bacardi 151 is hugely popular among the crowd that uses that drug to make tincture.u looked into expanding into that industry at all? tony: we are looking at market opportunities but the consumer first. we are looking at all markets that are evolving. what we are seeing in terms of the legalization, the use of canada's -- cannabis in canada and the united states, it is not having a very significant impact on the spirit industry. certainly not impacting our brand. you mentioned gray gooose. we also have bombay sapphire, patron tequila has been performing particularly well over the past 12 months. we are focused on the super premium brands we have in our portfolio, maximizing the potential of those. amanda: we have to leave it there. matt: i have to cut you off there. there. >> i'm mark crumpton. the energy crisis crippling the texas power system is spreading. millions of people across the u.s. have been plunged into darkness. authorities are trying to avoid a total collapse of the grid. homes and businesses are losing power in the middle of an unprecedented deep-freez

bacardi has said that lockdown measures seem to have accelerated the category�*s growth — with a recordng me now from hertfordshire is ben branson, who's the founder of seedlip. you launched seedlip five years ago — what's been driving the appetite for non—alcoholic drinks? why do you think the non—alcoholic version of drinks has been popular? i think, we are obviously at home a lot more, we need something to be able to probably mark the end of the week all the working day in the beginning of the evening and actually, the options, if you're not drinking alcohol have traditionally been really, really poor and overly sweet or incredibly plain. and so a seedlip and tonic to mark the end of the evening seems like a really great option.— really great option. what is seedu- really great option. what is seedlip the _ really great option. what is seedlip the equivalent i really great option. what is seedlip the equivalent of? | seedlip the equivalent of? is seedlip the equivalent of? is it gin? we source real delicious ingredients from a network of growers and farmers all over the world. and th

joining me now is the chief financial officer of bacardi, limited.c consumption. we looked at '19 to '20. 2020 was an important year with so many people at home. >> yeah, good morning, maria. we source 30% of our revenue from bars, nightclubs, sporting revenue and and local travel retail. that has been impacted by covid. what we have seen in north america, the u.k., germany, russia, australia, for example, much of that consumption has switched to the home and it's presented a lot of opportunity for us to get our brands into the hands of consumers, for sure. maria: sure. it makes sense that it's moving to home. tell me about the trends that you're expecting for 2021. >> sure. from a category perspective, there are some clear trends that have evolved through the covid situation. we look at tequila, premium, super premium tequila, we have the petrone brand. ready to drink, there's a lot of noise around ready to drink and e-commerce and digital commerce, the convenience for consumers to order alcoholic beverages online, have them delivered to their door