find him online at barry maltz.com. also author of the new book, "how to get unstuck: 25 ways to get your business growing again." and the founder of dwell studio, acquired by wayfair.com, where she now serves as the executive creator director. so great to see both of you. >> let's dive right into the first question about moving on. >> they were wearing most of the hats when we opened our business. which is a good time to fire us for certain jobs within the business? >> i love how he puts it. fire us for certain jobs. it's hard. first you need to know which one to fire yourself from and then you need to do it. >> right. >> how do you know? >> i think that as a entrepreneur myself and somebody who started by myself doing everything from the accounting to taking out the garbage at a certain point you realize that there are people out there that are a lot better than you at tasks that you're performing. and i think that at a certain point, you doing them actually hinders the growth of the company. so i think at that moment