astrobotic and moon express are competing along with 16 other companies around the club.robotic is proposing setting up a car for mars. >> this is red rover, our entrant into the google x prize race. >> planning the branding they're selling advertising space on their rover and on their lander. >> it will be full of different low goes and different opportunities for companies to have their messaging and branding and social experiences happen on the surface of the moon. >> it's competition for sport and for business. both companies will also be carrying paying customer pay loads to the moob. moon. moon express will transfer a telescope and astrobotic will bring a sports drink. >> bacari sweat, to serve as a time capsule for the kids of japan to put their dreams in. >> until now this is what moon exploration looked like. a bit of golf, not sports drinks. but commercial space means just that. it's going to become commercial. >> there is jim i. >> when you start seeing a really creative, innovative lander on the moon and you have a close-up on it and there's budweiser or that'