what made this avago such a smart one?he old avago was about making wiring infrastructure and industrial end markets the. old broadcom fit perfectly here. their main businesses were in the wired and wireless communications with chips that delivered voice, video, data, and multimedia connectivity across a host of devices. they're integral to broadband, wi-fi and now the internet of things. the products are so ubiquitous that roughly 99% of all data traffic crosses at least one of broadcom's chips. that's astounding. they touch everything. so given all the overlap in their end markets it's not surprising when the deal was announced avago said they could achieve $750 million of annual cost synergies within 18 months of the closing. better still, broadcom acquisition would be immediately attive the. immediately to the companies earnings and free cash flow. even better, broadcom's margins have lagged avago's by 18%. one is a better manufacturer than the other. yet avago said they would get broadcom's margins in line with their