last week apple peaked at $500 bucks. he is saying we have to listen, right?tock hit a huge milestone last week. he said that the stocks like to shake the tree. it stands to reason that is why the stock is pulling back right now. you need to know how it has made sense to buy the stock in the past. why don't we go to the daily chart. remember when apple reported in late july when the company missed the numbers? that pullback stopped when apple hit a solid four. and after that, it was off to the races. if you look at the course of this r this rally, it shows you how important this is. so many have tweeted me. the first pattern was when apple traded into the gap post other thanning earnings july 27th. showing power and tremendous demand. it turned on people and it has been put on sale because it had blown up after the quarter. the second buying pattern when apple cleared $618. a higher high. because it came out ahead of head and shoulders. after that you caught another leg higher and a third pattern when apple took out the high of $644 on august 17th. this is usu

could be what my friend jonah sarah said in the saturday edition of the "new york times," has apple peaked? this piece had a real thrust to it. it's that big undercurrent we're also worried about all the time, that apple isn't the steve jobs apple anymore, it's something else, something whose time has come and maybe gone, and this product like an x, marks the spot. which brings me to google. almost all the reviews of the features of the iphone 5 are positive, with one exception. which is the substitution of apple's maps product for google maps. as someone who swears by his apple 4s, in part because of my love for google maps, which has bailed me out all over the globe, i see no reason to get a new iphone 5. i like this one. i actually can afford to wait until apple gets its map business together because i like google maps too much. at the same time apropos of the "new york times" piece you never want apple to release something that isn't the best. and even though we know from walter isaacson's fabulous steve jobs biography that he hate google he hated inferior products more than he hated g

aby, what say you, has apple peaked? >> no. i think there is more for it to go it is heading into one of the biggest product cycles, especially the big side. iphone five will have a strong uptake in the holiday season, ipad limited competition. we think there could be a slow down because the stock has done well. >> history is not on its side. raymond james says am outperformed the s & p one month every single time the leadup to an iphone announcement by an average 5.5%. after the launch, underperformed the s & p by 1.2%some that going to happen this time, a sell on the news kind of situation? >> you know, could be a little bit of a sell on the news, that's always happens on these type of highly volatile stocks. over the longer term, the stocks still have the product cycle that's gonna be -- actually really be fully exploding into the holiday season. before that you could be a selling on the news. >> sam, are you there? >> yep. >> fantastic. i'm going to ask you mo some more prosaic question. >> sure. >> which is this, if you ar

in less than 24 hours, we'll get our first peak at apple's new phone, dubbed iphone 5. expectations are high it will offer everything from a larger screen to a panoramic camera. nevertheless, shares of apple dipped slightly today in advance of the announcement. and, as suzanne pratt reports, all investors should be watching how the stock performs. >> reporter: it's known as the "apple effect." apple's stock is up; so is the broader market. apple shares fall; major averages drop, too. the world's most valuable company makes up nearly 5% of the s&p 500 index. thanks to apple's huge gain this year, the s&p is up 14%. on the other hand, the apple-less dow is up only 9%. and don't forget the tech-heavy nasdaq. apple accounts for 13% of the weighting in that index. thanks to the shine in apple shares, the nasdaq is up 19% this year. with apple's outsized influence on the market, a warm welcome for iphone 5 tomorrow might make more than apple shareholders happy. but some market pros say it's a stretch to think apple has kidnapped the stock market. >> i would not argue that, as

. >> jonas just wrote a piece apple peaked in the post steve jobs era. >> so stupid. >> where do youally stupid. >> when you look at their stock and how much they're valued ought, how do you think about that issue in. >> look, i can't do, i'm not looking at it in terms of valuation but do i think that apple has such very much earned, they have such a relationship with the consumer that they get and dedeserve a premium and they have a very long pipeline of products and i think they're money good. >> money good? could they become a trillion-dollar company? >> they could become a 40. you're dealing in areas, why would i -- are they going to grow? yes. i mean, will they grow into their valuation, which is actually, you know, in terms, it's not that wild. they're multiple. they're an incredibly, they're a fantastic company. >> surprised by any of the mistakes or miscues? the new iphone came out, people constantly talking about the mapping service not working, related to what google is doing? >> one of the things you know about the internet, it's not like you make a movie when it's finishe

apple at this point? >> absolutely not. we see a q1 peak out for apple. i agree that google glass might be the future. not sure that apple makes that. but i think the problem with the new phone is that apple made a lot of money selling the older versions, the 3, 3g when they had the 4s. because it physically looks different, it's hard to sell your second generation product and have it be the status symbol. it's not really a hardware buy, but i would have to disagree that apple is playing catchup. i think apple has been the leader in the space. but i think the iphone 5 is a catch up phone. >> thank you, gentlemen. >> thank you. >> thank you. >>> let's get a market flash update right now. brian shactman is at the market flash desk. over to you, brian. >> very interesting story. take a look at msns. dick blumenthal wants the fda to regulate drinks. the stock down 9.5%. back to you. >> ouch. >> monster sell off. >> yeah. absolutely. we are in the final stretch, 25 minutes before the closing bell. we have a market that's picking up steam a bit. it's actually up six points there, so creeping ahead here, bil

like this one, we did a segment based on the chart work where he suggested that apple is going much higher. last it peakedt 600 bucks. so what does he say about apple right now? first of all, the stock hit a huge milestone. when something like that happens, he says that the stocks like to shade the trees afterwards, punish anyone late to the party. it stands to reason and that's why the stock is pulling back. if you want to know how to buy apple going forward, you need to know how it's made sense. it's really it's own kind of animal. remember when apple reported in late july and the company missed the numbers, the stock actually did sell off, it was hideous selloff. that pullback when apple hit a solid floor around 580, after that it was off to the races for the following and and so how did it make sense after the latest move higher? apple traded into the gap post earnings, july 27th. the stock filled in that gap in just three days. there's the fill-in. showing power and tremendous demand for traders to get excited about it. that's what it did. it turned on people. it's already been put on sale because it

i think we saw peak margin for apple a couple of quarters ago. i think the margin for the new phone is lower. i think if you got an ipad mini remember it is going to be cannibalistic and margins for this company are at risk. >> good to see you. >> thank you. >> seems almost unfair to say good bye to colin. i want to know who agrees with colin? >> to me they talk about and john ford told us this ipod touch at $299 where is the ipad mini price point going to be? because the low end ipad is $400. it is a very tight range. you think about cannibalization. there is a tight window they have to get everything right with google and microsoft and samsung and tablet guys are trying to bring the price point down to $200. i think the margins can be challenging. >> do you think colin is way off base here? >> at least 10% at the moment. i long apple. i'm not sure if the market is so focused on margins or actual earnings. you can certainly make the argument that margins will come under pressure. to me the question is also one of earnings because at some valuati

as for apple stock, it closed at $691 per share and peaked at nearly $697. >> thousands of people left san francisco for wine country this morning all on foot. it's part of an annual relay race. this is no ordinary race. here is nbc's bay area joe risatto jr. >> reporter: on a cold, gray bay area morning -- runners gathered on san francisco's marina green. the occasion was the rag mag relay race, 200 mile foot race from san francisco to conestoga. >> you know, it's a constant relay. >> reporter: even in this crowd of 4,000, some in costumes, runner jet turner stood out. he has only one leg. >> i started running one step at a time. >> reporter: with marathons and triage lonz under his belt, turner and his group to challenge athletes foundation run for themselves as well as others. >> i essentially show people that, you know, losing a limb doesn't mean losing everything you love about life. >> and then this is all flat trail. >> reporter: despite organizers offer of an alternate route that avoided stairs, turner and his fellow runner set out with the crowd. >> and with each step, turner

>> one of my favorite treats year round but especially during the fall when apples are in their peak have granny smith apples. these are great because they are tart, crunchy, caramel squares and some sticks, so you don't even need to make homemade caramel. heat it up over the stove. >> yeah. >> get an a. we have some here that are already done, and you just want to take it and roll it in whatever topping you like. that's kind of the fun part. roll it right in. >> cute. >> and then we have some that are done over here. they are great for a party favor or if you line them up, it makes a really cute centerpiece as well. >> very nice. >> this one i'm going to be honest, intimidates me. the floating vase but how do you do it. >> i swear it's very simple. >> you need a piece of wood, a jar. just make sure that it has a little lip on it like these ones here, a drill, wire and wire cutter. >> okay. >> here we have one. cover this, paint it whatever you like. drill four holes, two at the top and two right below, and then you're going to get one piece of wire and want to secure it around one o

apple crossed at $700, that stock has moved gosh phenomenally in one year. >> after hitting those peaks

apple selling as many as 10 million this weekend. even though ed a bit last quarter fed says america's net worth is now within 5% of its peak before the recession. thanks to a jump in the stock market and rising home prices. american airlines cancelled hundreds of flights and many delayed and labor trouble is major reason. airline says pilots are staging job actions many calling in sick or reporting minor mechanical problems. checks in the mail to hundreds swindled by madoff with 2 1/2 billion dollars largest pay out to the victims. that's america's money.paula fa. j >>> looking out live from the camera atop the roof looking out at the bay bridge the embarcadero is not the worst place to take a look at the endeavour as it flies over get a spot where you can get an angle towards the golden gate bridge i there is going to be so many pictures and posters made up of that fly over the -- fly over, over the golden gate bridge. >> embarcadero will be busy because we have the giants' game tonight. the manager says he's a big 49ers fan. yesterday showed support for quarterback alex smith. he wore a red 49ers cap in the dug out. thursday we tol

apple says that it did not provide information to the fbi. >> yelp is helping restaurants by generating more business. with a store rating increase will show a 90% increase during peakours. it was independent on changes of price, quality, service. >> amazon had a pair of devices that could be the next generation of kidles. he could be expected to be unveiled today kindles. with a faster processor, 7- inch and also hdmi port. at 5:4:02 a.m. we will be back with more news, weather, traffic. and in just a couple of moments of taking a look at the bay bridge you can se it is easy >> welcome back. the loss of chp officer kenyon youngstrom who died wednesday evening from wounds he sustained in a shooting on interstate 680 in alamo on tuesday. >> president obama is going to accept the nomination. last night former president bill clinton spoke. and an oakland there it is investigating the shooting investigation >> the widow of apple, steve jobs is the joining the five-year term on the board of trustees starting october 1st. the former wife earned a graduate degree in stanford and is a co-founder of after-school program helping high school kids. >> watching this as this hurr

peak in may. it dropped to 642 and has not gone above 700. here is apple. the chart looks similar.a share. bank of america and merrill lynch among many others not only say it will maintain that level but bill $150 on that. they call $850 a share. it is all about the iphone sales. two thirds of profits over two million in twenty-four hours. banking on continued gains. cheryl: coming up next fedex sour on the economy and lowering guidance to hold on to the stocks. dennis: melissa frances and lori rothman have that story as markets now continues. when i found out my irregular heartbeat put me at 5 timesgreater risk o, my first thoughts were about my wife, and my family. i have the most commonype of atrial fibrillation, or afib. it's not caused by a heart valve problem. i was taking warfarin, but my doctor put me on pradaxa instead to reduce my risk of stroke. in a clinical trial, praxa® (dabigatran etexilate mesylate) reduced stroke risk 35% better than warfarin. and unlike warfarin, with pradaxa, there's no need for regular blood tests. that's really important to me. pradaxa can caus

apple and what it doesn't tell us. the iphone sale cycle used to be a little bit more even. iphones launched in the summer, sales ramped into the fall and peaked in the holiday season and the quarter after. there was one slower quarter and we got another iphone. now that's changed. the iphone 4s launched last year at the beginning of a holiday quarter so we got two gigantic quarters for december and march, tlen a pretty big drop in demand for the june quarter. we're really front loaded now. the holiday quarter coming up, i'll call that the u.s. quarter. the u.s. will drive it because it has a lot of upgraders, people with older iphones and other phones trading up on contracts. the march quarter i'll call that the china quarter in 2011. it was big because verizon got iphone. but in 2012 it was big because the 4s launched in klein. if growth is going to be big in 2013, apple is going to have to outperform in china with either the iphone or a combination of other products, miniipad. what we don't know yet is whether the strong iphone 5 pre-orders mean that demand is twice as strong as a year ago, or developed markets like the u.s. have got an lot

morning the big apple reveal 10:00 anywhere around yerba buena gardens expect delays, third, fourth, howard and mission. >>> when we come >>> we come back. beautiful picture from vollmer peakck fog up north, getting lighter 1 1/2 mile visibility napa, 2 half moon bay everybody else okay flight arrival delays into sfo. 50s right now, 60s along the coast increasing sun this afternoon, 70s bay, ♪ it's a beautiful day >>> look at aimee copeland. what a story. a courageous young woman who survived a flesh-eating disease. she came on to katie couric's new show. after that, she had a chance to meet and speak with josh. she says she has plenty to celebrate. robin on medical leave. josh and i waiting to hear from the president. >> w >> we take a look. live at the rose garden. if president is expected to speak in moments. we don't have the pictures now. weir waiting on the president. as george said, aimee copeland, the personification of hope and belief and counsrage. i sat down with her. hi. she exudes light and love. exextraordinary nair in someone who so recently endure sod much. her life changed on may 1st. she was riding a zip line and things changed. >> i remember hearing the

peak. good news. how about this stock? a goldstar for chicago teachers, awarded by two top union officials, what a way to start the week. here we are ready to go and apple is down big. "varney & company" is about to begin. night-vision goggles, like in a special opsission? you'd spot movement, gather intelligence with minimal collateral damage. but rather than neutralizing enemies in their sleep, you'd be targeting stocks to trade. well, that's what trade architect's heat maps do. they make you a trading assassin. trade architect. td ameritrade's empowering web-based trading platform. trade commission-free for 60 days, and we'll throw in up to $600 when you open an account. ♪ >> all right. it is monday, september 24th, six weeks to go and the election campaigns have returned to the economy as issue number one. ohio sets the stage again this week to win the white house, we are told, you must win ohio. paul ryan is going on his bus tour and the president later this week, but he's laying the seeds of class warfare, here is his new ad. >> mitt romney attacked 47% of americans who pay no income tax, including the retired, disabled-- doesn't the president hav

90s, the difference is when microsoft peaked in december 1999, it was 20 years in the pc revolution. we're only five years into the smartphone revolution. all appleuble its numbers and it's well past that goal. >> i think there's something intangible that you're trying to drive at here further, nix. you say in the final paragraph of your article, when apple first introduced the iphone, people slept on the streets to get one. five years later, people are still on the streets to get the update even though it's only a slight variation. that is your concluding thought on the subject. >> yeah, absolutely. if you said to me ten years ago, people are going to line up in the streets and sleep out for a week to buy a smartphone or a mobile phone, you would think i was crazy. and the fact that people still to this day -- this phone doesn't look that different. the technology is faster and better and the screen is better. but it doesn't look that different than five years ago. but people are willing to line the streets and buy this device. >> the one thing we don't know is china and to a greater degree, the amount of which apple can grow overseas where thei