not guaranteed they do all of it, but again it could suggest that jassy sees value here and put a greater focus on profitability and thus shareholder friendliness jon, certainly bezos is still there, still involved, but i do think that this is sort of an important shift that we are seeing from amazon and that is sort of that attention to shareholders jassy, of course, taking over at a time when regulators are circling, when there's more competition f

when andy jassy, guys, was first named as jeff bezos' successor, again, just ahead of him taking control of the company just look. however, is it possible that one of jassy's most significant moves early on could be splitting the stock and opening it up to a whole new crop of investors? >> i'm not necessarily sure that that's needed and mib if he does, maybe that's viewed as a good thing, but i don't think that's the ultimate referendum the stock splitwhile ludicrous it would definitely juice the price of the shares and we saw it with tesla last august and with no change at all, it basically doubled. >> wait, why do you say ludicrous? >> give mae your point of view. >> because it doesn't change anything fundamentally about the company. it just creates excitement and again, if you're a shareholder, what do you care if it's ludicrous or not, your stock price goes up. i'm speaking about the reality of doing a stock split it really doesn't change anything about the company, but it definitely changes psychology among the short term and it does create artificial excitement >> i mean, here we a