bryant. a little different. >> and bear was one of his good friends as you know, joe. >> but very different people me about this is your dad like you said, very strict training, very disciplined guy, soft spoken, and yet you came of age. >> yes. >> he saw his children coming of age during very tumultuous times, the 1960s. you can see this in the letters to you. >> yes. >> basically telling you, stay grounded. stay focused. keep your eyes straight forward. >> yeah. that's absolutely true. my older brother, pat, went to stanford two years ahead of me and both my mom and dad knew that he enjoyed an iconic status not just in oklahoma but around the country. they thought it was better for us to be away. i was, joe, a typical home sick struggling kid and my dad gave me strong reinforcement and confidence. >> can you give the background here? another fascinating thing about this book bud wilkinson didn't lose football games. >> that's right. >> he just didn't. you were the most sought after recruit in not only oklahoma but through a lot of the nation, and your dad said, and you believed, it was best for