. >> smells like applesauce. >> uh, yeah, but in a good way. i never really thought about what i was putting all over my body. and so, when i became pregnant at a little bit later age--'cause i had developed several businesses--i started really reading ingredients, and i thought, oh, my gosh. i know i can do this better. >> after purchasing the name juice beauty, karen had the catchy name, but now, she needed a catchy product to match it. so she teamed up with fellow bay area resident melissa jochim, and together, the two began to sow the seeds of how to make skin care feed our skin from the outside in. >> the name itself, juice beauty, lends itself to, well, what if we do science, do chemistry, differently? most skin care products are based in water. what if we start playing and see what we can do with fruit juice-basing? >> turns out all those fruit and vegetable juice bases that are high in antioxidants and vitamins that are good for our overall health are precisely what the skin needs, too. you see, from the green apple body cleanser to the